Cannara Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Umbria, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Cannara in 2025? Explore comprehensive Airbnb analytics for Cannara, Umbria, Italy to uncover income potential. This 2025 STR market report for Cannara, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 31 active listings.

Whether you're considering an Airbnb investment in Cannara, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Cannara Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Cannara Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$155
The average rental revenue earned for an occupied room per day in Cannara.
Occupancy Rate(?)
29.0%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$8,627
Typical annual income for an Airbnb listing in Cannara. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-21.5%
Significant decrease (-21.5%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Cannara.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Cannara.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
31
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Cannara (2025)

Understanding the monthly revenue variations for Airbnb listings in Cannara is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Cannara is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Cannara across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,656+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,462 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $956 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $526, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Cannara

Cannara Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Cannara STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Cannara:

  • Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 25%.
  • Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Cannara

Average Daily Rate (ADR) Airbnb Trends in Cannara (2025)

Effective short term rental pricing strategy in Cannara involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Cannara typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $310+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $153 or more.
  • Typical properties (Median) charge around $110 per night.
  • Entry-level properties (Bottom 25%) earn around $82 per night.

Average Daily Rate (ADR) Trend by Month in Cannara

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Airbnb Seasonality Analysis & Trends in Cannara (2025)

Peak Season (August, July, June)
  • Revenue averages $2,036 per month
  • Occupancy rates average 41.3%
  • Daily rates average $156
Shoulder Season
  • Revenue averages $1,115 per month
  • Occupancy maintains around 30.5%
  • Daily rates hold near $161
Low Season (March, November, December)
  • Revenue drops to average $715 per month
  • Occupancy decreases to average 21.4%
  • Daily rates adjust to average $177

Seasonality Insights for Cannara

  • The Airbnb seasonality in Cannara shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Cannara's highest earning potential, with monthly revenues capable of climbing to $2,596, occupancy reaching a high of 47.3%, and ADRs peaking at $183.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $620, occupancy could drop to 20.9%, and ADRs may adjust down to $153.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Cannara.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Cannara seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Cannara (2025)

Exploring the top neighborhoods for short-term rentals in Cannara? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Cannara Historic Center
Charming medieval center of Cannara with historic buildings and traditional architecture. Attracts visitors interested in culture and history while being close to Assisi and Spello.
Chiesa di San Domenico, Piazza della Repubblica, Historical museums, Local artisan shops, Nearby vineyards
Assisi
Just a short drive from Cannara, Assisi is a UNESCO World Heritage site known for its significant religious history and beautiful landscapes. A perfect location for tourists looking to explore this historic town.
Basilica di San Francesco, Piazza del Comune, Basilica di Santa Chiara, Eremo delle Carceri, Rocca Maggiore
Spello
A picturesque hilltown near Cannara offering stunning views and beautiful architecture. Known for its floral displays and medieval charm, it's popular with tourists seeking a quiet getaway.
Centro Storico, Villa dei Mosaici, Church of Santa Maria Maggiore, Flower Festival, Local trattorias
Montefalco
Often referred to as the 'Balcony of Umbria', Montefalco is famous for its wine, particularly Sagrantino. It's a great spot for wine enthusiasts and those looking to enjoy scenic views.
Wine cellars, San Francesco Church, Museo di San Fortunato, Local wineries, Panoramic viewpoints
Bevagna
A historic town known for its medieval architecture and cultural festivals. It's an attractive area for tourists interested in local history and traditions, just a short drive from Cannara.
Teatro romano, Piazza Vittorio Emanuele II, Church of Santa Maria Laurentia, Local markets, Bevagna's annual festivals
Torgiano
Famous for its wine and olive oil production, Torgiano offers a rural escape with beautiful landscapes and local gastronomy, perfect for tourists looking for a tranquil stay.
Wine museums, Torgiano's wineries, Civiltà dell'Olio museum, Parks and walking trails, Traditional Umbria cuisine
Perugia
The capital of Umbria, known for its rich history, festivals, and beautiful architecture. It attracts a wide range of visitors and offers various cultural activities.
Rocca Paolina, Piazza IV Novembre, Umbria Jazz Festival, National Gallery of Umbria, Etruscan Well
Gualdo Tadino
A town rich in ceramic traditions and local art. It's a lesser-known but charming destination for those interested in artisanal crafts and Umbrian culture.
Ceramic museums, Gualdo Tadino's ceramics workshops, Parco della Rocca, San Benedetto Church, Annual pottery festivals

Understanding Airbnb License Requirements & STR Laws in Cannara (2025)

Yes, Cannara, Umbria, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Cannara to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 45% licensed listings)

Top Performing Airbnb Properties in Cannara (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Cannarabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

House with pool and garden close to Assisi

House with pool and garden close to Assisi

Entire Place • 5 bedrooms

$49,691
Revenue
33.9%
Occupancy
$306.12
Daily Rate
villa with a pool surrounded by greenery

villa with a pool surrounded by greenery

Entire Place • 4 bedrooms

$30,652
Revenue
40.1%
Occupancy
$356.84
Daily Rate
A casa di Deby green house

A casa di Deby green house

Entire Place • 2 bedrooms

$18,085
Revenue
43.1%
Occupancy
$92.12
Daily Rate
Historic apartment from 1200

Historic apartment from 1200

Entire Place • 1 bedroom

$17,938
Revenue
77.6%
Occupancy
$56.10
Daily Rate
Il Casale di Fiore - Apartment in the green

Il Casale di Fiore - Apartment in the green

Entire Place • 2 bedrooms

$14,110
Revenue
44.7%
Occupancy
$85.86
Daily Rate
Il Casale di Fiore - Large apartment in Umbria

Il Casale di Fiore - Large apartment in Umbria

Entire Place • 2 bedrooms

$12,074
Revenue
38.2%
Occupancy
$87.98
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Cannara (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Cannara based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Walter1$49,691574.79/5.0
Zena3$37,9781484.92/5.0
Agnese1$30,65245.00/5.0
Caterina2$26,8501634.58/5.0
Deborah1$18,08574.71/5.0
Beatrice3$16,966103.33/5.0
Villa Colle Di Rocco2$15,624624.85/5.0
Elena3$15,37861.67/5.0
Host #4466050704$14,40720.00/5.0
Host #4598356292$12,87700.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Cannara.

Dive Deeper: Advanced Cannara STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Cannara. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Cannara Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Cannara

  • The Cannara Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 74.2% of the 31 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Cannara, Apartment/Condo properties are the most common (41.9%), reflecting the local real estate landscape.
  • Houses represent a significant 22.6% portion, catering likely to families or larger groups.
  • The presence of 19.4% Hotel/Boutique listings indicates integration with traditional hospitality.

Cannara Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Cannara

  • The dominant room capacity in Cannara is 1 bedroom listings, making up 35.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 67.8% of the active Airbnb listings in Cannara, indicating a high concentration in these sizes.

Cannara Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Cannara

  • The most common guest capacity trend in Cannara vacation rentals is listings accommodating 4 guests (29%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 3 guests dominate the Cannara STR market, accounting for 45.1% of listings.
  • 19.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Cannara.
  • On average, properties in Cannara are equipped to host 3.7 guests.

Cannara Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Cannara

  • The most common availability pattern in Cannara falls within the 271-366 days range, representing 77.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 93.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Cannara (38.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 6.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Cannara Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (43.3%)

1 Night

13 listings

43.3% of total

2 Nights (20%)

2 Nights

6 listings

20% of total

4-6 Nights (3.3%)

4-6 Nights

1 listings

3.3% of total

7-29 Nights (20%)

7-29 Nights

6 listings

20% of total

30+ Nights (13.3%)

30+ Nights

4 listings

13.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Cannara is 1 Night, adopted by 43.3% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (63.3%) of the Cannara Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (13.3%) caters to monthly stays (30+ nights) in Cannara, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 43.3% of Cannara hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 13.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Cannara.

Cannara Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (47.4%)

Flexible

9 listings

47.4% of total

Moderate (26.3%)

Moderate

5 listings

26.3% of total

Strict (26.3%)

Strict

5 listings

26.3% of total

Cancellation Policy Insights for Cannara

  • The prevailing Airbnb cancellation policy trend in Cannara is Flexible, used by 47.4% of listings.
  • The market strongly favors guest-friendly terms, with 73.7% of listings offering Flexible or Moderate policies. This suggests guests in Cannara may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 47.4% market standard in Cannara.
  • Regularly review your cancellation policy against competitors and market demand shifts in Cannara.

Cannara STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Cannara

  • The overall average booking lead time for vacation rentals in Cannara is 40 days.
  • Guests book furthest in advance for stays during August (average 97 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (74 days avg.) sees the longest lead times, while Spring (36 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in Cannara.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 97 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 74 days) to capture early planners.
  • Monitor your own booking lead times against these Cannara averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Cannara (2025)

Amenity Prevalence

Amenity Insights for Cannara

  • Essential amenities in Cannara that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
  • Popular amenities like TV, Wifi, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Cannara: Kitchen.
  • Consider adding popular differentiators like TV or Wifi to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Cannara to stay competitive.

Cannara Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Cannara

  • The typical guest profile for Airbnb in Cannara consists of a mix of domestic (55%) and international guests, often arriving from nearby Rome, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 55.3% of guests.
  • Key international markets include Italy (55.3%) and France (7%).
  • Top languages spoken are English (34.2%) followed by Italian (27%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Cannara Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Tignano10$3,391$500.3136%
Buonconvento59$3,068$456.7046%
Rome23,290$2,898$208.8751%
Collazzone28$2,839$341.1136%
Florence9,598$2,833$208.4852%
Marcialla25$2,788$236.6154%
Parrano18$2,762$329.9534%
Impruneta131$2,761$237.9345%
Marciano della Chiana18$2,719$377.3235%
Gaiole in Chianti206$2,679$344.4939%

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