Winkfield Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Winkfield in 2025? Explore comprehensive Airbnb analytics for Winkfield, England, United Kingdom to uncover income potential. This 2025 STR market report for Winkfield, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 38 active listings.

Whether you're considering an Airbnb investment in Winkfield, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Winkfield Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Winkfield Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$376
The average rental revenue earned for an occupied room per day in Winkfield.
Occupancy Rate(?)
42.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$22,793
Typical annual income for an Airbnb listing in Winkfield. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
56.0%
Strong growth (56.0%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Winkfield.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Winkfield.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
38
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Winkfield (2025)

Understanding the monthly revenue variations for Airbnb listings in Winkfield is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Winkfield is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Winkfield across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,118+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,336 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,866 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $887, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Winkfield

Winkfield Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Winkfield STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Winkfield:

  • Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 38%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Winkfield

Average Daily Rate (ADR) Airbnb Trends in Winkfield (2025)

Effective short term rental pricing strategy in Winkfield involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Winkfield typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $615+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $283 or more.
  • Typical properties (Median) charge around $134 per night.
  • Entry-level properties (Bottom 25%) earn around $80 per night.

Average Daily Rate (ADR) Trend by Month in Winkfield

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Airbnb Seasonality Analysis & Trends in Winkfield (2025)

Peak Season (May, December, July)
  • Revenue averages $3,962 per month
  • Occupancy rates average 46.3%
  • Daily rates average $378
Shoulder Season
  • Revenue averages $2,810 per month
  • Occupancy maintains around 45.2%
  • Daily rates hold near $370
Low Season (February, March, November)
  • Revenue drops to average $1,812 per month
  • Occupancy decreases to average 33.7%
  • Daily rates adjust to average $380

Seasonality Insights for Winkfield

  • The Airbnb seasonality in Winkfield shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Winkfield's highest earning potential, with monthly revenues capable of climbing to $4,110, occupancy reaching a high of 55.8%, and ADRs peaking at $392.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,541, occupancy could drop to 27.0%, and ADRs may adjust down to $364.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Winkfield.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Winkfield seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Winkfield (2025)

Exploring the top neighborhoods for short-term rentals in Winkfield? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Sunningsmead
A peaceful residential area with easy access to local parks and schools, making it an attractive choice for families and travelers looking for quiet accommodations.
Winkfield Nature Reserve, Winkfield Golf Club, Ascot Racecourse, Savill Garden, Legoland Windsor
South Ascot
Close to Ascot and easily reachable to attractions, this area is popular with guests attending events, especially horse racing.
Ascot Racecourse, Sunningdale Golf Club, Legoland Windsor, Savill Garden, Heatherwood Hospital
Winkfield Row
This is a quaint and charming area with a mix of cottages and modern homes. Its rural feel draws visitors looking for a countryside experience yet being close to amenities.
Winkfield Recreation Ground, Local Shops, Nearby Parks, Walking Trails, Historic Sites
Ascot
Known for its Royal connections and horse racing events, Ascot sees a lot of visitors during major events, making short-term rentals in high demand.
Ascot Racecourse, Royal Ascot, Windsor Great Park, The Macdonald Berystede Hotel & Spa, Sunningdale Golf Club
Windsor
A major tourist destination due to Windsor Castle. The historical significance and tourist volume make this area a profitable investment for short-term rentals.
Windsor Castle, Legoland Windsor, The Long Walk, Windsor Great Park, River Thames
Bracknell
Bracknell is undergoing significant regeneration and has a growing business hub, attracting business travelers and weekend visitors alike.
The Lexicon Bracknell, Coral Reef Waterworld, Bracknell Forest, South Hill Park Arts Centre, Great Hollands
Heart of Winkfield
This area signifies central Winkfield, with easy access to main roads and amenities, popular with those seeking convenience and accessibility as they explore the region.
Local Parks, Nearby Pubs and Restaurants, Community Events, Walking Trails, Nature Reserves
Chavey Down
A serene village-like area that appeals to those looking to escape the hustle and bustle, perfect for countryside retreats.
Local Nature Walks, Chavey Down Common, Cottage-style Architecture, Rural Atmosphere, Winkfield’s Historic Buildings

Understanding Airbnb License Requirements & STR Laws in Winkfield (2025)

While Winkfield, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Winkfield to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Winkfield (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Winkfieldbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Luxury Detached 5-Bed - HOT TUB-Long Stay Discount

Luxury Detached 5-Bed - HOT TUB-Long Stay Discount

Entire Place • 5 bedrooms

$89,417
Revenue
37.3%
Occupancy
$694.65
Daily Rate
Beautiful detached period home, Ascot, Windsor

Beautiful detached period home, Ascot, Windsor

Entire Place • 5 bedrooms

$88,425
Revenue
39.8%
Occupancy
$794.39
Daily Rate
6 Bedroom Bungalow Ascot Racecourse

6 Bedroom Bungalow Ascot Racecourse

Entire Place • 6 bedrooms

$87,881
Revenue
74.9%
Occupancy
$299.80
Daily Rate
Country House Perfect for Legoland and Ascot

Country House Perfect for Legoland and Ascot

Entire Place • 3 bedrooms

$67,130
Revenue
82.5%
Occupancy
$244.56
Daily Rate
charming, 'home from home' gem!

charming, 'home from home' gem!

Entire Place • 3 bedrooms

$60,213
Revenue
31.8%
Occupancy
$627.20
Daily Rate
Unique Cottage, Beautiful Views, Ascot, Windsor

Unique Cottage, Beautiful Views, Ascot, Windsor

Entire Place • 2 bedrooms

$44,439
Revenue
56.4%
Occupancy
$209.66
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Winkfield (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Winkfield based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Nic2$132,8642154.96/5.0
Bradley2$102,14484.88/5.0
Monika1$87,881724.75/5.0
Mark1$67,130114.91/5.0
Fiona1$60,213334.94/5.0
Alex4$57,946524.66/5.0
Michelle2$49,5361054.87/5.0
Fiona3$49,0712554.64/5.0
Piers1$41,580484.85/5.0
Lisa3$34,336364.69/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Winkfield.

Dive Deeper: Advanced Winkfield STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Winkfield. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Winkfield Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Winkfield

  • The Winkfield Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 65.8% of the 38 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 34.2% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Winkfield, House properties are the most common (60.5%), reflecting the local real estate landscape.
  • Houses represent a significant 60.5% portion, catering likely to families or larger groups.
  • The presence of 18.4% Hotel/Boutique listings indicates integration with traditional hospitality.

Winkfield Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Winkfield

  • The dominant room capacity in Winkfield is 1 bedroom listings, making up 31.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 5+ bedrooms properties represent 47.4% of the active Airbnb listings in Winkfield, indicating a high concentration in these sizes.
  • A significant 29.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Winkfield.

Winkfield Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Winkfield

  • The most common guest capacity trend in Winkfield vacation rentals is listings accommodating 4 guests (21.1%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Winkfield STR market, accounting for 42.2% of listings.
  • 26.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Winkfield.
  • On average, properties in Winkfield are equipped to host 3.4 guests.

Winkfield Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Winkfield

  • The most common availability pattern in Winkfield falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 78.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Winkfield (31.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 21.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Winkfield Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (31.4%)

1 Night

11 listings

31.4% of total

2 Nights (31.4%)

2 Nights

11 listings

31.4% of total

3 Nights (8.6%)

3 Nights

3 listings

8.6% of total

4-6 Nights (14.3%)

4-6 Nights

5 listings

14.3% of total

7-29 Nights (11.4%)

7-29 Nights

4 listings

11.4% of total

30+ Nights (2.9%)

30+ Nights

1 listings

2.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Winkfield is 1 Night, adopted by 31.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (62.8%) of the Winkfield Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • Dedicated monthly rentals (30+ nights) represent a small niche (2.9%), possibly an untapped area for hosts.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 31.4% of Winkfield hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Winkfield.

Winkfield Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (25.7%)

Flexible

9 listings

25.7% of total

Moderate (34.3%)

Moderate

12 listings

34.3% of total

Firm (14.3%)

Firm

5 listings

14.3% of total

Strict (25.7%)

Strict

9 listings

25.7% of total

Cancellation Policy Insights for Winkfield

  • The prevailing Airbnb cancellation policy trend in Winkfield is Moderate, used by 34.3% of listings.
  • There's a relatively balanced mix between guest-friendly (60.0%) and stricter (40.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 34.3% market standard in Winkfield.
  • Regularly review your cancellation policy against competitors and market demand shifts in Winkfield.

Winkfield STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Winkfield

  • The overall average booking lead time for vacation rentals in Winkfield is 53 days.
  • Guests book furthest in advance for stays during June (average 96 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 34 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (71 days avg.) sees the longest lead times, while Winter (46 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Winkfield.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 96 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 71 days) to capture early planners.
  • Monitor your own booking lead times against these Winkfield averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Winkfield (2025)

Amenity Prevalence

Amenity Insights for Winkfield

  • Essential amenities in Winkfield that guests expect include: Wifi, Heating, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Winkfield: Wifi, Heating, Smoke alarm.
  • Prioritize adding missing essentials: Heating, Smoke alarm.
  • Consider adding popular differentiators like TV or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Winkfield to stay competitive.

Winkfield Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Winkfield

  • The typical guest profile for Airbnb in Winkfield consists of primarily domestic travelers (79%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 79.1% of guests.
  • Key international markets include United Kingdom (79.1%) and United States (7.1%).
  • Top languages spoken are English (59.2%) followed by French (8.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Winkfield Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Dorney12$8,335$622.4845%
Lambourn11$6,081$669.4728%
City of Westminster1,327$6,043$486.6652%
Wraysbury14$4,719$396.1846%
Old Windsor22$4,655$347.1254%
Dinton11$4,637$242.1658%
Flore10$4,534$347.0340%
Kintbury12$4,015$250.1354%
Nettlestone26$3,980$391.9942%
Cotswold District1,829$3,905$362.8344%

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