North Hertfordshire Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in North Hertfordshire in 2025? Explore comprehensive Airbnb analytics for North Hertfordshire, England, United Kingdom to uncover income potential. This 2025 STR market report for North Hertfordshire, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 124 active listings.
Whether you're considering an Airbnb investment in North Hertfordshire, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the North Hertfordshire Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key North Hertfordshire Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in North Hertfordshire (2025)
Understanding the monthly revenue variations for Airbnb listings in North Hertfordshire is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in North Hertfordshire is typically December, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in North Hertfordshire across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,202+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,366 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,025 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $957, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in North Hertfordshire
North Hertfordshire Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the North Hertfordshire STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in North Hertfordshire:
- Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 75% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 56%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in North Hertfordshire
Average Daily Rate (ADR) Airbnb Trends in North Hertfordshire (2025)
Effective short term rental pricing strategy in North Hertfordshire involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in North Hertfordshire typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $251+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $154 or more.
- Typical properties (Median) charge around $115 per night.
- Entry-level properties (Bottom 25%) earn around $80 per night.
Average Daily Rate (ADR) Trend by Month in North Hertfordshire
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Airbnb Seasonality Analysis & Trends in North Hertfordshire (2025)
Peak Season (December, July, November)
- Revenue averages $2,828 per month
- Occupancy rates average 56.5%
- Daily rates average $158
Shoulder Season
- Revenue averages $2,657 per month
- Occupancy maintains around 53.7%
- Daily rates hold near $154
Low Season (January, February, March)
- Revenue drops to average $1,994 per month
- Occupancy decreases to average 44.2%
- Daily rates adjust to average $157
Seasonality Insights for North Hertfordshire
- The Airbnb seasonality in North Hertfordshire shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases North Hertfordshire's highest earning potential, with monthly revenues capable of climbing to $2,877, occupancy reaching a high of 61.3%, and ADRs peaking at $163.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,798, occupancy could drop to 40.3%, and ADRs may adjust down to $153.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in North Hertfordshire.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these North Hertfordshire seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in North Hertfordshire (2025)
Exploring the top neighborhoods for short-term rentals in North Hertfordshire? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Hitchin | A charming market town with historic buildings and good transport links. Popular for its scenic landscapes and vibrant high street, appealing to both tourists and business travelers. | Hitchin Market, St Mary's Church, Hitchin Lavender, Oughton Head Nature Reserve, British Schools Museum |
| Letchworth Garden City | Known as the world's first Garden City, it offers beautiful gardens and a strong sense of community. A great location for families and those interested in history. | Letchworth Garden City Heritage Foundation, Norton Common, Letchworth Arts and Leisure Centre, Brampton Park, The Art Deco Cinema |
| Baldock | A historic market town with a rich heritage and a friendly community. Attractive for visitors looking for a quieter stay, with access to countryside walks and local pubs. | Baldock Town Centre, Baldock Museum, St Mary’s Church, The Letchworth Golf Club, Old Town Hall |
| Royston | A town with a mix of history and modernity, known for its historical sites and proximity to the countryside. Ideal for visitors exploring both town and nature. | Royston Cave, The Royston Railway Station, Therfield Heath, Royston Museum, Barkway Village |
| Stevenage | A vibrant town with excellent transport links to London. Popular for business travelers and families, with a variety of shopping and leisure activities. | Stevenage Old Town, Fairlands Valley Park, Stevenage Leisure Park, The Gordon Craig Theatre, Toys R Us Headquarters |
| Knebworth | Known for Knebworth House and its gardens, this area attracts visitors for its historical significance and scenic beauty, making it a unique place to stay. | Knebworth House, The Knebworth Park, Knebworth Railway Station, Knebworth Village, Knebworth Choir |
| Ashwell | A picturesque village with beautiful architecture and a peaceful atmosphere. Perfect for tourists seeking a rural retreat with a touch of history. | St Mary’s Church, The Ashwell Museum, Ashwell Springs, Ashwell & Morden Railway Station, The Old Prison |
| Shefford | A small town with easy access to surrounding nature and community activities. Attractive for families and those looking for a quiet getaway. | Shefford Town Park, Shefford Museum, The Shefford Arts and Crafts Centre, St Mary’s Church, The High Street |
Understanding Airbnb License Requirements & STR Laws in North Hertfordshire (2025)
While North Hertfordshire, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for North Hertfordshire to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in North Hertfordshire (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in North Hertfordshirebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Beautiful home with hot tub near Cambridge
Entire Place • 5 bedrooms
Hitchin Barn conversion
Entire Place • 4 bedrooms
Black Squirrel Barn, luxury 3 bedroom, 2 bath barn
Entire Place • 3 bedrooms
The Cabin at Whites Farm
Entire Place • 2 bedrooms
Countryside Cottage
Entire Place • 3 bedrooms
The Cottage at the Old Rectory
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in North Hertfordshire (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in North Hertfordshire based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ashmi | 1 | $162,423 | 50 | 4.90/5.0 |
| Veronica | 3 | $146,159 | 259 | 4.92/5.0 |
| Niki | 3 | $138,154 | 334 | 4.99/5.0 |
| James | 1 | $75,092 | 48 | 5.00/5.0 |
| Rebecca | 1 | $70,680 | 35 | 5.00/5.0 |
| Gareth | 2 | $69,498 | 19 | 5.00/5.0 |
| Ali | 1 | $66,737 | 138 | 4.95/5.0 |
| Dinah | 1 | $66,681 | 27 | 4.96/5.0 |
| Aaron | 4 | $66,428 | 100 | 4.31/5.0 |
| Andy | 1 | $62,873 | 14 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in North Hertfordshire.
Dive Deeper: Advanced North Hertfordshire STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for North Hertfordshire. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNorth Hertfordshire Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for North Hertfordshire
- The North Hertfordshire Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 66.9% of the 124 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 33.1% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in North Hertfordshire, House properties are the most common (48.4%), reflecting the local real estate landscape.
- Houses represent a significant 48.4% portion, catering likely to families or larger groups.
- The presence of 16.9% Hotel/Boutique listings indicates integration with traditional hospitality.
North Hertfordshire Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for North Hertfordshire
- The dominant room capacity in North Hertfordshire is 1 bedroom listings, making up 44.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 67.0% of the active Airbnb listings in North Hertfordshire, indicating a high concentration in these sizes.
North Hertfordshire Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for North Hertfordshire
- The most common guest capacity trend in North Hertfordshire vacation rentals is listings accommodating 2 guests (29.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the North Hertfordshire STR market, accounting for 54.0% of listings.
- 13.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in North Hertfordshire.
- On average, properties in North Hertfordshire are equipped to host 2.9 guests.
North Hertfordshire Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for North Hertfordshire
- The most common availability pattern in North Hertfordshire falls within the 91-180 days range, representing 32.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 54.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in North Hertfordshire (32.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 45.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
North Hertfordshire Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
36 listings
30.8% of total
2 Nights
44 listings
37.6% of total
3 Nights
15 listings
12.8% of total
4-6 Nights
6 listings
5.1% of total
7-29 Nights
3 listings
2.6% of total
30+ Nights
13 listings
11.1% of total
Key Insights
- The most prevalent minimum stay requirement in North Hertfordshire is 2 Nights, adopted by 37.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (68.4%) of the North Hertfordshire Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.1%) caters to monthly stays (30+ nights) in North Hertfordshire, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 37.6% of North Hertfordshire hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in North Hertfordshire.
North Hertfordshire Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
0.9% of total
Refundable
2 listings
1.8% of total
Non-refundable
1 listings
0.9% of total
Super Strict 60 Days
1 listings
0.9% of total
Flexible
30 listings
26.8% of total
Moderate
45 listings
40.2% of total
Firm
12 listings
10.7% of total
Strict
20 listings
17.9% of total
Cancellation Policy Insights for North Hertfordshire
- The prevailing Airbnb cancellation policy trend in North Hertfordshire is Moderate, used by 40.2% of listings.
- There's a relatively balanced mix between guest-friendly (67.0%) and stricter (28.6%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 40.2% market standard in North Hertfordshire.
- Regularly review your cancellation policy against competitors and market demand shifts in North Hertfordshire.
North Hertfordshire STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for North Hertfordshire
- The overall average booking lead time for vacation rentals in North Hertfordshire is 51 days.
- Guests book furthest in advance for stays during June (average 75 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (67 days avg.) sees the longest lead times, while Winter (52 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in North Hertfordshire.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 75 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 67 days) to capture early planners.
- Monitor your own booking lead times against these North Hertfordshire averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in North Hertfordshire (2025)
Amenity Prevalence
Amenity Insights for North Hertfordshire
- Essential amenities in North Hertfordshire that guests expect include: Smoke alarm, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, TV, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for North Hertfordshire: Smoke alarm, Wifi.
- Prioritize adding missing essentials: Smoke alarm, Wifi.
- Consider adding popular differentiators like Heating or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in North Hertfordshire to stay competitive.
North Hertfordshire Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for North Hertfordshire
- The typical guest profile for Airbnb in North Hertfordshire consists of primarily domestic travelers (85%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 85.1% of guests.
- Key international markets include United Kingdom (85.1%) and United States (3.8%).
- Top languages spoken are English (68%) followed by French (8.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the North Hertfordshire Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Dorney | 12 | $8,335 | $622.48 | 45% |
| Lambourn | 11 | $6,081 | $669.47 | 28% |
| City of Westminster | 1,327 | $6,043 | $486.66 | 52% |
| Wraysbury | 14 | $4,719 | $396.18 | 46% |
| Old Windsor | 22 | $4,655 | $347.12 | 54% |
| Dinton | 11 | $4,637 | $242.16 | 58% |
| Flore | 10 | $4,534 | $347.03 | 40% |
| Kintbury | 12 | $4,015 | $250.13 | 54% |
| Nettlestone | 26 | $3,980 | $391.99 | 42% |
| Cotswold District | 1,829 | $3,905 | $362.83 | 44% |