Weston-super-Mare Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Weston-super-Mare in 2025? Explore comprehensive Airbnb analytics for Weston-super-Mare, England, United Kingdom to uncover income potential. This 2025 STR market report for Weston-super-Mare, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 136 active listings.
Whether you're considering an Airbnb investment in Weston-super-Mare, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Weston-super-Mare Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Weston-super-Mare Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Weston-super-Mare (2025)
Understanding the monthly revenue variations for Airbnb listings in Weston-super-Mare is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Weston-super-Mare is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Weston-super-Mare across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,554+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,387 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,310 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $698, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Weston-super-Mare
Weston-super-Mare Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Weston-super-Mare STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Weston-super-Mare:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Weston-super-Mare
Average Daily Rate (ADR) Airbnb Trends in Weston-super-Mare (2025)
Effective short term rental pricing strategy in Weston-super-Mare involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Weston-super-Mare typically peaks in October and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $240+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $160 or more.
- Typical properties (Median) charge around $120 per night.
- Entry-level properties (Bottom 25%) earn around $79 per night.
Average Daily Rate (ADR) Trend by Month in Weston-super-Mare
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Airbnb Seasonality Analysis & Trends in Weston-super-Mare (2025)
Peak Season (August, July, June)
- Revenue averages $2,360 per month
- Occupancy rates average 51.5%
- Daily rates average $146
Shoulder Season
- Revenue averages $1,707 per month
- Occupancy maintains around 40.5%
- Daily rates hold near $142
Low Season (January, February, March)
- Revenue drops to average $1,366 per month
- Occupancy decreases to average 37.5%
- Daily rates adjust to average $128
Seasonality Insights for Weston-super-Mare
- The Airbnb seasonality in Weston-super-Mare shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Weston-super-Mare's highest earning potential, with monthly revenues capable of climbing to $2,647, occupancy reaching a high of 59.2%, and ADRs peaking at $147.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,337, occupancy could drop to 33.7%, and ADRs may adjust down to $128.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Weston-super-Mare.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Weston-super-Mare seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Weston-super-Mare (2025)
Exploring the top neighborhoods for short-term rentals in Weston-super-Mare? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Weston Seafront | The main attraction of Weston-super-Mare, featuring beautiful beaches, funfair rides, and the famous Grand Pier. Ideal for families and tourists looking for seaside fun. | Grand Pier, Weston-super-Mare Beach, Marine Lake, Knightstone Island, Weston Playhouse |
| Worlebury Hill | A picturesque area with stunning views over the coastline, perfect for guests seeking a peaceful retreat close to nature and hiking trails. | Worlebury Hill Fort, nature trails, sea views, Weston Woods |
| Uphill | A charming and quieter part of Weston, located near the beach and the historic Uphill Castle. Attractive for couples and those looking for a cozy getaway. | Uphill Beach, Uphill Castle, Uphill Slipway, The Old Woodshed |
| Old Town | Rich in history with quaint shops, cafes, and pubs. Visitors appreciate the cultural aspects and the close proximity to attractions. | Weston Museum, The Blakehay Theatre, Old Town Hall, local shops and eateries |
| Sand Bay | A scenic and quieter beach area ideal for relaxation, often less crowded than the main seafront, suitable for guests looking for a serene experience. | Sand Bay Beach, Sand Point, nature walks, bird watching |
| Hutton | A residential area with access to local amenities and a family-friendly environment, attracting visitors looking for longer stays. | Hutton Moor Leisure Centre, local parks, family-friendly restaurants |
| Weston Town Centre | The bustling heart of Weston-super-Mare, filled with shops, restaurants, and bars, perfect for guests who want to immerse themselves in local life. | High Street shopping, The Playhouse Theatre, local markets, cultural events |
| Kewstoke | A quieter area just outside Weston-super-Mare, appealing to visitors looking for a peaceful setting with easy access to the beach. | Kewstoke Beach, local pubs, green spaces, scenic walking paths |
Understanding Airbnb License Requirements & STR Laws in Weston-super-Mare (2025)
While Weston-super-Mare, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Weston-super-Mare to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Weston-super-Mare (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Weston-super-Marebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Willow House
Entire Place • 4 bedrooms
Stunning 2 Bedroom Seafront Flat
Entire Place • 2 bedrooms
Belgravia Mansions - Peaceful Georgian 3BR Seaview
Entire Place • 3 bedrooms
Seaferns - Weston-super-Mare
Entire Place • 2 bedrooms
King suite modern flat next to the Beach
Entire Place • 1 bedroom
Private seaside retreat with hot tub
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Weston-super-Mare (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Weston-super-Mare based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sophie | 4 | $175,926 | 86 | 4.79/5.0 |
| Cottages | 2 | $152,232 | 6 | 2.50/5.0 |
| Miles | 6 | $143,204 | 742 | 4.97/5.0 |
| Joy | 2 | $95,957 | 808 | 4.99/5.0 |
| Sean | 7 | $90,649 | 17 | 1.42/5.0 |
| Mary Helen | 3 | $68,538 | 259 | 4.98/5.0 |
| Molla | 7 | $67,506 | 133 | 4.52/5.0 |
| Jenny Fernando | 3 | $62,020 | 44 | 4.67/5.0 |
| Lucy | 1 | $53,156 | 30 | 4.97/5.0 |
| Julie | 1 | $51,421 | 11 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Weston-super-Mare.
Dive Deeper: Advanced Weston-super-Mare STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Weston-super-Mare. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsWeston-super-Mare Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Weston-super-Mare
- The Weston-super-Mare Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 65.4% of the 136 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 34.6% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Weston-super-Mare, Apartment/Condo properties are the most common (52.9%), reflecting the local real estate landscape.
- Houses represent a significant 28.7% portion, catering likely to families or larger groups.
- The presence of 14% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique (combined 4.4%) offer potential for unique stay experiences.
Weston-super-Mare Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Weston-super-Mare
- The dominant room capacity in Weston-super-Mare is 1 bedroom listings, making up 45.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 68.4% of the active Airbnb listings in Weston-super-Mare, indicating a high concentration in these sizes.
Weston-super-Mare Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Weston-super-Mare
- The most common guest capacity trend in Weston-super-Mare vacation rentals is listings accommodating 2 guests (34.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Weston-super-Mare STR market, accounting for 57.4% of listings.
- 12.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Weston-super-Mare.
- On average, properties in Weston-super-Mare are equipped to host 2.9 guests.
Weston-super-Mare Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Weston-super-Mare
- The most common availability pattern in Weston-super-Mare falls within the 271-366 days range, representing 38.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 66.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Weston-super-Mare (30.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 33.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Weston-super-Mare Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
40 listings
31.3% of total
2 Nights
48 listings
37.5% of total
3 Nights
14 listings
10.9% of total
4-6 Nights
2 listings
1.6% of total
7-29 Nights
2 listings
1.6% of total
30+ Nights
22 listings
17.2% of total
Key Insights
- The most prevalent minimum stay requirement in Weston-super-Mare is 2 Nights, adopted by 37.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (68.8%) of the Weston-super-Mare Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (17.2%) caters to monthly stays (30+ nights) in Weston-super-Mare, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 37.5% of Weston-super-Mare hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 17.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Weston-super-Mare.
Weston-super-Mare Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
0.9% of total
Refundable
1 listings
0.9% of total
Flexible
22 listings
18.8% of total
Moderate
60 listings
51.3% of total
Firm
9 listings
7.7% of total
Strict
24 listings
20.5% of total
Cancellation Policy Insights for Weston-super-Mare
- The prevailing Airbnb cancellation policy trend in Weston-super-Mare is Moderate, used by 51.3% of listings.
- The market strongly favors guest-friendly terms, with 70.1% of listings offering Flexible or Moderate policies. This suggests guests in Weston-super-Mare may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 51.3% market standard in Weston-super-Mare.
- Regularly review your cancellation policy against competitors and market demand shifts in Weston-super-Mare.
Weston-super-Mare STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Weston-super-Mare
- The overall average booking lead time for vacation rentals in Weston-super-Mare is 51 days.
- Guests book furthest in advance for stays during October (average 100 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (74 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Weston-super-Mare.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 100 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 74 days) to capture early planners.
- Monitor your own booking lead times against these Weston-super-Mare averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Weston-super-Mare (2025)
Amenity Prevalence
Amenity Insights for Weston-super-Mare
- Essential amenities in Weston-super-Mare that guests expect include: Smoke alarm, Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Hot water, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Weston-super-Mare: Smoke alarm, Wifi, Heating.
- Prioritize adding missing essentials: Smoke alarm, Wifi, Heating.
- Consider adding popular differentiators like TV or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Weston-super-Mare to stay competitive.
Weston-super-Mare Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Weston-super-Mare
- The typical guest profile for Airbnb in Weston-super-Mare consists of primarily domestic travelers (90%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 90.2% of guests.
- Key international markets include United Kingdom (90.2%) and United States (1.6%).
- Top languages spoken are English (68.9%) followed by French (6.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Weston-super-Mare Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Englishcombe | 13 | $8,558 | $573.69 | 49% |
| Chew Magna | 14 | $6,649 | $399.59 | 46% |
| Lambourn | 11 | $6,081 | $669.47 | 28% |
| Long Sutton | 17 | $5,726 | $383.88 | 46% |
| Stoke St. Michael | 10 | $5,277 | $424.04 | 42% |
| Winsham | 10 | $5,154 | $484.22 | 52% |
| Oldland Common | 13 | $5,093 | $355.47 | 43% |
| Crai | 20 | $4,799 | $371.85 | 46% |
| Dinton | 11 | $4,637 | $242.16 | 58% |
| Limpley Stoke | 10 | $4,598 | $523.47 | 52% |