Chorley Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Chorley in 2025? Explore comprehensive Airbnb analytics for Chorley, England, United Kingdom to uncover income potential. This 2025 STR market report for Chorley, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 65 active listings.
Whether you're considering an Airbnb investment in Chorley, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Chorley Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Chorley Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Chorley (2025)
Understanding the monthly revenue variations for Airbnb listings in Chorley is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Chorley is typically April, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Chorley across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,488+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,102 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,804 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $850, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Chorley
Chorley Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Chorley STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Chorley:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 44%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Chorley
Average Daily Rate (ADR) Airbnb Trends in Chorley (2025)
Effective short term rental pricing strategy in Chorley involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Chorley typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $268+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $165 or more.
- Typical properties (Median) charge around $108 per night.
- Entry-level properties (Bottom 25%) earn around $83 per night.
Average Daily Rate (ADR) Trend by Month in Chorley
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Airbnb Seasonality Analysis & Trends in Chorley (2025)
Peak Season (April, July, May)
- Revenue averages $2,608 per month
- Occupancy rates average 46.2%
- Daily rates average $155
Shoulder Season
- Revenue averages $2,190 per month
- Occupancy maintains around 46.3%
- Daily rates hold near $153
Low Season (February, March, November)
- Revenue drops to average $1,688 per month
- Occupancy decreases to average 43.6%
- Daily rates adjust to average $141
Seasonality Insights for Chorley
- The Airbnb seasonality in Chorley shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Chorley's highest earning potential, with monthly revenues capable of climbing to $2,639, occupancy reaching a high of 54.7%, and ADRs peaking at $159.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,646, occupancy could drop to 36.4%, and ADRs may adjust down to $140.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Chorley.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Chorley seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Chorley (2025)
Exploring the top neighborhoods for short-term rentals in Chorley? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Chorley Town Centre | The bustling heart of Chorley with shops, restaurants, and community events. It's highly accessible and popular among visitors looking to explore local attractions. | Chorley Market, Astley Park, Chorley Little Theatre, Cedar Farm, Yarrow Valley Country Park |
| Astley Park | A picturesque park offering beautiful landscapes, historic buildings, and recreational activities. Ideal for visitors seeking relaxation and nature within close reach of the town. | Astley Hall, Parks Garden, Jenny's Wood, Play Area, Walking Trails |
| Brindle | A charming village area known for its serene environment and beautiful countryside, perfect for those looking to escape the hustle and bustle. | Brindle Community Centre, Local pubs, Nearby walking trails, Historic churches, Brindle Lodge |
| Buckshaw Village | A modern residential area that attracts families and business travelers due to its proximity to transport links and local amenities. | Buckshaw Village Community Centre, Parks and Green Spaces, Local shops and eateries |
| Withnell | A peaceful village, ideal for visitors looking to enjoy the countryside and benefit from local hiking and biking trails. | Withnell Fold, Moss Bridge, Hiking routes, Local wildlife |
| Wrightington | Known for its tranquil settings and luxury accommodations, it's perfect for business professionals and guests seeking a quiet retreat. | Wrightington Hospital, Local pubs, Scenic views |
| Euxton | A suburban area that combines a friendly community vibe with easy access to larger cities, making it great for both leisure and business stays. | Euxton Park, Local shops, Euxton Hall |
| Chorleywood | This area offers a variety of natural beauty and outdoor activities, attracting tourists who appreciate nature and rural areas near urban conveniences. | Chorleywood Common, Rural pathways, Local cafes |
Understanding Airbnb License Requirements & STR Laws in Chorley (2025)
While Chorley, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Chorley to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Chorley (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Chorleybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Spacious 4BR w/Parking - Perfect for Contractors!
Entire Place • 4 bedrooms
Private lodge with rural views
Entire Place • 1 bedroom
Unique 3 bedroom country cottage with field views.
Entire Place • 3 bedrooms
The Restored Cottage.
Entire Place • 3 bedrooms
Cosy Country Cottage in Idyllic Surroundings
Entire Place • 1 bedroom
Lantana House in the heart of Lancashire.
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Chorley (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Chorley based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Holly | 2 | $70,289 | 491 | 4.93/5.0 |
| Paul & Clare | 2 | $69,597 | 17 | 4.86/5.0 |
| Jacqueline | 1 | $54,853 | 13 | 5.00/5.0 |
| Deborah | 1 | $50,927 | 36 | 5.00/5.0 |
| Host #461056995 | 1 | $48,011 | 37 | 4.97/5.0 |
| Lyndsey | 1 | $44,946 | 22 | 4.91/5.0 |
| Adam | 6 | $43,842 | 66 | 3.94/5.0 |
| Mimi | 1 | $43,180 | 83 | 4.90/5.0 |
| Julie | 1 | $41,671 | 117 | 5.00/5.0 |
| Dawn | 5 | $41,353 | 153 | 4.90/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Chorley.
Dive Deeper: Advanced Chorley STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Chorley. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsChorley Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Chorley
- The Chorley Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 76.9% of the 65 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Chorley, House properties are the most common (72.3%), reflecting the local real estate landscape.
- Houses represent a significant 72.3% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique, unique stays, hotel/boutique (combined 7.6%) offer potential for unique stay experiences.
Chorley Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Chorley
- The dominant room capacity in Chorley is 2 bedrooms listings, making up 29.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 56.9% of the active Airbnb listings in Chorley, indicating a high concentration in these sizes.
- A significant 21.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Chorley.
Chorley Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Chorley
- The most common guest capacity trend in Chorley vacation rentals is listings accommodating 4 guests (33.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Chorley STR market, accounting for 50.7% of listings.
- 20.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Chorley.
- On average, properties in Chorley are equipped to host 3.5 guests.
Chorley Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Chorley
- The most common availability pattern in Chorley falls within the 271-366 days range, representing 40% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 66.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Chorley (27.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 33.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Chorley Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
23 listings
39% of total
2 Nights
19 listings
32.2% of total
3 Nights
5 listings
8.5% of total
4-6 Nights
3 listings
5.1% of total
7-29 Nights
1 listings
1.7% of total
30+ Nights
8 listings
13.6% of total
Key Insights
- The most prevalent minimum stay requirement in Chorley is 1 Night, adopted by 39% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (71.2%) of the Chorley Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (13.6%) caters to monthly stays (30+ nights) in Chorley, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 39% of Chorley hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 13.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Chorley.
Chorley Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
2 listings
3.6% of total
Flexible
24 listings
42.9% of total
Moderate
12 listings
21.4% of total
Firm
11 listings
19.6% of total
Strict
7 listings
12.5% of total
Cancellation Policy Insights for Chorley
- The prevailing Airbnb cancellation policy trend in Chorley is Flexible, used by 42.9% of listings.
- There's a relatively balanced mix between guest-friendly (64.3%) and stricter (32.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 42.9% market standard in Chorley.
- Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Chorley.
Chorley STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Chorley
- The overall average booking lead time for vacation rentals in Chorley is 42 days.
- Guests book furthest in advance for stays during May (average 67 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (62 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Chorley.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 67 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 62 days) to capture early planners.
- Monitor your own booking lead times against these Chorley averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Chorley (2025)
Amenity Prevalence
Amenity Insights for Chorley
- Essential amenities in Chorley that guests expect include: Heating, Smoke alarm, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Free parking on premises, Essentials are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Chorley: Heating, Smoke alarm, TV.
- Prioritize adding missing essentials: Heating, Smoke alarm, TV.
- Consider adding popular differentiators like Wifi or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Chorley to stay competitive.
Chorley Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Chorley
- The typical guest profile for Airbnb in Chorley consists of primarily domestic travelers (88%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 87.9% of guests.
- Key international markets include United Kingdom (87.9%) and Australia (3.7%).
- Top languages spoken are English (71.2%) followed by French (7.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Chorley Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Grinton | 14 | $5,456 | $365.05 | 51% |
| Cartmel Fell | 17 | $4,719 | $331.68 | 52% |
| Casterton | 11 | $4,578 | $300.82 | 51% |
| Cark | 11 | $4,540 | $885.21 | 31% |
| Flore | 10 | $4,534 | $347.03 | 40% |
| Abbeycwmhir | 10 | $4,502 | $259.18 | 49% |
| Craven Arms | 10 | $4,487 | $292.69 | 50% |
| Eglwys-bach | 16 | $4,413 | $315.23 | 52% |
| Waverton | 16 | $4,358 | $444.20 | 33% |
| Hayton | 13 | $4,333 | $239.53 | 60% |