Whitehead Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Northern Ireland, United Kingdom

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Whitehead in 2025? Explore comprehensive Airbnb analytics for Whitehead, Northern Ireland, United Kingdom to uncover income potential. This 2025 STR market report for Whitehead, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.

Whether you're considering an Airbnb investment in Whitehead, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Whitehead Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Whitehead Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$134
The average rental revenue earned for an occupied room per day in Whitehead.
Occupancy Rate(?)
49.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$19,563
Typical annual income for an Airbnb listing in Whitehead. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-9.6%
Slight decrease (-9.6%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Whitehead.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Whitehead.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
22
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Whitehead (2025)

Understanding the monthly revenue variations for Airbnb listings in Whitehead is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Whitehead is typically August, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Whitehead across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,797+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,858 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,027 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,263, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Whitehead

Whitehead Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Whitehead STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Whitehead:

  • Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 49%.
  • Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Whitehead

Average Daily Rate (ADR) Airbnb Trends in Whitehead (2025)

Effective short term rental pricing strategy in Whitehead involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Whitehead typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $222+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $153 or more.
  • Typical properties (Median) charge around $117 per night.
  • Entry-level properties (Bottom 25%) earn around $101 per night.

Average Daily Rate (ADR) Trend by Month in Whitehead

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Airbnb Seasonality Analysis & Trends in Whitehead (2025)

Peak Season (August, July, May)
  • Revenue averages $3,077 per month
  • Occupancy rates average 69.5%
  • Daily rates average $128
Shoulder Season
  • Revenue averages $2,183 per month
  • Occupancy maintains around 46.4%
  • Daily rates hold near $135
Low Season (January, March, November)
  • Revenue drops to average $1,589 per month
  • Occupancy decreases to average 36.4%
  • Daily rates adjust to average $142

Seasonality Insights for Whitehead

  • The Airbnb seasonality in Whitehead shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Whitehead's highest earning potential, with monthly revenues capable of climbing to $3,086, occupancy reaching a high of 74.2%, and ADRs peaking at $153.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,232, occupancy could drop to 32.0%, and ADRs may adjust down to $126.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Whitehead.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Whitehead seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Whitehead (2025)

Exploring the top neighborhoods for short-term rentals in Whitehead? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Whitehead Harbour
A picturesque harbor area with stunning coastal views and a charming atmosphere. It's ideal for guests looking for a relaxing seaside getaway with access to water activities.
Whitehead Lighthouse, Carrickfergus Castle, Marine Gardens, Blackhead Path, Whitehead Railway Museum
The Greenway
An excellent cycling and walking path that runs along the coast, popular among tourists looking for outdoor activities and scenic views.
The Greenway Cycle Route, Ballycarry Village, Cultra Manor, Larne town
Cemetery Road
Known for its historical significance, this area attracts visitors interested in local history and serene walks.
St. Patrick's Church, Historic landmarks, Local countryside views
Larne Town Centre
The bustling town center is a hub for shopping and dining, appealing to both locals and tourists looking for amenities and local culture.
Larne Museum & Arts Centre, Larne Market Yard, Coastal Coffee, Shopping outlets
Ballygally Beach
A beautiful beach area known for its family-friendly atmosphere and water sports, perfect for holidaymakers and families.
Ballygally Castle, Ballygally Beach, Water sports activities, Scenic coastal walks
Glenarm Village
A charming village with an array of outdoor activities, it's perfect for visitors wanting to explore the beautiful Antrim Coast.
Glenarm Castle, Glenarm Forest Walk, Waterfall walks, Scenic views
Carrickfergus
Just a short drive from Whitehead, this historic town offers attractions for history buffs and seaside lovers alike.
Carrickfergus Castle, Titanic Bridge, Coastal path, Carrickfergus Marina
Cultra
Situated nearby, Cultra boasts beautiful landscapes and proximity to attractions like the Ulster Folk and Transport Museum, ideal for history and culture enthusiasts.
Ulster Folk and Transport Museum, Cultra Manor, Marine views, Nature walks

Understanding Airbnb License Requirements & STR Laws in Whitehead (2025)

While Whitehead, Northern Ireland, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Whitehead to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Whitehead (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Whiteheadbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cove House on the Northern Irish coastline

Cove House on the Northern Irish coastline

Entire Place • 3 bedrooms

$41,593
Revenue
50.9%
Occupancy
$256.94
Daily Rate
Brae Cottage-Charming country retreat & sea views

Brae Cottage-Charming country retreat & sea views

Entire Place • 3 bedrooms

$35,747
Revenue
70.2%
Occupancy
$118.13
Daily Rate
Mallard Cottage

Mallard Cottage

Entire Place • 3 bedrooms

$30,504
Revenue
57.3%
Occupancy
$159.30
Daily Rate
Whitehead coastal apartment

Whitehead coastal apartment

Entire Place • 2 bedrooms

$30,276
Revenue
80.1%
Occupancy
$103.42
Daily Rate
Luxurious cottage with stunning sea views

Luxurious cottage with stunning sea views

Entire Place • 4 bedrooms

$26,416
Revenue
36.4%
Occupancy
$300.27
Daily Rate
Cheerful 3-bedroom Townhouse with Patio

Cheerful 3-bedroom Townhouse with Patio

Entire Place • 3 bedrooms

$25,530
Revenue
43.8%
Occupancy
$111.45
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Whitehead (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Whitehead based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Heather3$50,999504.84/5.0
Ameen And Sheema1$41,59365.00/5.0
Alison2$40,8642674.95/5.0
Katie2$37,474144.80/5.0
Nicola1$35,7471065.00/5.0
Russell1$30,2761594.97/5.0
Sandi1$26,416334.94/5.0
Denise1$25,530674.99/5.0
Gordon1$25,304215.00/5.0
Keith1$21,585525.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Whitehead.

Dive Deeper: Advanced Whitehead STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Whitehead. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Whitehead Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Whitehead

  • The Whitehead Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.4% of the 22 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Whitehead, House properties are the most common (59.1%), reflecting the local real estate landscape.
  • Houses represent a significant 59.1% portion, catering likely to families or larger groups.
  • The presence of 9.1% Hotel/Boutique listings indicates integration with traditional hospitality.

Whitehead Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Whitehead

  • The dominant room capacity in Whitehead is 3 bedrooms listings, making up 45.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 68.2% of the active Airbnb listings in Whitehead, indicating a high concentration in these sizes.
  • A significant 50.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Whitehead.

Whitehead Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Whitehead

  • The most common guest capacity trend in Whitehead vacation rentals is listings accommodating 5 guests (22.7%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 5 guests and 6 guests dominate the Whitehead STR market, accounting for 45.4% of listings.
  • 27.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Whitehead.
  • On average, properties in Whitehead are equipped to host 4.2 guests.

Whitehead Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Whitehead

  • The most common availability pattern in Whitehead falls within the 271-366 days range, representing 36.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 63.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Whitehead (31.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 36.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Whitehead Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (13.6%)

1 Night

3 listings

13.6% of total

2 Nights (54.5%)

2 Nights

12 listings

54.5% of total

3 Nights (13.6%)

3 Nights

3 listings

13.6% of total

4-6 Nights (9.1%)

4-6 Nights

2 listings

9.1% of total

7-29 Nights (4.5%)

7-29 Nights

1 listings

4.5% of total

30+ Nights (4.5%)

30+ Nights

1 listings

4.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Whitehead is 2 Nights, adopted by 54.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (68.1%) of the Whitehead Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 54.5% of Whitehead hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.6% currently do.
  • A 2-night minimum appears standard (54.5%). Consider this for weekends or peak periods.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Whitehead.

Whitehead Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (19%)

Flexible

4 listings

19% of total

Moderate (52.4%)

Moderate

11 listings

52.4% of total

Firm (9.5%)

Firm

2 listings

9.5% of total

Strict (19%)

Strict

4 listings

19% of total

Cancellation Policy Insights for Whitehead

  • The prevailing Airbnb cancellation policy trend in Whitehead is Moderate, used by 52.4% of listings.
  • The market strongly favors guest-friendly terms, with 71.4% of listings offering Flexible or Moderate policies. This suggests guests in Whitehead may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 52.4% market standard in Whitehead.
  • Regularly review your cancellation policy against competitors and market demand shifts in Whitehead.

Whitehead STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Whitehead

  • The overall average booking lead time for vacation rentals in Whitehead is 58 days.
  • Guests book furthest in advance for stays during June (average 106 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 30 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (95 days avg.) sees the longest lead times, while Winter (52 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (58 days) as a baseline for your pricing and availability strategy in Whitehead.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 106 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 95 days) to capture early planners.
  • Monitor your own booking lead times against these Whitehead averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Whitehead (2025)

Amenity Prevalence

Amenity Insights for Whitehead

  • Essential amenities in Whitehead that guests expect include: Hot water, Smoke alarm, TV, Heating, Kitchen, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Washer, Carbon monoxide alarm, Hangers are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Whitehead: Hot water, Smoke alarm, TV, Heating, Kitchen, Wifi.
  • Consider adding popular differentiators like Washer or Carbon monoxide alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Whitehead to stay competitive.

Whitehead Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Whitehead

  • The typical guest profile for Airbnb in Whitehead consists of a mix of domestic (60%) and international guests, often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 60.0% of guests.
  • Key international markets include United Kingdom (60%) and Ireland (12.5%).
  • Top languages spoken are English (58.3%) followed by French (12%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Whitehead Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Galston11$7,951$676.7746%
Bruichladdich17$4,306$295.8558%
Valley18$4,042$254.8044%
Braichmelyn41$3,894$246.4354%
Rhoscolyn17$3,799$370.1243%
Isle of Man11$3,767$363.1836%
Llanbedrgoch14$3,504$248.9050%
Howth33$3,490$326.7047%
Nant Peris17$3,349$226.5148%
Glenluce10$3,345$186.9059%

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