Oadby and Wigston Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Oadby and Wigston in 2025? Explore comprehensive Airbnb analytics for Oadby and Wigston, England, United Kingdom to uncover income potential. This 2025 STR market report for Oadby and Wigston, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 32 active listings.
Whether you're considering an Airbnb investment in Oadby and Wigston, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Oadby and Wigston Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Oadby and Wigston Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Oadby and Wigston (2025)
Understanding the monthly revenue variations for Airbnb listings in Oadby and Wigston is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Oadby and Wigston is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Oadby and Wigston across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,128+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,091 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,006 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $429, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Oadby and Wigston
Oadby and Wigston Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Oadby and Wigston STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Oadby and Wigston:
- Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Oadby and Wigston
Average Daily Rate (ADR) Airbnb Trends in Oadby and Wigston (2025)
Effective short term rental pricing strategy in Oadby and Wigston involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Oadby and Wigston typically peaks in November and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $167+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $154 or more.
- Typical properties (Median) charge around $75 per night.
- Entry-level properties (Bottom 25%) earn around $37 per night.
Average Daily Rate (ADR) Trend by Month in Oadby and Wigston
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Airbnb Seasonality Analysis & Trends in Oadby and Wigston (2025)
Peak Season (August, May, October)
- Revenue averages $1,611 per month
- Occupancy rates average 52.2%
- Daily rates average $91
Shoulder Season
- Revenue averages $1,390 per month
- Occupancy maintains around 48.0%
- Daily rates hold near $96
Low Season (January, March, November)
- Revenue drops to average $1,105 per month
- Occupancy decreases to average 42.0%
- Daily rates adjust to average $104
Seasonality Insights for Oadby and Wigston
- The Airbnb seasonality in Oadby and Wigston shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Oadby and Wigston's highest earning potential, with monthly revenues capable of climbing to $1,667, occupancy reaching a high of 56.3%, and ADRs peaking at $108.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,023, occupancy could drop to 36.5%, and ADRs may adjust down to $90.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Oadby and Wigston.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Oadby and Wigston seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Oadby and Wigston (2025)
Exploring the top neighborhoods for short-term rentals in Oadby and Wigston? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Oadby Town Center | The heart of Oadby with shops and restaurants, making it convenient for visitors. It's a family-friendly area with a community feel, attracting both short and long-term guests. | Oadby Grange, The Brocks Hill Country Park, Oadby Library, Local shops and restaurants |
| Wigston Town Center | A bustling town center with a mix of local attractions and amenities. Great for guests looking for easy access to transport links and local culture. | Wigston Magna, Wigston Framework Knitters Museum, Local shopping facilities, Green corridors and parks |
| University of Leicester | Close to the university campus, popular with students and visiting academics. This area can attract short-term rentals from families visiting students or university events. | University campus, Botanic Garden, Cultural events, Close to city center |
| Knighton | A desirable residential area with parks and proximity to the city center. Appeals to families and visitors looking for more local experiences. | Knighton Park, The Parklands, Local cafes, Community events |
| Great Glen | A picturesque village offering a quiet retreat while still being within easy reach of Leicester's attractions. Great for guests seeking tranquility. | Great Glen Canal, Nature walks, Local pubs, Village fairs |
| Stoneygate | Known for its beautiful architecture and green spaces, Stoneygate attracts visitors who appreciate its charm and proximity to the city. | Stoneygate Conservation Area, Victoria Park, Local restaurants, Art galleries |
| South Wigston | A lively suburb with various parks and amenities, suitable for families and travelers looking for a local experience rather than a city center atmosphere. | Oadby and Wigston Parks, Local shops, Cycle paths, Community centers |
| Aylestone | A quiet area close to the River Soar, it's great for outdoor enthusiasts and those wanting to experience nature while being close to the city. | Aylestone Meadows, River Soar, Cycle routes, Local parks |
Understanding Airbnb License Requirements & STR Laws in Oadby and Wigston (2025)
While Oadby and Wigston, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Oadby and Wigston to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Oadby and Wigston (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Oadby and Wigstonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
4 bed home oadby, Leicester, 8 guests, park 5 cars
Entire Place • 4 bedrooms
Modern Comfort: 2BR Flat w/ Free Parking in Oadby
Entire Place • 2 bedrooms
Barn owl - uk45517
Entire Place • 1 bedroom
Newly styled house, with garden. Dog friendly
Entire Place • 1 bedroom
Comfortable house in Oadby
Entire Place • 3 bedrooms
Bright & Modern Apt – Free Parking, Sleeps 3 Guest
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Oadby and Wigston (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Oadby and Wigston based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Cottages | 5 | $79,986 | 15 | 1.77/5.0 |
| Rebecca | 2 | $47,900 | 143 | 4.79/5.0 |
| Selva | 1 | $31,821 | 13 | 4.92/5.0 |
| Sean | 1 | $31,297 | 6 | 4.83/5.0 |
| Alexander | 1 | $25,830 | 15 | 4.87/5.0 |
| Hussein | 1 | $23,068 | 29 | 4.76/5.0 |
| Zoran | 5 | $22,904 | 847 | 4.72/5.0 |
| Danielle | 1 | $19,486 | 116 | 4.91/5.0 |
| Emma | 1 | $19,049 | 88 | 4.84/5.0 |
| Rejoice Nyasha | 1 | $17,756 | 5 | 4.60/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Oadby and Wigston.
Dive Deeper: Advanced Oadby and Wigston STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Oadby and Wigston. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOadby and Wigston Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Oadby and Wigston
- The Oadby and Wigston Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 59.4% of the 32 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 40.6% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Oadby and Wigston, House properties are the most common (84.4%), reflecting the local real estate landscape.
- Houses represent a significant 84.4% portion, catering likely to families or larger groups.
- Smaller segments like others (combined 3.1%) offer potential for unique stay experiences.
Oadby and Wigston Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Oadby and Wigston
- The dominant room capacity in Oadby and Wigston is 1 bedroom listings, making up 46.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 56.3% of the active Airbnb listings in Oadby and Wigston, indicating a high concentration in these sizes.
Oadby and Wigston Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Oadby and Wigston
- The most common guest capacity trend in Oadby and Wigston vacation rentals is listings accommodating 2 guests (40.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Oadby and Wigston STR market, accounting for 50.0% of listings.
- A significant 43.7% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Oadby and Wigston.
- 18.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Oadby and Wigston.
- On average, properties in Oadby and Wigston are equipped to host 2.6 guests.
Oadby and Wigston Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Oadby and Wigston
- The most common availability pattern in Oadby and Wigston falls within the 271-366 days range, representing 34.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 65.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Oadby and Wigston (31.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 34.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Oadby and Wigston Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
18 listings
62.1% of total
2 Nights
2 listings
6.9% of total
3 Nights
1 listings
3.4% of total
4-6 Nights
2 listings
6.9% of total
30+ Nights
6 listings
20.7% of total
Key Insights
- The most prevalent minimum stay requirement in Oadby and Wigston is 1 Night, adopted by 62.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (69.0%) of the Oadby and Wigston Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (20.7%) caters to monthly stays (30+ nights) in Oadby and Wigston, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 62.1% of Oadby and Wigston hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 20.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Oadby and Wigston.
Oadby and Wigston Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
2 listings
8.3% of total
Flexible
14 listings
58.3% of total
Moderate
4 listings
16.7% of total
Firm
1 listings
4.2% of total
Strict
3 listings
12.5% of total
Cancellation Policy Insights for Oadby and Wigston
- The prevailing Airbnb cancellation policy trend in Oadby and Wigston is Flexible, used by 58.3% of listings.
- The market strongly favors guest-friendly terms, with 75.0% of listings offering Flexible or Moderate policies. This suggests guests in Oadby and Wigston may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 58.3% market standard in Oadby and Wigston.
- Given the high prevalence of Flexible policies (58.3%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Oadby and Wigston.
Oadby and Wigston STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Oadby and Wigston
- The overall average booking lead time for vacation rentals in Oadby and Wigston is 19 days.
- Guests book furthest in advance for stays during May (average 29 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (23 days avg.) sees the longest lead times, while Summer (19 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (19 days) as a baseline for your pricing and availability strategy in Oadby and Wigston.
- Target marketing efforts for the Fall season well in advance (at least 23 days) to capture early planners.
- Monitor your own booking lead times against these Oadby and Wigston averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Oadby and Wigston (2025)
Amenity Prevalence
Amenity Insights for Oadby and Wigston
- Essential amenities in Oadby and Wigston that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
- Popular amenities like Wifi, Kitchen, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Oadby and Wigston: Heating.
- Consider adding popular differentiators like Wifi or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Oadby and Wigston to stay competitive.
Oadby and Wigston Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Oadby and Wigston
- The typical guest profile for Airbnb in Oadby and Wigston consists of primarily domestic travelers (91%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Hindi.
- Domestic travelers account for 91.2% of guests.
- Key international markets include United Kingdom (91.2%) and United States (1.6%).
- Top languages spoken are English (62%) followed by Hindi (6.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Oadby and Wigston Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Englishcombe | 13 | $8,558 | $573.69 | 49% |
| Dorney | 12 | $8,335 | $622.48 | 45% |
| Chew Magna | 14 | $6,649 | $399.59 | 46% |
| Lambourn | 11 | $6,081 | $669.47 | 28% |
| City of Westminster | 1,327 | $6,043 | $486.66 | 52% |
| Long Sutton | 17 | $5,726 | $383.88 | 46% |
| Stoke St. Michael | 10 | $5,277 | $424.04 | 42% |
| Oldland Common | 13 | $5,093 | $355.47 | 43% |
| Wraysbury | 14 | $4,719 | $396.18 | 46% |
| Stamford Bridge | 11 | $4,669 | $410.14 | 38% |