Watchet Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Watchet in 2025? Explore comprehensive Airbnb analytics for Watchet, England, United Kingdom to uncover income potential. This 2025 STR market report for Watchet, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 47 active listings.

Whether you're considering an Airbnb investment in Watchet, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Watchet Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Watchet Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$155
The average rental revenue earned for an occupied room per day in Watchet.
Occupancy Rate(?)
46.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$23,622
Typical annual income for an Airbnb listing in Watchet. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
13.9%
Strong growth (13.9%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Watchet.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Watchet.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
47
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Watchet (2025)

Understanding the monthly revenue variations for Airbnb listings in Watchet is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Watchet is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Watchet across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,019+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,946 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,087 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,304, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Watchet

Watchet Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Watchet STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Watchet:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 46%.
  • Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Watchet

Average Daily Rate (ADR) Airbnb Trends in Watchet (2025)

Effective short term rental pricing strategy in Watchet involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Watchet typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $252+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $182 or more.
  • Typical properties (Median) charge around $143 per night.
  • Entry-level properties (Bottom 25%) earn around $108 per night.

Average Daily Rate (ADR) Trend by Month in Watchet

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Airbnb Seasonality Analysis & Trends in Watchet (2025)

Peak Season (August, July, May)
  • Revenue averages $3,321 per month
  • Occupancy rates average 63.1%
  • Daily rates average $171
Shoulder Season
  • Revenue averages $2,304 per month
  • Occupancy maintains around 42.9%
  • Daily rates hold near $167
Low Season (January, March, November)
  • Revenue drops to average $1,715 per month
  • Occupancy decreases to average 34.0%
  • Daily rates adjust to average $159

Seasonality Insights for Watchet

  • The Airbnb seasonality in Watchet shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Watchet's highest earning potential, with monthly revenues capable of climbing to $3,698, occupancy reaching a high of 75.1%, and ADRs peaking at $177.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,652, occupancy could drop to 30.7%, and ADRs may adjust down to $154.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Watchet.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Watchet seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Watchet (2025)

Exploring the top neighborhoods for short-term rentals in Watchet? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Watchet Harbour
A picturesque harbor area that attracts tourists for its scenic views and access to water activities. Perfect for visitors looking to enjoy a coastal getaway with local restaurants and shops.
Watchet Marina, The Ancient Mariner, West Somerset Railway, Watchet Museum, East Quantoxhead Beach
Quantock Hills
A designated Area of Outstanding Natural Beauty, ideal for outdoor enthusiasts and nature lovers. Offers hiking trails and stunning landscapes, attracting those looking to explore the great outdoors.
Quantock Hills AONB, Somerset and Dorset Railway Path, Dowsborough Hill Fort, The Pepperbox, Bicknoller Post
Doniford
A quieter coastal area with beautiful beaches, suitable for families and those seeking relaxation. Attracts visitors looking for a peaceful beach experience away from the busier tourist spots.
Doniford Beach, The Dinosaur Park, Battlefield Live Somerset, Tropiquaria Wildlife Park, Doniford Farm
Blue Anchor
A delightful seaside village offering direct beach access and a charming promenade. Ideal for those who enjoy beachfront properties and local pubs.
Blue Anchor Bay, The Blue Anchor Inn, West Somerset Railway, Coastal Path Walks, Blue Anchor Beach
Williton
A small town with access to beautiful countryside and the coast. Popular with visitors interested in local history and exploring nearby attractions.
Williton Railway Station, The Market House, The Church of St. Mary the Virgin, Quantock Forest, Creechbarrow Hill
Kilve
Known for its stunning cliffs and fossil hunting opportunities, Kilve attracts both families and naturalists. A unique area for those looking to offer accommodations close to nature.
Kilve Beach, Kilve Court, The Pludds, The Quantock Hills, Fossil Hunting
Stogursey
A historic village with a picturesque layout, it attracts visitors interested in history and exploring the surrounding countryside. Ideal for those seeking a rural escape.
Stogursey Castle, Stogursey Priory, The Stogursey Tea Room, Local walks, The Church of St. Andrew
Holford
A quaint village situated near the Quantock Hills, perfect for those looking to enjoy rural charm while being close to scenic hiking trails and nature reserves.
Holford Gorge, The Quantock Hills, The Church of St. Mary, Coleridge Cottage, Local pubs and eateries

Understanding Airbnb License Requirements & STR Laws in Watchet (2025)

While Watchet, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Watchet to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Watchet (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Watchetbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

48 Swain Street, Watchet - luxury coastal home

48 Swain Street, Watchet - luxury coastal home

Entire Place • 4 bedrooms

$139,148
Revenue
54.8%
Occupancy
$568.83
Daily Rate
Pier Cottage

Pier Cottage

Entire Place • 3 bedrooms

$48,209
Revenue
62.9%
Occupancy
$183.42
Daily Rate
Romantic Industrial Pod at East Quay Watchet

Romantic Industrial Pod at East Quay Watchet

Entire Place • 1 bedroom

$41,461
Revenue
62.8%
Occupancy
$180.83
Daily Rate
Cuain Cottage, Watchet

Cuain Cottage, Watchet

Entire Place • 3 bedrooms

$41,068
Revenue
58.9%
Occupancy
$252.36
Daily Rate
Object Exchange Pod at East Quay Watchet

Object Exchange Pod at East Quay Watchet

Entire Place • 1 bedroom

$37,927
Revenue
56.9%
Occupancy
$182.08
Daily Rate
Pebbles seaside cottage

Pebbles seaside cottage

Entire Place • 2 bedrooms

$35,300
Revenue
57.3%
Occupancy
$141.42
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Watchet (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Watchet based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Naomi5$153,8172274.88/5.0
Jo1$139,148314.97/5.0
Cathy3$79,2214224.94/5.0
Gerry1$48,209164.94/5.0
Geraldine2$41,6451034.95/5.0
Chris1$41,06844.75/5.0
Allison & Neil2$40,8711004.38/5.0
Sheralynn1$33,634504.92/5.0
Host #2321309831$33,578375.00/5.0
Robert1$28,920484.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Watchet.

Dive Deeper: Advanced Watchet STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Watchet. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Watchet Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Watchet

  • The Watchet Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.9% of the 47 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Watchet, House properties are the most common (55.3%), reflecting the local real estate landscape.
  • Houses represent a significant 55.3% portion, catering likely to families or larger groups.

Watchet Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Watchet

  • The dominant room capacity in Watchet is 3 bedrooms listings, making up 42.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 72.4% of the active Airbnb listings in Watchet, indicating a high concentration in these sizes.
  • A significant 44.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Watchet.

Watchet Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Watchet

  • The most common guest capacity trend in Watchet vacation rentals is listings accommodating 6 guests (29.8%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 4 guests dominate the Watchet STR market, accounting for 57.5% of listings.
  • 44.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Watchet.
  • On average, properties in Watchet are equipped to host 4.8 guests.

Watchet Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Watchet

  • The most common availability pattern in Watchet falls within the 181-270 days range, representing 38.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 61.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Watchet (38.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 40.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Watchet Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (27.9%)

1 Night

12 listings

27.9% of total

2 Nights (37.2%)

2 Nights

16 listings

37.2% of total

3 Nights (14%)

3 Nights

6 listings

14% of total

4-6 Nights (7%)

4-6 Nights

3 listings

7% of total

7-29 Nights (4.7%)

7-29 Nights

2 listings

4.7% of total

30+ Nights (9.3%)

30+ Nights

4 listings

9.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Watchet is 2 Nights, adopted by 37.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (65.1%) of the Watchet Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 37.2% of Watchet hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.9% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 9.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Watchet.

Watchet Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (7%)

Super Strict 60 Days

3 listings

7% of total

Flexible (16.3%)

Flexible

7 listings

16.3% of total

Moderate (23.3%)

Moderate

10 listings

23.3% of total

Firm (27.9%)

Firm

12 listings

27.9% of total

Strict (25.6%)

Strict

11 listings

25.6% of total

Cancellation Policy Insights for Watchet

  • The prevailing Airbnb cancellation policy trend in Watchet is Firm, used by 27.9% of listings.
  • A majority (53.5%) of hosts in Watchet utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 27.9% market standard in Watchet.
  • Regularly review your cancellation policy against competitors and market demand shifts in Watchet.

Watchet STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Watchet

  • The overall average booking lead time for vacation rentals in Watchet is 60 days.
  • Guests book furthest in advance for stays during May (average 93 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 38 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (77 days avg.) sees the longest lead times, while Fall (46 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (60 days) as a baseline for your pricing and availability strategy in Watchet.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 77 days) to capture early planners.
  • Monitor your own booking lead times against these Watchet averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Watchet (2025)

Amenity Prevalence

Amenity Insights for Watchet

  • Essential amenities in Watchet that guests expect include: Kitchen, TV, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Wifi, Hot water are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Watchet: Kitchen, TV, Smoke alarm.
  • Prioritize adding missing essentials: Kitchen, TV, Smoke alarm.
  • Consider adding popular differentiators like Heating or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Watchet to stay competitive.

Watchet Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Watchet

  • The typical guest profile for Airbnb in Watchet consists of primarily domestic travelers (95%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 94.5% of guests.
  • Key international markets include United Kingdom (94.5%) and United States (1%).
  • Top languages spoken are English (83.4%) followed by German (5.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and Bristol.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Watchet Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Englishcombe13$8,558$573.6949%
Chew Magna14$6,649$399.5946%
Long Sutton17$5,726$383.8846%
Stoke St. Michael10$5,277$424.0442%
Winsham10$5,154$484.2252%
Oldland Common13$5,093$355.4743%
Llanrhidian15$4,842$386.1853%
Crai20$4,799$371.8546%
Limpley Stoke10$4,598$523.4752%
Abbeycwmhir10$4,502$259.1849%

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