Pizzo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Vibo Valentia, Italy
Is Airbnb profitable in Pizzo in 2025? Explore comprehensive Airbnb analytics for Pizzo, Vibo Valentia, Italy to uncover income potential. This 2025 STR market report for Pizzo, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 220 active listings.
Whether you're considering an Airbnb investment in Pizzo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pizzo Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Pizzo Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Pizzo (2025)
Understanding the monthly revenue variations for Airbnb listings in Pizzo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pizzo is typically August, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pizzo across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,737+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,702 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $920 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $460, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Pizzo
Pizzo Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Pizzo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pizzo:
- Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Pizzo
Average Daily Rate (ADR) Airbnb Trends in Pizzo (2025)
Effective short term rental pricing strategy in Pizzo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pizzo typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $178+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $135 or more.
- Typical properties (Median) charge around $104 per night.
- Entry-level properties (Bottom 25%) earn around $79 per night.
Average Daily Rate (ADR) Trend by Month in Pizzo
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Airbnb Seasonality Analysis & Trends in Pizzo (2025)
Peak Season (August, July, October)
- Revenue averages $2,069 per month
- Occupancy rates average 48.3%
- Daily rates average $125
Shoulder Season
- Revenue averages $1,162 per month
- Occupancy maintains around 27.8%
- Daily rates hold near $115
Low Season (January, February, December)
- Revenue drops to average $640 per month
- Occupancy decreases to average 17.9%
- Daily rates adjust to average $105
Seasonality Insights for Pizzo
- The Airbnb seasonality in Pizzo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Pizzo's highest earning potential, with monthly revenues capable of climbing to $2,665, occupancy reaching a high of 58.6%, and ADRs peaking at $131.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $563, occupancy could drop to 15.7%, and ADRs may adjust down to $105.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pizzo.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Pizzo seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Pizzo (2025)
Exploring the top neighborhoods for short-term rentals in Pizzo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Pizzo Marina | A beautiful beachfront area that attracts tourists for its stunning coastline and crystal clear waters. Ideal for those looking to relax by the beach and enjoy water sports. | Pizzo Beach, Chiesetta di Piedigrotta, Gelateria S.Antonio, Pizzo Castle, Promenade |
| Historical Center | Known for its charming narrow streets and historical architecture. It offers a traditional Italian experience and is close to numerous cafes and restaurants. | Piazza della Repubblica, Church of Saint George, Castle of Pizzo, Local artisan shops, Historic buildings |
| Pizzo Castello | A historical area surrounding the famous Aragonese Castle, offering panoramic views and a rich history. It attracts history enthusiasts and tourists alike. | Aragonese Castle, Museo del Mare, Scenic viewpoints, Local festivals, Guided historical tours |
| Tonnara di Pizzo | This area is known for the old tuna processing plant and represents a unique aspect of local culture and history, appealing to visitors interested in authentic experiences. | Museum of Tuna Culture, Fishing tours, Local seafood restaurants, Picturesque coastal views, Cultural workshops |
| Vibo Valentia | Nearby city that offers additional attractions, cultural sites, and amenities. It's a great option for tourists who want to explore beyond Pizzo while enjoying convenient accommodations. | Norman Castle, Historical Ruins, Local Parks, Vibo Marina, Shopping areas |
| Sant'Onofrio | A quaint village not far from Pizzo known for its natural beauty and rural charm. It's perfect for those looking to experience a peaceful countryside getaway. | Natural parks, Local hiking trails, Rural festivals, Cultural experiences, Artisan markets |
| Capo Vaticano | Famous for its breathtaking beaches and sea views, Capo Vaticano is a must-visit for those interested in outdoor activities and stunning landscapes. | Capo Vaticano Beach, Local hiking spots, Sunset viewpoints, Sea tours, Beaches |
| Brianza di Pizzo | A charming suburban area that offers a mix of local living and proximity to Pizzo's attractions. It's a good option for longer stays and families. | Local markets, Family-friendly parks, Cafes and restaurants, Community events, Cultural heritage |
Understanding Airbnb License Requirements & STR Laws in Pizzo (2025)
Yes, Pizzo, Vibo Valentia, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pizzo to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 38% licensed listings)
Top Performing Airbnb Properties in Pizzo (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Pizzobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Marina Holiday Home - Beach House
Entire Place • 2 bedrooms
Marina Holiday Home-Casa 10 meters from the beach
Entire Place • 2 bedrooms
La Bumeliana by the sea - Lo spiffero
Entire Place • 3 bedrooms
Villa Laura sul mare - P1
Entire Place • 3 bedrooms
La Bumeliana by the sea - Daughter of the Sun
Entire Place • 3 bedrooms
Rooftop terrace with sea view in Pizzo old town
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Pizzo (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Pizzo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Emma | 40 | $277,291 | 119 | 1.70/5.0 |
| Alexandra | 14 | $92,822 | 15 | 0.98/5.0 |
| Maria | 2 | $87,880 | 210 | 4.96/5.0 |
| Valentina | 3 | $81,177 | 40 | 3.32/5.0 |
| Susan | 3 | $73,503 | 194 | 4.98/5.0 |
| Francesco | 3 | $64,958 | 180 | 4.88/5.0 |
| Pasquale | 6 | $63,976 | 128 | 4.77/5.0 |
| Maurizio | 2 | $60,176 | 36 | 4.86/5.0 |
| Silvio | 2 | $47,437 | 100 | 4.84/5.0 |
| Alexandr | 2 | $44,438 | 42 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pizzo.
Dive Deeper: Advanced Pizzo STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pizzo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPizzo Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Pizzo
- The Pizzo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.8% of the 220 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Pizzo, Apartment/Condo properties are the most common (65.5%), reflecting the local real estate landscape.
- Houses represent a significant 32.3% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 2.3%) offer potential for unique stay experiences.
Pizzo Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Pizzo
- The dominant room capacity in Pizzo is 2 bedrooms listings, making up 43.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 79.5% of the active Airbnb listings in Pizzo, indicating a high concentration in these sizes.
Pizzo Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Pizzo
- The most common guest capacity trend in Pizzo vacation rentals is listings accommodating 4 guests (35.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Pizzo STR market, accounting for 59.1% of listings.
- 32.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pizzo.
- On average, properties in Pizzo are equipped to host 4.5 guests.
Pizzo Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Pizzo
- The most common availability pattern in Pizzo falls within the 271-366 days range, representing 75% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Pizzo (43.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Pizzo Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
46 listings
24.2% of total
2 Nights
23 listings
12.1% of total
3 Nights
25 listings
13.2% of total
4-6 Nights
44 listings
23.2% of total
7-29 Nights
42 listings
22.1% of total
30+ Nights
10 listings
5.3% of total
Key Insights
- The most prevalent minimum stay requirement in Pizzo is 1 Night, adopted by 24.2% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 24.2% of Pizzo hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 5.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pizzo.
Pizzo Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
33 listings
23.1% of total
Moderate
44 listings
30.8% of total
Strict
66 listings
46.2% of total
Cancellation Policy Insights for Pizzo
- The prevailing Airbnb cancellation policy trend in Pizzo is Strict, used by 46.2% of listings.
- There's a relatively balanced mix between guest-friendly (53.9%) and stricter (46.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 46.2% market standard in Pizzo.
- With 46.2% using Strict terms, this is a viable option in Pizzo, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Pizzo.
Pizzo STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Pizzo
- The overall average booking lead time for vacation rentals in Pizzo is 55 days.
- Guests book furthest in advance for stays during July (average 84 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 14 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (79 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (55 days) as a baseline for your pricing and availability strategy in Pizzo.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 84 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 79 days) to capture early planners.
- Monitor your own booking lead times against these Pizzo averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Pizzo (2025)
Amenity Prevalence
Amenity Insights for Pizzo
- Essential amenities in Pizzo that guests expect include: Kitchen, TV, Washer, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Air conditioning, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Pizzo: Kitchen, TV, Washer, Hot water.
- Prioritize adding missing essentials: Kitchen, TV, Washer, Hot water.
- Consider adding popular differentiators like Essentials or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Pizzo to stay competitive.
Pizzo Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Pizzo
- The typical guest profile for Airbnb in Pizzo consists of predominantly international visitors (74%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 25.9% of guests.
- Key international markets include Italy (25.9%) and Germany (17.6%).
- Top languages spoken are English (38.3%) followed by Italian (16.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Pizzo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Taormina | 973 | $2,450 | $221.38 | 47% |
| Graniti | 20 | $2,135 | $168.67 | 47% |
| Torregrotta | 16 | $2,105 | $267.72 | 36% |
| Viagrande | 34 | $1,921 | $196.41 | 38% |
| Gaggi | 16 | $1,892 | $190.10 | 40% |
| Santa Venerina | 53 | $1,872 | $219.97 | 41% |
| Tropea | 10 | $1,702 | $157.29 | 49% |
| Castelmola | 60 | $1,616 | $178.38 | 46% |
| Aci Sant'Antonio | 30 | $1,483 | $162.38 | 35% |
| Augusta | 316 | $1,458 | $191.37 | 40% |