Settle Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Settle in 2025? Explore comprehensive Airbnb analytics for Settle, England, United Kingdom to uncover income potential. This 2025 STR market report for Settle, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 53 active listings.

Whether you're considering an Airbnb investment in Settle, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Settle Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Settle Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$143
The average rental revenue earned for an occupied room per day in Settle.
Occupancy Rate(?)
56.4%
High demand. Good booking frequency.
Median Annual Revenue(?)
$26,886
Typical annual income for an Airbnb listing in Settle. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
9.7%
Positive growth (9.7%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Settle.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Settle.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
53
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Settle (2025)

Understanding the monthly revenue variations for Airbnb listings in Settle is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Settle is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Settle across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,340+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,200 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,313 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,697, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Settle

Settle Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Settle STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Settle:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 71% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 58%.
  • Entry-level properties (Bottom 25%) average 42% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Settle

Average Daily Rate (ADR) Airbnb Trends in Settle (2025)

Effective short term rental pricing strategy in Settle involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Settle typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $214+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $165 or more.
  • Typical properties (Median) charge around $132 per night.
  • Entry-level properties (Bottom 25%) earn around $110 per night.

Average Daily Rate (ADR) Trend by Month in Settle

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Airbnb Seasonality Analysis & Trends in Settle (2025)

Peak Season (May, June, April)
  • Revenue averages $3,213 per month
  • Occupancy rates average 64.2%
  • Daily rates average $158
Shoulder Season
  • Revenue averages $2,641 per month
  • Occupancy maintains around 58.7%
  • Daily rates hold near $157
Low Season (January, February, March)
  • Revenue drops to average $1,823 per month
  • Occupancy decreases to average 41.5%
  • Daily rates adjust to average $149

Seasonality Insights for Settle

  • The Airbnb seasonality in Settle shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Settle's highest earning potential, with monthly revenues capable of climbing to $3,347, occupancy reaching a high of 67.8%, and ADRs peaking at $165.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,624, occupancy could drop to 36.0%, and ADRs may adjust down to $136.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Settle.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Settle seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Settle (2025)

Exploring the top neighborhoods for short-term rentals in Settle? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
City Centre
The vibrant heart of the city, attracting tourists who want to explore historic sites and visit popular attractions. It's ideal for guests who want immediate access to restaurants, shops, and cultural experiences.
Seattle Art Museum, Pike Place Market, Seattle Aquarium, Museum of Pop Culture, Space Needle
Capitol Hill
Known for its eclectic atmosphere, diverse nightlife, and community feel. A popular area for younger travelers looking to experience Seattle's arts and culture scene.
Volunteer Park, Capitol Hill nightlife, Elliott Bay, Seattle Asian Art Museum, Cal Anderson Park
West Seattle
Offers stunning views of the Seattle skyline and a more relaxed atmosphere, making it a good choice for families and those wanting a quieter stay without being far from downtown.
Alki Beach, Lincoln Park, West Seattle Junction, Seattle Lighthouse Park, Duwamish River Trail
Ballard
A charming, historic neighborhood known for its breweries, seafood markets, and the famous Ballard Locks. It attracts visitors looking for a laid-back vibe with local dining options.
Ballard Locks, Fishermen's Terminal, Golden Gardens Park, Ballard Farmers Market, Nordic Heritage Museum
South Lake Union
A rapidly growing tech hub, home to many startups and Amazon's headquarters. Popular with business travelers and those attending conferences.
Lake Union Park, Museum of History & Industry, The Center for Wooden Boats, Gas Works Park
University District
Home to the University of Washington, this area has a youthful energy and plenty of dining, entertainment, and cultural opportunities, appealing to students and families.
University of Washington campus, University Village, The Quad, Fremont Sunday Market, The Museum of History & Industry
Pioneer Square
Seattle's oldest neighborhood, known for its rich history and vibrant art scene. Ideal for tourists interested in culture, history, and architecture.
Pioneer Square Park, Seattle Underground Tour, Occidental Park, Smith Tower, Art galleries and boutiques
Greenwood
A laid-back neighborhood with a strong sense of community, Greenwood is great for families and those seeking a moderately priced stay with local charm, shops, and cafes.
Greenwood Park, Greenwood's vintage shops, The Greenwood Heritage Trail, Taproot Theatre, Local cafes and restaurants

Understanding Airbnb License Requirements & STR Laws in Settle (2025)

While Settle, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Settle to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Settle (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Settlebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

*5 Star* Primrose Cottage, Log Burner Dog Friendly

*5 Star* Primrose Cottage, Log Burner Dog Friendly

Entire Place • 2 bedrooms

$54,928
Revenue
56.2%
Occupancy
$219.82
Daily Rate
may Cottage - uk12970

may Cottage - uk12970

Entire Place • 2 bedrooms

$51,672
Revenue
50.3%
Occupancy
$336.73
Daily Rate
April Cottage - UK2152

April Cottage - UK2152

Entire Place • 1 bedroom

$51,219
Revenue
55.3%
Occupancy
$269.83
Daily Rate
Ribble Cottage - Settle

Ribble Cottage - Settle

Entire Place • 3 bedrooms

$43,420
Revenue
70.5%
Occupancy
$152.06
Daily Rate
Central Settle Large Apartment

Central Settle Large Apartment

Entire Place • 3 bedrooms

$43,063
Revenue
65.9%
Occupancy
$157.09
Daily Rate
Homely cottage by the river

Homely cottage by the river

Entire Place • 3 bedrooms

$40,388
Revenue
52.8%
Occupancy
$194.31
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Settle (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Settle based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
The Collection7$198,7941534.03/5.0
Cottages5$168,946674.92/5.0
Natalie6$166,240863.71/5.0
Peter3$93,5323394.86/5.0
Clare2$62,6412294.87/5.0
Kerri1$54,928444.91/5.0
Lizzy1$43,420224.91/5.0
Jenny1$43,063884.94/5.0
Mark1$40,388384.97/5.0
Corrina2$38,5914774.93/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Settle.

Dive Deeper: Advanced Settle STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Settle. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Settle Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Settle

  • The Settle Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 53 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Settle, House properties are the most common (62.3%), reflecting the local real estate landscape.
  • Houses represent a significant 62.3% portion, catering likely to families or larger groups.

Settle Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Settle

  • The dominant room capacity in Settle is 2 bedrooms listings, making up 37.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 73.5% of the active Airbnb listings in Settle, indicating a high concentration in these sizes.
  • A significant 24.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Settle.

Settle Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Settle

  • The most common guest capacity trend in Settle vacation rentals is listings accommodating 2 guests (34%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Settle STR market, accounting for 66.1% of listings.
  • 15.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Settle.
  • On average, properties in Settle are equipped to host 3.7 guests.

Settle Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Settle

  • The most common availability pattern in Settle falls within the 91-180 days range, representing 56.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 37.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Settle (54.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 62.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Settle Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (14.6%)

1 Night

7 listings

14.6% of total

2 Nights (37.5%)

2 Nights

18 listings

37.5% of total

3 Nights (14.6%)

3 Nights

7 listings

14.6% of total

30+ Nights (33.3%)

30+ Nights

16 listings

33.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Settle is 2 Nights, adopted by 37.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (33.3%) caters to monthly stays (30+ nights) in Settle, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 37.5% of Settle hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.6% currently do.
  • A 2-night minimum appears standard (37.5%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 33.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Settle.

Settle Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (10.2%)

Super Strict 60 Days

5 listings

10.2% of total

Super Strict 30 Days

2 listings

4.1% of total

Flexible (12.2%)

Flexible

6 listings

12.2% of total

Moderate (26.5%)

Moderate

13 listings

26.5% of total

Firm (14.3%)

Firm

7 listings

14.3% of total

Strict (32.7%)

Strict

16 listings

32.7% of total

Cancellation Policy Insights for Settle

  • The prevailing Airbnb cancellation policy trend in Settle is Strict, used by 32.7% of listings.
  • There's a relatively balanced mix between guest-friendly (38.7%) and stricter (47.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 32.7% market standard in Settle.
  • With 32.7% using Strict terms, this is a viable option in Settle, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Settle.

Settle STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Settle

  • The overall average booking lead time for vacation rentals in Settle is 63 days.
  • Guests book furthest in advance for stays during May (average 103 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 34 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (93 days avg.) sees the longest lead times, while Winter (49 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Settle.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 103 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 93 days) to capture early planners.
  • Monitor your own booking lead times against these Settle averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Settle (2025)

Amenity Prevalence

Amenity Insights for Settle

  • Essential amenities in Settle that guests expect include: Smoke alarm, Heating, TV, Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Bed linens, Hangers, Cooking basics are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Settle: Smoke alarm, Heating, TV, Wifi, Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like Bed linens or Hangers to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Settle to stay competitive.

Settle Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Settle

  • The typical guest profile for Airbnb in Settle consists of primarily domestic travelers (89%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 89.1% of guests.
  • Key international markets include United Kingdom (89.1%) and United States (3.5%).
  • Top languages spoken are English (72.8%) followed by French (9.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Settle Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Gorebridge12$6,209$493.6254%
Grinton14$5,456$365.0551%
Cartmel Fell17$4,719$331.6852%
Casterton11$4,578$300.8251%
Cark11$4,540$885.2131%
City of Edinburgh4,312$4,528$274.6761%
Eglwys-bach16$4,413$315.2352%
Waverton16$4,358$444.2033%
Hayton13$4,333$239.5360%
Watermillock16$4,281$274.0350%

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