Crawley Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Crawley in 2025? Explore comprehensive Airbnb analytics for Crawley, England, United Kingdom to uncover income potential. This 2025 STR market report for Crawley, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 133 active listings.
Whether you're considering an Airbnb investment in Crawley, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Crawley Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Crawley Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Crawley (2025)
Understanding the monthly revenue variations for Airbnb listings in Crawley is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Crawley is typically June, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Crawley across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,530+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,733 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,310 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $764, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Crawley
Crawley Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Crawley STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Crawley:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 44%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Crawley
Average Daily Rate (ADR) Airbnb Trends in Crawley (2025)
Effective short term rental pricing strategy in Crawley involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Crawley typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $222+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $162 or more.
- Typical properties (Median) charge around $94 per night.
- Entry-level properties (Bottom 25%) earn around $57 per night.
Average Daily Rate (ADR) Trend by Month in Crawley
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Airbnb Seasonality Analysis & Trends in Crawley (2025)
Peak Season (June, May, August)
- Revenue averages $2,668 per month
- Occupancy rates average 50.7%
- Daily rates average $119
Shoulder Season
- Revenue averages $2,055 per month
- Occupancy maintains around 47.9%
- Daily rates hold near $120
Low Season (January, February, March)
- Revenue drops to average $1,248 per month
- Occupancy decreases to average 37.2%
- Daily rates adjust to average $119
Seasonality Insights for Crawley
- The Airbnb seasonality in Crawley shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Crawley's highest earning potential, with monthly revenues capable of climbing to $2,798, occupancy reaching a high of 54.7%, and ADRs peaking at $127.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,108, occupancy could drop to 34.4%, and ADRs may adjust down to $116.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Crawley.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Crawley seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Crawley (2025)
Exploring the top neighborhoods for short-term rentals in Crawley? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Crawley Town Centre | The heart of Crawley with a mix of shopping, dining and entertainment options. It's a prime spot for tourists and business travelers looking for convenience and accessibility to transport links. | County Mall Shopping Centre, Crawley Museum and History Centre, The Hawth Theatre, St. John's Park, Crawley Leisure Park |
| Ifield | A residential area with a charming village feel, offering proximity to beautiful green spaces and the picturesque Ifield Water Mill. Suitable for families and visitors seeking a peaceful atmosphere. | Ifield Water Mill, Ifield Golf Club, St. Margaret's Church, Crawley Greenway, Crawley Town Hall |
| Goffs Park | A suburban area known for its large park, making it ideal for families and outdoor enthusiasts. The park features lakes, playgrounds, and walking paths, appealing to those who love nature. | Goffs Park, Crawley Skate Park, Crawley Museum and History Centre, K2 Crawley, The Broadwalk |
| Three Bridges | Well-connected through trains and easily accessible, Three Bridges is a popular area for those traveling to London or Brighton. Great for business travelers and commuters. | Three Bridges Railway Station, The Square, Crawley Town Football Club, St. Michael's Church, The Beehive Pub |
| Langley Green | A residential neighborhood with a diverse community and affordable accommodation options. It's appealing for travelers looking for budget-friendly stays close to Crawley town. | Langley Green Railway Station, Crawley Greenway, St. Peter's Church, Crawley Rugby Club, Local Parks |
| Balcombe | A picturesque village near Crawley, known for its scenic views and historical charm. It attracts visitors looking for a quiet retreat while still being close to Crawley amenities. | Balcombe Viaduct, St. Mary’s Church, Balcombe Place, Local Pubs, Nearby walking trails |
| Forge Wood | A new development area in Crawley, perfect for those looking for modern accommodations. Offers a quiet environment while being close to the town and nature. | Forge Wood Park, Crawley Greenway, Local Shops, Nature Trails, New Community Facilities |
| Northgate | A residential area with a community vibe and family-friendly atmosphere. It provides easy access to parks and local amenities, suitable for families visiting Crawley. | Northgate Community Centre, The Green, Local Shops and Cafes, Nearby Parks, Crawley Town Football Club |
Understanding Airbnb License Requirements & STR Laws in Crawley (2025)
While Crawley, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Crawley to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Crawley (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Crawleybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
4 Bedroom House - Free Parking - 8 min LGW Airport
Entire Place • 4 bedrooms
Spacious 6-bedroom house - 12 min from Gatwick
Entire Place • 6 bedrooms
Bright Fully Furnished Apartment/ 2 Parking Spaces
Entire Place • 2 bedrooms
Stunning 2BR 2BA w/ Super King Beds + Free Parking
Entire Place • 2 bedrooms
One Silchester 10 Minutes From Gatwick Airport
Entire Place • 3 bedrooms
Ping-Pong Paradise
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Crawley (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Crawley based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Simply Accommodation | 4 | $240,024 | 175 | 4.90/5.0 |
| Pillow | 3 | $125,468 | 135 | 4.79/5.0 |
| Bogdan | 2 | $107,322 | 35 | 4.74/5.0 |
| Helen & Ally | 3 | $100,234 | 24 | 4.43/5.0 |
| Jon | 6 | $89,176 | 995 | 4.85/5.0 |
| Andrew | 3 | $73,087 | 79 | 4.74/5.0 |
| Huseyin | 1 | $73,075 | 7 | 4.71/5.0 |
| Sublime Stays Ltd | 4 | $72,695 | 19 | 4.46/5.0 |
| Samuel | 1 | $71,519 | 56 | 4.57/5.0 |
| Sofia | 8 | $71,205 | 723 | 4.64/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Crawley.
Dive Deeper: Advanced Crawley STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Crawley. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCrawley Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Crawley
- The Crawley Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 54.9% of the 133 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 45.1% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Crawley, Apartment/Condo properties are the most common (42.9%), reflecting the local real estate landscape.
- Houses represent a significant 39.1% portion, catering likely to families or larger groups.
- The presence of 11.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, outdoor/unique, unique stays (combined 6.8%) offer potential for unique stay experiences.
Crawley Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Crawley
- The dominant room capacity in Crawley is 1 bedroom listings, making up 27.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 48.1% of the active Airbnb listings in Crawley, indicating a high concentration in these sizes.
Crawley Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Crawley
- The most common guest capacity trend in Crawley vacation rentals is listings accommodating 2 guests (13.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 6 guests dominate the Crawley STR market, accounting for 25.5% of listings.
- 21.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Crawley.
- On average, properties in Crawley are equipped to host 2.7 guests.
Crawley Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Crawley
- The most common availability pattern in Crawley falls within the 271-366 days range, representing 42.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 64.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Crawley (28.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 36.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Crawley Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
68 listings
54% of total
2 Nights
24 listings
19% of total
3 Nights
6 listings
4.8% of total
4-6 Nights
3 listings
2.4% of total
7-29 Nights
11 listings
8.7% of total
30+ Nights
14 listings
11.1% of total
Key Insights
- The most prevalent minimum stay requirement in Crawley is 1 Night, adopted by 54% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (73.0%) of the Crawley Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (11.1%) caters to monthly stays (30+ nights) in Crawley, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 54% of Crawley hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Crawley.
Crawley Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
45 listings
37.2% of total
Moderate
27 listings
22.3% of total
Firm
20 listings
16.5% of total
Strict
29 listings
24% of total
Cancellation Policy Insights for Crawley
- The prevailing Airbnb cancellation policy trend in Crawley is Flexible, used by 37.2% of listings.
- There's a relatively balanced mix between guest-friendly (59.5%) and stricter (40.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 37.2% market standard in Crawley.
- Regularly review your cancellation policy against competitors and market demand shifts in Crawley.
Crawley STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Crawley
- The overall average booking lead time for vacation rentals in Crawley is 32 days.
- Guests book furthest in advance for stays during June (average 61 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (51 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Crawley.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 61 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 51 days) to capture early planners.
- Monitor your own booking lead times against these Crawley averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Crawley (2025)
Amenity Prevalence
Amenity Insights for Crawley
- Essential amenities in Crawley that guests expect include: Wifi. Lacking these (this) could significantly impact bookings.
- Popular amenities like Smoke alarm, Kitchen, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Crawley: Wifi.
- Prioritize adding missing essentials: Wifi.
- Consider adding popular differentiators like Smoke alarm or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Crawley to stay competitive.
Crawley Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Crawley
- The typical guest profile for Airbnb in Crawley consists of a mix of domestic (61%) and international guests, often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 60.6% of guests.
- Key international markets include United Kingdom (60.6%) and United States (11%).
- Top languages spoken are English (57.5%) followed by Spanish (7.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Crawley Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Dorney | 12 | $8,335 | $622.48 | 45% |
| Lambourn | 11 | $6,081 | $669.47 | 28% |
| City of Westminster | 1,327 | $6,043 | $486.66 | 52% |
| Wraysbury | 14 | $4,719 | $396.18 | 46% |
| Old Windsor | 22 | $4,655 | $347.12 | 54% |
| Dinton | 11 | $4,637 | $242.16 | 58% |
| Flore | 10 | $4,534 | $347.03 | 40% |
| Kintbury | 12 | $4,015 | $250.13 | 54% |
| Nettlestone | 26 | $3,980 | $391.99 | 42% |
| Cotswold District | 1,829 | $3,905 | $362.83 | 44% |