Città di Castello Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Umbria, Italy
Is Airbnb profitable in Città di Castello in 2025? Explore comprehensive Airbnb analytics for Città di Castello, Umbria, Italy to uncover income potential. This 2025 STR market report for Città di Castello, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 141 active listings.
Whether you're considering an Airbnb investment in Città di Castello, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Città di Castello Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Città di Castello Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Città di Castello (2025)
Understanding the monthly revenue variations for Airbnb listings in Città di Castello is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Città di Castello is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Città di Castello across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,857+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,019 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $952 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $447, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Città di Castello
Città di Castello Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Città di Castello STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Città di Castello:
- Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Città di Castello
Average Daily Rate (ADR) Airbnb Trends in Città di Castello (2025)
Effective short term rental pricing strategy in Città di Castello involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Città di Castello typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $506+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $216 or more.
- Typical properties (Median) charge around $122 per night.
- Entry-level properties (Bottom 25%) earn around $76 per night.
Average Daily Rate (ADR) Trend by Month in Città di Castello
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Airbnb Seasonality Analysis & Trends in Città di Castello (2025)
Peak Season (July, August, May)
- Revenue averages $3,066 per month
- Occupancy rates average 41.4%
- Daily rates average $243
Shoulder Season
- Revenue averages $1,614 per month
- Occupancy maintains around 29.4%
- Daily rates hold near $221
Low Season (January, February, December)
- Revenue drops to average $906 per month
- Occupancy decreases to average 23.3%
- Daily rates adjust to average $192
Seasonality Insights for Città di Castello
- The Airbnb seasonality in Città di Castello shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Città di Castello's highest earning potential, with monthly revenues capable of climbing to $3,504, occupancy reaching a high of 46.5%, and ADRs peaking at $247.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $740, occupancy could drop to 22.1%, and ADRs may adjust down to $184.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Città di Castello.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Città di Castello seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Città di Castello (2025)
Exploring the top neighborhoods for short-term rentals in Città di Castello? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Centro Storico | The historic center of Città di Castello, known for its medieval architecture and charming narrow streets. It attracts tourists interested in history, art, and culture. | Palazzo Comunale, Cattedrale di Città di Castello, Pinacoteca Comunale, Museo del Duomo, Torre di Berta |
| Sansepolcro | Nearby town famous for its Renaissance art and historical significance. A great spot for visitors exploring Tuscany and Umbria. | Piero della Francesca's Frescoes, Museo Civico, The Old Town, Chiesa di San Giovanni |
| Area del Castello | Surrounded by beautiful landscapes and renowned for its vineyards. A perfect escape for wine lovers and nature enthusiasts. | Local vineyards, Scenic landscapes, Historical significance of the castle |
| Borgo Sansepolcro | Charming village known for its picturesque streets and local markets, ideal for tourists seeking a sleepy countryside experience. | Local artisan shops, Markets, Countryside views |
| Valtiberina | A stunning valley that is home to beautiful nature trails, great for hiking and outdoor activities. Perfect for eco-tourism. | Trekking paths, Scenic views, Nature preserves |
| Pieve di Città di Castello | A peaceful area that attracts travelers looking for a quieter retreat while still being close to the town's amenities. | Local parks, Nature walks, Quiet villages nearby |
| Citerna | A nearby small medieval town boasting beautiful views and architecture, attractive to those visiting the region's historical sites. | Historical buildings, Local museums, Impressive viewpoints |
| Anghiari | Considered one of the most beautiful villages in Italy, renowned for its artistic heritage and stunning views. | Anghiari Museum, Historical architecture, Scenic landscapes |
Understanding Airbnb License Requirements & STR Laws in Città di Castello (2025)
Yes, Città di Castello, Umbria, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Città di Castello to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 53% licensed listings)
Top Performing Airbnb Properties in Città di Castello (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Città di Castellobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Biribino (entire property)(max 27 people)
Entire Place • 11 bedrooms
Due Torri, Umbrian elegance
Entire Place • 4 bedrooms
Villa Elisa | Private Pool, Air/Co & Amazing View
Entire Place • 4 bedrooms
Casa Isabella - Villa with pool and sauna
Entire Place • 3 bedrooms
Fantastic Villa - Infinity pool
Entire Place • 5 bedrooms
Villa Lugnano - Large villa with park private pool
Entire Place • 8 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Città di Castello (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Città di Castello based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Maurizio | 3 | $147,677 | 21 | 3.13/5.0 |
| David | 1 | $74,422 | 5 | 5.00/5.0 |
| Luciano | 1 | $74,192 | 12 | 4.92/5.0 |
| Florian | 1 | $72,539 | 28 | 4.68/5.0 |
| Ludovico | 1 | $71,168 | 6 | 5.00/5.0 |
| Renato | 4 | $70,038 | 65 | 4.88/5.0 |
| Dante | 3 | $64,964 | 5 | 1.60/5.0 |
| Host #385077235 | 1 | $48,087 | 0 | 0.00/5.0 |
| Francesco | 1 | $45,473 | 24 | 4.83/5.0 |
| Posarelli Villas | 1 | $38,022 | 3 | 4.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Città di Castello.
Dive Deeper: Advanced Città di Castello STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Città di Castello. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCittà di Castello Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Città di Castello
- The Città di Castello Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.1% of the 141 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Città di Castello, House properties are the most common (52.5%), reflecting the local real estate landscape.
- Houses represent a significant 52.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, unique stays, outdoor/unique (combined 6.3%) offer potential for unique stay experiences.
Città di Castello Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Città di Castello
- The dominant room capacity in Città di Castello is 2 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 65.2% of the active Airbnb listings in Città di Castello, indicating a high concentration in these sizes.
- A significant 29.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Città di Castello.
Città di Castello Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Città di Castello
- The most common guest capacity trend in Città di Castello vacation rentals is listings accommodating 4 guests (22%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Città di Castello STR market, accounting for 39.0% of listings.
- 34.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Città di Castello.
- On average, properties in Città di Castello are equipped to host 4.6 guests.
Città di Castello Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Città di Castello
- The most common availability pattern in Città di Castello falls within the 271-366 days range, representing 72.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Città di Castello (37.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Città di Castello Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
33 listings
25.6% of total
2 Nights
38 listings
29.5% of total
3 Nights
17 listings
13.2% of total
4-6 Nights
22 listings
17.1% of total
7-29 Nights
9 listings
7% of total
30+ Nights
10 listings
7.8% of total
Key Insights
- The most prevalent minimum stay requirement in Città di Castello is 2 Nights, adopted by 29.5% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 29.5% of Città di Castello hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 7.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Città di Castello.
Città di Castello Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
3 listings
2.7% of total
Super Strict 30 Days
8 listings
7.2% of total
Flexible
37 listings
33.3% of total
Moderate
32 listings
28.8% of total
Strict
31 listings
27.9% of total
Cancellation Policy Insights for Città di Castello
- The prevailing Airbnb cancellation policy trend in Città di Castello is Flexible, used by 33.3% of listings.
- There's a relatively balanced mix between guest-friendly (62.1%) and stricter (27.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 33.3% market standard in Città di Castello.
- Regularly review your cancellation policy against competitors and market demand shifts in Città di Castello.
Città di Castello STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Città di Castello
- The overall average booking lead time for vacation rentals in Città di Castello is 53 days.
- Guests book furthest in advance for stays during August (average 78 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 34 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (74 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (53 days) as a baseline for your pricing and availability strategy in Città di Castello.
- For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 78 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 74 days) to capture early planners.
- Monitor your own booking lead times against these Città di Castello averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Città di Castello (2025)
Amenity Prevalence
Amenity Insights for Città di Castello
- Essential amenities in Città di Castello that guests expect include: Kitchen, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Essentials, TV are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Città di Castello: Kitchen, Heating.
- Prioritize adding missing essentials: Kitchen, Heating.
- Consider adding popular differentiators like Wifi or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Città di Castello to stay competitive.
Città di Castello Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Città di Castello
- The typical guest profile for Airbnb in Città di Castello consists of a mix of domestic (41%) and international guests, with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 41.0% of guests.
- Key international markets include Italy (41%) and Germany (12.7%).
- Top languages spoken are English (35.6%) followed by Italian (23.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Città di Castello Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Tignano | 10 | $3,391 | $500.31 | 36% |
| Buonconvento | 59 | $3,068 | $456.70 | 46% |
| Collazzone | 28 | $2,839 | $341.11 | 36% |
| Florence | 9,598 | $2,833 | $208.48 | 52% |
| Marcialla | 25 | $2,788 | $236.61 | 54% |
| Parrano | 18 | $2,762 | $329.95 | 34% |
| Impruneta | 131 | $2,761 | $237.93 | 45% |
| Marciano della Chiana | 18 | $2,719 | $377.32 | 35% |
| Gaiole in Chianti | 206 | $2,679 | $344.49 | 39% |
| Barberino Tavarnelle | 83 | $2,667 | $356.47 | 43% |