Nantwich Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Nantwich in 2025? Explore comprehensive Airbnb analytics for Nantwich, England, United Kingdom to uncover income potential. This 2025 STR market report for Nantwich, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 34 active listings.
Whether you're considering an Airbnb investment in Nantwich, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Nantwich Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Nantwich Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Nantwich (2025)
Understanding the monthly revenue variations for Airbnb listings in Nantwich is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Nantwich is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Nantwich across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,871+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,720 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,249 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,097, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Nantwich
Nantwich Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Nantwich STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Nantwich:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Nantwich
Average Daily Rate (ADR) Airbnb Trends in Nantwich (2025)
Effective short term rental pricing strategy in Nantwich involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Nantwich typically peaks in November and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $422+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $200 or more.
- Typical properties (Median) charge around $147 per night.
- Entry-level properties (Bottom 25%) earn around $113 per night.
Average Daily Rate (ADR) Trend by Month in Nantwich
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Airbnb Seasonality Analysis & Trends in Nantwich (2025)
Peak Season (July, June, August)
- Revenue averages $3,593 per month
- Occupancy rates average 54.3%
- Daily rates average $206
Shoulder Season
- Revenue averages $2,614 per month
- Occupancy maintains around 46.3%
- Daily rates hold near $216
Low Season (January, February, March)
- Revenue drops to average $1,933 per month
- Occupancy decreases to average 39.2%
- Daily rates adjust to average $227
Seasonality Insights for Nantwich
- The Airbnb seasonality in Nantwich shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Nantwich's highest earning potential, with monthly revenues capable of climbing to $3,927, occupancy reaching a high of 61.0%, and ADRs peaking at $242.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,816, occupancy could drop to 34.5%, and ADRs may adjust down to $202.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Nantwich.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Nantwich seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Nantwich (2025)
Exploring the top neighborhoods for short-term rentals in Nantwich? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Nantwich Town Centre | The vibrant heart of Nantwich with historic buildings and a range of shops and eateries. Perfect for visitors looking to enjoy local culture and amenities. | Nantwich Museum, The resteraunt pub at The Crown, The Church of St Mary, Nantwich Farmers Market, Chronicle Theatre, Nantwich Lake |
| Reaseheath | Home to Reaseheath College and surrounded by beautiful countryside, appealing to families and students alike. | Reaseheath Agricultural College, Local parks, rural walks and cycling routes, Lions at Reaseheath |
| Wybunbury | A picturesque village located nearby, known for its charming scenery and laid-back atmosphere, popular among visitors looking for a tranquil retreat. | Wybunbury Moss, Historic church, Scenic walks around the village |
| Sound | A rural area with stunning landscapes, making it attractive for those looking to escape urban life and enjoy nature. | Walking trails, Local farms, Nature reserves |
| Willaston | A quaint village with a strong community feel, ideal for families visiting the area. | Willaston Village Green, Local shops and pubs, Scenic countryside views |
| Acton | A small village offering historical charm and is conveniently located for exploring nearby attractions. | Acton Church, Local parks, Walking trails |
| Bunbury | Another nearby village that offers cozy accommodations and a peaceful environment, great for countryside lovers. | Bunbury Mill, Walking and cycling routes, Local pubs |
| Crewe | Just a short distance from Nantwich, this town offers good transport links and access to shopping and entertainment, appealing to business travelers. | Crewe Lyceum Theatre, Queens Park, Shopping centres, Local railway heritage |
Understanding Airbnb License Requirements & STR Laws in Nantwich (2025)
While Nantwich, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Nantwich to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Nantwich (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Nantwichbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Upper Ridge Barn Plus Annex
Entire Place • 7 bedrooms
Little Barn - a perfect rural retreat
Entire Place • 2 bedrooms
Gorgeous 3-bed home, amazing location, sleeps 7!
Entire Place • 3 bedrooms
Stunning 3-bed house, amazing location, sleeps 5!
Entire Place • 3 bedrooms
Charming Terrace Home Nantwich Near train station
Entire Place • 2 bedrooms
The Stables Holiday Cottage
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Nantwich (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Nantwich based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ross | 6 | $135,056 | 63 | 4.74/5.0 |
| 53 Degrees Property | 2 | $96,610 | 52 | 4.76/5.0 |
| Thomas | 1 | $61,127 | 17 | 5.00/5.0 |
| Jane & Steve | 1 | $56,451 | 152 | 4.95/5.0 |
| Rachael | 2 | $52,446 | 10 | 4.88/5.0 |
| Michelle | 1 | $40,496 | 62 | 4.79/5.0 |
| Marie | 1 | $38,638 | 83 | 4.96/5.0 |
| Ollie | 1 | $37,102 | 133 | 4.90/5.0 |
| Hilary | 1 | $37,009 | 183 | 4.99/5.0 |
| Host #387938411 | 1 | $36,191 | 32 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Nantwich.
Dive Deeper: Advanced Nantwich STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Nantwich. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNantwich Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Nantwich
- The Nantwich Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 82.4% of the 34 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Nantwich, House properties are the most common (58.8%), reflecting the local real estate landscape.
- Houses represent a significant 58.8% portion, catering likely to families or larger groups.
- The presence of 11.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 5.8%) offer potential for unique stay experiences.
Nantwich Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Nantwich
- The dominant room capacity in Nantwich is 2 bedrooms listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 58.8% of the active Airbnb listings in Nantwich, indicating a high concentration in these sizes.
- A significant 20.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Nantwich.
Nantwich Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Nantwich
- The most common guest capacity trend in Nantwich vacation rentals is listings accommodating 4 guests (41.2%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Nantwich STR market, accounting for 64.7% of listings.
- 23.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Nantwich.
- On average, properties in Nantwich are equipped to host 3.7 guests.
Nantwich Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Nantwich
- The most common availability pattern in Nantwich falls within the 181-270 days range, representing 32.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 64.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Nantwich (32.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 35.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Nantwich Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
21.2% of total
2 Nights
18 listings
54.5% of total
3 Nights
3 listings
9.1% of total
4-6 Nights
2 listings
6.1% of total
7-29 Nights
1 listings
3% of total
30+ Nights
2 listings
6.1% of total
Key Insights
- The most prevalent minimum stay requirement in Nantwich is 2 Nights, adopted by 54.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (75.7%) of the Nantwich Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 54.5% of Nantwich hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 21.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 6.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Nantwich.
Nantwich Airbnb Cancellation Policy Trends Analysis (2025)
Non-refundable
1 listings
3.1% of total
Super Strict 60 Days
3 listings
9.4% of total
Flexible
9 listings
28.1% of total
Moderate
10 listings
31.3% of total
Firm
4 listings
12.5% of total
Strict
5 listings
15.6% of total
Cancellation Policy Insights for Nantwich
- The prevailing Airbnb cancellation policy trend in Nantwich is Moderate, used by 31.3% of listings.
- There's a relatively balanced mix between guest-friendly (59.4%) and stricter (28.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 31.3% market standard in Nantwich.
- Regularly review your cancellation policy against competitors and market demand shifts in Nantwich.
Nantwich STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Nantwich
- The overall average booking lead time for vacation rentals in Nantwich is 53 days.
- Guests book furthest in advance for stays during July (average 98 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (89 days avg.) sees the longest lead times, while Spring (47 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Nantwich.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 98 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 89 days) to capture early planners.
- Monitor your own booking lead times against these Nantwich averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Nantwich (2025)
Amenity Prevalence
Amenity Insights for Nantwich
- Essential amenities in Nantwich that guests expect include: Smoke alarm. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Wifi, Heating are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Nantwich: Smoke alarm.
- Prioritize adding missing essentials: Smoke alarm.
- Consider adding popular differentiators like TV or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Nantwich to stay competitive.
Nantwich Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Nantwich
- The typical guest profile for Airbnb in Nantwich consists of primarily domestic travelers (86%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 86.0% of guests.
- Key international markets include United Kingdom (86%) and United States (3.7%).
- Top languages spoken are English (76.2%) followed by French (4.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Nantwich Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Grinton | 14 | $5,456 | $365.05 | 51% |
| Cartmel Fell | 17 | $4,719 | $331.68 | 52% |
| Casterton | 11 | $4,578 | $300.82 | 51% |
| Cark | 11 | $4,540 | $885.21 | 31% |
| Flore | 10 | $4,534 | $347.03 | 40% |
| Abbeycwmhir | 10 | $4,502 | $259.19 | 49% |
| Craven Arms | 10 | $4,487 | $292.69 | 50% |
| Eglwys-bach | 16 | $4,413 | $315.23 | 52% |
| Waverton | 16 | $4,358 | $444.20 | 33% |
| Hayton | 13 | $4,333 | $239.53 | 60% |