Winsford Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Winsford in 2025? Explore comprehensive Airbnb analytics for Winsford, England, United Kingdom to uncover income potential. This 2025 STR market report for Winsford, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Winsford, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Winsford Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Winsford Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$239
The average rental revenue earned for an occupied room per day in Winsford.
Occupancy Rate(?)
42.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$26,135
Typical annual income for an Airbnb listing in Winsford. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-40.5%
Significant decrease (-40.5%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Winsford.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Winsford.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Winsford (2025)

Understanding the monthly revenue variations for Airbnb listings in Winsford is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Winsford is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Winsford across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,722+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,370 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,819 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,524, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Winsford

Winsford Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Winsford STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Winsford:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 42%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Winsford

Average Daily Rate (ADR) Airbnb Trends in Winsford (2025)

Effective short term rental pricing strategy in Winsford involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Winsford typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $484+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $265 or more.
  • Typical properties (Median) charge around $207 per night.
  • Entry-level properties (Bottom 25%) earn around $131 per night.

Average Daily Rate (ADR) Trend by Month in Winsford

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Airbnb Seasonality Analysis & Trends in Winsford (2025)

Peak Season (May, August, June)
  • Revenue averages $4,534 per month
  • Occupancy rates average 53.6%
  • Daily rates average $254
Shoulder Season
  • Revenue averages $3,234 per month
  • Occupancy maintains around 46.5%
  • Daily rates hold near $241
Low Season (February, March, December)
  • Revenue drops to average $2,543 per month
  • Occupancy decreases to average 39.8%
  • Daily rates adjust to average $221

Seasonality Insights for Winsford

  • The Airbnb seasonality in Winsford shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Winsford's highest earning potential, with monthly revenues capable of climbing to $5,611, occupancy reaching a high of 60.7%, and ADRs peaking at $262.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,183, occupancy could drop to 34.3%, and ADRs may adjust down to $215.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Winsford.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Winsford seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Winsford (2025)

Exploring the top neighborhoods for short-term rentals in Winsford? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Winsford Town Centre
The heart of Winsford, offering easy access to shops, restaurants, and local amenities. A convenient base for visitors exploring the area.
Winsford Shopping Centre, The Winsford Flash, Local parks, Restaurants and pubs, Nearby attractions in Cheshire
Wharton
A residential area with a friendly community vibe. Close to Winsford, it offers a quieter living experience while still being near local attractions.
Wharton Marina, Local parks, Community events, Nearby Cheshire countryside, Winsford's amenities
Cotehill
A charming area known for its scenic views and tranquility. Ideal for travelers looking for a peaceful getaway while being close to Winsford.
Cotehill Park, Walking trails, Nature spots, Nearby historical sites, Rural countryside
Over
A suburb of Winsford that provides a mix of residential comfort and easy access to the larger town's attractions. Suitable for family stays.
Local parks, Community spaces, Nearby schools, Family-friendly amenities, Access to Winsford area
Marlborough
A neighborhood with modern housing and a suburban feel. Great for visitors who appreciate a homely atmosphere near the town.
Nearby shopping areas, Parks, Community centers, Local schools, Access to main roads
Darnhall
A small village near Winsford that offers a blend of rural charm and proximity to the town, perfect for a tranquil retreat.
Local farms, Countryside walks, Quiet atmosphere, Community events, Nature trails
Brockhurst
A quiet residential area with great local amenities and close proximity to Winsford Town Centre, ideal for short-term rentals.
Local shops, Parks, Accessible transport links, Community amenities, Family-oriented
St Mary's Islands
A unique area offering waterfront views and nature experiences. Attractive for visitors looking for a blend of urban and nature escape.
River Weaver walks, Nature reserves, Waterfront parks, Local wildlife, Proximity to Winsford

Understanding Airbnb License Requirements & STR Laws in Winsford (2025)

While Winsford, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Winsford to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Winsford (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Winsfordbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Ball Cottage, Winsford

Ball Cottage, Winsford

Entire Place • 3 bedrooms

$86,447
Revenue
69.9%
Occupancy
$268.34
Daily Rate
Royal Oak Farm

Royal Oak Farm

Entire Place • 5 bedrooms

$48,829
Revenue
41.9%
Occupancy
$522.65
Daily Rate
The Crofts

The Crofts

Entire Place • 2 bedrooms

$42,840
Revenue
67.9%
Occupancy
$233.29
Daily Rate
Thorn Cottage on the Exmoor

Thorn Cottage on the Exmoor

Entire Place • 3 bedrooms

$41,045
Revenue
29.2%
Occupancy
$474.21
Daily Rate
NEW Cheshire House - In The Heart Of Cheshire

NEW Cheshire House - In The Heart Of Cheshire

Entire Place • 3 bedrooms

$39,653
Revenue
57.5%
Occupancy
$202.69
Daily Rate
2 The Mews Greenfields

2 The Mews Greenfields

Entire Place • 3 bedrooms

$32,819
Revenue
52.8%
Occupancy
$171.13
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Winsford (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Winsford based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cottages5$102,003383.86/5.0
Chris1$86,44784.88/5.0
Host #4955601064$81,63710.00/5.0
Justin2$66,629944.74/5.0
Host #2175519261$42,84010.00/5.0
Ben1$32,819654.65/5.0
Georgia1$31,134244.79/5.0
Wendy1$27,593964.95/5.0
Keira1$14,978174.76/5.0
Host #4420202881$9,53194.78/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Winsford.

Dive Deeper: Advanced Winsford STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Winsford. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Winsford Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Winsford

  • The Winsford Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.2% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Winsford, House properties are the most common (73.7%), reflecting the local real estate landscape.
  • Houses represent a significant 73.7% portion, catering likely to families or larger groups.
  • The presence of 15.8% Hotel/Boutique listings indicates integration with traditional hospitality.

Winsford Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Winsford

  • The dominant room capacity in Winsford is 3 bedrooms listings, making up 36.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 68.4% of the active Airbnb listings in Winsford, indicating a high concentration in these sizes.
  • A significant 47.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Winsford.

Winsford Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Winsford

  • The most common guest capacity trend in Winsford vacation rentals is listings accommodating 2 guests (26.3%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 8+ guests dominate the Winsford STR market, accounting for 47.4% of listings.
  • 47.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Winsford.
  • On average, properties in Winsford are equipped to host 4.9 guests.

Winsford Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Winsford

  • The most common availability pattern in Winsford falls within the 271-366 days range, representing 52.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 78.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Winsford (36.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 21.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Winsford Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (58.8%)

1 Night

10 listings

58.8% of total

2 Nights (11.8%)

2 Nights

2 listings

11.8% of total

3 Nights (5.9%)

3 Nights

1 listings

5.9% of total

4-6 Nights (11.8%)

4-6 Nights

2 listings

11.8% of total

30+ Nights (11.8%)

30+ Nights

2 listings

11.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Winsford is 1 Night, adopted by 58.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (70.6%) of the Winsford Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (11.8%) caters to monthly stays (30+ nights) in Winsford, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 58.8% of Winsford hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 11.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Winsford.

Winsford Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (16.7%)

Super Strict 30 Days

2 listings

16.7% of total

Super Strict 60 Days (33.3%)

Super Strict 60 Days

4 listings

33.3% of total

Flexible (16.7%)

Flexible

2 listings

16.7% of total

Firm (16.7%)

Firm

2 listings

16.7% of total

Strict (16.7%)

Strict

2 listings

16.7% of total

Cancellation Policy Insights for Winsford

  • The prevailing Airbnb cancellation policy trend in Winsford is Super Strict 60 Days, used by 33.3% of listings.
  • There's a relatively balanced mix between guest-friendly (16.7%) and stricter (33.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Super Strict 60 Days policy to align with the 33.3% market standard in Winsford.
  • Regularly review your cancellation policy against competitors and market demand shifts in Winsford.

Winsford STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Winsford

  • The overall average booking lead time for vacation rentals in Winsford is 64 days.
  • Guests book furthest in advance for stays during February (average 104 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in November (average 39 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (77 days avg.) sees the longest lead times, while Fall (43 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Winsford.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 104 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 77 days) to capture early planners.
  • Monitor your own booking lead times against these Winsford averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Winsford (2025)

Amenity Prevalence

Amenity Insights for Winsford

  • Essential amenities in Winsford that guests expect include: TV, Heating, Kitchen, Wifi, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Washer, Hangers are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Winsford: TV, Heating, Kitchen, Wifi, Smoke alarm.
  • Consider adding popular differentiators like Free parking on premises or Washer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Winsford to stay competitive.

Winsford Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Winsford

  • The typical guest profile for Airbnb in Winsford consists of primarily domestic travelers (92%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 92.2% of guests.
  • Key international markets include United Kingdom (92.2%) and Isle of Man (1.7%).
  • Top languages spoken are English (80.9%) followed by French (4.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Winsford Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Englishcombe13$8,558$573.6949%
Chew Magna14$6,649$399.5946%
Long Sutton17$5,726$383.8846%
Stoke St. Michael10$5,277$424.0442%
Winsham10$5,154$484.2252%
Oldland Common13$5,093$355.4743%
Llanrhidian15$4,842$386.1853%
Crai20$4,799$371.8546%
Limpley Stoke10$4,598$523.4752%
Abbeycwmhir10$4,502$259.1849%

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