Lichfield Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Lichfield in 2025? Explore comprehensive Airbnb analytics for Lichfield, England, United Kingdom to uncover income potential. This 2025 STR market report for Lichfield, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 96 active listings.
Whether you're considering an Airbnb investment in Lichfield, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lichfield Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Lichfield Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Lichfield (2025)
Understanding the monthly revenue variations for Airbnb listings in Lichfield is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lichfield is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lichfield across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,844+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,165 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,943 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $922, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Lichfield
Lichfield Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Lichfield STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lichfield:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Lichfield
Average Daily Rate (ADR) Airbnb Trends in Lichfield (2025)
Effective short term rental pricing strategy in Lichfield involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lichfield typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $308+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $180 or more.
- Typical properties (Median) charge around $116 per night.
- Entry-level properties (Bottom 25%) earn around $81 per night.
Average Daily Rate (ADR) Trend by Month in Lichfield
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Airbnb Seasonality Analysis & Trends in Lichfield (2025)
Peak Season (August, June, December)
- Revenue averages $2,728 per month
- Occupancy rates average 52.6%
- Daily rates average $169
Shoulder Season
- Revenue averages $2,362 per month
- Occupancy maintains around 48.7%
- Daily rates hold near $161
Low Season (January, February, September)
- Revenue drops to average $2,023 per month
- Occupancy decreases to average 47.2%
- Daily rates adjust to average $168
Seasonality Insights for Lichfield
- The Airbnb seasonality in Lichfield shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Lichfield's highest earning potential, with monthly revenues capable of climbing to $2,802, occupancy reaching a high of 61.3%, and ADRs peaking at $190.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,886, occupancy could drop to 44.0%, and ADRs may adjust down to $156.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lichfield.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Lichfield seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Lichfield (2025)
Exploring the top neighborhoods for short-term rentals in Lichfield? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lichfield City Centre | The heart of Lichfield, known for its historic architecture and vibrant local shops. A prime location for tourists visiting the stunning Lichfield Cathedral and enjoying local dining. | Lichfield Cathedral, St. Mary’s in the Market Square, Erasmus Darwin House, Lichfield Garrick Theatre, Beacon Park |
| Darwin Park | A family-friendly neighborhood with plenty of green spaces and modern amenities. Attracts families and outdoor enthusiasts with its parks and recreational facilities. | Darwin Park, Birds of Prey Centre, Lichfield Golf & Country Club, Chasewater Country Park |
| Fradley Junction | Popular with boaters and walkers alike, this village offers picturesque canal views and easy access to nature, making it a unique Airbnb choice for getaway seekers. | Fradley Junction, Lichfield Canal, The Swan at Fradley |
| Curborough | Known for its scenic beauty and countryside charm, Curborough is ideal for nature lovers looking for a peaceful retreat close to Lichfield city. | Curborough Historic Windmill, Curborough Hall Farm, Lichfield Distillery |
| Boley Park | A residential area with close proximity to Lichfield's amenities, good for long-term stays and targeting professionals and families. | Local shops, Boley Park shops, Lichfield Library |
| Whittington | A small, charming village just outside Lichfield, offering a tranquil countryside experience with local pubs and walks. | Whittington Old Hall, The Bell Inn, Junction of the Trent and Mersey Canal |
| Stowe | A quiet area with easy access to Lichfield’s attractions, ideal for longer stays and guests seeking a peaceful environment. | Stowe Pool, Stowe Hill |
| Kings Bromley | A village offering a slice of rural English life while still being within reach of Lichfield, attracting those wanting a countryside getaway. | Kings Bromley Marina, The Old Smithy |
Understanding Airbnb License Requirements & STR Laws in Lichfield (2025)
While Lichfield, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lichfield to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Lichfield (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lichfieldbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxury cottage in Shenstone Village
Entire Place • 4 bedrooms
The Farmhouse by StayStaycations - Hot Tub, shared
Entire Place • 6 bedrooms
Park Barn
Entire Place • 2 bedrooms
Brand New Barn Conversion
Entire Place • 3 bedrooms
Dunnimere Farm House-up to 20 hot tub
Entire Place • 5 bedrooms
Newly Converted Barn
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Lichfield (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Lichfield based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| StayStaycations | 4 | $165,481 | 56 | 4.38/5.0 |
| Cottages | 4 | $120,135 | 44 | 4.75/5.0 |
| Deborah | 1 | $118,013 | 175 | 4.97/5.0 |
| Matthew | 1 | $74,931 | 167 | 4.87/5.0 |
| Cathy | 2 | $73,862 | 90 | 4.99/5.0 |
| Susan | 1 | $60,163 | 202 | 4.72/5.0 |
| Helen | 2 | $56,842 | 229 | 4.96/5.0 |
| James | 1 | $54,969 | 96 | 4.84/5.0 |
| Roy | 1 | $48,624 | 387 | 4.95/5.0 |
| Lisa | 1 | $47,821 | 73 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lichfield.
Dive Deeper: Advanced Lichfield STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lichfield. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLichfield Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Lichfield
- The Lichfield Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 78.1% of the 96 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Lichfield, House properties are the most common (60.4%), reflecting the local real estate landscape.
- Houses represent a significant 60.4% portion, catering likely to families or larger groups.
- The presence of 7.3% Hotel/Boutique listings indicates integration with traditional hospitality.
Lichfield Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Lichfield
- The dominant room capacity in Lichfield is 1 bedroom listings, making up 34.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 62.5% of the active Airbnb listings in Lichfield, indicating a high concentration in these sizes.
Lichfield Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Lichfield
- The most common guest capacity trend in Lichfield vacation rentals is listings accommodating 2 guests (28.1%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Lichfield STR market, accounting for 47.9% of listings.
- 20.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lichfield.
- On average, properties in Lichfield are equipped to host 3.2 guests.
Lichfield Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Lichfield
- The most common availability pattern in Lichfield falls within the 91-180 days range, representing 35.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 53.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Lichfield (34.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 47.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Lichfield Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
40 listings
42.6% of total
2 Nights
31 listings
33% of total
3 Nights
10 listings
10.6% of total
4-6 Nights
2 listings
2.1% of total
30+ Nights
11 listings
11.7% of total
Key Insights
- The most prevalent minimum stay requirement in Lichfield is 1 Night, adopted by 42.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (75.6%) of the Lichfield Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.7%) caters to monthly stays (30+ nights) in Lichfield, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 42.6% of Lichfield hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lichfield.
Lichfield Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
9 listings
9.8% of total
Non-refundable
1 listings
1.1% of total
Flexible
17 listings
18.5% of total
Moderate
34 listings
37% of total
Firm
15 listings
16.3% of total
Strict
16 listings
17.4% of total
Cancellation Policy Insights for Lichfield
- The prevailing Airbnb cancellation policy trend in Lichfield is Moderate, used by 37% of listings.
- There's a relatively balanced mix between guest-friendly (55.5%) and stricter (33.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 37% market standard in Lichfield.
- Regularly review your cancellation policy against competitors and market demand shifts in Lichfield.
Lichfield STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Lichfield
- The overall average booking lead time for vacation rentals in Lichfield is 49 days.
- Guests book furthest in advance for stays during July (average 77 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 33 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (70 days avg.) sees the longest lead times, while Winter (46 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in Lichfield.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 77 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 70 days) to capture early planners.
- Monitor your own booking lead times against these Lichfield averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Lichfield (2025)
Amenity Prevalence
Amenity Insights for Lichfield
- Essential amenities in Lichfield that guests expect include: Heating, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Free parking on premises, Smoke alarm, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Lichfield: Heating, Wifi.
- Prioritize adding missing essentials: Heating, Wifi.
- Consider adding popular differentiators like Free parking on premises or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Lichfield to stay competitive.
Lichfield Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Lichfield
- The typical guest profile for Airbnb in Lichfield consists of primarily domestic travelers (91%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 90.7% of guests.
- Key international markets include United Kingdom (90.7%) and United States (2.6%).
- Top languages spoken are English (75.2%) followed by French (7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Lichfield Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Englishcombe | 13 | $8,558 | $573.69 | 49% |
| Dorney | 12 | $8,335 | $622.48 | 45% |
| Chew Magna | 14 | $6,649 | $399.59 | 46% |
| Lambourn | 11 | $6,081 | $669.47 | 28% |
| City of Westminster | 1,327 | $6,043 | $486.66 | 52% |
| Long Sutton | 17 | $5,726 | $383.88 | 46% |
| Stoke St. Michael | 10 | $5,277 | $424.04 | 42% |
| Oldland Common | 13 | $5,093 | $355.47 | 43% |
| Wraysbury | 14 | $4,719 | $396.18 | 46% |
| Stamford Bridge | 11 | $4,669 | $410.14 | 38% |