Oakham Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Oakham in 2025? Explore comprehensive Airbnb analytics for Oakham, England, United Kingdom to uncover income potential. This 2025 STR market report for Oakham, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 29 active listings.
Whether you're considering an Airbnb investment in Oakham, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Oakham Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Oakham Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Oakham (2025)
Understanding the monthly revenue variations for Airbnb listings in Oakham is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Oakham is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Oakham across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,412+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,688 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,288 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,377, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Oakham
Oakham Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Oakham STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Oakham:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 47%.
- Entry-level properties (Bottom 25%) average 31% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Oakham
Average Daily Rate (ADR) Airbnb Trends in Oakham (2025)
Effective short term rental pricing strategy in Oakham involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Oakham typically peaks in March and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $310+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $211 or more.
- Typical properties (Median) charge around $146 per night.
- Entry-level properties (Bottom 25%) earn around $107 per night.
Average Daily Rate (ADR) Trend by Month in Oakham
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Airbnb Seasonality Analysis & Trends in Oakham (2025)
Peak Season (July, August, April)
- Revenue averages $3,656 per month
- Occupancy rates average 62.4%
- Daily rates average $177
Shoulder Season
- Revenue averages $2,855 per month
- Occupancy maintains around 46.2%
- Daily rates hold near $178
Low Season (February, March, October)
- Revenue drops to average $2,068 per month
- Occupancy decreases to average 41.5%
- Daily rates adjust to average $176
Seasonality Insights for Oakham
- The Airbnb seasonality in Oakham shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Oakham's highest earning potential, with monthly revenues capable of climbing to $3,817, occupancy reaching a high of 67.8%, and ADRs peaking at $184.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,033, occupancy could drop to 39.3%, and ADRs may adjust down to $162.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Oakham.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Oakham seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Oakham (2025)
Exploring the top neighborhoods for short-term rentals in Oakham? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Rutland Water | A stunning natural reservoir offering outdoor activities and picturesque scenery. It's a popular spot for tourists looking for relaxation and nature walks, making it a prime choice for Airbnb hosting. | Rutland Water Nature Reserve, Water sports, Birdwatching, Cycling paths, Fishing, Picnic areas |
| Oakham Market Place | The heart of Oakham, featuring historic buildings and vibrant local markets. This area attracts visitors interested in culture and local shopping, ideal for Airbnb stays. | Oakham Castle, Local shops and boutiques, Farmers market, St. Peter's Church, Historic architecture |
| Barnsdale | Known for its beautiful gardens, Barnsdale is perfect for those seeking a tranquil getaway. It's a favorite for nature lovers and garden enthusiasts, making it attractive for short-term rentals. | Barnsdale Gardens, Walking trails, Scenic views, Historic sites |
| Exton | A picturesque village with charming cottages and close proximity to Rutland Water. Ideal for tourists seeking a peaceful countryside experience close to outdoor activities. | Exton Village, Local pubs, Countryside walks, Nature observation |
| Empingham | Another beautiful village near Rutland Water, Empingham offers quaint surroundings and access to local attractions. A great option for tourists appreciating rural England. | Empingham's historic charm, Local dining options, Strolls along the water |
| Whissendine | A small village with a friendly community feel, ideal for visitors who want to experience local life while being close to Oakham's amenities. | Village pub, Countryside views, Local walks |
| Greetham | Known for its beautiful countryside and golf course, Greetham attracts visitors looking for leisure and recreation activities, great for hosting vacationers. | Greetham Valley Golf Club, Beautiful landscapes, Country walks, Nearby Rutland Water |
| Australia Farm | A unique venue that often hosts events and gatherings. The surrounding area is suitable for families and groups, making it a good spot for group stays. | Farm tours, Outdoor activities, Local produce |
Understanding Airbnb License Requirements & STR Laws in Oakham (2025)
While Oakham, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Oakham to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Oakham (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Oakhambased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Rutland Lodge - Perfect Town Retreat
Entire Place • 4 bedrooms
Independence House - Oakham
Entire Place • 4 bedrooms
Kings Retreat
Entire Place • 2 bedrooms
Severn Close contractor home
Entire Place • 3 bedrooms
Partridge House • Sleeps 9
Entire Place • 5 bedrooms
Lovely cottage in Oakham-a calm and relaxing oasis
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Oakham (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Oakham based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kevin | 1 | $104,380 | 19 | 4.95/5.0 |
| Nicholas | 3 | $75,396 | 196 | 4.56/5.0 |
| We Stay | 1 | $60,955 | 42 | 4.74/5.0 |
| Cottages | 1 | $48,671 | 26 | 4.73/5.0 |
| Jean-Pierre | 1 | $46,813 | 7 | 5.00/5.0 |
| Host #59491505 | 1 | $46,333 | 13 | 4.77/5.0 |
| Victoria | 1 | $42,090 | 26 | 4.96/5.0 |
| Mark | 1 | $40,539 | 133 | 4.95/5.0 |
| Stephen | 1 | $35,312 | 20 | 5.00/5.0 |
| Kitty | 2 | $31,900 | 14 | 2.50/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Oakham.
Dive Deeper: Advanced Oakham STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Oakham. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOakham Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Oakham
- The Oakham Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.8% of the 29 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Oakham, House properties are the most common (72.4%), reflecting the local real estate landscape.
- Houses represent a significant 72.4% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 6.8%) offer potential for unique stay experiences.
Oakham Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Oakham
- The dominant room capacity in Oakham is 3 bedrooms listings, making up 27.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 51.7% of the active Airbnb listings in Oakham, indicating a high concentration in these sizes.
- A significant 44.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Oakham.
Oakham Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Oakham
- The most common guest capacity trend in Oakham vacation rentals is listings accommodating 4 guests (24.1%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Oakham STR market, accounting for 48.2% of listings.
- 41.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Oakham.
- On average, properties in Oakham are equipped to host 4.4 guests.
Oakham Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Oakham
- The most common availability pattern in Oakham falls within the 181-270 days range, representing 55.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 62.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Oakham (58.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 37.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Oakham Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
6 listings
23.1% of total
2 Nights
10 listings
38.5% of total
3 Nights
2 listings
7.7% of total
4-6 Nights
2 listings
7.7% of total
7-29 Nights
1 listings
3.8% of total
30+ Nights
5 listings
19.2% of total
Key Insights
- The most prevalent minimum stay requirement in Oakham is 2 Nights, adopted by 38.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (61.6%) of the Oakham Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (19.2%) caters to monthly stays (30+ nights) in Oakham, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 38.5% of Oakham hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 19.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Oakham.
Oakham Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
3.7% of total
Super Strict 30 Days
1 listings
3.7% of total
Flexible
5 listings
18.5% of total
Moderate
9 listings
33.3% of total
Firm
6 listings
22.2% of total
Strict
5 listings
18.5% of total
Cancellation Policy Insights for Oakham
- The prevailing Airbnb cancellation policy trend in Oakham is Moderate, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (51.8%) and stricter (40.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 33.3% market standard in Oakham.
- Regularly review your cancellation policy against competitors and market demand shifts in Oakham.
Oakham STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Oakham
- The overall average booking lead time for vacation rentals in Oakham is 53 days.
- Guests book furthest in advance for stays during August (average 93 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (85 days avg.) sees the longest lead times, while Winter (42 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Oakham.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 85 days) to capture early planners.
- Monitor your own booking lead times against these Oakham averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Oakham (2025)
Amenity Prevalence
Amenity Insights for Oakham
- Essential amenities in Oakham that guests expect include: Smoke alarm, Wifi, Kitchen, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Bed linens, Hangers, Iron are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Oakham: Smoke alarm, Wifi, Kitchen, Heating.
- Prioritize adding missing essentials: Kitchen, Heating.
- Consider adding popular differentiators like Bed linens or Hangers to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Oakham to stay competitive.
Oakham Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Oakham
- The typical guest profile for Airbnb in Oakham consists of primarily domestic travelers (88%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 87.8% of guests.
- Key international markets include United Kingdom (87.8%) and United States (3.2%).
- Top languages spoken are English (70.1%) followed by French (9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Oakham Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Dorney | 12 | $8,335 | $622.48 | 45% |
| Lambourn | 11 | $6,081 | $669.47 | 28% |
| City of Westminster | 1,327 | $6,043 | $486.66 | 52% |
| Wraysbury | 14 | $4,719 | $396.18 | 46% |
| Stamford Bridge | 11 | $4,669 | $410.14 | 38% |
| Old Windsor | 22 | $4,655 | $347.12 | 54% |
| Dinton | 11 | $4,637 | $242.16 | 58% |
| Appleby | 10 | $4,577 | $332.39 | 44% |
| Flore | 10 | $4,534 | $347.03 | 40% |
| Kintbury | 12 | $4,015 | $250.13 | 54% |