Subbiano Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tuscany, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Subbiano in 2025? Explore comprehensive Airbnb analytics for Subbiano, Tuscany, Italy to uncover income potential. This 2025 STR market report for Subbiano, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 25 active listings.

Whether you're considering an Airbnb investment in Subbiano, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Subbiano Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Subbiano Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$232
The average rental revenue earned for an occupied room per day in Subbiano.
Occupancy Rate(?)
43.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$22,173
Typical annual income for an Airbnb listing in Subbiano. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
30.6%
Strong growth (30.6%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Subbiano.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Subbiano.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
25
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Subbiano (2025)

Understanding the monthly revenue variations for Airbnb listings in Subbiano is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Subbiano is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Subbiano across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,149+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,424 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,593 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $773, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Subbiano

Subbiano Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Subbiano STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Subbiano:

  • Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 32%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Subbiano

Average Daily Rate (ADR) Airbnb Trends in Subbiano (2025)

Effective short term rental pricing strategy in Subbiano involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Subbiano typically peaks in January and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $514+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $354 or more.
  • Typical properties (Median) charge around $145 per night.
  • Entry-level properties (Bottom 25%) earn around $91 per night.

Average Daily Rate (ADR) Trend by Month in Subbiano

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Airbnb Seasonality Analysis & Trends in Subbiano (2025)

Peak Season (August, July, September)
  • Revenue averages $4,627 per month
  • Occupancy rates average 53.8%
  • Daily rates average $230
Shoulder Season
  • Revenue averages $2,491 per month
  • Occupancy maintains around 35.4%
  • Daily rates hold near $232
Low Season (February, March, April)
  • Revenue drops to average $984 per month
  • Occupancy decreases to average 22.3%
  • Daily rates adjust to average $231

Seasonality Insights for Subbiano

  • The Airbnb seasonality in Subbiano shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Subbiano's highest earning potential, with monthly revenues capable of climbing to $5,471, occupancy reaching a high of 65.0%, and ADRs peaking at $246.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $413, occupancy could drop to 15.2%, and ADRs may adjust down to $218.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Subbiano.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Subbiano seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Subbiano (2025)

Exploring the top neighborhoods for short-term rentals in Subbiano? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Subbiano Historic Center
Charming medieval village with rich history and stunning architecture. Attracts tourists seeking authentic Tuscan experiences and close proximity to local attractions.
Castello di Subbiano, Chiesa di San Francesco, Piazza della Repubblica, Local markets, Nature trails
Castelnuovo di Subbiano
Beautiful area with scenic views of the Arno Valley. Perfect for nature lovers and those looking for peaceful countryside escapes.
Nature reserves, Wine tasting tours, Hiking trails, Olive groves
Arezzo
Nearby city famed for its Renaissance art and architecture. Offers plenty of cultural experiences and is a popular choice for day trips from Subbiano.
Piazza Grande, Arezzo Cathedral, Basilica of San Francesco, Antique Fair, Etruscan ruins
Tuscany Wine Region
Famous for its vineyards and picturesque landscapes. A must-visit for wine lovers and those seeking scenic views.
Chianti wine tours, Vineyards, Local wine festivals, Culinary experiences
Gorella
A small hamlet close to Subbiano, offering a serene escape and typical Tuscan charm with local vineyards and hiking routes.
Wine tasting, Tranquil scenery, Countryside walks, Local cuisine
Anghiari
A beautiful medieval town renowned for its history and art. Very picturesque and a great spot for cultural experiences.
Historic town center, Art galleries, Scenic viewpoints, Craft shops
Poppi
A small town known for its castle and stunning views over the Casentino Valley. A great base for exploring the Casentino Forests.
Poppi Castle, Casentino Forests, Hiking paths, Local artisans
Ridge of Pratomagno
Great for outdoor adventures with hiking, biking, and breathtaking views. Attracts nature lovers and those looking for active vacations.
Hiking trails, Cascine di Mezzo, Mountain views, Wildlife watching

Understanding Airbnb License Requirements & STR Laws in Subbiano (2025)

Yes, Subbiano, Tuscany, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Subbiano to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 56% licensed listings)

Top Performing Airbnb Properties in Subbiano (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Subbianobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Castelluccio - Arezzo, Tuscany - Villa Caste

Villa Castelluccio - Arezzo, Tuscany - Villa Caste

Entire Place • 7 bedrooms

$101,813
Revenue
38.0%
Occupancy
$574.93
Daily Rate
Villa olivi - subbiano, toscana, pool and nature

Villa olivi - subbiano, toscana, pool and nature

Entire Place • 4 bedrooms

$66,981
Revenue
70.2%
Occupancy
$374.32
Daily Rate
Stunning home in Arezzo with kitchen

Stunning home in Arezzo with kitchen

Entire Place • 2 bedrooms

$55,836
Revenue
68.0%
Occupancy
$447.68
Daily Rate
Villa a Vogognano

Villa a Vogognano

Entire Place • 3 bedrooms

$31,830
Revenue
52.8%
Occupancy
$301.23
Daily Rate
Oasis in nature Residenza Il Doccio

Oasis in nature Residenza Il Doccio

Entire Place • 2 bedrooms

$30,129
Revenue
87.1%
Occupancy
$259.52
Daily Rate
Casale in pietra con piscina vicino ad Arezzo

Casale in pietra con piscina vicino ad Arezzo

Entire Place • 5 bedrooms

$29,899
Revenue
70.2%
Occupancy
$488.79
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Subbiano (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Subbiano based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Samantha Geco Vacation Rentals2$168,79492.50/5.0
Novasol1$55,83635.00/5.0
Agriturismo Il Castelluccio2$54,357135.00/5.0
Federico4$41,798171.16/5.0
Nicola2$32,013944.97/5.0
Primo1$30,12975.00/5.0
Host #1833215891$29,89900.00/5.0
Carolina1$28,422424.83/5.0
Norma2$22,5581014.97/5.0
Graziano1$18,219294.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Subbiano.

Dive Deeper: Advanced Subbiano STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Subbiano. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Subbiano Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Subbiano

  • The Subbiano Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84% of the 25 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Subbiano, House properties are the most common (56%), reflecting the local real estate landscape.
  • Houses represent a significant 56% portion, catering likely to families or larger groups.
  • The presence of 12% Hotel/Boutique listings indicates integration with traditional hospitality.

Subbiano Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Subbiano

  • The dominant room capacity in Subbiano is 3 bedrooms listings, making up 24% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 48.0% of the active Airbnb listings in Subbiano, indicating a high concentration in these sizes.
  • A significant 48.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Subbiano.

Subbiano Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Subbiano

  • The most common guest capacity trend in Subbiano vacation rentals is listings accommodating 8+ guests (44%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Subbiano STR market, accounting for 60.0% of listings.
  • 52.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Subbiano.
  • On average, properties in Subbiano are equipped to host 5.6 guests.

Subbiano Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Subbiano

  • The most common availability pattern in Subbiano falls within the 271-366 days range, representing 48% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 88.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Subbiano (36%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 16.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Subbiano Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (12%)

1 Night

3 listings

12% of total

2 Nights (16%)

2 Nights

4 listings

16% of total

3 Nights (28%)

3 Nights

7 listings

28% of total

4-6 Nights (12%)

4-6 Nights

3 listings

12% of total

7-29 Nights (12%)

7-29 Nights

3 listings

12% of total

30+ Nights (20%)

30+ Nights

5 listings

20% of total

Key Insights

  • The most prevalent minimum stay requirement in Subbiano is 3 Nights, adopted by 28% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (20%) caters to monthly stays (30+ nights) in Subbiano, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 3 Nights minimum stay, as 28% of Subbiano hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 20% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Subbiano.

Subbiano Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (17.6%)

Super Strict 60 Days

3 listings

17.6% of total

Flexible (17.6%)

Flexible

3 listings

17.6% of total

Moderate (35.3%)

Moderate

6 listings

35.3% of total

Strict (29.4%)

Strict

5 listings

29.4% of total

Cancellation Policy Insights for Subbiano

  • The prevailing Airbnb cancellation policy trend in Subbiano is Moderate, used by 35.3% of listings.
  • There's a relatively balanced mix between guest-friendly (52.9%) and stricter (29.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 35.3% market standard in Subbiano.
  • Regularly review your cancellation policy against competitors and market demand shifts in Subbiano.

Subbiano STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Subbiano

  • The overall average booking lead time for vacation rentals in Subbiano is 74 days.
  • Guests book furthest in advance for stays during July (average 132 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 13 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (126 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (74 days) as a baseline for your pricing and availability strategy in Subbiano.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 132 days out to capitalize on advance planning.
  • During December, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 126 days) to capture early planners.
  • Monitor your own booking lead times against these Subbiano averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Subbiano (2025)

Amenity Prevalence

Amenity Insights for Subbiano

  • Essential amenities in Subbiano that guests expect include: Kitchen, Washer, Free parking on premises, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, TV, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Subbiano: Kitchen, Washer, Free parking on premises, Wifi.
  • Prioritize adding missing essentials: Kitchen, Washer, Free parking on premises, Wifi.
  • Consider adding popular differentiators like Heating or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Subbiano to stay competitive.

Subbiano Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Subbiano

  • The typical guest profile for Airbnb in Subbiano consists of predominantly international visitors (74%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 26.4% of guests.
  • Key international markets include Italy (26.4%) and Germany (23.1%).
  • Top languages spoken are English (39.5%) followed by German (15.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Subbiano Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Crespina16$3,526$493.6448%
Tignano10$3,391$500.3136%
Luni Mare11$3,102$169.5940%
Buonconvento59$3,068$456.7046%
Castelfranco di Sotto47$2,881$294.5438%
Collazzone28$2,839$341.1136%
Florence9,598$2,833$208.4852%
Marcialla25$2,788$236.6154%
Parrano18$2,762$329.9534%
Impruneta131$2,761$237.9345%

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