Joppolo Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Vibo Valentia, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Joppolo in 2025? Explore comprehensive Airbnb analytics for Joppolo, Vibo Valentia, Italy to uncover income potential. This 2025 STR market report for Joppolo, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 36 active listings.

Whether you're considering an Airbnb investment in Joppolo, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Joppolo Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Joppolo Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$176
The average rental revenue earned for an occupied room per day in Joppolo.
Occupancy Rate(?)
44.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,331
Typical annual income for an Airbnb listing in Joppolo. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
22.7%
Strong growth (22.7%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Joppolo.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Joppolo.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
36
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Joppolo (2025)

Understanding the monthly revenue variations for Airbnb listings in Joppolo is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Joppolo is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Joppolo across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,654+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,403 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,160 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $585, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Joppolo

Joppolo Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Joppolo STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Joppolo:

  • Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Joppolo

Average Daily Rate (ADR) Airbnb Trends in Joppolo (2025)

Effective short term rental pricing strategy in Joppolo involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Joppolo typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $304+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $171 or more.
  • Typical properties (Median) charge around $104 per night.
  • Entry-level properties (Bottom 25%) earn around $81 per night.

Average Daily Rate (ADR) Trend by Month in Joppolo

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Airbnb Seasonality Analysis & Trends in Joppolo (2025)

Peak Season (August, September, July)
  • Revenue averages $3,437 per month
  • Occupancy rates average 52.2%
  • Daily rates average $160
Shoulder Season
  • Revenue averages $1,836 per month
  • Occupancy maintains around 37.6%
  • Daily rates hold near $157
Low Season (January, February, December)
  • Revenue drops to average $780 per month
  • Occupancy decreases to average 22.8%
  • Daily rates adjust to average $176

Seasonality Insights for Joppolo

  • The Airbnb seasonality in Joppolo shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Joppolo's highest earning potential, with monthly revenues capable of climbing to $3,781, occupancy reaching a high of 60.7%, and ADRs peaking at $187.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $747, occupancy could drop to 14.6%, and ADRs may adjust down to $138.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Joppolo.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Joppolo seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Joppolo (2025)

Exploring the top neighborhoods for short-term rentals in Joppolo? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Joppolo Beach
A beautiful coastal area with stunning views and direct beach access, popular among families and tourists looking for a relaxing beach vacation.
Joppolo Beach, Scalèa Beach, Capo Vaticano, Grotticelle Beach, Santa Maria dell'Isola
Tropea
Famous for its picturesque cliffs and crystal-clear waters, Tropea is a must-visit for its breathtaking scenery and charming old town, making it an ideal spot for tourists.
Tropea Old Town, Santa Maria dell'Isola, Tropea Cathedral, Capo Vaticano, Spiaggia di Tropea
Vibo Valentia
The capital of the province, known for its historic sites and accessibility to both the coast and the interior, it serves as a great base for exploring the area.
Vibo Valentia Castle, Pizzo Calabro, Pizzo's Tartufo, Teatro G. Da Vivio, Chiesa di Santa Maria dell'Isola
Capo Vaticano
Renowned for its stunning beaches and hiking trails, Capo Vaticano attracts nature lovers and beach enthusiasts, making it a great choice for Airbnb hosts.
Capo Vaticano Beach, Grotticelle Beach, Sentiero del Formicoli, Vivaio Garden, Fiuzzi Beach
Pizzo Calabro
A picturesque town known for its gelato and beautiful coastal views, Pizzo Calabro draws tourists looking for food experiences and scenic landscapes.
Castello Murat, Pizzo's Tartufo, Bivona Beach, Pizzo Marina, Chiesa di Piedigrotta
Nicotera
A charming town with beautiful beaches and historic ruins, Nicotera offers an authentic Calabrian experience with close proximity to nature.
Nicotera Beach, Nicotera Marina, Chiesa di San Francesco, Castello di Nicotera, Old Town Nicotera
Zambrone
Known for its tranquil beaches and beautiful views, Zambrone offers a peaceful retreat for those seeking relaxation away from busier tourist areas.
Zambrone Beach, Traamonti Beach, Capo Cozzo, Punta Starna, Punta Salvaggio
Marina di Joppolo
A small, yet charming area with beautiful waterfront and local flavor, perfect for tourists looking for a laid-back beach experience.
Marina di Joppolo Beach, Local Fish Markets, Beach Restaurants, Coastal Walks, Fishing Spots

Understanding Airbnb License Requirements & STR Laws in Joppolo (2025)

Yes, Joppolo, Vibo Valentia, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Joppolo to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 31% licensed listings)

Top Performing Airbnb Properties in Joppolo (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Joppolobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Donna Cà

Villa Donna Cà

Entire Place • 4 bedrooms

$82,541
Revenue
70.6%
Occupancy
$620.43
Daily Rate
Villa Vittoria with sea view

Villa Vittoria with sea view

Entire Place • 5 bedrooms

$58,039
Revenue
50.7%
Occupancy
$894.56
Daily Rate
Villa Belvedere Calabria

Villa Belvedere Calabria

Entire Place • 5 bedrooms

$50,390
Revenue
49.2%
Occupancy
$740.78
Daily Rate
Supreme Luxury Home

Supreme Luxury Home

Entire Place • 2 bedrooms

$30,416
Revenue
30.8%
Occupancy
$262.18
Daily Rate
Villa  Reymont

Villa Reymont

Entire Place • 4 bedrooms

$24,001
Revenue
60.8%
Occupancy
$217.81
Daily Rate
BaYu

BaYu

Entire Place • 3 bedrooms

$21,356
Revenue
46.7%
Occupancy
$292.12
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Joppolo (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Joppolo based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ville In Calabria2$140,580144.79/5.0
Antonio3$53,926454.88/5.0
Małgorzata1$50,390115.00/5.0
Rocco1$30,416124.75/5.0
Alexander3$25,7302134.86/5.0
Jacek1$24,00164.83/5.0
Pasquale2$21,808844.80/5.0
Magda1$21,35675.00/5.0
Novasol1$19,12064.00/5.0
Novasol1$16,95945.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Joppolo.

Dive Deeper: Advanced Joppolo STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Joppolo. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Joppolo Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Joppolo

  • The Joppolo Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.9% of the 36 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Joppolo, Apartment/Condo properties are the most common (50%), reflecting the local real estate landscape.
  • Houses represent a significant 47.2% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 2.8%) offer potential for unique stay experiences.

Joppolo Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Joppolo

  • The dominant room capacity in Joppolo is 2 bedrooms listings, making up 30.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 55.6% of the active Airbnb listings in Joppolo, indicating a high concentration in these sizes.
  • A significant 36.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Joppolo.

Joppolo Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Joppolo

  • The most common guest capacity trend in Joppolo vacation rentals is listings accommodating 4 guests (38.9%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Joppolo STR market, accounting for 55.6% of listings.
  • 36.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Joppolo.
  • On average, properties in Joppolo are equipped to host 4.6 guests.

Joppolo Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Joppolo

  • The most common availability pattern in Joppolo falls within the 271-366 days range, representing 66.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 97.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Joppolo (41.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 2.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Joppolo Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (20%)

1 Night

7 listings

20% of total

2 Nights (5.7%)

2 Nights

2 listings

5.7% of total

3 Nights (5.7%)

3 Nights

2 listings

5.7% of total

4-6 Nights (22.9%)

4-6 Nights

8 listings

22.9% of total

7-29 Nights (34.3%)

7-29 Nights

12 listings

34.3% of total

30+ Nights (11.4%)

30+ Nights

4 listings

11.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Joppolo is 7-29 Nights, adopted by 34.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (11.4%) caters to monthly stays (30+ nights) in Joppolo, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 7-29 Nights minimum stay, as 34.3% of Joppolo hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 11.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Joppolo.

Joppolo Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (9.7%)

Super Strict 30 Days

3 listings

9.7% of total

Super Strict 60 Days (16.1%)

Super Strict 60 Days

5 listings

16.1% of total

Flexible (19.4%)

Flexible

6 listings

19.4% of total

Moderate (32.3%)

Moderate

10 listings

32.3% of total

Strict (22.6%)

Strict

7 listings

22.6% of total

Cancellation Policy Insights for Joppolo

  • The prevailing Airbnb cancellation policy trend in Joppolo is Moderate, used by 32.3% of listings.
  • There's a relatively balanced mix between guest-friendly (51.7%) and stricter (22.6%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 32.3% market standard in Joppolo.
  • Regularly review your cancellation policy against competitors and market demand shifts in Joppolo.

Joppolo STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Joppolo

  • The overall average booking lead time for vacation rentals in Joppolo is 97 days.
  • Guests book furthest in advance for stays during November (average 179 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 36 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (141 days avg.) sees the longest lead times, while Winter (64 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (97 days) as a baseline for your pricing and availability strategy in Joppolo.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 179 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 141 days) to capture early planners.
  • Monitor your own booking lead times against these Joppolo averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Joppolo (2025)

Amenity Prevalence

Amenity Insights for Joppolo

  • Popular amenities like Wifi, Hot water, Kitchen are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Consider adding popular differentiators like Wifi or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Joppolo to stay competitive.

Joppolo Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Joppolo

  • The typical guest profile for Airbnb in Joppolo consists of predominantly international visitors (66%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 34.1% of guests.
  • Key international markets include Italy (34.1%) and Germany (25.9%).
  • Top languages spoken are English (34.5%) followed by Italian (16.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Joppolo Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Taormina973$2,450$221.3847%
Graniti20$2,135$168.6747%
Torregrotta16$2,105$267.7236%
Viagrande34$1,921$196.4138%
Gaggi16$1,892$190.1040%
Santa Venerina53$1,872$219.9741%
Cefalù1,003$1,764$182.1348%
San Marco d'Alunzio13$1,726$174.7138%
Tropea10$1,702$157.2949%
Caronia41$1,674$178.1844%

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