Grassington Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Grassington in 2025? Explore comprehensive Airbnb analytics for Grassington, England, United Kingdom to uncover income potential. This 2025 STR market report for Grassington, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 43 active listings.

Whether you're considering an Airbnb investment in Grassington, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Grassington Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Grassington Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$200
The average rental revenue earned for an occupied room per day in Grassington.
Occupancy Rate(?)
52.0%
High demand. Good booking frequency.
Median Annual Revenue(?)
$35,793
Typical annual income for an Airbnb listing in Grassington. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
5.9%
Positive growth (5.9%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Grassington.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Grassington.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
43
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Grassington (2025)

Understanding the monthly revenue variations for Airbnb listings in Grassington is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Grassington is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Grassington across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,000+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,605 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,911 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,705, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Grassington

Grassington Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Grassington STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Grassington:

  • Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 50%.
  • Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Grassington

Average Daily Rate (ADR) Airbnb Trends in Grassington (2025)

Effective short term rental pricing strategy in Grassington involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Grassington typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $308+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $252 or more.
  • Typical properties (Median) charge around $182 per night.
  • Entry-level properties (Bottom 25%) earn around $142 per night.

Average Daily Rate (ADR) Trend by Month in Grassington

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Airbnb Seasonality Analysis & Trends in Grassington (2025)

Peak Season (August, July, October)
  • Revenue averages $3,976 per month
  • Occupancy rates average 59.6%
  • Daily rates average $225
Shoulder Season
  • Revenue averages $3,500 per month
  • Occupancy maintains around 52.1%
  • Daily rates hold near $211
Low Season (January, February, March)
  • Revenue drops to average $2,319 per month
  • Occupancy decreases to average 38.3%
  • Daily rates adjust to average $191

Seasonality Insights for Grassington

  • The Airbnb seasonality in Grassington shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Grassington's highest earning potential, with monthly revenues capable of climbing to $4,267, occupancy reaching a high of 62.4%, and ADRs peaking at $227.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,241, occupancy could drop to 37.3%, and ADRs may adjust down to $190.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Grassington.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Grassington seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Grassington (2025)

Exploring the top neighborhoods for short-term rentals in Grassington? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Grassington Village
Charming village in the heart of the Yorkshire Dales, known for its picturesque scenery and historic buildings. Popular among outdoor enthusiasts and tourists looking to explore the nearby national park.
Grassington Folk Museum, Square Chapel, Grassington Festival, Yorkshire Dales National Park, The Old Smithy
Linton
A quaint village near Grassington, offering peaceful surroundings and easy access to walking trails. Ideal for travelers looking for tranquility and natural beauty.
Linton Falls, Knott End, Linton Village Green, Barden Bridge, River Wharfe
Kettlewell
Idyllic village that serves as a gateway to stunning walking routes and cycling paths in the Dales. Attracts nature lovers and adventure seekers.
Kettlewell Village, The Pubs of Kettlewell, Walking Trails, Kettlewell Buckden Circuit, Annual Kettlewell Scarecrow Festival
Threshfield
Just outside Grassington, this village provides a quieter atmosphere with access to stunning countryside. A great spot for visitors who want to be close to amenities but away from the crowds.
Threshfield Quarry, Lime Kiln, River Wharfe, Walking Trails
Buckden
Nearby Buckden is a tranquil village known for its historic buildings and proximity to beautiful hiking paths, making it attractive to visitors who love the outdoors.
Buckden Pike, The Buck Inn, Buckden Church, Walking Trails
Conistone
A small village with stunning views and great access to walking paths. It's perfect for those seeking a peaceful retreat in nature.
Conistone Dib, Walking Trails, River Wharfe
Hebden
Small hamlet nestled in the hills, ideal for those looking to escape the hustle and bustle. Great base for outdoor explorations.
Hebden Gill, Nature Trails, Village Walks
Littledale
A hidden gem within the Yorkshire Dales, offering a serene environment perfect for relaxation and nature-loving visitors.
Littledale Waterfall, Walking paths, Wildlife Spotting

Understanding Airbnb License Requirements & STR Laws in Grassington (2025)

While Grassington, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Grassington to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Grassington (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Grassingtonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Rylstone View Cottage

Rylstone View Cottage

Entire Place • 3 bedrooms

$88,920
Revenue
78.0%
Occupancy
$289.72
Daily Rate
Monkey Cottage

Monkey Cottage

Entire Place • 2 bedrooms

$80,815
Revenue
65.5%
Occupancy
$266.63
Daily Rate
Luxurious Quintessential Dales Village Cottage

Luxurious Quintessential Dales Village Cottage

Entire Place • 5 bedrooms

$77,659
Revenue
52.4%
Occupancy
$409.60
Daily Rate
Market Square

Market Square

Entire Place • 2 bedrooms

$66,963
Revenue
46.4%
Occupancy
$303.16
Daily Rate
Family Retreat

Family Retreat

Entire Place • 3 bedrooms

$62,799
Revenue
58.6%
Occupancy
$391.67
Daily Rate
Norm's Nook

Norm's Nook

Entire Place • 3 bedrooms

$61,807
Revenue
64.5%
Occupancy
$249.77
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Grassington (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Grassington based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cottages11$442,1051084.01/5.0
Kim2$97,4733114.96/5.0
Peter1$88,920325.00/5.0
Lyndsey3$82,606203.28/5.0
Host #2841609261$77,659484.79/5.0
Sian2$72,5092524.96/5.0
Hannah1$61,6161034.99/5.0
Claire3$55,967263.18/5.0
Anne1$49,736854.98/5.0
Alice1$48,848374.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Grassington.

Dive Deeper: Advanced Grassington STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Grassington. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Grassington Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Grassington

  • The Grassington Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 81.4% of the 43 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Grassington, House properties are the most common (74.4%), reflecting the local real estate landscape.
  • Houses represent a significant 74.4% portion, catering likely to families or larger groups.
  • The presence of 7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, unique stays (combined 4.6%) offer potential for unique stay experiences.

Grassington Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Grassington

  • The dominant room capacity in Grassington is 2 bedrooms listings, making up 41.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 60.5% of the active Airbnb listings in Grassington, indicating a high concentration in these sizes.
  • A significant 25.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Grassington.

Grassington Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Grassington

  • The most common guest capacity trend in Grassington vacation rentals is listings accommodating 4 guests (32.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Grassington STR market, accounting for 53.5% of listings.
  • 25.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Grassington.
  • On average, properties in Grassington are equipped to host 3.7 guests.

Grassington Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Grassington

  • The most common availability pattern in Grassington falls within the 181-270 days range, representing 37.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 53.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Grassington (39.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 46.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Grassington Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (28.6%)

1 Night

12 listings

28.6% of total

2 Nights (28.6%)

2 Nights

12 listings

28.6% of total

3 Nights (19%)

3 Nights

8 listings

19% of total

4-6 Nights (2.4%)

4-6 Nights

1 listings

2.4% of total

7-29 Nights (2.4%)

7-29 Nights

1 listings

2.4% of total

30+ Nights (19%)

30+ Nights

8 listings

19% of total

Key Insights

  • The most prevalent minimum stay requirement in Grassington is 1 Night, adopted by 28.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (19%) caters to monthly stays (30+ nights) in Grassington, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 28.6% of Grassington hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 19% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Grassington.

Grassington Airbnb Cancellation Policy Trends Analysis (2025)

Refundable

1 listings

2.6% of total

Super Strict 60 Days (23.1%)

Super Strict 60 Days

9 listings

23.1% of total

Non-refundable

1 listings

2.6% of total

Super Strict 30 Days

1 listings

2.6% of total

Flexible (10.3%)

Flexible

4 listings

10.3% of total

Moderate (15.4%)

Moderate

6 listings

15.4% of total

Firm (23.1%)

Firm

9 listings

23.1% of total

Strict (20.5%)

Strict

8 listings

20.5% of total

Cancellation Policy Insights for Grassington

  • The prevailing Airbnb cancellation policy trend in Grassington is Super Strict 60 Days, used by 23.1% of listings.
  • There's a relatively balanced mix between guest-friendly (25.7%) and stricter (43.6%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Super Strict 60 Days policy to align with the 23.1% market standard in Grassington.
  • Regularly review your cancellation policy against competitors and market demand shifts in Grassington.

Grassington STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Grassington

  • The overall average booking lead time for vacation rentals in Grassington is 74 days.
  • Guests book furthest in advance for stays during June (average 111 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 52 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (91 days avg.) sees the longest lead times, while Winter (76 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (74 days) as a baseline for your pricing and availability strategy in Grassington.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 111 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 91 days) to capture early planners.
  • Monitor your own booking lead times against these Grassington averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Grassington (2025)

Amenity Prevalence

Amenity Insights for Grassington

  • Essential amenities in Grassington that guests expect include: Wifi, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Bed linens, Hangers are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Grassington: Wifi, Smoke alarm, Heating.
  • Prioritize adding missing essentials: Smoke alarm, Heating.
  • Consider adding popular differentiators like TV or Bed linens to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Grassington to stay competitive.

Grassington Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Grassington

  • The typical guest profile for Airbnb in Grassington consists of primarily domestic travelers (81%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 80.8% of guests.
  • Key international markets include United Kingdom (80.8%) and United States (11.5%).
  • Top languages spoken are English (73.2%) followed by French (9.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Grassington Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Gorebridge12$6,209$493.6254%
Grinton14$5,456$365.0551%
Cartmel Fell17$4,719$331.6852%
Casterton11$4,578$300.8251%
Cark11$4,540$885.2131%
City of Edinburgh4,312$4,528$274.6761%
Eglwys-bach16$4,413$315.2352%
Waverton16$4,358$444.2033%
Hayton13$4,333$239.5360%
Watermillock16$4,281$274.0350%

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