Appleby-in-Westmorland Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in England, United Kingdom
Is Airbnb profitable in Appleby-in-Westmorland in 2025? Explore comprehensive Airbnb analytics for Appleby-in-Westmorland, England, United Kingdom to uncover income potential. This 2025 STR market report for Appleby-in-Westmorland, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 30 active listings.
Whether you're considering an Airbnb investment in Appleby-in-Westmorland, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Appleby-in-Westmorland Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Appleby-in-Westmorland Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Appleby-in-Westmorland (2025)
Understanding the monthly revenue variations for Airbnb listings in Appleby-in-Westmorland is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Appleby-in-Westmorland is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Appleby-in-Westmorland across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,398+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,935 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,719 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $799, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Appleby-in-Westmorland
Appleby-in-Westmorland Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Appleby-in-Westmorland STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Appleby-in-Westmorland:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 37%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Appleby-in-Westmorland
Average Daily Rate (ADR) Airbnb Trends in Appleby-in-Westmorland (2025)
Effective short term rental pricing strategy in Appleby-in-Westmorland involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Appleby-in-Westmorland typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $322+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $242 or more.
- Typical properties (Median) charge around $156 per night.
- Entry-level properties (Bottom 25%) earn around $120 per night.
Average Daily Rate (ADR) Trend by Month in Appleby-in-Westmorland
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Airbnb Seasonality Analysis & Trends in Appleby-in-Westmorland (2025)
Peak Season (August, May, July)
- Revenue averages $2,745 per month
- Occupancy rates average 48.7%
- Daily rates average $245
Shoulder Season
- Revenue averages $2,209 per month
- Occupancy maintains around 41.0%
- Daily rates hold near $203
Low Season (February, March, June)
- Revenue drops to average $1,824 per month
- Occupancy decreases to average 34.4%
- Daily rates adjust to average $191
Seasonality Insights for Appleby-in-Westmorland
- The Airbnb seasonality in Appleby-in-Westmorland shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Appleby-in-Westmorland's highest earning potential, with monthly revenues capable of climbing to $3,055, occupancy reaching a high of 55.5%, and ADRs peaking at $249.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,716, occupancy could drop to 30.4%, and ADRs may adjust down to $161.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Appleby-in-Westmorland.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Appleby-in-Westmorland seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Appleby-in-Westmorland (2025)
Exploring the top neighborhoods for short-term rentals in Appleby-in-Westmorland? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Appleby Town Centre | The heart of Appleby-in-Westmorland, offering historic charm with local shops, cafes, and easy access to the River Eden. Attracts tourists interested in exploring the town's history and countryside. | Appleby Castle, St Lawrence's Church, The River Eden, Appleby Heritage Centre, Boroughgate |
Kirkby Stephen | A nearby market town known for beautiful landscapes and walking trails. It's a great base for hiking and exploring the Yorkshire Dales, appealing to outdoor enthusiasts and families. | Wharton Hall, St Stephen's Church, The Settle-Carlisle Railway, Nine Standards Rigg, Kirkby Stephen's market |
Eden Valley | Offers stunning scenery and a variety of outdoor activities, from walking and cycling to fishing. Ideal for nature lovers and those seeking tranquility away from city life. | M6 Motorway views, River Eden walks, Nature reserves, Historic villages, Outdoor sports opportunities |
Appleby-in-Westmorland Railway | Access to the scenic railway routes and nearby walks makes this area appealing to travelers interested in unique travel experiences and exploration of the surrounding countryside. | Appleby Railway Station, Scenic railway journeys, Local walks, Historical railway sites |
Brough | A quaint village that serves as a starting point for exploring more remote areas of the North Pennines, perfect for hikers and those looking for a peaceful getaway. | Brough Castle, Local walking trails, Peaceful village life, Scenic countryside vistas |
Penrith | Just a short drive from Appleby, it is a larger town with amenities, shopping, and dining options, making it a convenient base for tourists. | Penrith Castle, Little Salkeld Watermill, Highther Castle, Shopping centres, Cafes and restaurants |
Crosby Ravensworth | This charming village with local architecture and rural charm is ideal for visitors looking to experience the serene countryside and the welcoming community spirit of rural England. | Village greens, Local pubs, Walking trails, Historic sites |
Shap | Famous for its picturesque landscapes and proximity to the Lake District, it is attractive for tourists wanting to explore both the Lake District and the Yorkshire Dales. | Shap Abbey, Scenic walks, Local wildlife, Historic landmarks |
Understanding Airbnb License Requirements & STR Laws in Appleby-in-Westmorland (2025)
While Appleby-in-Westmorland, England, United Kingdom currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Appleby-in-Westmorland to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Appleby-in-Westmorland (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Appleby-in-Westmorlandbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Stunning Little-Apple Cottage Hot Tub, Fire, Wi-Fi
Entire Place • 3 bedrooms

Owls Nook Barn, Luxury Barn with Hot Tub & Sauna
Entire Place • 3 bedrooms

Cushion Cottage - 2 Bedroomed Cottage
Entire Place • 2 bedrooms

Cushion Bank
Entire Place • 2 bedrooms

Crown Cottage
Entire Place • 1 bedroom

The Mews - 1 bedroomed ground floor apartment
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Appleby-in-Westmorland (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Appleby-in-Westmorland based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Kyle | 5 | $177,004 | 606 | 4.91/5.0 |
JLH Property | 1 | $101,587 | 42 | 4.93/5.0 |
Natalie | 1 | $72,412 | 38 | 5.00/5.0 |
Cottages | 4 | $69,225 | 20 | 4.71/5.0 |
Nigel | 4 | $39,396 | 248 | 4.62/5.0 |
Julie | 1 | $31,556 | 28 | 4.96/5.0 |
Joanne | 1 | $29,036 | 90 | 4.91/5.0 |
Host #401722542 | 1 | $27,201 | 42 | 4.57/5.0 |
Pete | 1 | $23,932 | 101 | 4.80/5.0 |
Philip | 1 | $23,061 | 178 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Appleby-in-Westmorland.
Dive Deeper: Advanced Appleby-in-Westmorland STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Appleby-in-Westmorland. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsAppleby-in-Westmorland Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Appleby-in-Westmorland
- The Appleby-in-Westmorland Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 30 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Appleby-in-Westmorland, House properties are the most common (63.3%), reflecting the local real estate landscape.
- Houses represent a significant 63.3% portion, catering likely to families or larger groups.
- The presence of 6.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 3.3%) offer potential for unique stay experiences.
Appleby-in-Westmorland Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Appleby-in-Westmorland
- The dominant room capacity in Appleby-in-Westmorland is 2 bedrooms listings, making up 43.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 70.0% of the active Airbnb listings in Appleby-in-Westmorland, indicating a high concentration in these sizes.
- A significant 26.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Appleby-in-Westmorland.
Appleby-in-Westmorland Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Appleby-in-Westmorland
- The most common guest capacity trend in Appleby-in-Westmorland vacation rentals is listings accommodating 4 guests (33.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Appleby-in-Westmorland STR market, accounting for 56.6% of listings.
- 29.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Appleby-in-Westmorland.
- On average, properties in Appleby-in-Westmorland are equipped to host 3.7 guests.
Appleby-in-Westmorland Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Appleby-in-Westmorland
- The most common availability pattern in Appleby-in-Westmorland falls within the 271-366 days range, representing 36.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 60.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Appleby-in-Westmorland (26.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 40.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Appleby-in-Westmorland Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
50% of total
2 Nights
4 listings
14.3% of total
3 Nights
5 listings
17.9% of total
4-6 Nights
1 listings
3.6% of total
30+ Nights
4 listings
14.3% of total
Key Insights
- The most prevalent minimum stay requirement in Appleby-in-Westmorland is 1 Night, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (64.3%) of the Appleby-in-Westmorland Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (14.3%) caters to monthly stays (30+ nights) in Appleby-in-Westmorland, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 50% of Appleby-in-Westmorland hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 14.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Appleby-in-Westmorland.
Appleby-in-Westmorland Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
4 listings
14.3% of total
Flexible
9 listings
32.1% of total
Moderate
6 listings
21.4% of total
Firm
1 listings
3.6% of total
Strict
8 listings
28.6% of total
Cancellation Policy Insights for Appleby-in-Westmorland
- The prevailing Airbnb cancellation policy trend in Appleby-in-Westmorland is Flexible, used by 32.1% of listings.
- There's a relatively balanced mix between guest-friendly (53.5%) and stricter (32.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 32.1% market standard in Appleby-in-Westmorland.
- Regularly review your cancellation policy against competitors and market demand shifts in Appleby-in-Westmorland.
Appleby-in-Westmorland STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Appleby-in-Westmorland
- The overall average booking lead time for vacation rentals in Appleby-in-Westmorland is 67 days.
- Guests book furthest in advance for stays during June (average 194 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 47 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (117 days avg.) sees the longest lead times, while Winter (60 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Appleby-in-Westmorland.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 194 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 117 days) to capture early planners.
- Monitor your own booking lead times against these Appleby-in-Westmorland averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Appleby-in-Westmorland (2025)
Amenity Prevalence
Amenity Insights for Appleby-in-Westmorland
- Essential amenities in Appleby-in-Westmorland that guests expect include: Heating, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, TV, Hangers are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Appleby-in-Westmorland: Heating, Smoke alarm.
- Prioritize adding missing essentials: Smoke alarm.
- Consider adding popular differentiators like Wifi or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Appleby-in-Westmorland to stay competitive.
Appleby-in-Westmorland Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Appleby-in-Westmorland
- The typical guest profile for Airbnb in Appleby-in-Westmorland consists of primarily domestic travelers (89%), often arriving from nearby England, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 89.3% of guests.
- Key international markets include United Kingdom (89.3%) and United States (2.9%).
- Top languages spoken are English (75.7%) followed by French (5.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from England and London.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Appleby-in-Westmorland Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Gorebridge | 12 | $6,209 | $493.62 | 54% |
Grinton | 14 | $5,456 | $365.05 | 51% |
Cartmel Fell | 17 | $4,719 | $331.68 | 52% |
Casterton | 11 | $4,578 | $300.82 | 51% |
Cark | 11 | $4,540 | $885.21 | 31% |
City of Edinburgh | 4,312 | $4,528 | $274.67 | 61% |
Eglwys-bach | 16 | $4,413 | $315.23 | 52% |
Waverton | 16 | $4,358 | $444.20 | 33% |
Hayton | 13 | $4,333 | $239.53 | 60% |
Watermillock | 16 | $4,281 | $274.03 | 50% |