Vaiano Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tuscany, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Vaiano in 2025? Explore comprehensive Airbnb analytics for Vaiano, Tuscany, Italy to uncover income potential. This 2025 STR market report for Vaiano, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Vaiano, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Vaiano Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Vaiano Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$161
The average rental revenue earned for an occupied room per day in Vaiano.
Occupancy Rate(?)
55.0%
High demand. Good booking frequency.
Median Annual Revenue(?)
$26,999
Typical annual income for an Airbnb listing in Vaiano. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-0.7%
Slight decrease (-0.7%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Vaiano.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Vaiano.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Vaiano (2025)

Understanding the monthly revenue variations for Airbnb listings in Vaiano is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Vaiano is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Vaiano across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,480+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,687 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,453 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,310, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Vaiano

Vaiano Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Vaiano STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Vaiano:

  • Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 44%.
  • Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Vaiano

Average Daily Rate (ADR) Airbnb Trends in Vaiano (2025)

Effective short term rental pricing strategy in Vaiano involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Vaiano typically peaks in July and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $323+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $192 or more.
  • Typical properties (Median) charge around $135 per night.
  • Entry-level properties (Bottom 25%) earn around $86 per night.

Average Daily Rate (ADR) Trend by Month in Vaiano

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Airbnb Seasonality Analysis & Trends in Vaiano (2025)

Peak Season (August, July, June)
  • Revenue averages $4,280 per month
  • Occupancy rates average 58.9%
  • Daily rates average $202
Shoulder Season
  • Revenue averages $2,849 per month
  • Occupancy maintains around 50.7%
  • Daily rates hold near $164
Low Season (January, February, March)
  • Revenue drops to average $1,267 per month
  • Occupancy decreases to average 28.4%
  • Daily rates adjust to average $145

Seasonality Insights for Vaiano

  • The Airbnb seasonality in Vaiano shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Vaiano's highest earning potential, with monthly revenues capable of climbing to $4,863, occupancy reaching a high of 67.5%, and ADRs peaking at $210.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,050, occupancy could drop to 28.0%, and ADRs may adjust down to $137.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Vaiano.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Vaiano seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Vaiano (2025)

Exploring the top neighborhoods for short-term rentals in Vaiano? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Vaiano Historic Center
Charming and picturesque, the historic center of Vaiano offers a glimpse into Tuscany's rich history, making it a desirable destination for cultural enthusiasts.
Vaiano Abbey, Castello di Vaiano, Piazza della Libertà, Museo della Civiltà Contadina
Bishopric of Prato
Located nearby, this area is known for its beautiful landscapes and proximity to Prato, attracting visitors who seek both relaxation and urban amenities.
Prato Cathedral, Pecci Contemporary Art Center, Castello dell'Imperatore
Montalbano
A scenic area with vineyards and olive groves, ideal for guests looking for a rural retreat while still being close to town attractions.
Vigna di Leonardo, Walking trails, Wine tasting events
Torre di Vaiano
A serene neighborhood that offers stunning views of the surrounding countryside, perfect for guests looking for peace and tranquility.
Panoramic viewpoints, Nature trails
Montefilesi
Nestled in the hills, this area is perfect for outdoor activities and appeals to nature lovers and adventure seekers.
Hiking trails, Wildlife spotting, Beautiful viewpoints
Vaiano Thermal Springs
Known for its relaxing thermal waters, this area attracts wellness travelers seeking relaxation and rejuvenation.
Thermal baths, Wellness centers
Local Vineyards
In proximity to renowned vineyards, this area is ideal for wine tourism and culinary experiences, drawing food and wine enthusiasts.
Wine tours, Local dining experiences
Cultural Events Venues
Hosting various cultural festivals and events throughout the year, this area is ideal for those interested in local traditions and celebrations.
Annual festivals, Local markets, Cultural exhibitions

Understanding Airbnb License Requirements & STR Laws in Vaiano (2025)

Yes, Vaiano, Tuscany, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Vaiano to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 74% licensed listings)

Top Performing Airbnb Properties in Vaiano (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Vaianobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Antica Villa near Florence - F

Antica Villa near Florence - F

Entire Place • 4 bedrooms

$59,791
Revenue
61.7%
Occupancy
$304.13
Daily Rate
country villa near Florence - C

country villa near Florence - C

Entire Place • 4 bedrooms

$58,523
Revenue
65.5%
Occupancy
$334.66
Daily Rate
Ancient barn in Tuscan countryside near Florence

Ancient barn in Tuscan countryside near Florence

Entire Place • 3 bedrooms

$51,279
Revenue
37.0%
Occupancy
$259.60
Daily Rate
Cottages in Tuscany in ancient garden villa with garden

Cottages in Tuscany in ancient garden villa with garden

Entire Place • 1 bedroom

$43,786
Revenue
71.9%
Occupancy
$153.51
Daily Rate
The MOONLIT & SUNNY COTTAGE near Florence

The MOONLIT & SUNNY COTTAGE near Florence

Entire Place • 1 bedroom

$43,700
Revenue
71.6%
Occupancy
$154.26
Daily Rate
THE BARN OWL TOWER

THE BARN OWL TOWER

Entire Place • 2 bedrooms

$33,657
Revenue
69.1%
Occupancy
$152.25
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Vaiano (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Vaiano based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Cris4$178,3644154.72/5.0
Alessandra2$52,801744.91/5.0
Elisabetta1$51,279544.72/5.0
Filippo1$43,7861924.99/5.0
Alessandro1$43,7002255.00/5.0
Carolina2$30,9592234.75/5.0
Samantha Geco Vacation Rentals1$27,67774.71/5.0
Paolo1$25,378154.80/5.0
Massimiliano1$20,283615.00/5.0
Giulia1$17,3801064.90/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Vaiano.

Dive Deeper: Advanced Vaiano STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Vaiano. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Vaiano Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Vaiano

  • The Vaiano Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.7% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Vaiano, House properties are the most common (84.2%), reflecting the local real estate landscape.
  • Houses represent a significant 84.2% portion, catering likely to families or larger groups.
  • The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.

Vaiano Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Vaiano

  • The dominant room capacity in Vaiano is 1 bedroom listings, making up 47.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 68.5% of the active Airbnb listings in Vaiano, indicating a high concentration in these sizes.
  • A significant 31.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Vaiano.

Vaiano Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Vaiano

  • The most common guest capacity trend in Vaiano vacation rentals is listings accommodating 4 guests (26.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Vaiano STR market, accounting for 47.4% of listings.
  • 26.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Vaiano.
  • On average, properties in Vaiano are equipped to host 4.5 guests.

Vaiano Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Vaiano

  • The most common availability pattern in Vaiano falls within the 181-270 days range, representing 57.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 79.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Vaiano (57.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 21.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Vaiano Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (22.2%)

1 Night

4 listings

22.2% of total

2 Nights (16.7%)

2 Nights

3 listings

16.7% of total

3 Nights (27.8%)

3 Nights

5 listings

27.8% of total

4-6 Nights (16.7%)

4-6 Nights

3 listings

16.7% of total

7-29 Nights (11.1%)

7-29 Nights

2 listings

11.1% of total

30+ Nights (5.6%)

30+ Nights

1 listings

5.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Vaiano is 3 Nights, adopted by 27.8% of listings. This highlights the market's preference for longer commitments.

Recommendations

  • Align with the market by considering a 3 Nights minimum stay, as 27.8% of Vaiano hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Vaiano.

Vaiano Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (5.6%)

Super Strict 30 Days

1 listings

5.6% of total

Flexible (5.6%)

Flexible

1 listings

5.6% of total

Moderate (61.1%)

Moderate

11 listings

61.1% of total

Strict (27.8%)

Strict

5 listings

27.8% of total

Cancellation Policy Insights for Vaiano

  • The prevailing Airbnb cancellation policy trend in Vaiano is Moderate, used by 61.1% of listings.
  • There's a relatively balanced mix between guest-friendly (66.7%) and stricter (27.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 61.1% market standard in Vaiano.
  • Regularly review your cancellation policy against competitors and market demand shifts in Vaiano.

Vaiano STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Vaiano

  • The overall average booking lead time for vacation rentals in Vaiano is 78 days.
  • Guests book furthest in advance for stays during November (average 147 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (102 days avg.) sees the longest lead times, while Spring (67 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (78 days) as a baseline for your pricing and availability strategy in Vaiano.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 147 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 102 days) to capture early planners.
  • Monitor your own booking lead times against these Vaiano averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Vaiano (2025)

Amenity Prevalence

Amenity Insights for Vaiano

  • Essential amenities in Vaiano that guests expect include: Hot water, Backyard, Essentials, Heating, Refrigerator, Free parking on premises, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Dishes and silverware, Kitchen, Hair dryer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Vaiano: Hot water, Backyard, Essentials, Heating, Refrigerator, Free parking on premises, Wifi.
  • Consider adding popular differentiators like Dishes and silverware or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Vaiano to stay competitive.

Vaiano Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Vaiano

  • The typical guest profile for Airbnb in Vaiano consists of predominantly international visitors (98%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 2.5% of guests.
  • Key international markets include United States (32.3%) and Germany (13.9%).
  • Top languages spoken are English (49.1%) followed by German (13.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Vaiano Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Crespina16$3,526$493.6448%
Tignano10$3,391$500.3136%
Luni Mare11$3,102$169.5940%
Buonconvento59$3,068$456.7046%
Castelfranco di Sotto47$2,881$294.5438%
Collazzone28$2,839$341.1136%
Florence9,598$2,833$208.4852%
Marcialla25$2,788$236.6154%
Parrano18$2,762$329.9534%
Impruneta131$2,761$237.9345%

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