Bradford-on-Avon Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Bradford-on-Avon in 2025? Explore comprehensive Airbnb analytics for Bradford-on-Avon, England, United Kingdom to uncover income potential. This 2025 STR market report for Bradford-on-Avon, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 80 active listings.
Whether you're considering an Airbnb investment in Bradford-on-Avon, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Bradford-on-Avon Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Bradford-on-Avon Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Bradford-on-Avon (2025)
Understanding the monthly revenue variations for Airbnb listings in Bradford-on-Avon is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Bradford-on-Avon is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Bradford-on-Avon across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,840+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,875 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,571 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,678, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Bradford-on-Avon
Bradford-on-Avon Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Bradford-on-Avon STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Bradford-on-Avon:
- Best-in-class properties (Top 10%) achieve 90%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 79% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 59%.
- Entry-level properties (Bottom 25%) average 37% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Bradford-on-Avon
Average Daily Rate (ADR) Airbnb Trends in Bradford-on-Avon (2025)
Effective short term rental pricing strategy in Bradford-on-Avon involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Bradford-on-Avon typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $289+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $191 or more.
- Typical properties (Median) charge around $135 per night.
- Entry-level properties (Bottom 25%) earn around $98 per night.
Average Daily Rate (ADR) Trend by Month in Bradford-on-Avon
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Airbnb Seasonality Analysis & Trends in Bradford-on-Avon (2025)
Peak Season (May, June, August)
- Revenue averages $3,830 per month
- Occupancy rates average 65.1%
- Daily rates average $163
Shoulder Season
- Revenue averages $3,119 per month
- Occupancy maintains around 57.9%
- Daily rates hold near $167
Low Season (January, February, March)
- Revenue drops to average $2,376 per month
- Occupancy decreases to average 46.0%
- Daily rates adjust to average $166
Seasonality Insights for Bradford-on-Avon
- The Airbnb seasonality in Bradford-on-Avon shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Bradford-on-Avon's highest earning potential, with monthly revenues capable of climbing to $3,887, occupancy reaching a high of 71.2%, and ADRs peaking at $183.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,323, occupancy could drop to 41.8%, and ADRs may adjust down to $160.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Bradford-on-Avon.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Bradford-on-Avon seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Bradford-on-Avon (2025)
Exploring the top neighborhoods for short-term rentals in Bradford-on-Avon? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| City Centre | The heart of Bradford-on-Avon with historic architecture, charming streets, and easy access to shops and restaurants. Attracts tourists wanting to explore the town's rich heritage. | Claverton Pumping Station, Bradford-on-Avon Museum, The Canal Trust, Holy Trinity Church, Shambles Old Bakery |
| Trowbridge Road | A picturesque area with beautiful views of the river and the countryside. It's popular for those looking for a peaceful retreat close to nature. | River Avon, Walking and biking trails, Aqueduct, Bridges over the river |
| Windsor Hill | A tranquil residential area that offers stunning views and easy access to local parks, making it a great spot for tourists seeking a quiet getaway. | Windsor Hill Nature Reserve, Hilly fields with great views, Local eateries |
| Wingfield | Known for its historic Wingfield Castle ruins and scenic surroundings. Ideal for guests interested in history and outdoor activities. | Wingfield Castle, Countryside walks, Local history sites |
| Freshford | A charming village near Bradford-on-Avon, Freshford offers quiet countryside living with traditional pubs and scenic views. Ideal for weekend getaways. | Freshford Village Hall, Limpley Stoke Valley, Freshford Mill, Local pubs |
| Bath Road | A vibrant area with a mix of shops, eateries, and amenities. Very convenient for guests needing quick access to Bradford-on-Avon and surrounding areas. | Local cafes, Restaurants, Close to public transport, Markets |
| Seymour Road | A primarily residential area with easy access to parks and recreational facilities, perfect for families visiting Bradford-on-Avon. | Local parks, Children's play areas, Family-friendly cafes |
| Claverton Down | Located a bit away from the town center, this area offers a calm and serene environment, making it perfect for those who prefer a quieter stay. | Claverton Down Park, Views over Bradford-on-Avon, Tranquil surroundings |
Understanding Airbnb License Requirements & STR Laws in Bradford-on-Avon (2025)
While Bradford-on-Avon, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Bradford-on-Avon to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Bradford-on-Avon (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Bradford-on-Avonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Escape to the country Cotswolds beautiful barn
Entire Place • 5 bedrooms
Spacious Stone Cottage in Quite Location
Entire Place • 3 bedrooms
Quirky & Spectacular Family Home Chapel Conversion
Entire Place • 3 bedrooms
Guest Homes | Longscroft Manor
Entire Place • 5 bedrooms
Central, beautiful home - with parking
Entire Place • 4 bedrooms
Cosy 3-bedroom home with garden and log burner.
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Bradford-on-Avon (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Bradford-on-Avon based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Airready | 4 | $198,552 | 190 | 4.93/5.0 |
| Sue | 3 | $156,379 | 335 | 4.91/5.0 |
| Alan | 3 | $116,373 | 595 | 4.92/5.0 |
| Amanda | 2 | $115,445 | 760 | 4.89/5.0 |
| Penny | 1 | $104,949 | 21 | 5.00/5.0 |
| Jodie | 2 | $97,526 | 89 | 4.95/5.0 |
| Sarah | 1 | $87,213 | 19 | 4.63/5.0 |
| Host #235517932 | 1 | $83,222 | 2 | 0.00/5.0 |
| Nicola | 1 | $67,483 | 155 | 4.95/5.0 |
| Helen | 3 | $65,032 | 19 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Bradford-on-Avon.
Dive Deeper: Advanced Bradford-on-Avon STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Bradford-on-Avon. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBradford-on-Avon Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Bradford-on-Avon
- The Bradford-on-Avon Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90% of the 80 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Bradford-on-Avon, House properties are the most common (53.8%), reflecting the local real estate landscape.
- Houses represent a significant 53.8% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique, hotel/boutique (combined 5.0%) offer potential for unique stay experiences.
Bradford-on-Avon Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Bradford-on-Avon
- The dominant room capacity in Bradford-on-Avon is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 70.0% of the active Airbnb listings in Bradford-on-Avon, indicating a high concentration in these sizes.
- A significant 21.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Bradford-on-Avon.
Bradford-on-Avon Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Bradford-on-Avon
- The most common guest capacity trend in Bradford-on-Avon vacation rentals is listings accommodating 2 guests (47.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Bradford-on-Avon STR market, accounting for 63.8% of listings.
- A significant 47.5% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Bradford-on-Avon.
- 23.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Bradford-on-Avon.
- On average, properties in Bradford-on-Avon are equipped to host 3.3 guests.
Bradford-on-Avon Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Bradford-on-Avon
- The most common availability pattern in Bradford-on-Avon falls within the 91-180 days range, representing 38.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 43.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Bradford-on-Avon (38.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 56.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Bradford-on-Avon Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
15.4% of total
2 Nights
37 listings
47.4% of total
3 Nights
7 listings
9% of total
4-6 Nights
2 listings
2.6% of total
7-29 Nights
1 listings
1.3% of total
30+ Nights
19 listings
24.4% of total
Key Insights
- The most prevalent minimum stay requirement in Bradford-on-Avon is 2 Nights, adopted by 47.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (62.8%) of the Bradford-on-Avon Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (24.4%) caters to monthly stays (30+ nights) in Bradford-on-Avon, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 47.4% of Bradford-on-Avon hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.4% currently do.
- A 2-night minimum appears standard (47.4%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 24.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Bradford-on-Avon.
Bradford-on-Avon Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
17 listings
22.1% of total
Moderate
33 listings
42.9% of total
Firm
18 listings
23.4% of total
Strict
9 listings
11.7% of total
Cancellation Policy Insights for Bradford-on-Avon
- The prevailing Airbnb cancellation policy trend in Bradford-on-Avon is Moderate, used by 42.9% of listings.
- There's a relatively balanced mix between guest-friendly (65.0%) and stricter (35.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 42.9% market standard in Bradford-on-Avon.
- Using a Strict policy might deter some guests, as only 11.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Bradford-on-Avon.
Bradford-on-Avon STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Bradford-on-Avon
- The overall average booking lead time for vacation rentals in Bradford-on-Avon is 57 days.
- Guests book furthest in advance for stays during July (average 111 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 39 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (92 days avg.) sees the longest lead times, while Winter (50 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Bradford-on-Avon.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 111 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 92 days) to capture early planners.
- Monitor your own booking lead times against these Bradford-on-Avon averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Bradford-on-Avon (2025)
Amenity Prevalence
Amenity Insights for Bradford-on-Avon
- Essential amenities in Bradford-on-Avon that guests expect include: Hot water, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Hangers, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Bradford-on-Avon: Hot water, Smoke alarm, Heating.
- Prioritize adding missing essentials: Hot water, Smoke alarm, Heating.
- Consider adding popular differentiators like Essentials or Hangers to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Bradford-on-Avon to stay competitive.
Bradford-on-Avon Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Bradford-on-Avon
- The typical guest profile for Airbnb in Bradford-on-Avon consists of primarily domestic travelers (79%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 78.6% of guests.
- Key international markets include United Kingdom (78.6%) and United States (6.8%).
- Top languages spoken are English (66.1%) followed by French (9.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Bradford-on-Avon Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Englishcombe | 13 | $8,558 | $573.69 | 49% |
| Chew Magna | 14 | $6,649 | $399.59 | 46% |
| Lambourn | 11 | $6,081 | $669.47 | 28% |
| Long Sutton | 17 | $5,726 | $383.88 | 46% |
| Stoke St. Michael | 10 | $5,277 | $424.04 | 42% |
| Winsham | 10 | $5,154 | $484.22 | 52% |
| Oldland Common | 13 | $5,093 | $355.47 | 43% |
| Crai | 20 | $4,799 | $371.85 | 46% |
| Dinton | 11 | $4,637 | $242.16 | 58% |
| Limpley Stoke | 10 | $4,598 | $523.47 | 52% |