Maldon Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Maldon in 2025? Explore comprehensive Airbnb analytics for Maldon, England, United Kingdom to uncover income potential. This 2025 STR market report for Maldon, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 139 active listings.
Whether you're considering an Airbnb investment in Maldon, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Maldon Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Maldon Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Maldon (2025)
Understanding the monthly revenue variations for Airbnb listings in Maldon is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Maldon is typically April, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Maldon across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,760+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,097 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,746 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $722, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Maldon
Maldon Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Maldon STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Maldon:
- Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Maldon
Average Daily Rate (ADR) Airbnb Trends in Maldon (2025)
Effective short term rental pricing strategy in Maldon involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Maldon typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $549+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $261 or more.
- Typical properties (Median) charge around $150 per night.
- Entry-level properties (Bottom 25%) earn around $108 per night.
Average Daily Rate (ADR) Trend by Month in Maldon
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Airbnb Seasonality Analysis & Trends in Maldon (2025)
Peak Season (April, August, June)
- Revenue averages $2,872 per month
- Occupancy rates average 36.1%
- Daily rates average $299
Shoulder Season
- Revenue averages $2,348 per month
- Occupancy maintains around 36.8%
- Daily rates hold near $265
Low Season (January, February, March)
- Revenue drops to average $1,891 per month
- Occupancy decreases to average 32.5%
- Daily rates adjust to average $190
Seasonality Insights for Maldon
- The Airbnb seasonality in Maldon shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Maldon's highest earning potential, with monthly revenues capable of climbing to $2,965, occupancy reaching a high of 45.2%, and ADRs peaking at $308.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,752, occupancy could drop to 30.6%, and ADRs may adjust down to $188.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Maldon.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Maldon seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Maldon (2025)
Exploring the top neighborhoods for short-term rentals in Maldon? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Maldon Promenade | A picturesque waterfront location offering beautiful views, walks along the river, and opportunities for family-friendly activities. Attracts tourists looking for a relaxing stay with access to nature. | Maldon Promenade, Maldon Mud Race, River Blackwater, Hyde Park, The Historic Hythe Quay |
| Hythe Quay | Rich in maritime history and charm, Hythe Quay is a favored spot for visitors interested in history and the arts. Close to local shops and cafes, it's ideal for those looking to explore Maldon's character. | Woolpack Inn, Maldon Town Centre, Maldon Museum, Historic boats |
| The Old Town | Maldon's Old Town is steeped in history, featuring medieval buildings and quaint streets. It's popular with tourists who enjoy exploring heritage sites and local boutique shops. | Maldon Town Hall, St. Mary's Church, Maldon Heritage Centre, Local artisan shops |
| Promenade Park | An expansive park area perfect for family outings, with a splash park, adventure playground, and scenic picnic spots. Great for attracting families with children during the warmer months. | Adventure Golf, Splash Park, Boating on the lake, Picnic areas, Nature trails |
| Heybridge Basin | A scenic area where the River Blackwater meets the historic Chelmer and Blackwater Navigation. This location draws visitors interested in boating and nature walks, adding to the appeal for outdoor enthusiasts. | Heybridge Basin Marina, The Canal, Walking trails, Local pubs and cafes |
| Maldon Market Place | A vibrant area that hosts local markets and events, providing an authentic shopping experience. It's a cultural hub for visitors interested in local crafts and food. | Maldon Market, Weekly Farmers Market, Local shops, Food events |
| The Blackwater Estuary | A stunning natural area known for its wildlife and views. It's appealing to nature lovers and those interested in birdwatching and outdoor activities such as hiking and cycling. | Blackwater Estuary Nature Reserve, Birdwatching, Walking trails, Fishing spots |
| Cranes Farm Road | An emerging residential area that is becoming popular with young professionals and families. Close to amenities and transport links, making it appealing for short stays. | Local parks, Restaurants, Public transport access |
Understanding Airbnb License Requirements & STR Laws in Maldon (2025)
While Maldon, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Maldon to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Maldon (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Maldonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
New Moor Farmhouse
Entire Place • 6 bedrooms
Four Bed Luxury Converted Barn with Gym & Spa (G)
Entire Place • 4 bedrooms
Sail loft-uk45571
Entire Place • 1 bedroom
Medieval Home in Maldon - Welcome to Josua
Entire Place • 4 bedrooms
Sailing Barge Reminder, Hythe Quay
Entire Place • 6 bedrooms
Log Cabin Getaway
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Maldon (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Maldon based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Cottages | 8 | $258,045 | 55 | 4.29/5.0 |
| Emily | 6 | $230,729 | 210 | 4.89/5.0 |
| Martyn | 4 | $188,849 | 59 | 4.73/5.0 |
| Abi | 1 | $116,170 | 102 | 5.00/5.0 |
| Jo | 2 | $92,066 | 281 | 4.95/5.0 |
| Stephanie | 1 | $74,926 | 73 | 4.89/5.0 |
| Charlotte | 1 | $73,812 | 127 | 4.85/5.0 |
| Hoseasons | 2 | $71,167 | 10 | 4.93/5.0 |
| Natalie | 3 | $60,327 | 82 | 4.60/5.0 |
| Steven | 1 | $54,882 | 18 | 4.56/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Maldon.
Dive Deeper: Advanced Maldon STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Maldon. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMaldon Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Maldon
- The Maldon Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77% of the 139 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Maldon, House properties are the most common (38.1%), reflecting the local real estate landscape.
- Houses represent a significant 38.1% portion, catering likely to families or larger groups.
- The presence of 20.9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays (combined 2.9%) offer potential for unique stay experiences.
Maldon Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Maldon
- The dominant room capacity in Maldon is 1 bedroom listings, making up 48.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 71.9% of the active Airbnb listings in Maldon, indicating a high concentration in these sizes.
- A significant 20.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Maldon.
Maldon Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Maldon
- The most common guest capacity trend in Maldon vacation rentals is listings accommodating 2 guests (30.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Maldon STR market, accounting for 59.0% of listings.
- 20.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Maldon.
- On average, properties in Maldon are equipped to host 3.7 guests.
Maldon Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Maldon
- The most common availability pattern in Maldon falls within the 271-366 days range, representing 54% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 80.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Maldon (38.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 20.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Maldon Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
66 listings
50% of total
2 Nights
33 listings
25% of total
3 Nights
6 listings
4.5% of total
4-6 Nights
3 listings
2.3% of total
7-29 Nights
3 listings
2.3% of total
30+ Nights
21 listings
15.9% of total
Key Insights
- The most prevalent minimum stay requirement in Maldon is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (75.0%) of the Maldon Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (15.9%) caters to monthly stays (30+ nights) in Maldon, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 50% of Maldon hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 15.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Maldon.
Maldon Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
10 listings
8.4% of total
Refundable
1 listings
0.8% of total
Non-refundable
3 listings
2.5% of total
Flexible
31 listings
26.1% of total
Moderate
35 listings
29.4% of total
Firm
19 listings
16% of total
Strict
20 listings
16.8% of total
Cancellation Policy Insights for Maldon
- The prevailing Airbnb cancellation policy trend in Maldon is Moderate, used by 29.4% of listings.
- There's a relatively balanced mix between guest-friendly (55.5%) and stricter (32.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 29.4% market standard in Maldon.
- Regularly review your cancellation policy against competitors and market demand shifts in Maldon.
Maldon STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Maldon
- The overall average booking lead time for vacation rentals in Maldon is 51 days.
- Guests book furthest in advance for stays during May (average 112 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 38 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (90 days avg.) sees the longest lead times, while Winter (48 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Maldon.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 112 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 90 days) to capture early planners.
- Monitor your own booking lead times against these Maldon averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Maldon (2025)
Amenity Prevalence
Amenity Insights for Maldon
- Essential amenities in Maldon that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Heating, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Maldon: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like TV or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Maldon to stay competitive.
Maldon Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Maldon
- The typical guest profile for Airbnb in Maldon consists of primarily domestic travelers (93%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 92.6% of guests.
- Key international markets include United Kingdom (92.6%) and United States (1.7%).
- Top languages spoken are English (74.3%) followed by French (5.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Maldon Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Dorney | 12 | $8,335 | $622.48 | 45% |
| City of Westminster | 1,327 | $6,043 | $486.66 | 52% |
| Wraysbury | 14 | $4,719 | $396.18 | 46% |
| Old Windsor | 22 | $4,655 | $347.12 | 54% |
| Iver Heath | 17 | $3,761 | $226.81 | 49% |
| Binfield | 14 | $3,579 | $370.51 | 43% |
| Bray | 35 | $3,508 | $370.24 | 45% |
| Roedean | 47 | $3,494 | $257.09 | 47% |
| Sunninghill | 11 | $3,456 | $398.67 | 45% |
| Hambleden | 23 | $3,394 | $350.08 | 41% |