Dover Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Dover in 2025? Explore comprehensive Airbnb analytics for Dover, England, United Kingdom to uncover income potential. This 2025 STR market report for Dover, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 677 active listings.
Whether you're considering an Airbnb investment in Dover, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Dover Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Dover Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Dover (2025)
Understanding the monthly revenue variations for Airbnb listings in Dover is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Dover is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Dover across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,626+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,567 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,141 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,097, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Dover
Dover Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Dover STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Dover:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Dover
Average Daily Rate (ADR) Airbnb Trends in Dover (2025)
Effective short term rental pricing strategy in Dover involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Dover typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $500+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $264 or more.
- Typical properties (Median) charge around $168 per night.
- Entry-level properties (Bottom 25%) earn around $119 per night.
Average Daily Rate (ADR) Trend by Month in Dover
Get Live Dover Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Dover (2025)
Peak Season (August, July, May)
- Revenue averages $3,923 per month
- Occupancy rates average 53.6%
- Daily rates average $255
Shoulder Season
- Revenue averages $2,942 per month
- Occupancy maintains around 40.1%
- Daily rates hold near $256
Low Season (January, February, March)
- Revenue drops to average $2,018 per month
- Occupancy decreases to average 31.3%
- Daily rates adjust to average $257
Seasonality Insights for Dover
- The Airbnb seasonality in Dover shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Dover's highest earning potential, with monthly revenues capable of climbing to $4,259, occupancy reaching a high of 62.1%, and ADRs peaking at $267.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,903, occupancy could drop to 29.7%, and ADRs may adjust down to $247.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Dover.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Dover seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Dover (2025)
Exploring the top neighborhoods for short-term rentals in Dover? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Dover Town Centre | The heart of Dover, packed with shops, restaurants, and historic sites. Ideal for tourists visiting the famous White Cliffs and Dover Castle. | Dover Castle, White Cliffs of Dover, Dover Museum, Market Square, Dover Waterfront |
| Deal | A charming seaside town just a short distance from Dover, known for its beautiful coastline and historic buildings. Great for visitors looking for a quieter, picturesque location. | Deal Castle, Deal Pier, Walmer Castle, Zion Chapel, The Timeball Tower |
| Walmer | A quaint village known for its scenic gardens and proximity to the seaside, perfect for families and holidaymakers seeking a less commercial experience. | Walmer Castle and Gardens, Walmer Beach, St. Mary's Church, The Walmer Lifeboat Station, South Foreland Lighthouse |
| St Margaret's at Cliffe | A picturesque cliff-top village close to the coast that offers stunning views and a relaxing atmosphere, appealing to nature lovers and those seeking tranquility. | St Margaret's Bay, South Foreland Lighthouse, The Pines Garden, St Margaret's Church, distant views of France |
| Folkestone | Located nearby, Folkestone features a bustling harbor and creative arts scene, attracting young, trendy visitors looking for culture and entertainment. | Folkestone Harbour, The Creative Quarter, Folkestone Beach, The Leas, Folkestone Triennial |
| Sandwich | One of the best-preserved medieval towns in England, known for its historic charm and beautiful surroundings. Appeals to history buffs and golf enthusiasts alike. | Sandwich Bay, Sandwich Town Walls, St. Mary's Church, Royal St George's Golf Club, The Salutation Gardens |
| Kingsdown | A small village popular for its beautiful beaches and coastal walks, perfect for families and outdoor enthusiasts. | Kingsdown Beach, Kingsdown Golf Club, Dover Patrol Memorial, The Kings Head Pub, Coastal Path |
| Cerne Abbas | A tranquil location with historic significance and beautiful countryside, suitable for those wanting to explore rural England. | Cerne Abbas Giant, St Mary's Church, Local Pubs, Nature Trails, Historic buildings |
Understanding Airbnb License Requirements & STR Laws in Dover (2025)
While Dover, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Dover to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Dover (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Doverbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Beautiful rural farmhouse and barn, sleeps 16
Entire Place • 7 bedrooms
Luxurious 5-Bed House with Pool, Hot Tub & Parking
Entire Place • 5 bedrooms
THE cottage
Entire Place • 6 bedrooms
Richbourgh Manor Spring and summer offers
Entire Place • 6 bedrooms
Solton Manor - idyllic country estate
Entire Place • 10 bedrooms
SandiBay, a modern villa with a pool and seaviews
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Dover (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Dover based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Cottages | 32 | $1,206,517 | 284 | 3.80/5.0 |
| Keepers Cottages | 64 | $950,069 | 752 | 3.96/5.0 |
| Ally At Deal Holiday Lets | 21 | $608,243 | 1156 | 4.88/5.0 |
| Lisa | 3 | $505,703 | 258 | 4.95/5.0 |
| Alex | 4 | $370,353 | 189 | 4.92/5.0 |
| Goodwin Holiday Lets | 14 | $350,934 | 62 | 2.76/5.0 |
| Elizabeth | 5 | $321,685 | 94 | 3.98/5.0 |
| Host #516118770 | 1 | $310,169 | 28 | 4.79/5.0 |
| Jane | 5 | $284,530 | 89 | 4.83/5.0 |
| Bloom Stays | 7 | $265,597 | 95 | 4.23/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Dover.
Dive Deeper: Advanced Dover STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Dover. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsDover Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Dover
- The Dover Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.9% of the 677 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Dover, House properties are the most common (71.6%), reflecting the local real estate landscape.
- Houses represent a significant 71.6% portion, catering likely to families or larger groups.
- Smaller segments like others, unique stays (combined 5.5%) offer potential for unique stay experiences.
Dover Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Dover
- The dominant room capacity in Dover is 2 bedrooms listings, making up 32.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 54.8% of the active Airbnb listings in Dover, indicating a high concentration in these sizes.
- A significant 34.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Dover.
Dover Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Dover
- The most common guest capacity trend in Dover vacation rentals is listings accommodating 4 guests (27.2%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Dover STR market, accounting for 44.9% of listings.
- 32.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Dover.
- On average, properties in Dover are equipped to host 4.2 guests.
Dover Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Dover
- The most common availability pattern in Dover falls within the 271-366 days range, representing 39.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Dover (36.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 25.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Dover Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
183 listings
29.4% of total
2 Nights
258 listings
41.5% of total
3 Nights
58 listings
9.3% of total
4-6 Nights
11 listings
1.8% of total
7-29 Nights
13 listings
2.1% of total
30+ Nights
99 listings
15.9% of total
Key Insights
- The most prevalent minimum stay requirement in Dover is 2 Nights, adopted by 41.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (70.9%) of the Dover Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (15.9%) caters to monthly stays (30+ nights) in Dover, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 41.5% of Dover hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.4% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 15.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Dover.
Dover Airbnb Cancellation Policy Trends Analysis (2025)
Refundable
3 listings
0.5% of total
Super Strict 60 Days
39 listings
6.4% of total
Super Strict 30 Days
52 listings
8.6% of total
Non-refundable
8 listings
1.3% of total
Flexible
101 listings
16.7% of total
Moderate
150 listings
24.8% of total
Firm
107 listings
17.7% of total
Strict
145 listings
24% of total
Cancellation Policy Insights for Dover
- The prevailing Airbnb cancellation policy trend in Dover is Moderate, used by 24.8% of listings.
- There's a relatively balanced mix between guest-friendly (41.5%) and stricter (41.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 24.8% market standard in Dover.
- Regularly review your cancellation policy against competitors and market demand shifts in Dover.
Dover STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Dover
- The overall average booking lead time for vacation rentals in Dover is 56 days.
- Guests book furthest in advance for stays during July (average 90 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 39 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (83 days avg.) sees the longest lead times, while Winter (53 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Dover.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 90 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 83 days) to capture early planners.
- Monitor your own booking lead times against these Dover averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Dover (2025)
Amenity Prevalence
Amenity Insights for Dover
- Essential amenities in Dover that guests expect include: Heating, Smoke alarm, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Hot water, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Dover: Heating, Smoke alarm, Wifi.
- Prioritize adding missing essentials: Heating, Smoke alarm, Wifi.
- Consider adding popular differentiators like TV or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Dover to stay competitive.
Dover Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Dover
- The typical guest profile for Airbnb in Dover consists of primarily domestic travelers (81%), often arriving from nearby London, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 81.2% of guests.
- Key international markets include United Kingdom (81.2%) and United States (4.3%).
- Top languages spoken are English (60.6%) followed by French (10.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from London and England.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Dover Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lo-Reninge | 12 | $6,193 | $432.10 | 49% |
| Cliffe | 12 | $3,159 | $220.16 | 45% |
| Sevenoaks | 168 | $3,040 | $271.64 | 44% |
| Tardinghen | 12 | $3,021 | $261.55 | 40% |
| Langemark - Poelkapelle | 14 | $2,786 | $212.27 | 45% |
| Wealden | 666 | $2,755 | $245.94 | 44% |
| Koekelare | 11 | $2,721 | $249.99 | 37% |
| Miannay | 10 | $2,676 | $223.39 | 29% |
| Ypres | 92 | $2,643 | $240.77 | 41% |
| Rother | 966 | $2,576 | $245.57 | 42% |