St Just Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in St Just in 2025? Explore comprehensive Airbnb analytics for St Just, England, United Kingdom to uncover income potential. This 2025 STR market report for St Just, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 185 active listings.

Whether you're considering an Airbnb investment in St Just, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the St Just Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key St Just Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$183
The average rental revenue earned for an occupied room per day in St Just.
Occupancy Rate(?)
44.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$22,644
Typical annual income for an Airbnb listing in St Just. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-5.3%
Slight decrease (-5.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in St Just.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in St Just.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
185
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in St Just (2025)

Understanding the monthly revenue variations for Airbnb listings in St Just is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in St Just is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in St Just across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,536+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,154 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,881 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,138, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in St Just

St Just Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the St Just STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in St Just:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 41%.
  • Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in St Just

Average Daily Rate (ADR) Airbnb Trends in St Just (2025)

Effective short term rental pricing strategy in St Just involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in St Just typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $307+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $211 or more.
  • Typical properties (Median) charge around $147 per night.
  • Entry-level properties (Bottom 25%) earn around $104 per night.

Average Daily Rate (ADR) Trend by Month in St Just

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Airbnb Seasonality Analysis & Trends in St Just (2025)

Peak Season (August, July, June)
  • Revenue averages $3,908 per month
  • Occupancy rates average 62.2%
  • Daily rates average $204
Shoulder Season
  • Revenue averages $2,295 per month
  • Occupancy maintains around 41.0%
  • Daily rates hold near $184
Low Season (January, February, March)
  • Revenue drops to average $1,288 per month
  • Occupancy decreases to average 25.8%
  • Daily rates adjust to average $167

Seasonality Insights for St Just

  • The Airbnb seasonality in St Just shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases St Just's highest earning potential, with monthly revenues capable of climbing to $4,509, occupancy reaching a high of 72.5%, and ADRs peaking at $208.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,258, occupancy could drop to 22.2%, and ADRs may adjust down to $167.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in St Just.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these St Just seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in St Just (2025)

Exploring the top neighborhoods for short-term rentals in St Just? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Penzance
A historic town with a vibrant artistic community, offering picturesque coastal views and easy access to attractions like the Minack Theatre and St. Michael's Mount. Perfect for visitors looking for culture and coastal beauty.
Minack Theatre, St. Michael's Mount, Treen Cove, Penzance Promenade, Penlee House Gallery & Museum
Lands End
Famous for its stunning cliffside views and natural landscape, Lands End is the westernmost point of England, attracting hikers and nature lovers who want to explore the dramatic coastline.
Lands End Visitor Centre, The First and Last House, Sennen Cove, Cape Cornwall, Coastal Path
St Ives
A popular seaside village known for its stunning beaches, art scene, and charming streets. It attracts families and beachgoers looking for relaxation and cultural experiences.
St Ives Harbour, Tate St Ives, Porthmeor Beach, Barbara Hepworth Museum, Gwithian Beach
Mousehole
A picturesque village with narrow streets and a quaint harbor, known for its charm and scenic beauty. Ideal for couples and families seeking a peaceful retreat by the sea.
Mousehole Harbour, The Old Post Office, Mousehole Christmas Lights, Trinity House
The Lizard
The southernmost point of mainland Britain, known for its dramatic scenery, unique wildlife, and rich maritime history. Great for outdoor enthusiasts and nature lovers.
Kynance Cove, Lizard Point, The Lizard Lighthouse, Gardens of Trebah, Mullion Cove
Marazion
Best known for its proximity to St. Michael's Mount, Marazion offers beach access and historical sites, ideal for tourists looking to blend relaxation with exploration.
St. Michael's Mount, Marazion Beach, The Avalon Boutique, Marazion Marsh
Newlyn
A bustling fishing port with a rich history, Newlyn is known for its seafood restaurants and artistic heritage, appealing to foodies and culture seekers.
Newlyn Art Gallery, The Old Quay, Gulval Church, Newlyn Fish Market
Gweek
A small village known for the nearby Cornish Seal Sanctuary, Gweek attracts wildlife enthusiasts and families who seek a fun, interactive experience with marine life.
Cornish Seal Sanctuary, Gweek Motion, The River Helford, Gweek Village

Understanding Airbnb License Requirements & STR Laws in St Just (2025)

While St Just, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for St Just to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in St Just (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in St Justbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Finest Retreats | Western Watch

Finest Retreats | Western Watch

Entire Place • 3 bedrooms

$104,880
Revenue
54.0%
Occupancy
$496.63
Daily Rate
Meadow Cottage

Meadow Cottage

Entire Place • 2 bedrooms

$88,852
Revenue
66.2%
Occupancy
$328.52
Daily Rate
Gwynver Beach House

Gwynver Beach House

Entire Place • 5 bedrooms

$86,458
Revenue
20.6%
Occupancy
$1042.28
Daily Rate
Luxury Spa House Near The Sea

Luxury Spa House Near The Sea

Entire Place • 5 bedrooms

$82,209
Revenue
58.0%
Occupancy
$738.43
Daily Rate
Hendra Farmhouse, nr Sennen  - panoramic sea views

Hendra Farmhouse, nr Sennen - panoramic sea views

Entire Place • 5 bedrooms

$77,066
Revenue
36.2%
Occupancy
$612.63
Daily Rate
Secret Garden Cottage: sea views and coastal walks

Secret Garden Cottage: sea views and coastal walks

Entire Place • 2 bedrooms

$55,434
Revenue
46.0%
Occupancy
$251.91
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in St Just (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in St Just based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cottages23$604,9421242.51/5.0
The Cornish Way Ltd19$568,81710204.87/5.0
Cornish Horizons6$146,324242.33/5.0
Finest Retreats2$144,601584.55/5.0
Richard2$121,163934.96/5.0
Beach Retreats2$110,56272.30/5.0
Andrew And Leanne Cleary7$105,423141.37/5.0
Host #1802467611$82,20920.00/5.0
Sharon3$79,7682954.97/5.0
Lisa2$68,7172434.95/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in St Just.

Dive Deeper: Advanced St Just STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for St Just. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

St Just Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for St Just

  • The St Just Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.6% of the 185 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in St Just, House properties are the most common (71.4%), reflecting the local real estate landscape.
  • Houses represent a significant 71.4% portion, catering likely to families or larger groups.
  • The presence of 8.1% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo, unique stays, others (combined 13.0%) offer potential for unique stay experiences.

St Just Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for St Just

  • The dominant room capacity in St Just is 1 bedroom listings, making up 34.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 62.2% of the active Airbnb listings in St Just, indicating a high concentration in these sizes.
  • A significant 27.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in St Just.

St Just Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for St Just

  • The most common guest capacity trend in St Just vacation rentals is listings accommodating 2 guests (33%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the St Just STR market, accounting for 58.9% of listings.
  • 19.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in St Just.
  • On average, properties in St Just are equipped to host 3.5 guests.

St Just Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for St Just

  • The most common availability pattern in St Just falls within the 181-270 days range, representing 44.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 77.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in St Just (45.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 23.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

St Just Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (27.8%)

1 Night

47 listings

27.8% of total

2 Nights (11.8%)

2 Nights

20 listings

11.8% of total

3 Nights (23.1%)

3 Nights

39 listings

23.1% of total

4-6 Nights (14.8%)

4-6 Nights

25 listings

14.8% of total

7-29 Nights (4.1%)

7-29 Nights

7 listings

4.1% of total

30+ Nights (18.3%)

30+ Nights

31 listings

18.3% of total

Key Insights

  • The most prevalent minimum stay requirement in St Just is 1 Night, adopted by 27.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (18.3%) caters to monthly stays (30+ nights) in St Just, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 27.8% of St Just hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 18.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in St Just.

St Just Airbnb Cancellation Policy Trends Analysis (2025)

Refundable

2 listings

1.3% of total

Non-refundable

1 listings

0.6% of total

Super Strict 60 Days (12.6%)

Super Strict 60 Days

20 listings

12.6% of total

Flexible (13.8%)

Flexible

22 listings

13.8% of total

Moderate (17%)

Moderate

27 listings

17% of total

Firm (15.1%)

Firm

24 listings

15.1% of total

Strict (39.6%)

Strict

63 listings

39.6% of total

Cancellation Policy Insights for St Just

  • The prevailing Airbnb cancellation policy trend in St Just is Strict, used by 39.6% of listings.
  • A majority (54.7%) of hosts in St Just utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 39.6% market standard in St Just.
  • With 39.6% using Strict terms, this is a viable option in St Just, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in St Just.

St Just STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for St Just

  • The overall average booking lead time for vacation rentals in St Just is 70 days.
  • Guests book furthest in advance for stays during July (average 111 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 46 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (105 days avg.) sees the longest lead times, while Winter (61 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (70 days) as a baseline for your pricing and availability strategy in St Just.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 111 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 105 days) to capture early planners.
  • Monitor your own booking lead times against these St Just averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in St Just (2025)

Amenity Prevalence

Amenity Insights for St Just

  • Essential amenities in St Just that guests expect include: Smoke alarm. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Heating, Wifi, Kitchen are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for St Just: Smoke alarm.
  • Prioritize adding missing essentials: Smoke alarm.
  • Consider adding popular differentiators like Heating or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in St Just to stay competitive.

St Just Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for St Just

  • The typical guest profile for Airbnb in St Just consists of primarily domestic travelers (77%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 76.6% of guests.
  • Key international markets include United Kingdom (76.6%) and Germany (7.2%).
  • Top languages spoken are English (56.9%) followed by German (10.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the St Just Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Llanrhidian15$4,842$386.1853%
Trenance19$4,795$428.6343%
Angle13$4,602$384.8142%
Ludchurch15$4,354$291.8743%
Redberth29$4,103$223.3759%
Higher Crackington17$3,731$340.7437%
Perranuthnoe24$3,421$352.1537%
St. John44$3,354$233.4950%
Llanboidy10$3,280$260.0845%
Llangennith32$3,271$251.7152%

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