Highcliffe-on-Sea Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Highcliffe-on-Sea in 2025? Explore comprehensive Airbnb analytics for Highcliffe-on-Sea, England, United Kingdom to uncover income potential. This 2025 STR market report for Highcliffe-on-Sea, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 62 active listings.
Whether you're considering an Airbnb investment in Highcliffe-on-Sea, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Highcliffe-on-Sea Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Highcliffe-on-Sea Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Highcliffe-on-Sea (2025)
Understanding the monthly revenue variations for Airbnb listings in Highcliffe-on-Sea is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Highcliffe-on-Sea is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Highcliffe-on-Sea across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,280+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,841 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,274 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,144, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Highcliffe-on-Sea
Highcliffe-on-Sea Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Highcliffe-on-Sea STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Highcliffe-on-Sea:
- Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Highcliffe-on-Sea
Average Daily Rate (ADR) Airbnb Trends in Highcliffe-on-Sea (2025)
Effective short term rental pricing strategy in Highcliffe-on-Sea involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Highcliffe-on-Sea typically peaks in December and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $294+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $204 or more.
- Typical properties (Median) charge around $153 per night.
- Entry-level properties (Bottom 25%) earn around $120 per night.
Average Daily Rate (ADR) Trend by Month in Highcliffe-on-Sea
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Airbnb Seasonality Analysis & Trends in Highcliffe-on-Sea (2025)
Peak Season (August, July, May)
- Revenue averages $3,746 per month
- Occupancy rates average 64.3%
- Daily rates average $194
Shoulder Season
- Revenue averages $2,805 per month
- Occupancy maintains around 44.1%
- Daily rates hold near $195
Low Season (February, March, November)
- Revenue drops to average $2,017 per month
- Occupancy decreases to average 33.7%
- Daily rates adjust to average $181
Seasonality Insights for Highcliffe-on-Sea
- The Airbnb seasonality in Highcliffe-on-Sea shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Highcliffe-on-Sea's highest earning potential, with monthly revenues capable of climbing to $4,071, occupancy reaching a high of 71.4%, and ADRs peaking at $215.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,839, occupancy could drop to 28.7%, and ADRs may adjust down to $162.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Highcliffe-on-Sea.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Highcliffe-on-Sea seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Highcliffe-on-Sea (2025)
Exploring the top neighborhoods for short-term rentals in Highcliffe-on-Sea? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Highcliffe Beach | A beautiful coastal area with stunning views and proximity to local amenities. Perfect for beach lovers and those looking for relaxation by the sea. | Highcliffe Castle, Highcliffe Beach, Christchurch Harbour, Mudeford Quay, The New Forest National Park, Local cafes and restaurants |
| Barton-on-Sea | A scenic area located slightly to the west, popular for its quieter beaches and lovely walking routes. Ideal for guests seeking a peaceful retreat with outdoor activities. | Barton-on-Sea Beach, Hengistbury Head, The Solent, Barton-on-Sea Golf Club, Local nature reserves |
| Christchurch | A historic town with a rich heritage, offering a charming atmosphere and various cultural attractions. It draws visitors interested in history and sightseeing. | Christchurch Priory, The Quomps, Avon Beach, Christchurch Castle, Riverside walks |
| New Forest | Proximity to the New Forest National Park makes this area an excellent choice for nature enthusiasts and families looking to explore the outdoors and wildlife. | New Forest National Park, Lyndhurst Village, Walks and Cycling Trails, Horse Riding, Local eateries |
| Mudeford | A quaint fishing village that offers a picturesque setting and ferry access to Mudeford Spit. A great spot for families and beachgoers. | Mudeford Quay, Mudeford Spit, The Beach Hut Restaurants, Avon Beach, Historic fishing village experience |
| Stanpit | Located near the mouth of the River Avon, Stanpit is an appealing area for those who enjoy nature walks and birdwatching. | Stanpit Marsh, Avon Valley Nature Reserve, River Avon, Local pubs and eateries, Scenic walks |
| Hordle | A small village known for its peaceful environment and proximity to both coastal and countryside attractions, suitable for visitors looking to unwind. | Hordle Lakes, Local parks, Short walks to the beach, Quaint village charm, Nearby shopping options |
| Lymington | A vibrant coastal town known for its waterfront and marina, attracting boating enthusiasts and offering a lively atmosphere. | Lymington Quay, Marina, Coastal walks, Local shops and eateries, Nearby nature reserves |
Understanding Airbnb License Requirements & STR Laws in Highcliffe-on-Sea (2025)
While Highcliffe-on-Sea, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Highcliffe-on-Sea to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Highcliffe-on-Sea (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Highcliffe-on-Seabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Ideal Beach & New Forest holiday
Entire Place • 4 bedrooms
By the beach and the new forest
Entire Place • 4 bedrooms
Refurbished home, 5 min walk to Highcliffe beach
Entire Place • 3 bedrooms
Lovely large 3 bedroom house
Entire Place • 3 bedrooms
Horseshoe Lodge
Entire Place • 3 bedrooms
Ideally located by the beach and the New Forest
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Highcliffe-on-Sea (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Highcliffe-on-Sea based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Helen | 3 | $295,603 | 64 | 5.00/5.0 |
| Sue | 5 | $105,188 | 61 | 3.89/5.0 |
| Carolyn | 4 | $78,642 | 205 | 4.80/5.0 |
| Ali | 1 | $69,002 | 197 | 4.96/5.0 |
| Ian | 2 | $68,464 | 88 | 4.91/5.0 |
| Graham | 1 | $53,869 | 90 | 5.00/5.0 |
| Caroline | 1 | $44,116 | 14 | 5.00/5.0 |
| Debbie | 1 | $39,939 | 47 | 4.79/5.0 |
| Sarah | 1 | $39,895 | 20 | 4.85/5.0 |
| Janet | 1 | $36,040 | 19 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Highcliffe-on-Sea.
Dive Deeper: Advanced Highcliffe-on-Sea STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Highcliffe-on-Sea. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHighcliffe-on-Sea Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Highcliffe-on-Sea
- The Highcliffe-on-Sea Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.9% of the 62 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Highcliffe-on-Sea, House properties are the most common (75.8%), reflecting the local real estate landscape.
- Houses represent a significant 75.8% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique, hotel/boutique (combined 4.8%) offer potential for unique stay experiences.
Highcliffe-on-Sea Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Highcliffe-on-Sea
- The dominant room capacity in Highcliffe-on-Sea is 2 bedrooms listings, making up 53.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 70.9% of the active Airbnb listings in Highcliffe-on-Sea, indicating a high concentration in these sizes.
- A significant 22.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Highcliffe-on-Sea.
Highcliffe-on-Sea Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Highcliffe-on-Sea
- The most common guest capacity trend in Highcliffe-on-Sea vacation rentals is listings accommodating 4 guests (48.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Highcliffe-on-Sea STR market, accounting for 67.8% of listings.
- 24.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Highcliffe-on-Sea.
- On average, properties in Highcliffe-on-Sea are equipped to host 4.0 guests.
Highcliffe-on-Sea Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Highcliffe-on-Sea
- The most common availability pattern in Highcliffe-on-Sea falls within the 181-270 days range, representing 45.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 69.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Highcliffe-on-Sea (45.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 30.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Highcliffe-on-Sea Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
13.2% of total
2 Nights
9 listings
17% of total
3 Nights
20 listings
37.7% of total
4-6 Nights
5 listings
9.4% of total
7-29 Nights
3 listings
5.7% of total
30+ Nights
9 listings
17% of total
Key Insights
- The most prevalent minimum stay requirement in Highcliffe-on-Sea is 3 Nights, adopted by 37.7% of listings. This highlights the market's preference for longer commitments.
- A significant segment (17%) caters to monthly stays (30+ nights) in Highcliffe-on-Sea, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 3 Nights minimum stay, as 37.7% of Highcliffe-on-Sea hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 17% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Highcliffe-on-Sea.
Highcliffe-on-Sea Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
4 listings
7.7% of total
Moderate
29 listings
55.8% of total
Firm
9 listings
17.3% of total
Strict
10 listings
19.2% of total
Cancellation Policy Insights for Highcliffe-on-Sea
- The prevailing Airbnb cancellation policy trend in Highcliffe-on-Sea is Moderate, used by 55.8% of listings.
- There's a relatively balanced mix between guest-friendly (63.5%) and stricter (36.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 55.8% market standard in Highcliffe-on-Sea.
- Regularly review your cancellation policy against competitors and market demand shifts in Highcliffe-on-Sea.
Highcliffe-on-Sea STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Highcliffe-on-Sea
- The overall average booking lead time for vacation rentals in Highcliffe-on-Sea is 52 days.
- Guests book furthest in advance for stays during July (average 99 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 47 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (81 days avg.) sees the longest lead times, while Fall (52 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (52 days) as a baseline for your pricing and availability strategy in Highcliffe-on-Sea.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 99 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
- Monitor your own booking lead times against these Highcliffe-on-Sea averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Highcliffe-on-Sea (2025)
Amenity Prevalence
Amenity Insights for Highcliffe-on-Sea
- Essential amenities in Highcliffe-on-Sea that guests expect include: Hot water, Wifi, Smoke alarm, TV, Heating, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hangers, Kitchen, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Highcliffe-on-Sea: Hot water, Wifi, Smoke alarm, TV, Heating, Free parking on premises.
- Prioritize adding missing essentials: TV, Heating, Free parking on premises.
- Consider adding popular differentiators like Hangers or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Highcliffe-on-Sea to stay competitive.
Highcliffe-on-Sea Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Highcliffe-on-Sea
- The typical guest profile for Airbnb in Highcliffe-on-Sea consists of primarily domestic travelers (95%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 95.2% of guests.
- Key international markets include United Kingdom (95.2%) and Australia (0.9%).
- Top languages spoken are English (77.5%) followed by French (4.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Highcliffe-on-Sea Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Englishcombe | 13 | $8,558 | $573.69 | 49% |
| Dorney | 12 | $8,335 | $622.48 | 45% |
| Chew Magna | 14 | $6,649 | $399.59 | 46% |
| Lambourn | 11 | $6,081 | $669.47 | 28% |
| City of Westminster | 1,327 | $6,043 | $486.66 | 52% |
| Long Sutton | 17 | $5,726 | $383.88 | 46% |
| Stoke St. Michael | 10 | $5,277 | $424.04 | 42% |
| Winsham | 10 | $5,154 | $484.22 | 52% |
| Oldland Common | 13 | $5,093 | $355.47 | 43% |
| Wraysbury | 14 | $4,719 | $396.18 | 46% |