Ellesmere Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Ellesmere in 2025? Explore comprehensive Airbnb analytics for Ellesmere, England, United Kingdom to uncover income potential. This 2025 STR market report for Ellesmere, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.
Whether you're considering an Airbnb investment in Ellesmere, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ellesmere Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ellesmere Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ellesmere (2025)
Understanding the monthly revenue variations for Airbnb listings in Ellesmere is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ellesmere is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ellesmere across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,612+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,205 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,908 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,193, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ellesmere
Ellesmere Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ellesmere STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ellesmere:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ellesmere
Average Daily Rate (ADR) Airbnb Trends in Ellesmere (2025)
Effective short term rental pricing strategy in Ellesmere involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ellesmere typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $409+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $299 or more.
- Typical properties (Median) charge around $190 per night.
- Entry-level properties (Bottom 25%) earn around $111 per night.
Average Daily Rate (ADR) Trend by Month in Ellesmere
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Airbnb Seasonality Analysis & Trends in Ellesmere (2025)
Peak Season (July, August, October)
- Revenue averages $3,790 per month
- Occupancy rates average 53.4%
- Daily rates average $262
Shoulder Season
- Revenue averages $2,816 per month
- Occupancy maintains around 42.6%
- Daily rates hold near $222
Low Season (January, February, March)
- Revenue drops to average $1,746 per month
- Occupancy decreases to average 32.3%
- Daily rates adjust to average $194
Seasonality Insights for Ellesmere
- The Airbnb seasonality in Ellesmere shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ellesmere's highest earning potential, with monthly revenues capable of climbing to $4,040, occupancy reaching a high of 58.8%, and ADRs peaking at $277.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,563, occupancy could drop to 28.2%, and ADRs may adjust down to $183.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ellesmere.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ellesmere seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ellesmere (2025)
Exploring the top neighborhoods for short-term rentals in Ellesmere? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Ellesmere Town Centre | The heart of Ellesmere, offering local shops, restaurants, and access to the historic Mere. A charming location for guests looking for a quaint English town experience. | Ellesmere Mere, Ellesmere Castle, local shops and cafes |
| Llangollen Canal | A scenic location featuring beautiful canal views and opportunities for boating and walking. Attracts nature lovers and those seeking peaceful countryside stays. | Llangollen Canal, Boating activities, Canal walks, Nature reserves |
| Colemere Country Park | A beautiful park with a large lake and stunning walking trails. Ideal for nature enthusiasts and those looking to unwind in a tranquil setting. | Colemere, Walking trails, Wildlife watching, Picnic areas |
| Whittington | A nearby village known for its historical sites and friendly community. Great for those looking for a more rural English experience, with easy access to Ellesmere. | Whittington Castle, local pubs and restaurants, walking trails |
| Oswestry | A nearby market town with a rich history and vibrant community. It's easily accessible and offers a variety of activities for guests. | Oswestry Castle, Cae Glas Park, local shops and markets |
| Shropshire Hills | A stunning Area of Outstanding Natural Beauty perfect for hiking and exploring the countryside. A major draw for outdoor enthusiasts. | Hiking trails, Scenic views, Local wildlife, Countryside villages |
| Bettisfield | A small village that offers a quiet escape with beautiful countryside. Attracts those looking for peace and quiet away from the city hustle. | Countryside walks, Local history, Community events |
| Welshampton | Known for its village charm and proximity to water activities. A suitable spot for families and individuals seeking relaxation and leisure activities. | Local pubs, Fishing opportunities, Nature walks |
Understanding Airbnb License Requirements & STR Laws in Ellesmere (2025)
While Ellesmere, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ellesmere to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ellesmere (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ellesmerebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
4BRs, Luxury Log Cabin with hot tub in Shropshire
Entire Place • 4 bedrooms
Primrose Treehouse
Private Room • 3 bedrooms
Alexander z - uk43586
Entire Place • 2 bedrooms
Morton Grange Coach House - E5557
Entire Place • 3 bedrooms
Orchid Treehouse
Private Room • 3 bedrooms
Modern boutique apartment for 4 - Ellesmere
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ellesmere (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ellesmere based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Hoseasons | 6 | $179,157 | 31 | 3.29/5.0 |
| Cottages | 5 | $145,263 | 40 | 4.95/5.0 |
| Chrissy | 1 | $132,643 | 14 | 5.00/5.0 |
| Nicky | 3 | $59,502 | 134 | 4.94/5.0 |
| Adrian | 2 | $47,670 | 124 | 4.96/5.0 |
| Phillippa | 2 | $32,035 | 173 | 4.78/5.0 |
| Haley | 1 | $29,355 | 26 | 4.58/5.0 |
| Beverley | 1 | $25,455 | 183 | 4.90/5.0 |
| Host #128490304 | 1 | $12,006 | 0 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ellesmere.
Dive Deeper: Advanced Ellesmere STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ellesmere. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsEllesmere Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ellesmere
- The Ellesmere Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.4% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ellesmere, House properties are the most common (59.1%), reflecting the local real estate landscape.
- Houses represent a significant 59.1% portion, catering likely to families or larger groups.
- Smaller segments like others, unique stays (combined 9.0%) offer potential for unique stay experiences.
Ellesmere Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ellesmere
- The dominant room capacity in Ellesmere is 3 bedrooms listings, making up 31.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 63.6% of the active Airbnb listings in Ellesmere, indicating a high concentration in these sizes.
- A significant 40.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ellesmere.
Ellesmere Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ellesmere
- The most common guest capacity trend in Ellesmere vacation rentals is listings accommodating 6 guests (27.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the Ellesmere STR market, accounting for 54.6% of listings.
- 36.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ellesmere.
- On average, properties in Ellesmere are equipped to host 4.5 guests.
Ellesmere Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ellesmere
- The most common availability pattern in Ellesmere falls within the 181-270 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 68.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Ellesmere (50%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 31.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ellesmere Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
40% of total
2 Nights
5 listings
25% of total
3 Nights
4 listings
20% of total
30+ Nights
3 listings
15% of total
Key Insights
- The most prevalent minimum stay requirement in Ellesmere is 1 Night, adopted by 40% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (65.0%) of the Ellesmere Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (15%) caters to monthly stays (30+ nights) in Ellesmere, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 40% of Ellesmere hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 15% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ellesmere.
Ellesmere Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
9 listings
47.4% of total
Flexible
3 listings
15.8% of total
Firm
2 listings
10.5% of total
Strict
5 listings
26.3% of total
Cancellation Policy Insights for Ellesmere
- The prevailing Airbnb cancellation policy trend in Ellesmere is Super Strict 60 Days, used by 47.4% of listings.
- There's a relatively balanced mix between guest-friendly (15.8%) and stricter (36.8%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Super Strict 60 Days policy to align with the 47.4% market standard in Ellesmere.
- Regularly review your cancellation policy against competitors and market demand shifts in Ellesmere.
Ellesmere STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ellesmere
- The overall average booking lead time for vacation rentals in Ellesmere is 80 days.
- Guests book furthest in advance for stays during May (average 120 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 50 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (93 days avg.) sees the longest lead times, while Winter (66 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (80 days) as a baseline for your pricing and availability strategy in Ellesmere.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 120 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 93 days) to capture early planners.
- Monitor your own booking lead times against these Ellesmere averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ellesmere (2025)
Amenity Prevalence
Amenity Insights for Ellesmere
- Essential amenities in Ellesmere that guests expect include: Kitchen, Smoke alarm, Heating, Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Cooking basics, Dedicated workspace, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ellesmere: Kitchen, Smoke alarm, Heating, Wifi, TV.
- Prioritize adding missing essentials: TV.
- Consider adding popular differentiators like Cooking basics or Dedicated workspace to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ellesmere to stay competitive.
Ellesmere Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ellesmere
- The typical guest profile for Airbnb in Ellesmere consists of primarily domestic travelers (90%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 89.5% of guests.
- Key international markets include United Kingdom (89.5%) and Australia (3%).
- Top languages spoken are English (69.3%) followed by German (8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ellesmere Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Englishcombe | 13 | $8,558 | $573.69 | 49% |
| Chew Magna | 14 | $6,649 | $399.59 | 46% |
| Lambourn | 11 | $6,081 | $669.47 | 28% |
| Long Sutton | 17 | $5,726 | $383.88 | 46% |
| Stoke St. Michael | 10 | $5,277 | $424.04 | 42% |
| Oldland Common | 13 | $5,093 | $355.47 | 43% |
| Crai | 20 | $4,799 | $371.85 | 46% |
| Dinton | 11 | $4,637 | $242.16 | 58% |
| Limpley Stoke | 10 | $4,598 | $523.47 | 52% |
| Flore | 10 | $4,534 | $347.03 | 40% |