Splatt Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Splatt in 2025? Explore comprehensive Airbnb analytics for Splatt, England, United Kingdom to uncover income potential. This 2025 STR market report for Splatt, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 30 active listings.

Whether you're considering an Airbnb investment in Splatt, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Splatt Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Splatt Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$250
The average rental revenue earned for an occupied room per day in Splatt.
Occupancy Rate(?)
40.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$30,426
Typical annual income for an Airbnb listing in Splatt. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-11.8%
Significant decrease (-11.8%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Splatt.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Splatt.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
30
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Splatt (2025)

Understanding the monthly revenue variations for Airbnb listings in Splatt is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Splatt is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Splatt across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $8,780+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,283 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,668 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,406, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Splatt

Splatt Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Splatt STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Splatt:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 60% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 40%.
  • Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Splatt

Average Daily Rate (ADR) Airbnb Trends in Splatt (2025)

Effective short term rental pricing strategy in Splatt involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Splatt typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $427+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $329 or more.
  • Typical properties (Median) charge around $221 per night.
  • Entry-level properties (Bottom 25%) earn around $150 per night.

Average Daily Rate (ADR) Trend by Month in Splatt

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Airbnb Seasonality Analysis & Trends in Splatt (2025)

Peak Season (August, July, May)
  • Revenue averages $6,180 per month
  • Occupancy rates average 60.9%
  • Daily rates average $277
Shoulder Season
  • Revenue averages $3,594 per month
  • Occupancy maintains around 41.6%
  • Daily rates hold near $252
Low Season (January, March, December)
  • Revenue drops to average $2,098 per month
  • Occupancy decreases to average 25.7%
  • Daily rates adjust to average $235

Seasonality Insights for Splatt

  • The Airbnb seasonality in Splatt shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Splatt's highest earning potential, with monthly revenues capable of climbing to $7,141, occupancy reaching a high of 74.6%, and ADRs peaking at $286.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,028, occupancy could drop to 23.4%, and ADRs may adjust down to $229.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Splatt.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Splatt seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Splatt (2025)

Exploring the top neighborhoods for short-term rentals in Splatt? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Cotswolds
The Cotswolds is known for its charming villages, rolling hills, and beautiful countryside. It's a prime location for tourists seeking a peaceful retreat and exploring picturesque surroundings.
Bourton-on-the-Water, Stow-on-the-Wold, Broadway Tower, Cotswold Wildlife Park, Sudeley Castle
Bath
Bath is famous for its Roman baths and Georgian architecture. It offers a unique blend of history, culture, and relaxation, making it a popular destination.
Roman Baths, Bath Abbey, Royal Crescent, Pulteney Bridge, Thermae Bath Spa
Oxford
Known for its prestigious university, Oxford attracts many visitors interested in history, education, and culture. There are plenty of accommodations for tourists throughout the year.
University of Oxford, Bodleian Library, Ashmolean Museum, Christ Church, Radcliffe Camera
Chipping Campden
A picturesque town with a rich history and beautiful architecture. It's a popular spot for visitors to explore the Cotswold Way and other attractions.
Chipping Campden Market Hall, St. James' Church, Hidcote Manor Garden, Court Barn Museum, Cotswold Way
Stratford-upon-Avon
The birthplace of William Shakespeare, this town is steeped in history and culture, attracting tourists from around the world.
Shakespeare's Birthplace, Royal Shakespeare Theatre, Anne Hathaway's Cottage, Holy Trinity Church, Stratford Butterfly Farm
Bristol
A vibrant city known for its culture, arts scene, and maritime history. It's well-connected and offers a mix of urban and historical attractions.
Bristol Harbourside, Clifton Suspension Bridge, SS Great Britain, Bristol Museum & Art Gallery, Street Art Tour
Worcester
This historic city boasts a stunning cathedral and rich history. It's an appealing destination for visitors interested in English heritage and culture.
Worcester Cathedral, Royal Worcester Porcelain, Gheluvelt Park, Tudor House Museum, The Hive
Cirencester
Known as the Capital of the Cotswolds, Cirencester is steeped in history and surrounded by beautiful countryside, making it a great place for tourists.
Corinium Museum, Cirencester Market Place, Cirencester Park, All Saints Church, Bathurst Estate

Understanding Airbnb License Requirements & STR Laws in Splatt (2025)

While Splatt, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Splatt to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Splatt (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Splattbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Rosemayne

Rosemayne

Entire Place • 4 bedrooms

$97,643
Revenue
68.7%
Occupancy
$532.86
Daily Rate
Spacious Family Home in Rock

Spacious Family Home in Rock

Entire Place • 4 bedrooms

$94,062
Revenue
35.1%
Occupancy
$384.48
Daily Rate
Seaside home in Rock sleeps 8-12 people

Seaside home in Rock sleeps 8-12 people

Entire Place • 6 bedrooms

$85,815
Revenue
45.0%
Occupancy
$469.88
Daily Rate
Beautiful period house, sleeps 10, central Rock.

Beautiful period house, sleeps 10, central Rock.

Entire Place • 5 bedrooms

$83,707
Revenue
55.5%
Occupancy
$428.38
Daily Rate
Luxury home-from-home near the sea in Rock, UK

Luxury home-from-home near the sea in Rock, UK

Entire Place • 3 bedrooms

$66,426
Revenue
56.1%
Occupancy
$269.25
Daily Rate
Period House, Sleeps 10, heart of Rock

Period House, Sleeps 10, heart of Rock

Entire Place • 5 bedrooms

$49,593
Revenue
36.2%
Occupancy
$413.71
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Splatt (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Splatt based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jules, HolidayHost Rock & Pads3$138,7181314.62/5.0
Host #979661331$97,64300.00/5.0
Waveney1$94,062115.00/5.0
Sally-Anne1$85,815354.80/5.0
Ness And Sarah2$79,509764.97/5.0
Kirsti1$66,426175.00/5.0
Amanda1$47,624644.97/5.0
Philip1$40,670244.67/5.0
Belinda2$39,127195.00/5.0
Ella1$37,407194.89/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Splatt.

Dive Deeper: Advanced Splatt STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Splatt. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Splatt Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Splatt

  • The Splatt Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.7% of the 30 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Splatt, House properties are the most common (70%), reflecting the local real estate landscape.
  • Houses represent a significant 70% portion, catering likely to families or larger groups.
  • The presence of 10% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo (combined 3.3%) offer potential for unique stay experiences.

Splatt Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Splatt

  • The dominant room capacity in Splatt is 1 bedroom listings, making up 23.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 46.6% of the active Airbnb listings in Splatt, indicating a high concentration in these sizes.
  • A significant 59.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Splatt.

Splatt Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Splatt

  • The most common guest capacity trend in Splatt vacation rentals is listings accommodating 8+ guests (36.7%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 2 guests dominate the Splatt STR market, accounting for 53.4% of listings.
  • 60.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Splatt.
  • On average, properties in Splatt are equipped to host 5.5 guests.

Splatt Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Splatt

  • The most common availability pattern in Splatt falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 76.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Splatt (30%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 23.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Splatt Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (24.1%)

1 Night

7 listings

24.1% of total

2 Nights (13.8%)

2 Nights

4 listings

13.8% of total

3 Nights (10.3%)

3 Nights

3 listings

10.3% of total

4-6 Nights (27.6%)

4-6 Nights

8 listings

27.6% of total

7-29 Nights (3.4%)

7-29 Nights

1 listings

3.4% of total

30+ Nights (20.7%)

30+ Nights

6 listings

20.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Splatt is 4-6 Nights, adopted by 27.6% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (20.7%) caters to monthly stays (30+ nights) in Splatt, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 27.6% of Splatt hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 20.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Splatt.

Splatt Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (12.5%)

Super Strict 60 Days

3 listings

12.5% of total

Flexible (8.3%)

Flexible

2 listings

8.3% of total

Moderate (16.7%)

Moderate

4 listings

16.7% of total

Firm (33.3%)

Firm

8 listings

33.3% of total

Strict (29.2%)

Strict

7 listings

29.2% of total

Cancellation Policy Insights for Splatt

  • The prevailing Airbnb cancellation policy trend in Splatt is Firm, used by 33.3% of listings.
  • A majority (62.5%) of hosts in Splatt utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 33.3% market standard in Splatt.
  • Regularly review your cancellation policy against competitors and market demand shifts in Splatt.

Splatt STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Splatt

  • The overall average booking lead time for vacation rentals in Splatt is 84 days.
  • Guests book furthest in advance for stays during July (average 145 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 39 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (128 days avg.) sees the longest lead times, while Winter (61 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (84 days) as a baseline for your pricing and availability strategy in Splatt.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 145 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 128 days) to capture early planners.
  • Monitor your own booking lead times against these Splatt averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Splatt (2025)

Amenity Prevalence

Amenity Insights for Splatt

  • Essential amenities in Splatt that guests expect include: Smoke alarm, Free parking on premises, Wifi, TV, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Refrigerator, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Splatt: Smoke alarm, Free parking on premises, Wifi, TV, Heating.
  • Consider adding popular differentiators like Hot water or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Splatt to stay competitive.

Splatt Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Splatt

  • The typical guest profile for Airbnb in Splatt consists of primarily domestic travelers (94%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 94.0% of guests.
  • Key international markets include United Kingdom (94%) and United States (2.7%).
  • Top languages spoken are English (78.4%) followed by French (8.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Splatt Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Llanrhidian15$4,842$386.1853%
Crai20$4,799$371.8546%
Trenance19$4,795$428.6343%
Angle13$4,602$384.8142%
Ludchurch15$4,354$291.8743%
Redberth29$4,103$223.3759%
Higher Crackington17$3,731$340.7437%
Milverton11$3,675$393.8937%
Pennorth13$3,595$417.6937%
Gilwern22$3,505$193.5653%

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