Minehead Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Minehead in 2025? Explore comprehensive Airbnb analytics for Minehead, England, United Kingdom to uncover income potential. This 2025 STR market report for Minehead, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 71 active listings.

Whether you're considering an Airbnb investment in Minehead, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Minehead Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Minehead Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$240
The average rental revenue earned for an occupied room per day in Minehead.
Occupancy Rate(?)
35.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$21,275
Typical annual income for an Airbnb listing in Minehead. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-4.4%
Slight decrease (-4.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Minehead.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Minehead.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
71
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Minehead (2025)

Understanding the monthly revenue variations for Airbnb listings in Minehead is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Minehead is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Minehead across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,160+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,046 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,664 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $763, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Minehead

Minehead Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Minehead STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Minehead:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Minehead

Average Daily Rate (ADR) Airbnb Trends in Minehead (2025)

Effective short term rental pricing strategy in Minehead involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Minehead typically peaks in August and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $435+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $248 or more.
  • Typical properties (Median) charge around $153 per night.
  • Entry-level properties (Bottom 25%) earn around $110 per night.

Average Daily Rate (ADR) Trend by Month in Minehead

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Airbnb Seasonality Analysis & Trends in Minehead (2025)

Peak Season (August, June, April)
  • Revenue averages $3,426 per month
  • Occupancy rates average 45.4%
  • Daily rates average $231
Shoulder Season
  • Revenue averages $2,496 per month
  • Occupancy maintains around 38.8%
  • Daily rates hold near $226
Low Season (January, February, March)
  • Revenue drops to average $1,405 per month
  • Occupancy decreases to average 27.0%
  • Daily rates adjust to average $207

Seasonality Insights for Minehead

  • The Airbnb seasonality in Minehead shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Minehead's highest earning potential, with monthly revenues capable of climbing to $3,655, occupancy reaching a high of 56.3%, and ADRs peaking at $237.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,295, occupancy could drop to 22.3%, and ADRs may adjust down to $205.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Minehead.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Minehead seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Minehead (2025)

Exploring the top neighborhoods for short-term rentals in Minehead? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Minehead Seafront
A picturesque coastal area with stunning views of the beach and the sea. Ideal for travelers looking for a relaxing getaway by the seaside, with plenty of opportunities for water sports and leisure.
Minehead Beach, Butlins Minehead, South West Coastal Path, Exmoor National Park, The Old Cider House
Wheathill
A charming rural village close to Minehead, offering a peaceful retreat with beautiful countryside views and nearby walking trails. Attracts nature lovers and those seeking tranquility.
Exmoor National Park, Wheathill Church, Local walking trails, Challacombe Hill
Porlock
A quaint village near Minehead that serves as a gateway to Exmoor. Known for its scenic beauty and historic charm, making it popular among tourists wanting to explore the moors and coastline.
Porlock Weir, Exmoor Coastal Path, Porlock Marsh, The Church of St. Dubricius
Dunster
A historic village just a short distance from Minehead, famous for its medieval castle and thatched cottages. Offers cultural experiences and attracts visitors interested in history.
Dunster Castle, Dunster Working Watermill, St. George's Church, Dunster Village
Selworthy
A picturesque village surrounded by stunning countryside, known for its chocolate box cottages and views of the hills. A great spot for those seeking a quaint rural experience.
Quantock Hills, Selworthy Green, Alcombe Marsh, Local pubs and cafes
Watchet
A small coastal town offering a mix of history and seaside charm. Known for its harbor and access to beautiful coastal walks. Attracts families and history enthusiasts.
Watchet Harbour, West Somerset Railway, The Ancient Mariner statue, Local marine life
Blue Anchor
A small seaside village known for its beach and views of Minehead. Offers a relaxed atmosphere ideal for families and beachgoers.
Blue Anchor Beach, West Somerset Railway, Local cafes and ice cream parlors, Walking paths along the coast
Hawkridge
A remote and idyllic area ideal for those seeking a holiday getaway in nature. Offers stunning landscapes and is perfect for hikers and outdoor enthusiasts.
Exmoor National Park, Local hiking trails, Beautiful countryside views, Quiet retreats

Understanding Airbnb License Requirements & STR Laws in Minehead (2025)

While Minehead, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Minehead to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Minehead (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Mineheadbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Seagulls Rest, Minehead

Seagulls Rest, Minehead

Entire Place • 4 bedrooms

$125,339
Revenue
62.7%
Occupancy
$463.38
Daily Rate
Westholme Lodge - Exquisite house with a hot tub.

Westholme Lodge - Exquisite house with a hot tub.

Entire Place • 7 bedrooms

$89,199
Revenue
24.2%
Occupancy
$1259.91
Daily Rate
The Lofthouse, Minehead

The Lofthouse, Minehead

Entire Place • 4 bedrooms

$71,130
Revenue
50.3%
Occupancy
$436.42
Daily Rate
Barn Cottage, Minehead

Barn Cottage, Minehead

Entire Place • 3 bedrooms

$68,318
Revenue
39.7%
Occupancy
$390.47
Daily Rate
Pilgrim Corner - large luxury thatch with hot tub

Pilgrim Corner - large luxury thatch with hot tub

Entire Place • 4 bedrooms

$65,762
Revenue
20.2%
Occupancy
$559.63
Daily Rate
Porthole Log Cabin, Somerset Sea View

Porthole Log Cabin, Somerset Sea View

Entire Place • 1 bedroom

$60,572
Revenue
63.0%
Occupancy
$249.33
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Minehead (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Minehead based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Chris8$329,797231.79/5.0
Cottages6$144,890222.35/5.0
Lucy3$91,775245.00/5.0
Host #4344132781$89,19910.00/5.0
Finest Retreats3$67,954233.19/5.0
Jeremy1$60,5721434.97/5.0
William1$52,815204.90/5.0
Jenny And John2$45,8631804.92/5.0
Fiona1$40,7731504.98/5.0
James5$39,74950.93/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Minehead.

Dive Deeper: Advanced Minehead STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Minehead. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Minehead Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Minehead

  • The Minehead Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.3% of the 71 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Minehead, House properties are the most common (66.2%), reflecting the local real estate landscape.
  • Houses represent a significant 66.2% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, hotel/boutique, others, unique stays (combined 11.2%) offer potential for unique stay experiences.

Minehead Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Minehead

  • The dominant room capacity in Minehead is 2 bedrooms listings, making up 38% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 64.8% of the active Airbnb listings in Minehead, indicating a high concentration in these sizes.
  • A significant 31.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Minehead.

Minehead Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Minehead

  • The most common guest capacity trend in Minehead vacation rentals is listings accommodating 4 guests (32.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Minehead STR market, accounting for 50.7% of listings.
  • 29.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Minehead.
  • On average, properties in Minehead are equipped to host 4.3 guests.

Minehead Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Minehead

  • The most common availability pattern in Minehead falls within the 271-366 days range, representing 50.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 81.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Minehead (32.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 18.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Minehead Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (16.2%)

1 Night

11 listings

16.2% of total

2 Nights (33.8%)

2 Nights

23 listings

33.8% of total

3 Nights (17.6%)

3 Nights

12 listings

17.6% of total

4-6 Nights (8.8%)

4-6 Nights

6 listings

8.8% of total

7-29 Nights (1.5%)

7-29 Nights

1 listings

1.5% of total

30+ Nights (22.1%)

30+ Nights

15 listings

22.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Minehead is 2 Nights, adopted by 33.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (22.1%) caters to monthly stays (30+ nights) in Minehead, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 33.8% of Minehead hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.2% currently do.
  • A 2-night minimum appears standard (33.8%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 22.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Minehead.

Minehead Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (18.5%)

Super Strict 60 Days

10 listings

18.5% of total

Flexible (18.5%)

Flexible

10 listings

18.5% of total

Moderate (24.1%)

Moderate

13 listings

24.1% of total

Firm (13%)

Firm

7 listings

13% of total

Strict (25.9%)

Strict

14 listings

25.9% of total

Cancellation Policy Insights for Minehead

  • The prevailing Airbnb cancellation policy trend in Minehead is Strict, used by 25.9% of listings.
  • There's a relatively balanced mix between guest-friendly (42.6%) and stricter (38.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 25.9% market standard in Minehead.
  • Regularly review your cancellation policy against competitors and market demand shifts in Minehead.

Minehead STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Minehead

  • The overall average booking lead time for vacation rentals in Minehead is 65 days.
  • Guests book furthest in advance for stays during June (average 98 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 45 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (81 days avg.) sees the longest lead times, while Fall (59 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (65 days) as a baseline for your pricing and availability strategy in Minehead.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 98 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
  • Monitor your own booking lead times against these Minehead averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Minehead (2025)

Amenity Prevalence

Amenity Insights for Minehead

  • Essential amenities in Minehead that guests expect include: Heating, Wifi, Smoke alarm, Kitchen, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Free parking on premises, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Minehead: Heating, Wifi, Smoke alarm, Kitchen, TV.
  • Prioritize adding missing essentials: Heating, Wifi, Smoke alarm, Kitchen, TV.
  • Consider adding popular differentiators like Essentials or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Minehead to stay competitive.

Minehead Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Minehead

  • The typical guest profile for Airbnb in Minehead consists of primarily domestic travelers (89%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 89.2% of guests.
  • Key international markets include United Kingdom (89.2%) and United States (3.1%).
  • Top languages spoken are English (71.3%) followed by French (7.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Minehead Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Englishcombe13$8,558$573.6949%
Chew Magna14$6,649$399.5946%
Long Sutton17$5,726$383.8846%
Stoke St. Michael10$5,277$424.0442%
Winsham10$5,154$484.2252%
Oldland Common13$5,093$355.4743%
Llanrhidian15$4,842$386.1853%
Crai20$4,799$371.8546%
Limpley Stoke10$4,598$523.4752%
Abbeycwmhir10$4,502$259.1949%

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