Newry Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Northern Ireland, United Kingdom
Is Airbnb profitable in Newry in 2025? Explore comprehensive Airbnb analytics for Newry, Northern Ireland, United Kingdom to uncover income potential. This 2025 STR market report for Newry, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 69 active listings.
Whether you're considering an Airbnb investment in Newry, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Newry Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Newry Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Newry (2025)
Understanding the monthly revenue variations for Airbnb listings in Newry is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Newry is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Newry across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,602+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,367 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,005 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,036, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Newry
Newry Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Newry STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Newry:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Newry
Average Daily Rate (ADR) Airbnb Trends in Newry (2025)
Effective short term rental pricing strategy in Newry involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Newry typically peaks in September and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $284+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $198 or more.
- Typical properties (Median) charge around $151 per night.
- Entry-level properties (Bottom 25%) earn around $105 per night.
Average Daily Rate (ADR) Trend by Month in Newry
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Airbnb Seasonality Analysis & Trends in Newry (2025)
Peak Season (July, May, August)
- Revenue averages $3,521 per month
- Occupancy rates average 55.0%
- Daily rates average $181
Shoulder Season
- Revenue averages $2,561 per month
- Occupancy maintains around 38.0%
- Daily rates hold near $181
Low Season (January, February, March)
- Revenue drops to average $1,723 per month
- Occupancy decreases to average 31.0%
- Daily rates adjust to average $171
Seasonality Insights for Newry
- The Airbnb seasonality in Newry shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Newry's highest earning potential, with monthly revenues capable of climbing to $3,584, occupancy reaching a high of 60.6%, and ADRs peaking at $196.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,584, occupancy could drop to 27.4%, and ADRs may adjust down to $171.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Newry.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Newry seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Newry (2025)
Exploring the top neighborhoods for short-term rentals in Newry? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Newry City Centre | The heart of Newry, full of shops, restaurants, and historical sites. Great for tourists looking to explore the local culture and enjoy the conveniences of the city. | Newry Cathedral, Bagenal's Castle, Newry Town Hall, Magnificent Seven Memorial, Newry Canal |
| Cranfield Beach | A beautiful beach area that attracts visitors in the summer for its scenic views and water activities. Ideal for families and beach lovers. | Cranfield Beach, Kilkeel Harbour, Mourne Mountains, Golf at Cranfield |
| The Mourne Mountains | This stunning area offers hikers and outdoor enthusiasts a chance to explore nature. Perfect for those seeking adventure tourism. | Slieve Donard, Spelga Dam, Silent Valley, Mourne Heritage Trust, Hiking Trails |
| Warrenpoint | A coastal town popular for its charming seaside and proximity to the Mourne Mountains, ideal for families and tourists looking for a quaint getaway. | Warrenpoint Harbour, The Promenade, Loughinary Park, Local Restaurants |
| Rathfriland | A rural yet picturesque village known for its scenic landscapes, attractive to visitors looking for a more peaceful environment. | Rathfriland Park, Local Markets, Southern Area Hospice |
| Hilltown | Known for its beautiful surroundings and close nature, Hilltown attracts those looking for a rustic retreat and access to nature trails. | St. John's Church, The Hilltown Heritage Centre, Local Walking Trails |
| Newry Canal Towpath | Ideal for walking and cycling while enjoying the views of the canal and surrounding nature. Popular for outdoor activities and family outings. | Newry Canal, Cycling paths, Scenic Nature Views, Picnic Areas |
| Keady | A charming village with a strong community feel, ideal for visitors looking to immerse themselves in local culture and hospitality. | Keady Heritage Centre, St. Patrick's Church, Local Pubs and Shops |
Understanding Airbnb License Requirements & STR Laws in Newry (2025)
While Newry, Northern Ireland, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Newry to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Newry (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Newrybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Mountainview lodge With Hot tub/ Mancave/Pool room
Entire Place • 6 bedrooms
Greenview glamping Suffolk pod
Entire Place • 1 bedroom
Modern 3 bed, detached house
Entire Place • 3 bedrooms
Binnian View
Entire Place • 3 bedrooms
Greenview glamping Texel pod
Entire Place • 1 bedroom
The Coach House (Great Location for Irish Open)
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Newry (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Newry based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Patrick | 3 | $168,605 | 213 | 4.97/5.0 |
| Darragh | 1 | $130,684 | 148 | 4.93/5.0 |
| Glenn | 4 | $82,567 | 186 | 5.00/5.0 |
| Hazel Bank | 6 | $73,473 | 162 | 4.89/5.0 |
| Sheila | 3 | $68,476 | 57 | 4.94/5.0 |
| Kay | 2 | $68,223 | 417 | 4.99/5.0 |
| Kelly | 1 | $68,105 | 14 | 4.93/5.0 |
| Kellyanne | 1 | $67,095 | 11 | 5.00/5.0 |
| Host #43111169 | 1 | $60,080 | 34 | 5.00/5.0 |
| Joanne | 1 | $59,318 | 13 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Newry.
Dive Deeper: Advanced Newry STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Newry. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNewry Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Newry
- The Newry Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87% of the 69 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Newry, House properties are the most common (53.6%), reflecting the local real estate landscape.
- Houses represent a significant 53.6% portion, catering likely to families or larger groups.
- The presence of 10.1% Hotel/Boutique listings indicates integration with traditional hospitality.
Newry Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Newry
- The dominant room capacity in Newry is 1 bedroom listings, making up 40.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 62.3% of the active Airbnb listings in Newry, indicating a high concentration in these sizes.
- A significant 28.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Newry.
Newry Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Newry
- The most common guest capacity trend in Newry vacation rentals is listings accommodating 4 guests (34.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Newry STR market, accounting for 56.5% of listings.
- 23.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Newry.
- On average, properties in Newry are equipped to host 4.0 guests.
Newry Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Newry
- The most common availability pattern in Newry falls within the 181-270 days range, representing 36.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 71.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Newry (37.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 30.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Newry Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
27 listings
42.9% of total
2 Nights
25 listings
39.7% of total
3 Nights
3 listings
4.8% of total
4-6 Nights
2 listings
3.2% of total
30+ Nights
6 listings
9.5% of total
Key Insights
- The most prevalent minimum stay requirement in Newry is 1 Night, adopted by 42.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (82.6%) of the Newry Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 42.9% of Newry hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 9.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Newry.
Newry Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
17 listings
27.9% of total
Moderate
25 listings
41% of total
Firm
9 listings
14.8% of total
Strict
10 listings
16.4% of total
Cancellation Policy Insights for Newry
- The prevailing Airbnb cancellation policy trend in Newry is Moderate, used by 41% of listings.
- There's a relatively balanced mix between guest-friendly (68.9%) and stricter (31.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 41% market standard in Newry.
- Regularly review your cancellation policy against competitors and market demand shifts in Newry.
Newry STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Newry
- The overall average booking lead time for vacation rentals in Newry is 47 days.
- Guests book furthest in advance for stays during July (average 78 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 34 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (67 days avg.) sees the longest lead times, while Fall (41 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (47 days) as a baseline for your pricing and availability strategy in Newry.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 67 days) to capture early planners.
- Monitor your own booking lead times against these Newry averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Newry (2025)
Amenity Prevalence
Amenity Insights for Newry
- Essential amenities in Newry that guests expect include: Smoke alarm, Wifi, TV, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Carbon monoxide alarm, Essentials, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Newry: Smoke alarm, Wifi, TV, Heating.
- Prioritize adding missing essentials: Wifi, TV, Heating.
- Consider adding popular differentiators like Carbon monoxide alarm or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Newry to stay competitive.
Newry Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Newry
- The typical guest profile for Airbnb in Newry consists of a mix of domestic (58%) and international guests, often arriving from nearby Belfast, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 57.5% of guests.
- Key international markets include United Kingdom (57.5%) and Ireland (23.4%).
- Top languages spoken are English (61.9%) followed by Spanish (9.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Newry Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Bruichladdich | 17 | $4,306 | $295.85 | 58% |
| Howth | 33 | $3,490 | $326.70 | 47% |
| Kilchattan Bay | 12 | $3,300 | $310.62 | 51% |
| Port Ellen | 30 | $3,266 | $188.53 | 67% |
| Skerries | 33 | $3,040 | $236.50 | 47% |
| Bowmore | 25 | $2,985 | $218.44 | 61% |
| Dublin | 2,732 | $2,868 | $227.55 | 51% |
| The Municipal District of Ardee | 31 | $2,822 | $223.86 | 43% |
| The Municipal District of Dundalk | 129 | $2,819 | $281.87 | 40% |
| Malahide | 31 | $2,813 | $258.61 | 52% |