Haywards Heath Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Haywards Heath in 2025? Explore comprehensive Airbnb analytics for Haywards Heath, England, United Kingdom to uncover income potential. This 2025 STR market report for Haywards Heath, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 18 active listings.
Whether you're considering an Airbnb investment in Haywards Heath, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Haywards Heath Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Haywards Heath Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Haywards Heath (2025)
Understanding the monthly revenue variations for Airbnb listings in Haywards Heath is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Haywards Heath is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Haywards Heath across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,410+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,964 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,307 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $855, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Haywards Heath
Haywards Heath Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Haywards Heath STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Haywards Heath:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 71% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 49%.
- Entry-level properties (Bottom 25%) average 31% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Haywards Heath
Average Daily Rate (ADR) Airbnb Trends in Haywards Heath (2025)
Effective short term rental pricing strategy in Haywards Heath involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Haywards Heath typically peaks in October and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $199+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $168 or more.
- Typical properties (Median) charge around $127 per night.
- Entry-level properties (Bottom 25%) earn around $58 per night.
Average Daily Rate (ADR) Trend by Month in Haywards Heath
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Airbnb Seasonality Analysis & Trends in Haywards Heath (2025)
Peak Season (May, July, August)
- Revenue averages $2,517 per month
- Occupancy rates average 64.0%
- Daily rates average $249
Shoulder Season
- Revenue averages $1,952 per month
- Occupancy maintains around 47.8%
- Daily rates hold near $183
Low Season (February, March, October)
- Revenue drops to average $1,451 per month
- Occupancy decreases to average 42.9%
- Daily rates adjust to average $159
Seasonality Insights for Haywards Heath
- The Airbnb seasonality in Haywards Heath shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Haywards Heath's highest earning potential, with monthly revenues capable of climbing to $2,620, occupancy reaching a high of 67.9%, and ADRs peaking at $251.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,269, occupancy could drop to 39.2%, and ADRs may adjust down to $113.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Haywards Heath.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Haywards Heath seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Haywards Heath (2025)
Exploring the top neighborhoods for short-term rentals in Haywards Heath? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| South Downs National Park | A beautiful natural area surrounding Haywards Heath, perfect for outdoor enthusiasts and nature lovers. It's a draw for visitors looking to hike and enjoy the outdoors, bringing a steady stream of guests year-round. | Devil's Dyke, Beachy Head, Leith Hill, Sculpture Trail, National Trust properties |
| Haywards Heath Town Centre | The heart of the town with shops, restaurants, and cafes, making it convenient for visitors. It is well-connected via public transport, which attracts both business travelers and tourists. | Borde Hill Garden, Haywards Heath Railway Station, The Broadway, The Princess Royal Hospital, Local boutiques |
| West Sussex Coast | Not far from Haywards Heath, the coast offers beach access and seaside activities. It attracts families during the summer months and is a popular destination for weekend getaways. | Brighton Beach, Worthing Pier, Shoreham Beach, The Lanes in Brighton, Sea Life Brighton |
| Bolney Wine Estate | A local vineyard offering wine tours and tastings. This unique attraction draws visitors who enjoy wine and countryside experiences, making it perfect for a cozy Airbnb stay. | Wine Tasting Tours, Vineyard Walks, Local Produce Store |
| Wakehurst Place | A National Trust property with stunning gardens and a unique location. It attracts visitors interested in gardens and nature, which can be an appealing stay for nature-focused tourists. | Wakehurst Botanic Gardens, Kew's Millennium Seed Bank, Nature Trails |
| Lindfield Village | A picturesque village just a short distance from Haywards Heath, known for its charming streets and community feel, appealing to visitors wanting a quaint English village experience. | Lindfield High Street, All Saints Church, Lindfield Common, Local tea rooms |
| Nature Reserves | Surrounding Haywards Heath, several nature reserves like Balcombe Lake and Ditchling Common attract nature lovers and bird watchers. | Behive Nature Reserve, Ditchling Common, Balcombe Lake |
| Crawley and Gatwick Airport | A popular area for business travelers and those flying out from Gatwick. Providing good transportation links can make this area another strong choice for Airbnb investments. | Gatwick Airport, K2 Crawley, Shopping at County Mall, Business parks |
Understanding Airbnb License Requirements & STR Laws in Haywards Heath (2025)
While Haywards Heath, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Haywards Heath to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Haywards Heath (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Haywards Heathbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Park Apartment
Entire Place • 2 bedrooms
Cosy house near to centre of Hayward Heath.
Entire Place • 3 bedrooms
Entire lovely new house with parking and garden
Entire Place • 3 bedrooms
Modern, bright 1bedroom home
Entire Place • 1 bedroom
Haywards Heath Abode
Entire Place • 2 bedrooms
Victorian Apartment nestled in the heart of Sussex
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Haywards Heath (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Haywards Heath based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Douglas | 1 | $45,926 | 40 | 4.95/5.0 |
| Mark | 1 | $41,012 | 31 | 4.90/5.0 |
| Host #22245983 | 1 | $40,794 | 56 | 4.95/5.0 |
| Alice | 1 | $40,340 | 3 | 5.00/5.0 |
| Christy | 1 | $28,653 | 29 | 4.79/5.0 |
| Heidi | 2 | $23,587 | 344 | 4.86/5.0 |
| Michelle | 1 | $21,303 | 47 | 4.89/5.0 |
| Diane | 1 | $18,348 | 242 | 4.84/5.0 |
| Ola | 1 | $17,630 | 12 | 4.42/5.0 |
| William | 1 | $14,459 | 93 | 4.75/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Haywards Heath.
Dive Deeper: Advanced Haywards Heath STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Haywards Heath. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHaywards Heath Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Haywards Heath
- The Haywards Heath Airbnb market composition is heavily skewed towards Private Room listings, which make up 50% of the 18 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Haywards Heath, House properties are the most common (61.1%), reflecting the local real estate landscape.
- Houses represent a significant 61.1% portion, catering likely to families or larger groups.
Haywards Heath Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Haywards Heath
- The dominant room capacity in Haywards Heath is 1 bedroom listings, making up 22.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 38.9% of the active Airbnb listings in Haywards Heath, indicating a high concentration in these sizes.
Haywards Heath Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Haywards Heath
- The most common guest capacity trend in Haywards Heath vacation rentals is listings accommodating 4 guests (27.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Haywards Heath STR market, accounting for 38.9% of listings.
- On average, properties in Haywards Heath are equipped to host 1.9 guests.
Haywards Heath Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Haywards Heath
- The most common availability pattern in Haywards Heath falls within the 91-180 days range, representing 38.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 50.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Haywards Heath (44.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 55.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Haywards Heath Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
64.7% of total
2 Nights
2 listings
11.8% of total
3 Nights
1 listings
5.9% of total
4-6 Nights
1 listings
5.9% of total
30+ Nights
2 listings
11.8% of total
Key Insights
- The most prevalent minimum stay requirement in Haywards Heath is 1 Night, adopted by 64.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (76.5%) of the Haywards Heath Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.8%) caters to monthly stays (30+ nights) in Haywards Heath, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 64.7% of Haywards Heath hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Haywards Heath.
Haywards Heath Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
6 listings
33.3% of total
Moderate
6 listings
33.3% of total
Firm
4 listings
22.2% of total
Strict
2 listings
11.1% of total
Cancellation Policy Insights for Haywards Heath
- The prevailing Airbnb cancellation policy trend in Haywards Heath is Flexible, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (66.6%) and stricter (33.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 33.3% market standard in Haywards Heath.
- Using a Strict policy might deter some guests, as only 11.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Haywards Heath.
Haywards Heath STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Haywards Heath
- The overall average booking lead time for vacation rentals in Haywards Heath is 34 days.
- Guests book furthest in advance for stays during June (average 81 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (56 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Haywards Heath.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 81 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 56 days) to capture early planners.
- Monitor your own booking lead times against these Haywards Heath averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Haywards Heath (2025)
Amenity Prevalence
Amenity Insights for Haywards Heath
- Essential amenities in Haywards Heath that guests expect include: Smoke alarm, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Heating, Hangers are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Haywards Heath: Smoke alarm, Wifi.
- Consider adding popular differentiators like Hot water or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Haywards Heath to stay competitive.
Haywards Heath Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Haywards Heath
- The typical guest profile for Airbnb in Haywards Heath consists of primarily domestic travelers (84%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 84.3% of guests.
- Key international markets include United Kingdom (84.3%) and United States (2.8%).
- Top languages spoken are English (65.4%) followed by French (10.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Haywards Heath Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Dorney | 12 | $8,335 | $622.48 | 45% |
| Lambourn | 11 | $6,081 | $669.47 | 28% |
| City of Westminster | 1,327 | $6,043 | $486.66 | 52% |
| La Poterie-Cap-d'Antifer | 11 | $5,076 | $293.95 | 55% |
| Wraysbury | 14 | $4,719 | $396.18 | 46% |
| Old Windsor | 22 | $4,655 | $347.12 | 54% |
| Dinton | 11 | $4,637 | $242.16 | 58% |
| Kintbury | 12 | $4,015 | $250.13 | 54% |
| Nettlestone | 26 | $3,980 | $391.99 | 42% |
| Cotswold District | 1,829 | $3,905 | $362.83 | 44% |