Ripon Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Ripon in 2025? Explore comprehensive Airbnb analytics for Ripon, England, United Kingdom to uncover income potential. This 2025 STR market report for Ripon, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 65 active listings.

Whether you're considering an Airbnb investment in Ripon, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ripon Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ripon Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$197
The average rental revenue earned for an occupied room per day in Ripon.
Occupancy Rate(?)
41.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$21,016
Typical annual income for an Airbnb listing in Ripon. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
6.7%
Positive growth (6.7%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Ripon.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Ripon.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
65
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ripon (2025)

Understanding the monthly revenue variations for Airbnb listings in Ripon is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ripon is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ripon across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,653+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,318 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,020 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,109, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ripon

Ripon Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ripon STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ripon:

  • Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 41%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ripon

Average Daily Rate (ADR) Airbnb Trends in Ripon (2025)

Effective short term rental pricing strategy in Ripon involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ripon typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $283+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $214 or more.
  • Typical properties (Median) charge around $150 per night.
  • Entry-level properties (Bottom 25%) earn around $113 per night.

Average Daily Rate (ADR) Trend by Month in Ripon

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Airbnb Seasonality Analysis & Trends in Ripon (2025)

Peak Season (June, April, May)
  • Revenue averages $3,288 per month
  • Occupancy rates average 48.5%
  • Daily rates average $181
Shoulder Season
  • Revenue averages $2,418 per month
  • Occupancy maintains around 45.9%
  • Daily rates hold near $189
Low Season (January, February, November)
  • Revenue drops to average $1,737 per month
  • Occupancy decreases to average 34.2%
  • Daily rates adjust to average $197

Seasonality Insights for Ripon

  • The Airbnb seasonality in Ripon shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ripon's highest earning potential, with monthly revenues capable of climbing to $3,375, occupancy reaching a high of 54.6%, and ADRs peaking at $206.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,597, occupancy could drop to 26.5%, and ADRs may adjust down to $178.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ripon.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ripon seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ripon (2025)

Exploring the top neighborhoods for short-term rentals in Ripon? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Ripon City Centre
The heart of Ripon, offering historic charm and access to local shops, cafes, and the famous Ripon Cathedral. Ideal for tourists exploring the rich history of the city.
Ripon Cathedral, Market Place, Ripon Spa Gardens, The Workhouse Museum, Yorkshire Dales National Park
Fountains Abbey
A UNESCO World Heritage Site located just outside of Ripon, attracting visitors interested in history and nature. Perfect for nature lovers and those seeking a scenic getaway.
Fountains Abbey, Studley Royal Water Garden, National Trust properties, Walking trails, Picnic spots
Ripon Canal
A picturesque area ideal for walking, cycling, and enjoying the outdoors. Attracts families and couples looking for a serene escape with beautiful canal views.
Ripon Canal Walk, Canal Boat Tours, River Skell, Local wildlife, Scenic picnic areas
Newby Hall and Gardens
A stunning Georgian mansion with beautiful gardens, popular among tourists interested in architecture and horticulture. Great for families and garden enthusiasts.
Newby Hall, Gardens, Play area for children, Cafes and shops, Historic exhibits
Grantham
Nearby town offering a quieter stay with access to the surrounding Yorkshire countryside. Appeals to visitors who prefer a more rural setting while still being close to Ripon.
Local pubs, Countryside walks, Historical sites, Nearby scenic spots, Village events
Masham
Famous for its breweries and beautiful scenery, Masham is a charming market town that attracts visitors looking for local ales and tranquil landscapes.
Black Sheep Brewery, Theakston Brewery, Riverside walks, Market square, Local shops and cafes
North Stainley
A small village close to Ripon offering a peaceful atmosphere, ideal for those looking for a quiet retreat yet close to attractions in Ripon.
Local history, Walking trails, Village events, Agricultural shows, Peaceful countryside
Studley Royal Park
An area with stunning landscapes and a peaceful environment, perfect for nature lovers and those looking to unwind in a beautiful setting.
Studley Royal Park, Pond walks, Biodiversity trails, Birdwatching, Scenic viewpoints

Understanding Airbnb License Requirements & STR Laws in Ripon (2025)

While Ripon, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ripon to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Ripon (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Riponbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Kist Accommodates presents - Hygge House

Kist Accommodates presents - Hygge House

Entire Place • 4 bedrooms

$114,998
Revenue
51.1%
Occupancy
$504.77
Daily Rate
The Penthouse | Parking | Market & Cathedral Views

The Penthouse | Parking | Market & Cathedral Views

Entire Place • 3 bedrooms

$53,128
Revenue
49.9%
Occupancy
$285.87
Daily Rate
Stunning Accommodation surrounded by Countryside

Stunning Accommodation surrounded by Countryside

Entire Place • 3 bedrooms

$51,176
Revenue
67.2%
Occupancy
$221.31
Daily Rate
Highfield Lodge Historic Retreat

Highfield Lodge Historic Retreat

Entire Place • 2 bedrooms

$46,430
Revenue
86.0%
Occupancy
$137.47
Daily Rate
Berry Cottage, Ripon, North Yorkshire

Berry Cottage, Ripon, North Yorkshire

Entire Place • 2 bedrooms

$45,820
Revenue
43.5%
Occupancy
$199.92
Daily Rate
The Old Cottages,Grade2 listed with Gated Parking

The Old Cottages,Grade2 listed with Gated Parking

Entire Place • 1 bedroom

$43,259
Revenue
77.0%
Occupancy
$152.15
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ripon (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ripon based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
KIST Accommodates4$218,852894.83/5.0
Mark2$67,160974.96/5.0
Finest Retreats2$62,953232.37/5.0
Ben1$51,176264.85/5.0
Helen1$46,430234.96/5.0
Sally1$45,8201314.99/5.0
Karen1$43,2592594.92/5.0
LuxuryCottages.Com1$40,28994.67/5.0
Sarah1$38,903454.96/5.0
Victoria3$37,9392834.99/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ripon.

Dive Deeper: Advanced Ripon STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ripon. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ripon Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ripon

  • The Ripon Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 69.2% of the 65 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 30.8% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Ripon, House properties are the most common (49.2%), reflecting the local real estate landscape.
  • Houses represent a significant 49.2% portion, catering likely to families or larger groups.
  • The presence of 12.3% Hotel/Boutique listings indicates integration with traditional hospitality.

Ripon Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ripon

  • The dominant room capacity in Ripon is 1 bedroom listings, making up 55.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 76.9% of the active Airbnb listings in Ripon, indicating a high concentration in these sizes.
  • With over half the market (55.4%) consisting of studios or 1-bedroom units, Ripon is particularly well-suited for individuals or couples.

Ripon Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ripon

  • The most common guest capacity trend in Ripon vacation rentals is listings accommodating 2 guests (41.5%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Ripon STR market, accounting for 64.6% of listings.
  • A significant 43.0% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Ripon.
  • 10.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ripon.
  • On average, properties in Ripon are equipped to host 3.1 guests.

Ripon Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ripon

  • The most common availability pattern in Ripon falls within the 271-366 days range, representing 40% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 69.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Ripon (27.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 32.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Ripon Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (47.4%)

1 Night

27 listings

47.4% of total

2 Nights (19.3%)

2 Nights

11 listings

19.3% of total

3 Nights (10.5%)

3 Nights

6 listings

10.5% of total

4-6 Nights (3.5%)

4-6 Nights

2 listings

3.5% of total

30+ Nights (19.3%)

30+ Nights

11 listings

19.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Ripon is 1 Night, adopted by 47.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (66.7%) of the Ripon Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (19.3%) caters to monthly stays (30+ nights) in Ripon, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 47.4% of Ripon hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 19.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ripon.

Ripon Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

2.2% of total

Super Strict 60 Days

2 listings

4.3% of total

Flexible (21.7%)

Flexible

10 listings

21.7% of total

Moderate (28.3%)

Moderate

13 listings

28.3% of total

Firm (23.9%)

Firm

11 listings

23.9% of total

Strict (19.6%)

Strict

9 listings

19.6% of total

Cancellation Policy Insights for Ripon

  • The prevailing Airbnb cancellation policy trend in Ripon is Moderate, used by 28.3% of listings.
  • There's a relatively balanced mix between guest-friendly (50.0%) and stricter (43.5%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 28.3% market standard in Ripon.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ripon.

Ripon STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ripon

  • The overall average booking lead time for vacation rentals in Ripon is 57 days.
  • Guests book furthest in advance for stays during July (average 78 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 40 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (72 days avg.) sees the longest lead times, while Winter (51 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Ripon.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 72 days) to capture early planners.
  • Monitor your own booking lead times against these Ripon averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ripon (2025)

Amenity Prevalence

Amenity Insights for Ripon

  • Popular amenities like Hot water, Smoke alarm, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Hot water or Smoke alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Ripon to stay competitive.

Ripon Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ripon

  • The typical guest profile for Airbnb in Ripon consists of primarily domestic travelers (92%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 92.4% of guests.
  • Key international markets include United Kingdom (92.4%) and United States (2%).
  • Top languages spoken are English (75.5%) followed by French (8.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ripon Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Grinton14$5,456$365.0551%
Cartmel Fell17$4,719$331.6852%
Stamford Bridge11$4,669$410.1438%
Casterton11$4,578$300.8251%
Appleby10$4,577$332.3944%
Cark11$4,540$885.2131%
Hayton13$4,333$239.5360%
Watermillock16$4,281$274.0350%
Kielder12$4,215$329.2153%
Pooley Bridge13$4,145$317.2652%

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