Trafford Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Trafford in 2025? Explore comprehensive Airbnb analytics for Trafford, England, United Kingdom to uncover income potential. This 2025 STR market report for Trafford, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 410 active listings.
Whether you're considering an Airbnb investment in Trafford, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Trafford Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Trafford Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Trafford (2025)
Understanding the monthly revenue variations for Airbnb listings in Trafford is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Trafford is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Trafford across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,194+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,921 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,790 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $890, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Trafford
Trafford Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Trafford STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Trafford:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 71% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Trafford
Average Daily Rate (ADR) Airbnb Trends in Trafford (2025)
Effective short term rental pricing strategy in Trafford involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Trafford typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $256+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $171 or more.
- Typical properties (Median) charge around $110 per night.
- Entry-level properties (Bottom 25%) earn around $69 per night.
Average Daily Rate (ADR) Trend by Month in Trafford
Get Live Trafford Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Trafford (2025)
Peak Season (May, June, April)
- Revenue averages $2,672 per month
- Occupancy rates average 42.7%
- Daily rates average $141
Shoulder Season
- Revenue averages $2,241 per month
- Occupancy maintains around 53.4%
- Daily rates hold near $148
Low Season (January, February, March)
- Revenue drops to average $1,672 per month
- Occupancy decreases to average 42.1%
- Daily rates adjust to average $147
Seasonality Insights for Trafford
- The Airbnb seasonality in Trafford shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Trafford's highest earning potential, with monthly revenues capable of climbing to $2,893, occupancy reaching a high of 57.9%, and ADRs peaking at $161.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,632, occupancy could drop to 39.1%, and ADRs may adjust down to $138.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Trafford.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Trafford seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Trafford (2025)
Exploring the top neighborhoods for short-term rentals in Trafford? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Altrincham | A vibrant market town with a charming atmosphere, popular among families and professionals. It boasts excellent transport links to Manchester and a lively food scene, making it attractive for short-term rentals. | Altrincham Market, Dunham Massey, Tabley House, Little Bollington, Quarry Bank Mill |
| Urmston | A bustling town with a blend of suburban feel and urban amenities. It has great parks and shopping areas, appealing to families and visitors looking for budget-friendly accommodation near Manchester. | Trafford Centre, Urmston Market, Worthington Park, Golden Hill Park |
| Stretford | Home to the famous Old Trafford stadium, this area attracts football fans and visitors year-round. Its proximity to Manchester city centre and family attractions makes it a great location for Airbnb hosts. | Old Trafford Stadium, Imperial War Museum North, Longford Park, Stretford Mall |
| Sale | A picturesque town with a strong community feel and plenty of green spaces. Sale's historic town centre and access to the Bridgewater Canal draw in guests looking for a relaxing getaway. | Sale Water Park, Sale Town Centre, Dunham Massey, Bridgewater Canal |
| Partington | An up-and-coming area that provides affordable accommodation options, attracting traders and visitors looking for budget stays while still being close to major transport links. | Partington Sports Village, Partington Park, Local shops and cafes |
| Lincoln Green | A suburban area with a mix of housing options, appealing to visitors who prefer a less urban environment yet want to remain connected to Manchester's attractions. | Local parks, Green spaces, Great for family stays |
| Flixton | A residential area known for its quiet atmosphere and family-friendly vibe, making it a suitable choice for longer stays and attracting families visiting nearby attractions. | Flixton Golf Club, Local parks, St Mary's Church |
| Trafford Park | An industrial and commercial hub with potential for business travelers. Its proximity to the Trafford Centre and major motorways makes it ideal for corporate rentals. | Trafford Centre, EventCity, Local business parks |
Understanding Airbnb License Requirements & STR Laws in Trafford (2025)
While Trafford, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Trafford to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Trafford (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Traffordbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Stunning 5 BR Home with hot tub & Cinema room
Entire Place • 5 bedrooms
Haus of Hale Luxury Home Sleeps upto 8 guests
Entire Place • 4 bedrooms
Manchester House Retreat, sleeps 18, Hen Do’s
Entire Place • 5 bedrooms
The Gathering Sale - Sleeps Up To 22
Entire Place • 5 bedrooms
Lovely Modernist 4 Bed House
Entire Place • 4 bedrooms
Contemporary Family Home HALE
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Trafford (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Trafford based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Helen & Ally | 33 | $920,169 | 671 | 4.58/5.0 |
| Christopher | 18 | $334,366 | 561 | 4.04/5.0 |
| Stephen | 3 | $252,534 | 87 | 4.88/5.0 |
| Dan | 7 | $233,440 | 168 | 4.73/5.0 |
| Emily | 11 | $210,733 | 311 | 4.87/5.0 |
| Lisa | 8 | $204,440 | 242 | 4.84/5.0 |
| Kevin Dawn And Team | 11 | $174,518 | 51 | 2.90/5.0 |
| Charles Hope | 4 | $155,027 | 29 | 4.66/5.0 |
| Host #423940464 | 1 | $128,755 | 4 | 4.50/5.0 |
| Host #96922645 | 1 | $128,425 | 6 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Trafford.
Dive Deeper: Advanced Trafford STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Trafford. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsTrafford Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Trafford
- The Trafford Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 72% of the 410 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Trafford, Apartment/Condo properties are the most common (55.1%), reflecting the local real estate landscape.
- Houses represent a significant 40.7% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 4.1%) offer potential for unique stay experiences.
Trafford Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Trafford
- The dominant room capacity in Trafford is 1 bedroom listings, making up 42.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 62.2% of the active Airbnb listings in Trafford, indicating a high concentration in these sizes.
Trafford Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Trafford
- The most common guest capacity trend in Trafford vacation rentals is listings accommodating 2 guests (24.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Trafford STR market, accounting for 49.2% of listings.
- 17.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Trafford.
- On average, properties in Trafford are equipped to host 3.1 guests.
Trafford Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Trafford
- The most common availability pattern in Trafford falls within the 181-270 days range, representing 30.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 58.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Trafford (29.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 42.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Trafford Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
133 listings
37.3% of total
2 Nights
101 listings
28.3% of total
3 Nights
17 listings
4.8% of total
4-6 Nights
23 listings
6.4% of total
7-29 Nights
30 listings
8.4% of total
30+ Nights
53 listings
14.8% of total
Key Insights
- The most prevalent minimum stay requirement in Trafford is 1 Night, adopted by 37.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (65.6%) of the Trafford Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (14.8%) caters to monthly stays (30+ nights) in Trafford, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 37.3% of Trafford hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 14.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Trafford.
Trafford Airbnb Cancellation Policy Trends Analysis (2025)
Non-refundable
1 listings
0.3% of total
Refundable
3 listings
0.9% of total
Flexible
69 listings
20.7% of total
Moderate
106 listings
31.8% of total
Firm
51 listings
15.3% of total
Strict
103 listings
30.9% of total
Cancellation Policy Insights for Trafford
- The prevailing Airbnb cancellation policy trend in Trafford is Moderate, used by 31.8% of listings.
- There's a relatively balanced mix between guest-friendly (52.5%) and stricter (46.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 31.8% market standard in Trafford.
- With 30.9% using Strict terms, this is a viable option in Trafford, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Trafford.
Trafford STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Trafford
- The overall average booking lead time for vacation rentals in Trafford is 38 days.
- Guests book furthest in advance for stays during June (average 79 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (59 days avg.) sees the longest lead times, while Fall (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Trafford.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 79 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 59 days) to capture early planners.
- Monitor your own booking lead times against these Trafford averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Trafford (2025)
Amenity Prevalence
Amenity Insights for Trafford
- Essential amenities in Trafford that guests expect include: Wifi, Heating, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Kitchen, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Trafford: Wifi, Heating, Smoke alarm.
- Prioritize adding missing essentials: Wifi, Heating, Smoke alarm.
- Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Trafford to stay competitive.
Trafford Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Trafford
- The typical guest profile for Airbnb in Trafford consists of primarily domestic travelers (67%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 66.5% of guests.
- Key international markets include United Kingdom (66.5%) and United States (5.1%).
- Top languages spoken are English (59.1%) followed by French (6.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Trafford Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Grinton | 14 | $5,456 | $365.05 | 51% |
| Cartmel Fell | 17 | $4,719 | $331.68 | 52% |
| Casterton | 11 | $4,578 | $300.82 | 51% |
| Cark | 11 | $4,540 | $885.21 | 31% |
| Flore | 10 | $4,534 | $347.03 | 40% |
| Abbeycwmhir | 10 | $4,502 | $259.18 | 49% |
| Craven Arms | 10 | $4,487 | $292.69 | 50% |
| Eglwys-bach | 16 | $4,413 | $315.23 | 52% |
| Waverton | 16 | $4,358 | $444.20 | 33% |
| Hayton | 13 | $4,333 | $239.53 | 60% |