Ellesmere Port Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Ellesmere Port in 2025? Explore comprehensive Airbnb analytics for Ellesmere Port, England, United Kingdom to uncover income potential. This 2025 STR market report for Ellesmere Port, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 29 active listings.
Whether you're considering an Airbnb investment in Ellesmere Port, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ellesmere Port Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ellesmere Port Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ellesmere Port (2025)
Understanding the monthly revenue variations for Airbnb listings in Ellesmere Port is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ellesmere Port is typically November, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ellesmere Port across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,502+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,753 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,101 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $436, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ellesmere Port
Ellesmere Port Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ellesmere Port STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ellesmere Port:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 41%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ellesmere Port
Average Daily Rate (ADR) Airbnb Trends in Ellesmere Port (2025)
Effective short term rental pricing strategy in Ellesmere Port involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ellesmere Port typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $197+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $134 or more.
- Typical properties (Median) charge around $67 per night.
- Entry-level properties (Bottom 25%) earn around $46 per night.
Average Daily Rate (ADR) Trend by Month in Ellesmere Port
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Airbnb Seasonality Analysis & Trends in Ellesmere Port (2025)
Peak Season (November, May, July)
- Revenue averages $2,230 per month
- Occupancy rates average 46.1%
- Daily rates average $98
Shoulder Season
- Revenue averages $1,854 per month
- Occupancy maintains around 40.5%
- Daily rates hold near $97
Low Season (January, February, March)
- Revenue drops to average $1,214 per month
- Occupancy decreases to average 43.5%
- Daily rates adjust to average $92
Seasonality Insights for Ellesmere Port
- The Airbnb seasonality in Ellesmere Port shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ellesmere Port's highest earning potential, with monthly revenues capable of climbing to $2,598, occupancy reaching a high of 55.7%, and ADRs peaking at $99.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,044, occupancy could drop to 27.4%, and ADRs may adjust down to $92.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ellesmere Port.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ellesmere Port seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ellesmere Port (2025)
Exploring the top neighborhoods for short-term rentals in Ellesmere Port? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Whitby Park | A popular recreational area perfect for families and outdoor enthusiasts. The park hosts various events and activities that attract visitors, making it appealing for short-term rentals. | Whitby Park, Ellesmere Port Sports Village, Ellesmere Port Golf Club |
| Ellesmere Port Town Centre | The heart of the town with various shops, restaurants, and entertainment options. It appeals to both locals and visitors looking for convenience and accessibility. | Ellesmere Port Market, The Boat Museum, National Waterways Museum |
| Port Arcades Shopping Centre | A major shopping destination in Ellesmere Port that attracts shoppers from surrounding areas, ideal for Airbnb hosts to cater to retail visitors. | Port Arcades, Cineworld Cinema, Gym facilities |
| Cheshire Oaks Designer Outlet | One of the largest designer outlets in the UK, attracting thousands of shoppers and tourists, making it an ideal location for Airbnb investments. | Cheshire Oaks Designer Outlet, restaurants and cafes, entertainment facilities |
| Blue Cube Business Park | An emerging business hub that attracts corporate travelers and professionals. Offers opportunities for short-term business rentals. | business offices, meeting venues, event spaces |
| Ellesmere Port Marina | A picturesque marina area that attracts boating and water sports enthusiasts. Popular for those looking for a scenic retreat. | Ellesmere Port Marina, Canal boat rentals, waterfront dining |
| Stanney Oaks | A residential area known for its family-friendly environment. Close proximity to schools and parks makes it appealing for those traveling with families. | Stanney Oaks Community Centre, local parks, family-friendly attractions |
| Ellesmere Port Train Station area | A key transportation hub that provides easy access to surrounding cities and towns, appealing to travelers needing convenient transport. | train services to Chester and Liverpool, nearby bus services, local cafes and shops |
Understanding Airbnb License Requirements & STR Laws in Ellesmere Port (2025)
While Ellesmere Port, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ellesmere Port to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ellesmere Port (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ellesmere Portbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Rare find nr Cheshire Oaks, Sleeps 6 by restfully
Entire Place • 3 bedrooms
5 bedroom house - Cheshire Oaks
Entire Place • 5 bedrooms
Cheerful 3 bedroom house close to Cheshire Oaks
Entire Place • 3 bedrooms
Holly Tree Cottage
Entire Place • 2 bedrooms
Chirk House - Cheshire Oaks/Ellesmere Port
Entire Place • 3 bedrooms
3 bed house Sleeps 6 - Great Sutton
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ellesmere Port (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ellesmere Port based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Penny | 3 | $104,302 | 84 | 4.71/5.0 |
| Lisa | 1 | $56,055 | 28 | 4.96/5.0 |
| June | 1 | $44,222 | 27 | 5.00/5.0 |
| Nell | 1 | $41,015 | 142 | 4.80/5.0 |
| Magdalena | 4 | $27,547 | 47 | 2.46/5.0 |
| 53 Degrees Property | 1 | $21,807 | 25 | 4.80/5.0 |
| Chris | 1 | $17,510 | 29 | 4.97/5.0 |
| Elizabeth | 1 | $15,197 | 26 | 4.73/5.0 |
| Ben | 1 | $13,616 | 66 | 4.80/5.0 |
| Liz | 7 | $12,201 | 64 | 3.54/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ellesmere Port.
Dive Deeper: Advanced Ellesmere Port STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ellesmere Port. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsEllesmere Port Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ellesmere Port
- The Ellesmere Port Airbnb market composition is heavily skewed towards Private Room listings, which make up 62.1% of the 29 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ellesmere Port, House properties are the most common (96.6%), reflecting the local real estate landscape.
- Houses represent a significant 96.6% portion, catering likely to families or larger groups.
- Smaller segments like apartment/condo (combined 3.4%) offer potential for unique stay experiences.
Ellesmere Port Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ellesmere Port
- The dominant room capacity in Ellesmere Port is 3 bedrooms listings, making up 44.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 58.6% of the active Airbnb listings in Ellesmere Port, indicating a high concentration in these sizes.
- A significant 48.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ellesmere Port.
Ellesmere Port Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ellesmere Port
- The most common guest capacity trend in Ellesmere Port vacation rentals is listings accommodating 6 guests (13.8%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 2 guests dominate the Ellesmere Port STR market, accounting for 27.6% of listings.
- 20.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ellesmere Port.
- On average, properties in Ellesmere Port are equipped to host 2.6 guests.
Ellesmere Port Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ellesmere Port
- The most common availability pattern in Ellesmere Port falls within the 271-366 days range, representing 51.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 86.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Ellesmere Port (34.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ellesmere Port Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
11 listings
37.9% of total
2 Nights
13 listings
44.8% of total
3 Nights
2 listings
6.9% of total
4-6 Nights
1 listings
3.4% of total
30+ Nights
2 listings
6.9% of total
Key Insights
- The most prevalent minimum stay requirement in Ellesmere Port is 2 Nights, adopted by 44.8% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (82.7%) of the Ellesmere Port Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 44.8% of Ellesmere Port hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ellesmere Port.
Ellesmere Port Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
14 listings
58.3% of total
Moderate
7 listings
29.2% of total
Firm
1 listings
4.2% of total
Strict
2 listings
8.3% of total
Cancellation Policy Insights for Ellesmere Port
- The prevailing Airbnb cancellation policy trend in Ellesmere Port is Flexible, used by 58.3% of listings.
- The market strongly favors guest-friendly terms, with 87.5% of listings offering Flexible or Moderate policies. This suggests guests in Ellesmere Port may expect booking flexibility.
- Strict cancellation policies are quite rare (8.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 58.3% market standard in Ellesmere Port.
- Given the high prevalence of Flexible policies (58.3%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 8.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Ellesmere Port.
Ellesmere Port STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ellesmere Port
- The overall average booking lead time for vacation rentals in Ellesmere Port is 20 days.
- Guests book furthest in advance for stays during July (average 39 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 10 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (33 days avg.) sees the longest lead times, while Winter (19 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (20 days) as a baseline for your pricing and availability strategy in Ellesmere Port.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 39 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (10 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 33 days) to capture early planners.
- Monitor your own booking lead times against these Ellesmere Port averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ellesmere Port (2025)
Amenity Prevalence
Amenity Insights for Ellesmere Port
- Essential amenities in Ellesmere Port that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
- Popular amenities like Smoke alarm, Wifi, Iron are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ellesmere Port: Heating.
- Prioritize adding missing essentials: Heating.
- Consider adding popular differentiators like Smoke alarm or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ellesmere Port to stay competitive.
Ellesmere Port Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ellesmere Port
- The typical guest profile for Airbnb in Ellesmere Port consists of primarily domestic travelers (87%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Bengali.
- Domestic travelers account for 87.4% of guests.
- Key international markets include United Kingdom (87.4%) and Spain (1.7%).
- Top languages spoken are English (73%) followed by Bengali (4.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and Crowle.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ellesmere Port Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Grinton | 14 | $5,456 | $365.05 | 51% |
| Cartmel Fell | 17 | $4,719 | $331.68 | 52% |
| Casterton | 11 | $4,578 | $300.82 | 51% |
| Cark | 11 | $4,540 | $885.21 | 31% |
| Flore | 10 | $4,534 | $347.03 | 40% |
| Abbeycwmhir | 10 | $4,502 | $259.18 | 49% |
| Craven Arms | 10 | $4,487 | $292.69 | 50% |
| Eglwys-bach | 16 | $4,413 | $315.23 | 52% |
| Waverton | 16 | $4,358 | $444.20 | 33% |
| Hayton | 13 | $4,333 | $239.53 | 60% |