Stokesley Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Stokesley in 2025? Explore comprehensive Airbnb analytics for Stokesley, England, United Kingdom to uncover income potential. This 2025 STR market report for Stokesley, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 17 active listings.
Whether you're considering an Airbnb investment in Stokesley, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Stokesley Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Stokesley Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Stokesley (2025)
Understanding the monthly revenue variations for Airbnb listings in Stokesley is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Stokesley is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Stokesley across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,604+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,113 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,288 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,522, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Stokesley
Stokesley Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Stokesley STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Stokesley:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 72% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 59%.
- Entry-level properties (Bottom 25%) average 35% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Stokesley
Average Daily Rate (ADR) Airbnb Trends in Stokesley (2025)
Effective short term rental pricing strategy in Stokesley involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Stokesley typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $234+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $161 or more.
- Typical properties (Median) charge around $131 per night.
- Entry-level properties (Bottom 25%) earn around $105 per night.
Average Daily Rate (ADR) Trend by Month in Stokesley
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Airbnb Seasonality Analysis & Trends in Stokesley (2025)
Peak Season (August, July, June)
- Revenue averages $3,322 per month
- Occupancy rates average 68.2%
- Daily rates average $147
Shoulder Season
- Revenue averages $2,432 per month
- Occupancy maintains around 52.8%
- Daily rates hold near $150
Low Season (February, March, April)
- Revenue drops to average $1,833 per month
- Occupancy decreases to average 43.5%
- Daily rates adjust to average $149
Seasonality Insights for Stokesley
- The Airbnb seasonality in Stokesley shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Stokesley's highest earning potential, with monthly revenues capable of climbing to $3,692, occupancy reaching a high of 73.8%, and ADRs peaking at $160.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,563, occupancy could drop to 36.3%, and ADRs may adjust down to $140.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Stokesley.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Stokesley seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Stokesley (2025)
Exploring the top neighborhoods for short-term rentals in Stokesley? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Stokesley Market Square | Central hub of Stokesley known for its vibrant market and community events. Ideal for visitors wanting to experience local culture and shopping. | Stokesley Market, Stokesley Town Hall, local shops and cafes, Stokesley Community Centre, Scenic walks along the river |
| North York Moors National Park | Stunning natural landscapes and outdoor activities appeal to nature lovers and hikers. Perfect for guests looking for adventure and relaxation in nature. | Walking and hiking trails, Scenic viewpoints, Wildlife watching, Picnic areas, Historical sites |
| Stokesley Golf Club | Attractive for golf enthusiasts with its well-maintained course and beautiful surroundings. Great for visitors seeking leisure activities and countryside views. | 18-hole golf course, Clubhouse with dining, Pro shop, Golf lessons available, Scenic views over the countryside |
| Stokesley Sports Club | Community sports facility offering a range of activities. Good for families and active travelers looking for local sporting events and participation. | Cricket matches, Occasional football matches, Social events, Children's sports activities, Local community gatherings |
| Shopping areas on High Street | Vibrant shopping area with local boutiques and eateries. Ideal for guests interested in shopping and trying local cuisine. | Independent shops, Cafes, Restaurants, Artisan stores, Local specialties |
| Historic Churches | Stokesley boasts several historic churches that attract visitors interested in history and architecture. Great for cultural tourism and quiet contemplation. | St. Peter’s Church, St. Andrew’s Church, Historical architecture, Peaceful surroundings, Community events |
| Local Parks | Family-friendly parks provide recreational activities and beautiful scenery. Good for families and guests looking to unwind outdoors. | Round Park, Children's playgrounds, Picnic areas, Walking paths, Seasonal events |
| Nearby attractions (e.g., Helmsley Castle) | Access to nearby historical attractions enriches the stay. Great for guests looking to explore further afield during their visit. | Helmsley Castle, Rievaulx Abbey, Cleveland Hills, Historic market towns, Area for day trips |
Understanding Airbnb License Requirements & STR Laws in Stokesley (2025)
While Stokesley, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Stokesley to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Stokesley (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Stokesleybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
THE LANES COTTAGES
Entire Place • 4 bedrooms
The stylish Granary sleeps up to 10 - free WIFI
Entire Place • 5 bedrooms
Townhouse in Stokesley
Entire Place • 3 bedrooms
In the heart of it!
Entire Place • 2 bedrooms
Cringle Cottage, The Lanes Cottages, Stokesley
Entire Place • 2 bedrooms
Apple Tree Cottage. Stokesley.North Yorkshire.
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Stokesley (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Stokesley based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Rosie | 3 | $128,415 | 111 | 4.98/5.0 |
| David | 3 | $93,683 | 348 | 4.73/5.0 |
| Dale | 2 | $50,534 | 56 | 4.48/5.0 |
| Marie | 1 | $38,416 | 67 | 4.99/5.0 |
| Vicky | 1 | $37,337 | 8 | 4.50/5.0 |
| Delia | 1 | $32,318 | 248 | 4.90/5.0 |
| Elliott | 1 | $27,102 | 58 | 4.95/5.0 |
| Robert | 1 | $23,271 | 90 | 4.92/5.0 |
| Jean | 1 | $21,558 | 303 | 5.00/5.0 |
| Rachel | 1 | $20,537 | 479 | 4.98/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Stokesley.
Dive Deeper: Advanced Stokesley STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Stokesley. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsStokesley Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Stokesley
- The Stokesley Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 17 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Stokesley, House properties are the most common (70.6%), reflecting the local real estate landscape.
- Houses represent a significant 70.6% portion, catering likely to families or larger groups.
Stokesley Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Stokesley
- The dominant room capacity in Stokesley is 2 bedrooms listings, making up 41.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 70.6% of the active Airbnb listings in Stokesley, indicating a high concentration in these sizes.
- A significant 29.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Stokesley.
Stokesley Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Stokesley
- The most common guest capacity trend in Stokesley vacation rentals is listings accommodating 4 guests (35.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Stokesley STR market, accounting for 64.7% of listings.
- 23.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Stokesley.
- On average, properties in Stokesley are equipped to host 4.2 guests.
Stokesley Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Stokesley
- The most common availability pattern in Stokesley falls within the 91-180 days range, representing 52.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 35.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Stokesley (47.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 64.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Stokesley Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
2 listings
11.8% of total
2 Nights
8 listings
47.1% of total
3 Nights
2 listings
11.8% of total
4-6 Nights
1 listings
5.9% of total
30+ Nights
4 listings
23.5% of total
Key Insights
- The most prevalent minimum stay requirement in Stokesley is 2 Nights, adopted by 47.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (23.5%) caters to monthly stays (30+ nights) in Stokesley, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 47.1% of Stokesley hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.8% currently do.
- A 2-night minimum appears standard (47.1%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 23.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Stokesley.
Stokesley Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
5 listings
29.4% of total
Moderate
1 listings
5.9% of total
Firm
7 listings
41.2% of total
Strict
4 listings
23.5% of total
Cancellation Policy Insights for Stokesley
- The prevailing Airbnb cancellation policy trend in Stokesley is Firm, used by 41.2% of listings.
- A majority (64.7%) of hosts in Stokesley utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 41.2% market standard in Stokesley.
- Regularly review your cancellation policy against competitors and market demand shifts in Stokesley.
Stokesley STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Stokesley
- The overall average booking lead time for vacation rentals in Stokesley is 57 days.
- Guests book furthest in advance for stays during June (average 100 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in November (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (87 days avg.) sees the longest lead times, while Fall (42 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Stokesley.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 100 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 87 days) to capture early planners.
- Monitor your own booking lead times against these Stokesley averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Stokesley (2025)
Amenity Prevalence
No amenities with partial availability (less than 100%) were found to display in the chart. All essential amenities might be present in all listings. Check insights below.
Amenity Insights for Stokesley
- Essential amenities in Stokesley that guests expect include: Kitchen, Dishes and silverware, Wifi, Hangers, Smoke alarm, Cooking basics, Hot water, Hair dryer, Refrigerator, TV. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Stokesley: Kitchen, Dishes and silverware, Wifi, Hangers, Smoke alarm, Cooking basics, Hot water, Hair dryer, Refrigerator, TV.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Stokesley to stay competitive.
Stokesley Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Stokesley
- The typical guest profile for Airbnb in Stokesley consists of primarily domestic travelers (91%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 90.7% of guests.
- Key international markets include United Kingdom (90.7%) and Netherlands (2.2%).
- Top languages spoken are English (77.9%) followed by French (6.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and Sonning Common.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Stokesley Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Grinton | 14 | $5,456 | $365.05 | 51% |
| Cartmel Fell | 17 | $4,719 | $331.68 | 52% |
| Stamford Bridge | 11 | $4,669 | $410.14 | 38% |
| Casterton | 11 | $4,578 | $300.82 | 51% |
| Appleby | 10 | $4,577 | $332.39 | 44% |
| Cark | 11 | $4,540 | $885.21 | 31% |
| Hayton | 13 | $4,333 | $239.53 | 60% |
| Watermillock | 16 | $4,281 | $274.03 | 50% |
| Kielder | 12 | $4,215 | $329.21 | 53% |
| Pooley Bridge | 13 | $4,145 | $317.26 | 52% |