Paignton Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Paignton in 2025? Explore comprehensive Airbnb analytics for Paignton, England, United Kingdom to uncover income potential. This 2025 STR market report for Paignton, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 322 active listings.

Whether you're considering an Airbnb investment in Paignton, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Paignton Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Paignton Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$180
The average rental revenue earned for an occupied room per day in Paignton.
Occupancy Rate(?)
37.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$17,687
Typical annual income for an Airbnb listing in Paignton. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
2.0%
Positive growth (2.0%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Paignton.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Paignton.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
322
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Paignton (2025)

Understanding the monthly revenue variations for Airbnb listings in Paignton is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Paignton is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Paignton across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,203+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,790 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,477 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $658, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Paignton

Paignton Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Paignton STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Paignton:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 31%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Paignton

Average Daily Rate (ADR) Airbnb Trends in Paignton (2025)

Effective short term rental pricing strategy in Paignton involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Paignton typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $329+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $210 or more.
  • Typical properties (Median) charge around $139 per night.
  • Entry-level properties (Bottom 25%) earn around $105 per night.

Average Daily Rate (ADR) Trend by Month in Paignton

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Airbnb Seasonality Analysis & Trends in Paignton (2025)

Peak Season (August, July, May)
  • Revenue averages $2,996 per month
  • Occupancy rates average 46.1%
  • Daily rates average $202
Shoulder Season
  • Revenue averages $1,931 per month
  • Occupancy maintains around 33.4%
  • Daily rates hold near $185
Low Season (January, February, March)
  • Revenue drops to average $1,311 per month
  • Occupancy decreases to average 29.3%
  • Daily rates adjust to average $160

Seasonality Insights for Paignton

  • The Airbnb seasonality in Paignton shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Paignton's highest earning potential, with monthly revenues capable of climbing to $3,469, occupancy reaching a high of 55.6%, and ADRs peaking at $207.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,266, occupancy could drop to 27.5%, and ADRs may adjust down to $159.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Paignton.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Paignton seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Paignton (2025)

Exploring the top neighborhoods for short-term rentals in Paignton? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Paignton Seafront
A vibrant coastal area popular with families and tourists, offering beautiful beaches and attractions. Ideal for vacation rentals with easy access to the sea and a lively atmosphere.
Paignton Pier, Goodrington Sands, Paignton Zoo, Roundham Head, Commotion on the Ocean
Paignton Town Centre
Central hub with shops, restaurants, and amenities. Attracts both tourists and locals, making it a great location for short-term rentals.
Paignton Market, Geoplay Park, Local Shops, Restaurants and Cafes, Paignton Library
Goodrington
Known for its beautiful beaches and family-friendly atmosphere. A desirable area for visitors seeking relaxation and outdoor activities.
Goodrington Sands, Splashdown Waterpark, Kirkham's Lighthouse, The Boathouse Cafe, Goodrington Park
Berry Head
A stunning natural reserve with breathtaking views and historical significance, perfect for nature lovers and hikers. A unique offer for guests seeking tranquility and scenery.
Berry Head National Nature Reserve, Berry Head Fort, Coastal walks, Wildlife watching, Picnic areas
Cockington Village
A picturesque English village close to Paignton, known for its thatched cottages and scenic countryside. Ideal for guests wanting a charming cultural experience.
Cockington Court, Craft studios, Beautiful gardens, Walking paths, Local crafts
Torquay
Just a short distance from Paignton, Torquay is famous for its beaches and nightlife, making it a prime area for attracting visitors looking for entertainment.
Living Coasts, Torquay Marina, Meadfoot Beach, Kents Cavern, Agatha Christie Museum
Churston
A peaceful area known for its countryside and proximity to both the sea and railway. Offers a unique retreat for guests looking to escape the hustle and bustle.
Churston Golf Club, Churston Woods, Greenway House, Brixham Railway
Brixham
A charming fishing town close to Paignton with a scenic harbor and fresh seafood market. Great for those looking for a traditional seaside experience.
Brixham Harbour, Berry Head, Fish Market, Golden Hind Museum Ship, Breakwater Beach

Understanding Airbnb License Requirements & STR Laws in Paignton (2025)

While Paignton, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Paignton to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 0% licensed listings)

Top Performing Airbnb Properties in Paignton (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Paigntonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Splendour House - Hot Tub, Sauna, Games Room

Splendour House - Hot Tub, Sauna, Games Room

Entire Place • 6 bedrooms

$168,904
Revenue
58.5%
Occupancy
$780.11
Daily Rate
Higher Lodge, Devon thatched cottage

Higher Lodge, Devon thatched cottage

Entire Place • 2 bedrooms

$113,946
Revenue
69.5%
Occupancy
$424.26
Daily Rate
Contemporary coastal villa in spectacular location

Contemporary coastal villa in spectacular location

Entire Place • 4 bedrooms

$68,445
Revenue
32.3%
Occupancy
$671.33
Daily Rate
Cherry Stone - escape to the beach

Cherry Stone - escape to the beach

Entire Place • 5 bedrooms

$68,373
Revenue
47.4%
Occupancy
$385.46
Daily Rate
Large 3-bedroom Property & Log Cabin

Large 3-bedroom Property & Log Cabin

Entire Place • 3 bedrooms

$67,368
Revenue
89.6%
Occupancy
$404.14
Daily Rate
Cheerful 6 bedroom property with cinema room.

Cheerful 6 bedroom property with cinema room.

Entire Place • 6 bedrooms

$58,507
Revenue
34.6%
Occupancy
$452.95
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Paignton (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Paignton based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cottages28$492,1771022.35/5.0
Tom1$168,904974.94/5.0
William4$157,2552054.81/5.0
Luxury Coastal4$147,046475.00/5.0
Ceri And Daniel1$113,9461174.91/5.0
Tina9$111,8152764.72/5.0
Robert3$104,321304.94/5.0
Jo4$89,776844.87/5.0
Jacquie2$73,624822.48/5.0
Andrew2$71,9811744.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Paignton.

Dive Deeper: Advanced Paignton STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Paignton. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Paignton Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Paignton

  • The Paignton Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81.4% of the 322 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Paignton, House properties are the most common (38.8%), reflecting the local real estate landscape.
  • Houses represent a significant 38.8% portion, catering likely to families or larger groups.
  • The presence of 11.8% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, unique stays (combined 6.9%) offer potential for unique stay experiences.

Paignton Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Paignton

  • The dominant room capacity in Paignton is 1 bedroom listings, making up 37.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 69.0% of the active Airbnb listings in Paignton, indicating a high concentration in these sizes.
  • A significant 23.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Paignton.

Paignton Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Paignton

  • The most common guest capacity trend in Paignton vacation rentals is listings accommodating 4 guests (29.2%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Paignton STR market, accounting for 52.2% of listings.
  • 30.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Paignton.
  • On average, properties in Paignton are equipped to host 4.0 guests.

Paignton Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Paignton

  • The most common availability pattern in Paignton falls within the 271-366 days range, representing 51.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 81.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Paignton (30.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 19.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Paignton Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (20.6%)

1 Night

59 listings

20.6% of total

2 Nights (30.4%)

2 Nights

87 listings

30.4% of total

3 Nights (27.3%)

3 Nights

78 listings

27.3% of total

4-6 Nights (3.8%)

4-6 Nights

11 listings

3.8% of total

7-29 Nights (3.1%)

7-29 Nights

9 listings

3.1% of total

30+ Nights (14.7%)

30+ Nights

42 listings

14.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Paignton is 2 Nights, adopted by 30.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (14.7%) caters to monthly stays (30+ nights) in Paignton, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 30.4% of Paignton hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 14.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Paignton.

Paignton Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (9.7%)

Super Strict 60 Days

25 listings

9.7% of total

Refundable

2 listings

0.8% of total

Non-refundable

2 listings

0.8% of total

Flexible (16%)

Flexible

41 listings

16% of total

Moderate (30.7%)

Moderate

79 listings

30.7% of total

Firm (22.6%)

Firm

58 listings

22.6% of total

Strict (19.5%)

Strict

50 listings

19.5% of total

Cancellation Policy Insights for Paignton

  • The prevailing Airbnb cancellation policy trend in Paignton is Moderate, used by 30.7% of listings.
  • There's a relatively balanced mix between guest-friendly (46.7%) and stricter (42.1%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 30.7% market standard in Paignton.
  • Regularly review your cancellation policy against competitors and market demand shifts in Paignton.

Paignton STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Paignton

  • The overall average booking lead time for vacation rentals in Paignton is 61 days.
  • Guests book furthest in advance for stays during May (average 104 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 43 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (92 days avg.) sees the longest lead times, while Winter (54 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Paignton.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 104 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 92 days) to capture early planners.
  • Monitor your own booking lead times against these Paignton averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Paignton (2025)

Amenity Prevalence

Amenity Insights for Paignton

  • Essential amenities in Paignton that guests expect include: Smoke alarm, Heating, Wifi, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Kitchen, Hangers are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Paignton: Smoke alarm, Heating, Wifi, TV.
  • Prioritize adding missing essentials: Smoke alarm, Heating, Wifi, TV.
  • Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Paignton to stay competitive.

Paignton Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Paignton

  • The typical guest profile for Airbnb in Paignton consists of primarily domestic travelers (91%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 91.4% of guests.
  • Key international markets include United Kingdom (91.4%) and Germany (1.4%).
  • Top languages spoken are English (72.8%) followed by French (5.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Paignton Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Englishcombe13$8,558$573.6949%
Chew Magna14$6,649$399.5946%
Long Sutton17$5,726$383.8846%
Stoke St. Michael10$5,277$424.0442%
Winsham10$5,154$484.2252%
Oldland Common13$5,093$355.4743%
Llanrhidian15$4,842$386.1853%
Crai20$4,799$371.8546%
Limpley Stoke10$4,598$523.4752%
Ashley16$4,496$321.1152%

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