Cleethorpes Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Cleethorpes in 2025? Explore comprehensive Airbnb analytics for Cleethorpes, England, United Kingdom to uncover income potential. This 2025 STR market report for Cleethorpes, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 156 active listings.

Whether you're considering an Airbnb investment in Cleethorpes, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Cleethorpes Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Cleethorpes Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$125
The average rental revenue earned for an occupied room per day in Cleethorpes.
Occupancy Rate(?)
37.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,016
Typical annual income for an Airbnb listing in Cleethorpes. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
13.5%
Strong growth (13.5%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Cleethorpes.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Cleethorpes.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
156
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Cleethorpes (2025)

Understanding the monthly revenue variations for Airbnb listings in Cleethorpes is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Cleethorpes is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Cleethorpes across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,667+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,440 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,447 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $637, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Cleethorpes

Cleethorpes Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Cleethorpes STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Cleethorpes:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 38%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Cleethorpes

Average Daily Rate (ADR) Airbnb Trends in Cleethorpes (2025)

Effective short term rental pricing strategy in Cleethorpes involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Cleethorpes typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $201+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $148 or more.
  • Typical properties (Median) charge around $107 per night.
  • Entry-level properties (Bottom 25%) earn around $77 per night.

Average Daily Rate (ADR) Trend by Month in Cleethorpes

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Airbnb Seasonality Analysis & Trends in Cleethorpes (2025)

Peak Season (May, August, April)
  • Revenue averages $2,336 per month
  • Occupancy rates average 48.8%
  • Daily rates average $120
Shoulder Season
  • Revenue averages $1,643 per month
  • Occupancy maintains around 39.0%
  • Daily rates hold near $122
Low Season (February, March, November)
  • Revenue drops to average $1,253 per month
  • Occupancy decreases to average 34.8%
  • Daily rates adjust to average $122

Seasonality Insights for Cleethorpes

  • The Airbnb seasonality in Cleethorpes shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Cleethorpes's highest earning potential, with monthly revenues capable of climbing to $2,471, occupancy reaching a high of 57.6%, and ADRs peaking at $127.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,069, occupancy could drop to 29.8%, and ADRs may adjust down to $117.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Cleethorpes.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Cleethorpes seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Cleethorpes (2025)

Exploring the top neighborhoods for short-term rentals in Cleethorpes? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Cleethorpes Beach
A popular destination for tourists seeking sun and sea, located right on the coast. Offers a beautiful sandy beach and a range of seaside attractions.
Cleethorpes Beach, Pier Gardens, Cleethorpes Boating Lake, Wonderland Cleethorpes, Pleasure Island Family Theme Park
Central Cleethorpes
The heart of the town with easy access to shops, restaurants, and local amenities. Great for visitors looking to experience the local culture and conveniences.
St. Peter's Church, North Promenade, Local shops and cafes, Cleethorpes Market
Humberston Fitties
A unique caravan park and holiday site known for its retro beach huts. Attracts visitors looking for a quirky beach holiday experience.
Humberston Fitties, Local beach access, Nature walks, Nearby cafes
Thorpe Park
A holiday park that features a range of accommodations including caravans and lodges, popular with families and those looking for a more resort-like experience.
Thorpe Park, Indoor swimming pool, Entertainment facilities, Beach access
Sandy Acres
A family-friendly holiday park with various lodges and camping options. Ideal for guests looking for a relaxed, outdoor vacation.
Sandy Acres Holiday Park, Nature parks, Walking trails
Cleethorpes Historic Pier
A historic area known for its funfair and amusements. Perfect for families and tourists seeking nostalgic seaside entertainment.
Cleethorpes Pier, Funfair attractions, Traditional seaside amusements
North Sea Observatory
A nature reserve and observatory that attracts visitors interested in wildlife and the environment. Unique for eco-tourism.
North Sea Observatory, Nature trails, Bird watching
Grimsby Marina
Close to Cleethorpes, offers a good mixture of scenic views and local dining options. Attracts visitors interested in maritime experiences.
Grimsby Marina, Restaurants and bars, Maritime Museum

Understanding Airbnb License Requirements & STR Laws in Cleethorpes (2025)

While Cleethorpes, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Cleethorpes to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Cleethorpes (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Cleethorpesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Modern/Beautiful Walk to Beach Shops Bars Cafés

Modern/Beautiful Walk to Beach Shops Bars Cafés

Entire Place • 3 bedrooms

$60,739
Revenue
70.2%
Occupancy
$207.40
Daily Rate
“Hot Tub, Private Parking, King Bed, Beach Luxury”

“Hot Tub, Private Parking, King Bed, Beach Luxury”

Entire Place • 2 bedrooms

$57,240
Revenue
72.5%
Occupancy
$196.09
Daily Rate
Driftwood House - seaside house entire property

Driftwood House - seaside house entire property

Entire Place • 4 bedrooms

$55,322
Revenue
48.8%
Occupancy
$245.42
Daily Rate
"Boho Beach Retreat: Hot Tub, King Beds, Central”

"Boho Beach Retreat: Hot Tub, King Beds, Central”

Entire Place • 3 bedrooms

$49,292
Revenue
53.5%
Occupancy
$205.28
Daily Rate
Modern seaside home

Modern seaside home

Entire Place • 4 bedrooms

$43,571
Revenue
57.1%
Occupancy
$165.02
Daily Rate
Unique/Stylish close to Beaches Restaurants Shops

Unique/Stylish close to Beaches Restaurants Shops

Entire Place • 3 bedrooms

$38,480
Revenue
63.8%
Occupancy
$159.99
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Cleethorpes (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Cleethorpes based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Sam3$145,0103094.94/5.0
Jarek7$130,684353.24/5.0
Christine2$99,2191564.97/5.0
Ben5$91,365444.95/5.0
Valerie4$67,7913013.73/5.0
Daniel3$65,651293.33/5.0
Jules3$64,549614.97/5.0
Jaime3$64,0821344.86/5.0
Christopher3$59,5571304.94/5.0
Apex Serviced Accommodation3$59,4671584.69/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Cleethorpes.

Dive Deeper: Advanced Cleethorpes STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Cleethorpes. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Cleethorpes Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Cleethorpes

  • The Cleethorpes Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80.8% of the 156 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Cleethorpes, House properties are the most common (61.5%), reflecting the local real estate landscape.
  • Houses represent a significant 61.5% portion, catering likely to families or larger groups.
  • Smaller segments like outdoor/unique, others, hotel/boutique (combined 5.1%) offer potential for unique stay experiences.

Cleethorpes Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Cleethorpes

  • The dominant room capacity in Cleethorpes is 2 bedrooms listings, making up 28.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 54.4% of the active Airbnb listings in Cleethorpes, indicating a high concentration in these sizes.
  • A significant 30.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Cleethorpes.

Cleethorpes Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Cleethorpes

  • The most common guest capacity trend in Cleethorpes vacation rentals is listings accommodating 2 guests (21.2%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 6 guests dominate the Cleethorpes STR market, accounting for 41.7% of listings.
  • 28.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Cleethorpes.
  • On average, properties in Cleethorpes are equipped to host 3.6 guests.

Cleethorpes Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Cleethorpes

  • The most common availability pattern in Cleethorpes falls within the 271-366 days range, representing 53.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 81.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Cleethorpes (28.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 21.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Cleethorpes Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (13%)

1 Night

19 listings

13% of total

2 Nights (53.4%)

2 Nights

78 listings

53.4% of total

3 Nights (8.9%)

3 Nights

13 listings

8.9% of total

4-6 Nights (4.8%)

4-6 Nights

7 listings

4.8% of total

7-29 Nights (8.2%)

7-29 Nights

12 listings

8.2% of total

30+ Nights (11.6%)

30+ Nights

17 listings

11.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Cleethorpes is 2 Nights, adopted by 53.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (66.4%) of the Cleethorpes Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (11.6%) caters to monthly stays (30+ nights) in Cleethorpes, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 53.4% of Cleethorpes hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13% currently do.
  • A 2-night minimum appears standard (53.4%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 11.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Cleethorpes.

Cleethorpes Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (41.5%)

Flexible

54 listings

41.5% of total

Moderate (23.1%)

Moderate

30 listings

23.1% of total

Firm (15.4%)

Firm

20 listings

15.4% of total

Strict (20%)

Strict

26 listings

20% of total

Cancellation Policy Insights for Cleethorpes

  • The prevailing Airbnb cancellation policy trend in Cleethorpes is Flexible, used by 41.5% of listings.
  • There's a relatively balanced mix between guest-friendly (64.6%) and stricter (35.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 41.5% market standard in Cleethorpes.
  • Regularly review your cancellation policy against competitors and market demand shifts in Cleethorpes.

Cleethorpes STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Cleethorpes

  • The overall average booking lead time for vacation rentals in Cleethorpes is 38 days.
  • Guests book furthest in advance for stays during June (average 58 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in October (average 27 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (50 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (38 days) as a baseline for your pricing and availability strategy in Cleethorpes.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 58 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 50 days) to capture early planners.
  • Monitor your own booking lead times against these Cleethorpes averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Cleethorpes (2025)

Amenity Prevalence

Amenity Insights for Cleethorpes

  • Essential amenities in Cleethorpes that guests expect include: Smoke alarm, TV, Wifi, Kitchen, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Washer, Carbon monoxide alarm, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Cleethorpes: Smoke alarm, TV, Wifi, Kitchen, Heating.
  • Prioritize adding missing essentials: TV, Wifi, Kitchen, Heating.
  • Consider adding popular differentiators like Washer or Carbon monoxide alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Cleethorpes to stay competitive.

Cleethorpes Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Cleethorpes

  • The typical guest profile for Airbnb in Cleethorpes consists of primarily domestic travelers (94%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 93.6% of guests.
  • Key international markets include United Kingdom (93.6%) and United States (1.3%).
  • Top languages spoken are English (76.2%) followed by French (5.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from England and London.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Cleethorpes Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Grinton14$5,456$365.0551%
Stamford Bridge11$4,669$410.1438%
Appleby10$4,577$332.3944%
Flore10$4,534$347.0340%
Hayton13$4,333$239.5360%
Bishop Monkton11$3,999$272.0048%
Escrick10$3,849$322.0744%
Southburn18$3,837$225.1249%
Ravensworth10$3,717$203.7657%
Blubberhouses11$3,457$361.3741%

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