Hexham Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Hexham in 2025? Explore comprehensive Airbnb analytics for Hexham, England, United Kingdom to uncover income potential. This 2025 STR market report for Hexham, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 54 active listings.
Whether you're considering an Airbnb investment in Hexham, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hexham Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Hexham Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Hexham (2025)
Understanding the monthly revenue variations for Airbnb listings in Hexham is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hexham is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hexham across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,785+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,327 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,046 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,148, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Hexham
Hexham Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Hexham STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hexham:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Hexham
Average Daily Rate (ADR) Airbnb Trends in Hexham (2025)
Effective short term rental pricing strategy in Hexham involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hexham typically peaks in August and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $398+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $217 or more.
- Typical properties (Median) charge around $165 per night.
- Entry-level properties (Bottom 25%) earn around $104 per night.
Average Daily Rate (ADR) Trend by Month in Hexham
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Airbnb Seasonality Analysis & Trends in Hexham (2025)
Peak Season (August, June, September)
- Revenue averages $3,240 per month
- Occupancy rates average 58.2%
- Daily rates average $232
Shoulder Season
- Revenue averages $2,509 per month
- Occupancy maintains around 45.2%
- Daily rates hold near $215
Low Season (January, February, March)
- Revenue drops to average $1,440 per month
- Occupancy decreases to average 34.1%
- Daily rates adjust to average $188
Seasonality Insights for Hexham
- The Airbnb seasonality in Hexham shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Hexham's highest earning potential, with monthly revenues capable of climbing to $3,361, occupancy reaching a high of 61.2%, and ADRs peaking at $243.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,424, occupancy could drop to 32.5%, and ADRs may adjust down to $185.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hexham.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Hexham seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Hexham (2025)
Exploring the top neighborhoods for short-term rentals in Hexham? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Hexham Town Center | The historic center of Hexham offers a variety of shops, cafes, and restaurants, attracting visitors interested in culture and history. Close to Hexham Abbey and the market square, it's ideal for short-term stays. | Hexham Abbey, Market Place, Crafty Vintage, The Queen's Hall, Hexham Old Gaol |
| Corbridge | Just a short distance from Hexham, Corbridge is a picturesque village known for its charming streets and historic sites. It's popular with tourists looking for a quaint getaway with access to beautiful countryside walks. | Corbridge Roman Town, Corbridge Parish Church, The Tyne Bridge, Local shops and cafes, The Derwent Walk |
| Hadrian's Wall | A UNESCO World Heritage Site, Hadrian's Wall attracts history enthusiasts and walkers from around the world. Having an Airbnb here would appeal to those exploring the ancient Roman history of the area. | Hadrian's Wall Path, Housesteads Roman Fort, Vindolanda, Chesters Roman Fort, Steel Rigg |
| Tyne Valley | The scenic Tyne Valley is perfect for hiking and nature lovers. It is popular for outdoor activities and attracts visitors who enjoy staying close to nature while having access to Hexham’s amenities. | Hexhamshire Common, National Park walks, Local pubs, Riding and cycling trails, River Tyne |
| Brampton | A small market town with easy access to both Hexham and Carlisle. It has unique boutique shops and a friendly community, drawing visitors seeking a peaceful stay away from city life. | Lanercost Priory, Talkin Tarn, Brampton Old Church, Local craft shops, Wildlife watching |
| Allendale | Known for its beautiful scenery and natural beauty, Allendale attracts visitors interested in hiking and exploring the rural landscape of Northumberland. Great for nature lovers and tranquil retreats. | Allendale Forge Studios, The Allen Valley, Local pubs and eateries, St Cuthbert's Church, Walking trails |
| Stanhope | Part of the North Pennines Area of Outstanding Natural Beauty, Stanhope is ideal for those who want to explore the stunning landscapes and engage in outdoor activities, appealing to adventurous travelers. | Weardale Countryside Park, Stanhope Heritage Centre, Local markets, Walking and cycling routes, Stanhope's historic buildings |
| Rothbury | A charming market town located at the edge of the Northumberland National Park, Rothbury is a gateway for outdoor activities and a popular base for exploring nearby attractions like Cragside. | Cragside House, The Coquet Valley, Rothbury's shops and cafes, Walking trails, Historic walks |
Understanding Airbnb License Requirements & STR Laws in Hexham (2025)
While Hexham, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hexham to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Hexham (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Hexhambased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Tiny Chapel
Entire Place • 2 bedrooms
The Bunkhouse @Tarset Tor
Entire Place • 4 bedrooms
The Orchard
Entire Place • 3 bedrooms
Swallowship Cottage
Entire Place • 2 bedrooms
The Coach House - Central Hexham
Entire Place • 2 bedrooms
The Candlemakers
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Hexham (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Hexham based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hexham Holiday | 5 | $231,192 | 288 | 4.69/5.0 |
| Wooden Star Cottages | 9 | $111,367 | 646 | 4.95/5.0 |
| Steve & Anne | 1 | $73,926 | 70 | 4.99/5.0 |
| Rob | 1 | $71,238 | 57 | 4.91/5.0 |
| Jonathan | 1 | $60,297 | 58 | 4.98/5.0 |
| Sarah | 1 | $49,964 | 21 | 5.00/5.0 |
| Cottages | 3 | $42,286 | 18 | 2.68/5.0 |
| Finest Retreats | 6 | $35,923 | 6 | 0.83/5.0 |
| Jim And Pam | 1 | $35,675 | 119 | 4.99/5.0 |
| Deborah | 1 | $35,614 | 178 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hexham.
Dive Deeper: Advanced Hexham STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hexham. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHexham Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Hexham
- The Hexham Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.9% of the 54 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Hexham, House properties are the most common (72.2%), reflecting the local real estate landscape.
- Houses represent a significant 72.2% portion, catering likely to families or larger groups.
- The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like unique stays, others (combined 3.8%) offer potential for unique stay experiences.
Hexham Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Hexham
- The dominant room capacity in Hexham is 1 bedroom listings, making up 42.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 77.8% of the active Airbnb listings in Hexham, indicating a high concentration in these sizes.
Hexham Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Hexham
- The most common guest capacity trend in Hexham vacation rentals is listings accommodating 4 guests (44.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Hexham STR market, accounting for 72.2% of listings.
- 11.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hexham.
- On average, properties in Hexham are equipped to host 3.5 guests.
Hexham Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Hexham
- The most common availability pattern in Hexham falls within the 271-366 days range, representing 40.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 59.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Hexham (29.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 42.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Hexham Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
19 listings
36.5% of total
2 Nights
18 listings
34.6% of total
3 Nights
4 listings
7.7% of total
4-6 Nights
1 listings
1.9% of total
30+ Nights
10 listings
19.2% of total
Key Insights
- The most prevalent minimum stay requirement in Hexham is 1 Night, adopted by 36.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (71.1%) of the Hexham Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (19.2%) caters to monthly stays (30+ nights) in Hexham, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 36.5% of Hexham hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 19.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hexham.
Hexham Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
4 listings
8.7% of total
Super Strict 30 Days
2 listings
4.3% of total
Flexible
8 listings
17.4% of total
Moderate
15 listings
32.6% of total
Firm
4 listings
8.7% of total
Strict
13 listings
28.3% of total
Cancellation Policy Insights for Hexham
- The prevailing Airbnb cancellation policy trend in Hexham is Moderate, used by 32.6% of listings.
- There's a relatively balanced mix between guest-friendly (50.0%) and stricter (37.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 32.6% market standard in Hexham.
- Regularly review your cancellation policy against competitors and market demand shifts in Hexham.
Hexham STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Hexham
- The overall average booking lead time for vacation rentals in Hexham is 63 days.
- Guests book furthest in advance for stays during May (average 102 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 44 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (84 days avg.) sees the longest lead times, while Winter (57 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (63 days) as a baseline for your pricing and availability strategy in Hexham.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 102 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 84 days) to capture early planners.
- Monitor your own booking lead times against these Hexham averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Hexham (2025)
Amenity Prevalence
Amenity Insights for Hexham
- Essential amenities in Hexham that guests expect include: Smoke alarm, Wifi, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Essentials, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Hexham: Smoke alarm, Wifi, Heating.
- Prioritize adding missing essentials: Wifi, Heating.
- Consider adding popular differentiators like TV or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Hexham to stay competitive.
Hexham Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Hexham
- The typical guest profile for Airbnb in Hexham consists of primarily domestic travelers (85%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 85.3% of guests.
- Key international markets include United Kingdom (85.3%) and United States (4%).
- Top languages spoken are English (66.7%) followed by French (10.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Hexham Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Gorebridge | 12 | $6,209 | $493.62 | 54% |
| Grinton | 14 | $5,456 | $365.05 | 51% |
| Cartmel Fell | 17 | $4,719 | $331.68 | 52% |
| Casterton | 11 | $4,578 | $300.82 | 51% |
| Cark | 11 | $4,540 | $885.21 | 31% |
| City of Edinburgh | 4,312 | $4,528 | $274.67 | 61% |
| Eglwys-bach | 16 | $4,413 | $315.23 | 52% |
| Waverton | 16 | $4,358 | $444.20 | 33% |
| Hayton | 13 | $4,333 | $239.53 | 60% |
| Watermillock | 16 | $4,281 | $274.03 | 50% |