Scunthorpe Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Scunthorpe in 2025? Explore comprehensive Airbnb analytics for Scunthorpe, England, United Kingdom to uncover income potential. This 2025 STR market report for Scunthorpe, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 23 active listings.

Whether you're considering an Airbnb investment in Scunthorpe, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Scunthorpe Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Scunthorpe Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$105
The average rental revenue earned for an occupied room per day in Scunthorpe.
Occupancy Rate(?)
38.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$12,700
Typical annual income for an Airbnb listing in Scunthorpe. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
56.3%
Strong growth (56.3%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Scunthorpe.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Scunthorpe.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
23
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Scunthorpe (2025)

Understanding the monthly revenue variations for Airbnb listings in Scunthorpe is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Scunthorpe is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Scunthorpe across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,992+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,290 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,103 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $498, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Scunthorpe

Scunthorpe Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Scunthorpe STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Scunthorpe:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 38%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Scunthorpe

Average Daily Rate (ADR) Airbnb Trends in Scunthorpe (2025)

Effective short term rental pricing strategy in Scunthorpe involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Scunthorpe typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $169+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $141 or more.
  • Typical properties (Median) charge around $100 per night.
  • Entry-level properties (Bottom 25%) earn around $68 per night.

Average Daily Rate (ADR) Trend by Month in Scunthorpe

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Airbnb Seasonality Analysis & Trends in Scunthorpe (2025)

Peak Season (May, June, April)
  • Revenue averages $2,211 per month
  • Occupancy rates average 44.3%
  • Daily rates average $102
Shoulder Season
  • Revenue averages $1,356 per month
  • Occupancy maintains around 41.0%
  • Daily rates hold near $104
Low Season (January, February, March)
  • Revenue drops to average $925 per month
  • Occupancy decreases to average 30.7%
  • Daily rates adjust to average $104

Seasonality Insights for Scunthorpe

  • The Airbnb seasonality in Scunthorpe shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Scunthorpe's highest earning potential, with monthly revenues capable of climbing to $2,435, occupancy reaching a high of 52.1%, and ADRs peaking at $107.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $630, occupancy could drop to 23.2%, and ADRs may adjust down to $101.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Scunthorpe.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Scunthorpe seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Scunthorpe (2025)

Exploring the top neighborhoods for short-term rentals in Scunthorpe? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Central Scunthorpe
The heart of Scunthorpe, featuring a mix of shops, amenities, and cultural spots. Ideal for guests looking to explore local attractions and enjoy urban conveniences.
The Foundry Shopping Centre, Scunthorpe Central Park, North Lincolnshire Museum, The Plowright Theatre, The Baths Hall
Brumby Corner
A residential area known for its community feel. Close to parks and family-friendly activities, attracting visitors looking for a quieter stay.
Brumby Hall Stables, Scunthorpe Cemetery, Crosland Road Park, Brumby Park
Scunthorpe Town Centre
A vibrant area with a range of shops, eateries, and entertainment options. Great for tourists who want easy access to the local lifestyle and events.
Scunthorpe Market, The Old Brewery, The Queen’s Theatre, Superbowl UK Scunthorpe
Ashby
An attractive suburb known for its residential appeal and green spaces. Suitable for families and travelers seeking a relaxed atmosphere away from the hustle and bustle.
Ashby Ville Park, The Ashby Bell, Local cafes and pubs, Nearby nature reserves
Burringham Road
A tranquil area with a touch of countryside charm, offering short stays for those looking to escape city life while still being close to urban amenities.
Burringham Road Nature Reserve, Local parks, Walking trails
Scawby
A picturesque village located near Scunthorpe, perfect for those wanting a rural experience. Offers a contrast to urban settings and is great for nature lovers.
Scawby Brook, Nearby farms, Scawby Hall
Messingham
A delightful village near Scunthorpe known for its welcoming community. Attracts visitors interested in local events and rural activities.
Messingham Zoo, Natural surroundings, Local events and fairs
Brigg
A charming market town close to Scunthorpe, ideal for visitors looking to explore local markets and enjoy quaint shops and cafes.
Brigg Market Place, The Olde Barn, Local artisan shops, River Ancholme

Understanding Airbnb License Requirements & STR Laws in Scunthorpe (2025)

While Scunthorpe, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Scunthorpe to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Scunthorpe (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Scunthorpebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Exceptional Entire 3Bed Property

Exceptional Entire 3Bed Property

Entire Place • 3 bedrooms

$38,790
Revenue
54.9%
Occupancy
$161.19
Daily Rate
Bellingham house spacious 3 bed home contractors

Bellingham house spacious 3 bed home contractors

Entire Place • 3 bedrooms

$26,931
Revenue
44.7%
Occupancy
$139.35
Daily Rate
15 Comfort House 2 bed parking contractor Hospital

15 Comfort House 2 bed parking contractor Hospital

Entire Place • 2 bedrooms

$25,916
Revenue
39.2%
Occupancy
$130.89
Daily Rate
Greyfriar House 3 bedroom w/parking contractors

Greyfriar House 3 bedroom w/parking contractors

Entire Place • 3 bedrooms

$24,670
Revenue
26.0%
Occupancy
$150.82
Daily Rate
Highfield House 4 bed parking contractor hospital

Highfield House 4 bed parking contractor hospital

Entire Place • 4 bedrooms

$23,038
Revenue
51.0%
Occupancy
$165.30
Daily Rate
Cosy 2Bed Apt with Free Street Parking

Cosy 2Bed Apt with Free Street Parking

Entire Place • 2 bedrooms

$22,607
Revenue
60.2%
Occupancy
$95.84
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Scunthorpe (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Scunthorpe based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Kelly7$147,1531064.89/5.0
Kevin1$38,790304.77/5.0
Kevin Dawn And Team2$36,049153.94/5.0
Stacey1$16,739824.87/5.0
Pam2$15,5922414.93/5.0
Andrew2$11,852364.83/5.0
Jayne1$6,557924.98/5.0
Jane1$5,001544.94/5.0
Roomtel1$4,714114.64/5.0
Paulina1$4,011124.42/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Scunthorpe.

Dive Deeper: Advanced Scunthorpe STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Scunthorpe. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Scunthorpe Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Scunthorpe

  • The Scunthorpe Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 69.6% of the 23 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 30.4% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Scunthorpe, House properties are the most common (82.6%), reflecting the local real estate landscape.
  • Houses represent a significant 82.6% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 4.3%) offer potential for unique stay experiences.

Scunthorpe Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Scunthorpe

  • The dominant room capacity in Scunthorpe is 2 bedrooms listings, making up 30.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 52.1% of the active Airbnb listings in Scunthorpe, indicating a high concentration in these sizes.
  • A significant 34.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Scunthorpe.

Scunthorpe Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Scunthorpe

  • The most common guest capacity trend in Scunthorpe vacation rentals is listings accommodating 4 guests (21.7%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 5 guests dominate the Scunthorpe STR market, accounting for 43.4% of listings.
  • 17.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Scunthorpe.
  • On average, properties in Scunthorpe are equipped to host 3.7 guests.

Scunthorpe Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Scunthorpe

  • The most common availability pattern in Scunthorpe falls within the 271-366 days range, representing 39.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 73.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Scunthorpe (34.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 26.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Scunthorpe Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (30.4%)

1 Night

7 listings

30.4% of total

2 Nights (39.1%)

2 Nights

9 listings

39.1% of total

3 Nights (8.7%)

3 Nights

2 listings

8.7% of total

4-6 Nights (4.3%)

4-6 Nights

1 listings

4.3% of total

7-29 Nights (4.3%)

7-29 Nights

1 listings

4.3% of total

30+ Nights (13%)

30+ Nights

3 listings

13% of total

Key Insights

  • The most prevalent minimum stay requirement in Scunthorpe is 2 Nights, adopted by 39.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (69.5%) of the Scunthorpe Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (13%) caters to monthly stays (30+ nights) in Scunthorpe, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 39.1% of Scunthorpe hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 13% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Scunthorpe.

Scunthorpe Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (50%)

Flexible

11 listings

50% of total

Moderate (18.2%)

Moderate

4 listings

18.2% of total

Firm (13.6%)

Firm

3 listings

13.6% of total

Strict (18.2%)

Strict

4 listings

18.2% of total

Cancellation Policy Insights for Scunthorpe

  • The prevailing Airbnb cancellation policy trend in Scunthorpe is Flexible, used by 50% of listings.
  • There's a relatively balanced mix between guest-friendly (68.2%) and stricter (31.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 50% market standard in Scunthorpe.
  • Regularly review your cancellation policy against competitors and market demand shifts in Scunthorpe.

Scunthorpe STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Scunthorpe

  • The overall average booking lead time for vacation rentals in Scunthorpe is 30 days.
  • Guests book furthest in advance for stays during June (average 59 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 10 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (44 days avg.) sees the longest lead times, while Winter (19 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Scunthorpe.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 59 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 44 days) to capture early planners.
  • Monitor your own booking lead times against these Scunthorpe averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Scunthorpe (2025)

Amenity Prevalence

Amenity Insights for Scunthorpe

  • Essential amenities in Scunthorpe that guests expect include: Smoke alarm, Heating, Washer, Wifi, Carbon monoxide alarm, Iron, Dishes and silverware, Essentials, Kitchen, Hangers. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Scunthorpe: Smoke alarm, Heating, Washer, Wifi, Carbon monoxide alarm, Iron, Dishes and silverware, Essentials, Kitchen, Hangers.
  • Prioritize adding missing essentials: Kitchen, Hangers.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Scunthorpe to stay competitive.

Scunthorpe Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Scunthorpe

  • The typical guest profile for Airbnb in Scunthorpe consists of primarily domestic travelers (87%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 86.8% of guests.
  • Key international markets include United Kingdom (86.8%) and United States (2.3%).
  • Top languages spoken are English (72.8%) followed by Spanish (4.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and Sheffield.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Scunthorpe Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Grinton14$5,456$365.0551%
Stamford Bridge11$4,669$410.1438%
Appleby10$4,577$332.3944%
Flore10$4,534$347.0340%
Hayton13$4,333$239.5360%
Bishop Monkton11$3,999$272.0048%
Escrick10$3,849$322.0744%
Southburn18$3,837$225.1249%
Ravensworth10$3,717$203.7657%
Blubberhouses11$3,457$361.3741%

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