Cotswold District Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Cotswold District in 2025? Explore comprehensive Airbnb analytics for Cotswold District, England, United Kingdom to uncover income potential. This 2025 STR market report for Cotswold District, based on AirROI data from April 2024 to March 2025, reveals key trends in the bustling market of 1,829 active listings.

Whether you're considering an Airbnb investment in Cotswold District, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Cotswold District Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Cotswold District Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$363
The average rental revenue earned for an occupied room per day in Cotswold District.
Occupancy Rate(?)
44.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$46,859
Typical annual income for an Airbnb listing in Cotswold District. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
1.8%
Positive growth (1.8%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Cotswold District.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Cotswold District.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
1,829
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Cotswold District (2025)

Understanding the monthly revenue variations for Airbnb listings in Cotswold District is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Cotswold District is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Cotswold District across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $10,097+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $6,085 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,451 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,823, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Cotswold District

Cotswold District Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Cotswold District STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Cotswold District:

  • Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 45%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Cotswold District

Average Daily Rate (ADR) Airbnb Trends in Cotswold District (2025)

Effective short term rental pricing strategy in Cotswold District involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Cotswold District typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $718+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $430 or more.
  • Typical properties (Median) charge around $254 per night.
  • Entry-level properties (Bottom 25%) earn around $158 per night.

Average Daily Rate (ADR) Trend by Month in Cotswold District

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Airbnb Seasonality Analysis & Trends in Cotswold District (2025)

Peak Season (August, July, May)
  • Revenue averages $6,096 per month
  • Occupancy rates average 54.7%
  • Daily rates average $362
Shoulder Season
  • Revenue averages $4,857 per month
  • Occupancy maintains around 45.5%
  • Daily rates hold near $353
Low Season (January, February, March)
  • Revenue drops to average $3,633 per month
  • Occupancy decreases to average 37.6%
  • Daily rates adjust to average $355

Seasonality Insights for Cotswold District

  • The Airbnb seasonality in Cotswold District shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Cotswold District's highest earning potential, with monthly revenues capable of climbing to $6,371, occupancy reaching a high of 58.6%, and ADRs peaking at $372.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,451, occupancy could drop to 36.4%, and ADRs may adjust down to $345.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Cotswold District.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Cotswold District seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Cotswold District (2025)

Exploring the top neighborhoods for short-term rentals in Cotswold District? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Bourton-on-the-Water
A picturesque village known as the 'Venice of the Cotswolds', famous for its charming bridges and scenic waterways, attracting visitors year-round.
Cotswold Motoring Museum, Birdland Park and Gardens, The Model Village, Bourton-on-the-Water River, The Old Mill Museum
Stow-on-the-Wold
A historic market town renowned for its antique shops and rural charm. Stow serves as a gateway to exploring the surrounding countryside and is popular with tourists seeking a traditional Cotswold experience.
Market Square, St. Edward's Church, The Digging deeps antiques, Fosse Gallery, Bourton Model Railway
Chipping Campden
Famous for its beautiful High Street lined with historic buildings and art and craft heritage. It's a favored spot for those exploring the Arts and Crafts movement and the Cotswold Way.
Chipping Campden Market Hall, Hidcote Manor Garden, Court Barn Museum, The Old Campden House, Chipping Campden Church of St James
Cirencester
Known as the 'Capital of the Cotswolds', it offers a rich history, extensive Roman heritage, and is a hub for art and culture, making it attractive to both tourists and locals.
Corinium Museum, Cirencester Park, Bibury, The Baptist Church, Market Place
Moreton-in-Marsh
A classic Cotswold market town with a bustling market and excellent transport links, making it ideal for visitors exploring the Cotswolds.
The Old Market Hall, Moreton-in-Marsh Railway Station, Batsford Arboretum, Cotswold Falconry Centre, The Broadway Tower
Slad
A quaint village known for its lovely countryside and as the home of author Laurie Lee. It attracts nature lovers and those seeking tranquility.
The Laurie Lee Wildlife Way, Hilliers Garden Centre, The Woolpack Inn, St. John the Baptist Church, Walking trails
Tetbury
A historic town known for its royal connections and antique shops, offering a mix of culture, history, and natural beauty that attracts visitors.
Highgrove House, The Tetbury Market House, Snowshill Manor, Tetbury Goods Shed, The Royal Oak
Witney
A charming market town situated on the River Windrush, known for its beautiful buildings and proximity to the Cotswolds, popular with both tourists and locals.
Witney Lake and Country Park, West Oxfordshire Museum, The Church of St. Mary, Cogges Manor Farm, The Witney Blanket Hall

Understanding Airbnb License Requirements & STR Laws in Cotswold District (2025)

While Cotswold District, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Cotswold District to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Cotswold District (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Cotswold Districtbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

50 Minety Lake Serenity Escape

50 Minety Lake Serenity Escape

Entire Place • 5 bedrooms

$424,771
Revenue
90.3%
Occupancy
$1404.16
Daily Rate
Second Spring Lakehouse Yoga and Wellness Retreat

Second Spring Lakehouse Yoga and Wellness Retreat

Entire Place • 7 bedrooms

$364,374
Revenue
91.0%
Occupancy
$1028.73
Daily Rate
Two Cottages Perfect For Entertaining

Two Cottages Perfect For Entertaining

Entire Place • 5 bedrooms

$333,649
Revenue
32.8%
Occupancy
$1842.24
Daily Rate
Silk Mill House - Unique Stay

Silk Mill House - Unique Stay

Entire Place • 6 bedrooms

$328,251
Revenue
78.8%
Occupancy
$1214.70
Daily Rate
Stylish 5 bedroom lake house - with large hot tub

Stylish 5 bedroom lake house - with large hot tub

Entire Place • 5 bedrooms

$324,445
Revenue
78.0%
Occupancy
$1062.77
Daily Rate
Stanway House, 8 bed 8 Bath Spacious Cotswold Home

Stanway House, 8 bed 8 Bath Spacious Cotswold Home

Entire Place • 8 bedrooms

$313,928
Revenue
72.3%
Occupancy
$1164.60
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Cotswold District (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Cotswold District based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
StayCotswold100$4,691,29224674.46/5.0
Jan And Jamie21$3,312,43412684.84/5.0
Cottages55$3,177,2089173.72/5.0
Harry43$2,827,9622263.25/5.0
Cotswold Water Park Retreats23$1,966,47623634.94/5.0
Tracey41$1,917,92815844.63/5.0
Kasha17$1,911,4694774.60/5.0
Bolthole Retreats63$1,242,54515644.44/5.0
Gemma Elizabeth12$1,143,63912844.89/5.0
Mark5$1,132,4366034.78/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Cotswold District.

Dive Deeper: Advanced Cotswold District STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Cotswold District. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Cotswold District Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Cotswold District

  • The Cotswold District Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.3% of the 1,829 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Cotswold District, House properties are the most common (72.6%), reflecting the local real estate landscape.
  • Houses represent a significant 72.6% portion, catering likely to families or larger groups.
  • The presence of 6.6% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like unique stays, outdoor/unique, others (combined 12.1%) offer potential for unique stay experiences.

Cotswold District Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Cotswold District

  • The dominant room capacity in Cotswold District is 1 bedroom listings, making up 25.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 51.6% of the active Airbnb listings in Cotswold District, indicating a high concentration in these sizes.
  • A significant 42.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Cotswold District.

Cotswold District Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Cotswold District

  • The most common guest capacity trend in Cotswold District vacation rentals is listings accommodating 4 guests (23.9%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Cotswold District STR market, accounting for 45.8% of listings.
  • 41.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Cotswold District.
  • On average, properties in Cotswold District are equipped to host 4.6 guests.

Cotswold District Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Cotswold District

  • The most common availability pattern in Cotswold District falls within the 271-366 days range, representing 33% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 63.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Cotswold District (30.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 38.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Cotswold District Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (15.8%)

1 Night

275 listings

15.8% of total

2 Nights (48.6%)

2 Nights

846 listings

48.6% of total

3 Nights (12.1%)

3 Nights

211 listings

12.1% of total

4-6 Nights (1.2%)

4-6 Nights

20 listings

1.2% of total

7-29 Nights (0.6%)

7-29 Nights

10 listings

0.6% of total

30+ Nights (21.7%)

30+ Nights

377 listings

21.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Cotswold District is 2 Nights, adopted by 48.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (64.4%) of the Cotswold District Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (21.7%) caters to monthly stays (30+ nights) in Cotswold District, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 48.6% of Cotswold District hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.8% currently do.
  • A 2-night minimum appears standard (48.6%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 21.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Cotswold District.

Cotswold District Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (8.1%)

Super Strict 60 Days

135 listings

8.1% of total

Super Strict 30 Days

55 listings

3.3% of total

Non-refundable

6 listings

0.4% of total

Refundable

4 listings

0.2% of total

Flexible (10.8%)

Flexible

179 listings

10.8% of total

Moderate (21%)

Moderate

349 listings

21% of total

Firm (21.8%)

Firm

361 listings

21.8% of total

Strict (34.3%)

Strict

569 listings

34.3% of total

Cancellation Policy Insights for Cotswold District

  • The prevailing Airbnb cancellation policy trend in Cotswold District is Strict, used by 34.3% of listings.
  • A majority (56.1%) of hosts in Cotswold District utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 34.3% market standard in Cotswold District.
  • With 34.3% using Strict terms, this is a viable option in Cotswold District, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Cotswold District.

Cotswold District STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Cotswold District

  • The overall average booking lead time for vacation rentals in Cotswold District is 65 days.
  • Guests book furthest in advance for stays during July (average 102 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 48 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (90 days avg.) sees the longest lead times, while Winter (62 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (65 days) as a baseline for your pricing and availability strategy in Cotswold District.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 102 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 90 days) to capture early planners.
  • Monitor your own booking lead times against these Cotswold District averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Cotswold District (2025)

Amenity Prevalence

Amenity Insights for Cotswold District

  • Essential amenities in Cotswold District that guests expect include: Smoke alarm, Heating, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Cotswold District: Smoke alarm, Heating, Wifi.
  • Prioritize adding missing essentials: Smoke alarm, Heating, Wifi.
  • Consider adding popular differentiators like TV or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Cotswold District to stay competitive.

Cotswold District Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Cotswold District

  • The typical guest profile for Airbnb in Cotswold District consists of primarily domestic travelers (75%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 74.5% of guests.
  • Key international markets include United Kingdom (74.5%) and United States (10.6%).
  • Top languages spoken are English (67.5%) followed by French (7.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Cotswold District Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Englishcombe13$8,558$573.6949%
Dorney12$8,335$622.4845%
Chew Magna14$6,649$399.5946%
Lambourn11$6,081$669.4728%
City of Westminster1,327$6,043$486.6652%
Long Sutton17$5,726$383.8846%
Stoke St. Michael10$5,277$424.0442%
Winsham10$5,154$484.2252%
Oldland Common13$5,093$355.4743%
Wraysbury14$4,719$396.1846%

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