South Wraxall Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in South Wraxall in 2025? Explore comprehensive Airbnb analytics for South Wraxall, England, United Kingdom to uncover income potential. This 2025 STR market report for South Wraxall, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 28 active listings.

Whether you're considering an Airbnb investment in South Wraxall, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the South Wraxall Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key South Wraxall Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$310
The average rental revenue earned for an occupied room per day in South Wraxall.
Occupancy Rate(?)
40.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$43,363
Typical annual income for an Airbnb listing in South Wraxall. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-26.8%
Significant decrease (-26.8%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in South Wraxall.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in South Wraxall.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
28
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in South Wraxall (2025)

Understanding the monthly revenue variations for Airbnb listings in South Wraxall is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in South Wraxall is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in South Wraxall across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,570+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,939 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,784 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $961, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in South Wraxall

South Wraxall Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the South Wraxall STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in South Wraxall:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in South Wraxall

Average Daily Rate (ADR) Airbnb Trends in South Wraxall (2025)

Effective short term rental pricing strategy in South Wraxall involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in South Wraxall typically peaks in June and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $980+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $327 or more.
  • Typical properties (Median) charge around $203 per night.
  • Entry-level properties (Bottom 25%) earn around $151 per night.

Average Daily Rate (ADR) Trend by Month in South Wraxall

Get Live South Wraxall Market Intelligence 👇

Discover South Wraxall Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in South Wraxall (2025)

Peak Season (August, June, May)
  • Revenue averages $5,006 per month
  • Occupancy rates average 43.6%
  • Daily rates average $381
Shoulder Season
  • Revenue averages $4,276 per month
  • Occupancy maintains around 41.3%
  • Daily rates hold near $357
Low Season (January, February, March)
  • Revenue drops to average $2,495 per month
  • Occupancy decreases to average 32.7%
  • Daily rates adjust to average $300

Seasonality Insights for South Wraxall

  • The Airbnb seasonality in South Wraxall shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases South Wraxall's highest earning potential, with monthly revenues capable of climbing to $5,253, occupancy reaching a high of 52.9%, and ADRs peaking at $384.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,040, occupancy could drop to 25.2%, and ADRs may adjust down to $296.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in South Wraxall.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these South Wraxall seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in South Wraxall (2025)

Exploring the top neighborhoods for short-term rentals in South Wraxall? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Bath City Centre
A UNESCO World Heritage site known for its Roman baths and Georgian architecture. Ideal for tourists wanting to explore culture and history within walking distance of attractions.
Roman Baths, Bath Abbey, The Circus, Royal Crescent, Pulteney Bridge, Thermae Bath Spa
Bradford-on-Avon
A charming historic town with medieval buildings and beautiful countryside views. Attracts visitors looking for a quaint English experience and access to the local countryside.
Tithe Barn, Bradford-on-Avon Wharf, St. Laurence Church, Avoncliff Bridge, The Canal Way, Local rural walks
Lacock
A picturesque village known for its historic architecture and film locations. Popular with travelers interested in quaint rural settings and photography.
Lacock Abbey, National Trust village, Lacock Village Street, Film locations for 'Harry Potter', Local shops and cafes
Castle Combe
Considered one of the prettiest villages in England, with beautiful stone cottages and scenic landscapes. Great for visitors wanting a scenic retreat.
Castle Combe village, St. Andrew's Church, The Old Rectory, Local walking trails, Countryside views
Corsham
A historic market town with elegant architecture and nearby Corsham Court. Appeals to visitors looking for a blend of history and rural charm.
Corsham Court, High Street, The Pound Arts Centre, Local parks, Neston Park
Chippenham
A larger market town with good transport links. Ideal for those looking for affordability and access to nearby attractions like Bath and the Cotswolds.
Chippenham Museum, Monkton Park, Local markets, Railway station access to Bath, Nearby countryside
Salisbury
A historic city known for its impressive cathedral and medieval history. A prime location for tourists and cultural exploration.
Salisbury Cathedral, The Close, Old Sarum, The Meat Market, Local shops and restaurants
Trowbridge
The county town of Wiltshire with diverse amenities and attractions. A good base for exploring the region and offers reasonable accommodation options.
Trowbridge Park, The County Hall, Local shops, Trowbridge Museum, River Biss Walks

Understanding Airbnb License Requirements & STR Laws in South Wraxall (2025)

While South Wraxall, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for South Wraxall to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in South Wraxall (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in South Wraxallbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

10 Bedroom 10 Bathroom Property - Sleeps 20

10 Bedroom 10 Bathroom Property - Sleeps 20

Entire Place • 10 bedrooms

$313,110
Revenue
47.4%
Occupancy
$1787.24
Daily Rate
Delightful Cottage Retreat

Delightful Cottage Retreat

Entire Place • 2 bedrooms

$85,620
Revenue
73.6%
Occupancy
$282.44
Daily Rate
Gable Cottage - 5 bedroom property - sleeping 10

Gable Cottage - 5 bedroom property - sleeping 10

Entire Place • 5 bedrooms

$76,596
Revenue
25.3%
Occupancy
$897.88
Daily Rate
Idyllic Historic Cottage

Idyllic Historic Cottage

Entire Place • 2 bedrooms

$71,053
Revenue
61.7%
Occupancy
$252.04
Daily Rate
Luxury barn sleeps 6-8, ensuite rooms, gym sauna

Luxury barn sleeps 6-8, ensuite rooms, gym sauna

Entire Place • 3 bedrooms

$62,071
Revenue
36.1%
Occupancy
$474.13
Daily Rate
Orchard Cottage - 5 bedroom property - sleeping 10

Orchard Cottage - 5 bedroom property - sleeping 10

Entire Place • 5 bedrooms

$59,530
Revenue
22.3%
Occupancy
$894.42
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in South Wraxall (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in South Wraxall based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Leanne7$568,086724.92/5.0
Nigel7$158,9801314.77/5.0
Bath Luxury Stays2$156,6731314.91/5.0
Dinah2$92,5045394.99/5.0
Julia2$89,8147104.97/5.0
Sue1$62,071234.96/5.0
Elizabeth1$24,6981754.95/5.0
Lisette1$22,055104.70/5.0
Jasmine & Richard1$16,6142624.94/5.0
Ian1$13,38754.80/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in South Wraxall.

Dive Deeper: Advanced South Wraxall STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for South Wraxall. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

South Wraxall Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for South Wraxall

  • The South Wraxall Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.3% of the 28 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in South Wraxall, House properties are the most common (64.3%), reflecting the local real estate landscape.
  • Houses represent a significant 64.3% portion, catering likely to families or larger groups.

South Wraxall Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for South Wraxall

  • The dominant room capacity in South Wraxall is 2 bedrooms listings, making up 46.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 71.4% of the active Airbnb listings in South Wraxall, indicating a high concentration in these sizes.

South Wraxall Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for South Wraxall

  • The most common guest capacity trend in South Wraxall vacation rentals is listings accommodating 4 guests (35.7%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the South Wraxall STR market, accounting for 53.6% of listings.
  • 17.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in South Wraxall.
  • On average, properties in South Wraxall are equipped to host 4.0 guests.

South Wraxall Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for South Wraxall

  • The most common availability pattern in South Wraxall falls within the 271-366 days range, representing 39.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 75.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in South Wraxall (35.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 28.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

South Wraxall Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (35.7%)

1 Night

10 listings

35.7% of total

2 Nights (35.7%)

2 Nights

10 listings

35.7% of total

30+ Nights (28.6%)

30+ Nights

8 listings

28.6% of total

Key Insights

  • The most prevalent minimum stay requirement in South Wraxall is 1 Night, adopted by 35.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (71.4%) of the South Wraxall Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (28.6%) caters to monthly stays (30+ nights) in South Wraxall, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 35.7% of South Wraxall hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 28.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in South Wraxall.

South Wraxall Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (10.7%)

Super Strict 60 Days

3 listings

10.7% of total

Flexible (10.7%)

Flexible

3 listings

10.7% of total

Moderate (25%)

Moderate

7 listings

25% of total

Firm (10.7%)

Firm

3 listings

10.7% of total

Strict (42.9%)

Strict

12 listings

42.9% of total

Cancellation Policy Insights for South Wraxall

  • The prevailing Airbnb cancellation policy trend in South Wraxall is Strict, used by 42.9% of listings.
  • A majority (53.6%) of hosts in South Wraxall utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 42.9% market standard in South Wraxall.
  • With 42.9% using Strict terms, this is a viable option in South Wraxall, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in South Wraxall.

South Wraxall STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for South Wraxall

  • The overall average booking lead time for vacation rentals in South Wraxall is 87 days.
  • Guests book furthest in advance for stays during July (average 130 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 48 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (113 days avg.) sees the longest lead times, while Fall (87 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (87 days) as a baseline for your pricing and availability strategy in South Wraxall.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 130 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 113 days) to capture early planners.
  • Monitor your own booking lead times against these South Wraxall averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in South Wraxall (2025)

Amenity Prevalence

Amenity Insights for South Wraxall

  • Essential amenities in South Wraxall that guests expect include: Free parking on premises, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Smoke alarm, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for South Wraxall: Free parking on premises, Wifi.
  • Prioritize adding missing essentials: Wifi.
  • Consider adding popular differentiators like Heating or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in South Wraxall to stay competitive.

South Wraxall Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for South Wraxall

  • The typical guest profile for Airbnb in South Wraxall consists of primarily domestic travelers (76%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 75.8% of guests.
  • Key international markets include United Kingdom (75.8%) and United States (7.2%).
  • Top languages spoken are English (57.3%) followed by French (9.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the South Wraxall Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Englishcombe13$8,558$573.6949%
Chew Magna14$6,649$399.5946%
Lambourn11$6,081$669.4728%
Long Sutton17$5,726$383.8846%
Stoke St. Michael10$5,277$424.0442%
Winsham10$5,154$484.2252%
Oldland Common13$5,093$355.4743%
Crai20$4,799$371.8546%
Dinton11$4,637$242.1658%
Limpley Stoke10$4,598$523.4752%

Maximize Your Airbnb Income in South Wraxall

Access granular Airbnb data and short term rental analytics. Understand Airbnb occupancy rates, ADR trends, and revenue potential. Optimize your pricing strategy!

Discover Market Insights