County Durham Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in County Durham in 2025? Explore comprehensive Airbnb analytics for County Durham, England, United Kingdom to uncover income potential. This 2025 STR market report for County Durham, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.
Whether you're considering an Airbnb investment in County Durham, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the County Durham Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key County Durham Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in County Durham (2025)
Understanding the monthly revenue variations for Airbnb listings in County Durham is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in County Durham is typically July, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in County Durham across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,893+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,212 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,401 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $774, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in County Durham
County Durham Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the County Durham STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in County Durham:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in County Durham
Average Daily Rate (ADR) Airbnb Trends in County Durham (2025)
Effective short term rental pricing strategy in County Durham involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in County Durham typically peaks in December and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $334+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $193 or more.
- Typical properties (Median) charge around $131 per night.
- Entry-level properties (Bottom 25%) earn around $99 per night.
Average Daily Rate (ADR) Trend by Month in County Durham
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Airbnb Seasonality Analysis & Trends in County Durham (2025)
Peak Season (July, June, December)
- Revenue averages $2,639 per month
- Occupancy rates average 40.0%
- Daily rates average $186
Shoulder Season
- Revenue averages $2,118 per month
- Occupancy maintains around 33.7%
- Daily rates hold near $183
Low Season (February, September, October)
- Revenue drops to average $1,737 per month
- Occupancy decreases to average 36.3%
- Daily rates adjust to average $181
Seasonality Insights for County Durham
- The Airbnb seasonality in County Durham shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases County Durham's highest earning potential, with monthly revenues capable of climbing to $2,652, occupancy reaching a high of 48.7%, and ADRs peaking at $213.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,344, occupancy could drop to 27.9%, and ADRs may adjust down to $170.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in County Durham.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these County Durham seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in County Durham (2025)
Exploring the top neighborhoods for short-term rentals in County Durham? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Durham City | The historic heart of County Durham, known for its stunning cathedral and castle. A UNESCO World Heritage site, it attracts visitors interested in history, culture, and stunning scenery. | Durham Cathedral, Durham Castle, The River Wear, Botanic Garden, Palace Green, Crook Hall and Gardens |
| Darlington | A vibrant market town with a rich railway heritage. It's a great base for exploring the surrounding countryside and has a growing cultural scene. | Darlington Hippodrome, Head of Steam Railway Museum, South Park, The Dolphin Centre, Raby Castle |
| Bishop Auckland | Known for the impressive Auckland Castle and the surrounding beautiful countryside. A perfect location for visitors interested in history and outdoor activities. | Auckland Castle, Kynren - An Epic Tale of England, The Bowes Museum, Houndshill Woods, Binchester Roman Fort |
| Stanley | A former mining town that is close to the scenic countryside of Beamish and the nearby town of Chester-le-Street. It's affordable and offers access to various attractions. | Beamish Museum, Chester-le-Street, Tanfield Railway, St. Joseph's Church, Eastgate |
| Seaham | A charming coastal town known for its stunning beaches and cliffs. It's popular with those seeking a seaside getaway while still being close to major cities like Sunderland. | Seaham Beach, Lord Byron's Walk, Seaham Harbour, The Lighthouse, }}</area></attractions>},{, area<, nothing<:, darison, darison, the cricket<, seaham, seah., seah., seahfasdfsdfasd-, seahce-fo, m of!!! denotesn h aa {}, 54 |
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| Sedgefield | A picturesque village with a rich history, known for its annual horse racing event. It attracts visitors who enjoy a quieter, rural experience. | Sedgefield Racecourse, Hardwick Hall Country Park, All Saints Church, Sedgefield Community College, The Olde Fleece Inn |
| Richmond | A historic market town boasting an impressive castle and scenic views of the Yorkshire Dales. It's a picturesque location popular with tourists exploring the North. | Richmond Castle, The Station, Easby Abbey, Hammersmith Bridge, Richmond Market |
| Cramlington | Located close to Newcastle, this town offers access to both urban amenities and natural attractions, making it appealing for both city and country lovers. | Cramlington Village, The Forum Shopping Centre, Large green parks, Northumberlandia, The Old Warehouse |
Understanding Airbnb License Requirements & STR Laws in County Durham (2025)
While County Durham, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for County Durham to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in County Durham (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in County Durhambased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Romantic Hideaway, Private Gardens, Views, Hot Tub
Entire Place • 1 bedroom
Romantic Retreat, Private Gardens, Views & Hot Tub
Entire Place • 1 bedroom
Burns cottage, characterful spacious accommodation
Entire Place • 6 bedrooms
Chapel-on-the-Hill
Entire Place • 4 bedrooms
Stow House Farm Cottages, Cornmill Cottage
Entire Place • 3 bedrooms
Witton View Cottage
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in County Durham (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in County Durham based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Liam | 2 | $101,337 | 274 | 5.00/5.0 |
| Host #368592938 | 1 | $50,056 | 13 | 4.38/5.0 |
| Andrew | 1 | $48,544 | 37 | 4.97/5.0 |
| Rachel | 2 | $39,741 | 362 | 4.93/5.0 |
| Michael | 2 | $35,405 | 17 | 4.93/5.0 |
| Host #92756168 | 1 | $21,107 | 3 | 4.00/5.0 |
| Matthew | 3 | $19,685 | 81 | 4.83/5.0 |
| John | 1 | $16,932 | 183 | 4.86/5.0 |
| Nicola | 1 | $16,781 | 44 | 4.93/5.0 |
| Hayley | 2 | $14,712 | 9 | 4.42/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in County Durham.
Dive Deeper: Advanced County Durham STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for County Durham. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCounty Durham Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for County Durham
- The County Durham Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.9% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in County Durham, House properties are the most common (72.7%), reflecting the local real estate landscape.
- Houses represent a significant 72.7% portion, catering likely to families or larger groups.
- The presence of 9.1% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like apartment/condo (combined 4.5%) offer potential for unique stay experiences.
County Durham Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for County Durham
- The dominant room capacity in County Durham is 1 bedroom listings, making up 31.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 54.5% of the active Airbnb listings in County Durham, indicating a high concentration in these sizes.
- A significant 50.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in County Durham.
County Durham Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for County Durham
- The most common guest capacity trend in County Durham vacation rentals is listings accommodating 4 guests (36.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the County Durham STR market, accounting for 59.1% of listings.
- 27.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in County Durham.
- On average, properties in County Durham are equipped to host 4.5 guests.
County Durham Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for County Durham
- The most common availability pattern in County Durham falls within the 271-366 days range, representing 40.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 81.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in County Durham (40.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 18.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
County Durham Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
25% of total
2 Nights
8 listings
40% of total
3 Nights
2 listings
10% of total
4-6 Nights
4 listings
20% of total
30+ Nights
1 listings
5% of total
Key Insights
- The most prevalent minimum stay requirement in County Durham is 2 Nights, adopted by 40% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (65.0%) of the County Durham Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 40% of County Durham hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in County Durham.
County Durham Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
3 listings
15% of total
Moderate
2 listings
10% of total
Firm
5 listings
25% of total
Strict
10 listings
50% of total
Cancellation Policy Insights for County Durham
- The prevailing Airbnb cancellation policy trend in County Durham is Strict, used by 50% of listings.
- A majority (75.0%) of hosts in County Durham utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 50% market standard in County Durham.
- With 50% using Strict terms, this is a viable option in County Durham, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in County Durham.
County Durham STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for County Durham
- The overall average booking lead time for vacation rentals in County Durham is 59 days.
- Guests book furthest in advance for stays during August (average 101 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 45 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (73 days avg.) sees the longest lead times, while Winter (52 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in County Durham.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 101 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 73 days) to capture early planners.
- Monitor your own booking lead times against these County Durham averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in County Durham (2025)
Amenity Prevalence
Amenity Insights for County Durham
- Essential amenities in County Durham that guests expect include: TV, Heating, Hot water, Wifi, Essentials, Free parking on premises, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hangers, Kitchen, Bed linens are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for County Durham: TV, Heating, Hot water, Wifi, Essentials, Free parking on premises, Smoke alarm.
- Prioritize adding missing essentials: Wifi, Essentials, Free parking on premises, Smoke alarm.
- Consider adding popular differentiators like Hangers or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in County Durham to stay competitive.
County Durham Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for County Durham
- The typical guest profile for Airbnb in County Durham consists of primarily domestic travelers (89%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 88.5% of guests.
- Key international markets include United Kingdom (88.5%) and Australia (3%).
- Top languages spoken are English (77.6%) followed by French (5.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and Manchester.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the County Durham Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Grinton | 14 | $5,456 | $365.05 | 51% |
| Cartmel Fell | 17 | $4,719 | $331.68 | 52% |
| Stamford Bridge | 11 | $4,669 | $410.14 | 38% |
| Casterton | 11 | $4,578 | $300.82 | 51% |
| Appleby | 10 | $4,577 | $332.39 | 44% |
| Cark | 11 | $4,540 | $885.21 | 31% |
| Hayton | 13 | $4,333 | $239.53 | 60% |
| Watermillock | 16 | $4,281 | $274.03 | 50% |
| Kielder | 12 | $4,215 | $329.21 | 53% |
| Pooley Bridge | 13 | $4,145 | $317.26 | 52% |