North West Leicestershire Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in North West Leicestershire in 2025? Explore comprehensive Airbnb analytics for North West Leicestershire, England, United Kingdom to uncover income potential. This 2025 STR market report for North West Leicestershire, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 208 active listings.
Whether you're considering an Airbnb investment in North West Leicestershire, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the North West Leicestershire Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key North West Leicestershire Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in North West Leicestershire (2025)
Understanding the monthly revenue variations for Airbnb listings in North West Leicestershire is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in North West Leicestershire is typically June, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in North West Leicestershire across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,577+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,860 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,712 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $881, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in North West Leicestershire
North West Leicestershire Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the North West Leicestershire STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in North West Leicestershire:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in North West Leicestershire
Average Daily Rate (ADR) Airbnb Trends in North West Leicestershire (2025)
Effective short term rental pricing strategy in North West Leicestershire involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in North West Leicestershire typically peaks in December and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $296+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $195 or more.
- Typical properties (Median) charge around $124 per night.
- Entry-level properties (Bottom 25%) earn around $87 per night.
Average Daily Rate (ADR) Trend by Month in North West Leicestershire
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Airbnb Seasonality Analysis & Trends in North West Leicestershire (2025)
Peak Season (June, July, May)
- Revenue averages $2,746 per month
- Occupancy rates average 48.1%
- Daily rates average $179
Shoulder Season
- Revenue averages $2,352 per month
- Occupancy maintains around 47.4%
- Daily rates hold near $174
Low Season (January, February, March)
- Revenue drops to average $1,743 per month
- Occupancy decreases to average 35.8%
- Daily rates adjust to average $163
Seasonality Insights for North West Leicestershire
- The Airbnb seasonality in North West Leicestershire shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases North West Leicestershire's highest earning potential, with monthly revenues capable of climbing to $2,815, occupancy reaching a high of 54.1%, and ADRs peaking at $181.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,615, occupancy could drop to 34.3%, and ADRs may adjust down to $161.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in North West Leicestershire.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these North West Leicestershire seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in North West Leicestershire (2025)
Exploring the top neighborhoods for short-term rentals in North West Leicestershire? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Ashby-de-la-Zouch | A historic market town with stunning architecture, quaint shops, and rich history. Attractive for families and weekend getaways. | Ashby Castle, Market Street, The Zouch Restaurant, Ashby-de-la-Zouch Museum, Civic Society, Nature reserves |
| Coalville | A practical town with good transport links and amenities. Increasingly popular for its proximity to attractions like the National Forest. | Coalville Park, The Hermitage, Civic Hall, Local pubs and eateries, Nearby walking trails |
| Castle Donington | Charming village close to East Midlands Airport, popular for travelers and concert goers attending events at Donington Park. | Donington Park, Castle Donington Museum, Local pubs, St Edward's Church, Cultural events |
| Kegworth | A picturesque village near the airport, suitable for short stays and holiday makers looking for convenience and tranquility. | Kegworth Village Hall, Kegworth's historic buildings, The River Soar, Local cafes, Nearby walking paths |
| Melbourne | A quaint village with beautiful countryside and a strong local community. Ideal for those seeking a peaceful retreat. | Melbourne Hall, The Village Green, Local shops, Historic architecture, Walking trails |
| Ibstock | A small town with traditional charm and historical significance, appealing for families and individuals looking for budget stays. | Ibstock Community Nature Park, Local historical sites, Community events, Nearby nature walks, Local dining options |
| Shepshed | A compact town that offers a blend of local culture and easy access to both nature and urban amenities. Great for families and long-term stays. | Shepshed Town Centre, Local parks, Road links to Loughborough, Cafes and shops, Nearby nature reserves |
| Long Eaton | A vibrant town known for its furniture making heritage and comprehensive amenities. Attracts both tourists and business visitors. | Long Eaton town centre, Local parks, Erewash Canal, Shopping options, Access to Derby and Nottingham |
Understanding Airbnb License Requirements & STR Laws in North West Leicestershire (2025)
While North West Leicestershire, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for North West Leicestershire to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in North West Leicestershire (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in North West Leicestershirebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxurious five bedroom barn-style retreat.
Entire Place • 5 bedrooms
Large 5 bedroom traditional farm house (sleeps 10)
Entire Place • 5 bedrooms
Rustic 5 Bed Farm House in Derbyshire, sleeps 9
Entire Place • 5 bedrooms
Large Family Retreat Ashby
Entire Place • 4 bedrooms
Countryside Retreat with hot tub and wood burner
Entire Place • 3 bedrooms
Hastings Retreat's Simply Stunning Lake View Barn
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in North West Leicestershire (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in North West Leicestershire based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Dawn | 7 | $444,327 | 701 | 4.90/5.0 |
| SilverStag | 11 | $369,328 | 176 | 4.17/5.0 |
| Gateway Accommodation | 12 | $165,391 | 259 | 4.79/5.0 |
| Lucy | 1 | $158,607 | 28 | 4.93/5.0 |
| Liam | 5 | $140,642 | 165 | 4.56/5.0 |
| Alice | 1 | $131,381 | 104 | 4.95/5.0 |
| DerBnB | 4 | $119,316 | 207 | 4.63/5.0 |
| Francesca | 1 | $114,956 | 34 | 4.94/5.0 |
| Thomas | 9 | $104,462 | 258 | 4.69/5.0 |
| Sam | 10 | $93,500 | 128 | 4.41/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in North West Leicestershire.
Dive Deeper: Advanced North West Leicestershire STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for North West Leicestershire. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNorth West Leicestershire Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for North West Leicestershire
- The North West Leicestershire Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77.9% of the 208 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in North West Leicestershire, House properties are the most common (49.5%), reflecting the local real estate landscape.
- Houses represent a significant 49.5% portion, catering likely to families or larger groups.
- The presence of 7.2% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 4.8%) offer potential for unique stay experiences.
North West Leicestershire Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for North West Leicestershire
- The dominant room capacity in North West Leicestershire is 1 bedroom listings, making up 37.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 61.5% of the active Airbnb listings in North West Leicestershire, indicating a high concentration in these sizes.
- A significant 23.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in North West Leicestershire.
North West Leicestershire Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for North West Leicestershire
- The most common guest capacity trend in North West Leicestershire vacation rentals is listings accommodating 2 guests (26.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the North West Leicestershire STR market, accounting for 48.5% of listings.
- 21.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in North West Leicestershire.
- On average, properties in North West Leicestershire are equipped to host 3.3 guests.
North West Leicestershire Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for North West Leicestershire
- The most common availability pattern in North West Leicestershire falls within the 181-270 days range, representing 35.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 66.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in North West Leicestershire (34.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 35.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
North West Leicestershire Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
55 listings
27.5% of total
2 Nights
79 listings
39.5% of total
3 Nights
25 listings
12.5% of total
4-6 Nights
10 listings
5% of total
7-29 Nights
2 listings
1% of total
30+ Nights
29 listings
14.5% of total
Key Insights
- The most prevalent minimum stay requirement in North West Leicestershire is 2 Nights, adopted by 39.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (67.0%) of the North West Leicestershire Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (14.5%) caters to monthly stays (30+ nights) in North West Leicestershire, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 39.5% of North West Leicestershire hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 14.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in North West Leicestershire.
North West Leicestershire Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
3 listings
1.6% of total
Flexible
55 listings
29.1% of total
Moderate
59 listings
31.2% of total
Firm
41 listings
21.7% of total
Strict
31 listings
16.4% of total
Cancellation Policy Insights for North West Leicestershire
- The prevailing Airbnb cancellation policy trend in North West Leicestershire is Moderate, used by 31.2% of listings.
- There's a relatively balanced mix between guest-friendly (60.3%) and stricter (38.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 31.2% market standard in North West Leicestershire.
- Regularly review your cancellation policy against competitors and market demand shifts in North West Leicestershire.
North West Leicestershire STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for North West Leicestershire
- The overall average booking lead time for vacation rentals in North West Leicestershire is 49 days.
- Guests book furthest in advance for stays during June (average 104 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (77 days avg.) sees the longest lead times, while Winter (39 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in North West Leicestershire.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 104 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 77 days) to capture early planners.
- Monitor your own booking lead times against these North West Leicestershire averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in North West Leicestershire (2025)
Amenity Prevalence
Amenity Insights for North West Leicestershire
- Essential amenities in North West Leicestershire that guests expect include: Wifi, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, TV, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for North West Leicestershire: Wifi, Smoke alarm.
- Prioritize adding missing essentials: Wifi, Smoke alarm.
- Consider adding popular differentiators like Heating or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in North West Leicestershire to stay competitive.
North West Leicestershire Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for North West Leicestershire
- The typical guest profile for Airbnb in North West Leicestershire consists of primarily domestic travelers (88%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 88.0% of guests.
- Key international markets include United Kingdom (88%) and United States (1.8%).
- Top languages spoken are English (69.5%) followed by French (6.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the North West Leicestershire Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Englishcombe | 13 | $8,558 | $573.69 | 49% |
| Dorney | 12 | $8,335 | $622.48 | 45% |
| Chew Magna | 14 | $6,649 | $399.59 | 46% |
| Lambourn | 11 | $6,081 | $669.47 | 28% |
| City of Westminster | 1,327 | $6,043 | $486.66 | 52% |
| Long Sutton | 17 | $5,726 | $383.88 | 46% |
| Stoke St. Michael | 10 | $5,277 | $424.04 | 42% |
| Oldland Common | 13 | $5,093 | $355.47 | 43% |
| Wraysbury | 14 | $4,719 | $396.18 | 46% |
| Stamford Bridge | 11 | $4,669 | $410.14 | 38% |