Stazzema Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tuscany, Italy
Is Airbnb profitable in Stazzema in 2025? Explore comprehensive Airbnb analytics for Stazzema, Tuscany, Italy to uncover income potential. This 2025 STR market report for Stazzema, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 62 active listings.
Whether you're considering an Airbnb investment in Stazzema, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Stazzema Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Stazzema Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Stazzema (2025)
Understanding the monthly revenue variations for Airbnb listings in Stazzema is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Stazzema is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Stazzema across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,420+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,777 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,070 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $502, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Stazzema
Stazzema Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Stazzema STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Stazzema:
- Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 73% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 40%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Stazzema
Average Daily Rate (ADR) Airbnb Trends in Stazzema (2025)
Effective short term rental pricing strategy in Stazzema involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Stazzema typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $177+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $109 or more.
- Typical properties (Median) charge around $82 per night.
- Entry-level properties (Bottom 25%) earn around $62 per night.
Average Daily Rate (ADR) Trend by Month in Stazzema
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Airbnb Seasonality Analysis & Trends in Stazzema (2025)
Peak Season (August, July, September)
- Revenue averages $1,651 per month
- Occupancy rates average 56.3%
- Daily rates average $99
Shoulder Season
- Revenue averages $1,208 per month
- Occupancy maintains around 41.7%
- Daily rates hold near $96
Low Season (January, February, December)
- Revenue drops to average $874 per month
- Occupancy decreases to average 38.0%
- Daily rates adjust to average $97
Seasonality Insights for Stazzema
- The Airbnb seasonality in Stazzema shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Stazzema's highest earning potential, with monthly revenues capable of climbing to $1,884, occupancy reaching a high of 64.6%, and ADRs peaking at $101.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $835, occupancy could drop to 31.9%, and ADRs may adjust down to $93.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Stazzema.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Stazzema seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Stazzema (2025)
Exploring the top neighborhoods for short-term rentals in Stazzema? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Forte dei Marmi | A luxurious seaside resort town known for its beautiful beaches and upscale boutiques. Attracts high-end tourists seeking a lavish Italian getaway. | Forte dei Marmi Beach, Versiliana Park, Villa Bertelli, Fortino di Forte dei Marmi, local markets |
| Lucca | A stunning medieval city surrounded by well-preserved Renaissance walls. Popular with tourists for its rich history and picturesque streets. | Lucca's City Walls, Piazza dell'Anfiteatro, Lucca Cathedral, Palazzo Pfanner, San Martino Cathedral |
| Pietrasanta | Known as the 'Little Athens', Pietrasanta is famous for its art galleries and marble workshops. Attracts art lovers and tourists alike. | Piazza del Duomo, Museo dei Bozzetti, Marble Quarries, Church of San Martino, Art Galleries |
| Carrara | Famous for its white marble, Carrara draws tourists interested in art and history, as well as excavation tours of marble quarries. | Carrara Marble Quarries, Museo del Marmo, Cattedrale di Carrara, Piazza Alberica, Church of San Francesco |
| Barga | A charming hilltop town known for its medieval architecture and stunning views of the surrounding mountains. Attracts tourists seeking tranquillity and natural beauty. | Barga Cathedral, Piazza Salvo D'Acquisto, Barga Giardino, Local festivals, Scenic Views |
| Viareggio | A popular beach destination known for its carnival and beautiful promenade lined with palm trees and Art Nouveau architecture. | Viareggio Beach, Promenade, Teatro Politeama, Villa Paolina, Viareggio Carnival |
| Garfagnana | A beautiful region characterized by lush landscapes, mountains, and outdoor activities. Great for tourists looking for hiking and nature. | Parco Nazionale della Garfagnana, Castelnuovo di Garfagnana, Outdoor activities, Local Cuisine, Scenic Views |
| Camaiore | A town with a rich history and beautiful beaches, Camaiore offers a good mix of culture and relaxation, making it suitable for various tourists. | Camaiore Abbey, Beaches, Historic Center, Local Markets, Monte Prana |
Understanding Airbnb License Requirements & STR Laws in Stazzema (2025)
Yes, Stazzema, Tuscany, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Stazzema to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 55% licensed listings)
Top Performing Airbnb Properties in Stazzema (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Stazzemabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Campanella
Entire Place • 4 bedrooms
Holiday in a Natural Park in Tuscany.
Entire Place • 3 bedrooms
Casa Andrea
Entire Place • 3 bedrooms
The fox's den
Entire Place • 1 bedroom
Nature, Mountain & Relaxation - Upper Versilia Holidays
Entire Place • 1 bedroom
Cima alle Selve
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Stazzema (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Stazzema based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Elisabetta | 4 | $70,950 | 289 | 4.95/5.0 |
| Micaela Luna | 3 | $52,627 | 269 | 4.96/5.0 |
| Novasol | 3 | $41,279 | 29 | 4.88/5.0 |
| Host #159970627 | 1 | $35,435 | 2 | 0.00/5.0 |
| Massimo | 1 | $20,181 | 16 | 5.00/5.0 |
| Marco | 1 | $17,242 | 49 | 4.76/5.0 |
| Jutta - Interhome Group | 1 | $17,153 | 13 | 5.00/5.0 |
| Corinna - Interhome Group | 2 | $16,677 | 18 | 4.42/5.0 |
| Carla | 1 | $15,620 | 37 | 4.92/5.0 |
| Dunia | 1 | $14,551 | 38 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Stazzema.
Dive Deeper: Advanced Stazzema STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Stazzema. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsStazzema Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Stazzema
- The Stazzema Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 98.4% of the 62 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Stazzema, House properties are the most common (77.4%), reflecting the local real estate landscape.
- Houses represent a significant 77.4% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 1.6%) offer potential for unique stay experiences.
Stazzema Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Stazzema
- The dominant room capacity in Stazzema is 2 bedrooms listings, making up 41.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 72.5% of the active Airbnb listings in Stazzema, indicating a high concentration in these sizes.
- A significant 27.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Stazzema.
Stazzema Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Stazzema
- The most common guest capacity trend in Stazzema vacation rentals is listings accommodating 4 guests (40.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 5 guests dominate the Stazzema STR market, accounting for 59.7% of listings.
- 29.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Stazzema.
- On average, properties in Stazzema are equipped to host 4.9 guests.
Stazzema Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Stazzema
- The most common availability pattern in Stazzema falls within the 271-366 days range, representing 59.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Stazzema (38.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 14.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Stazzema Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
24.6% of total
2 Nights
17 listings
29.8% of total
3 Nights
5 listings
8.8% of total
4-6 Nights
13 listings
22.8% of total
7-29 Nights
6 listings
10.5% of total
30+ Nights
2 listings
3.5% of total
Key Insights
- The most prevalent minimum stay requirement in Stazzema is 2 Nights, adopted by 29.8% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 29.8% of Stazzema hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.6% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Stazzema.
Stazzema Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
5 listings
9.1% of total
Super Strict 30 Days
5 listings
9.1% of total
Flexible
16 listings
29.1% of total
Moderate
22 listings
40% of total
Strict
7 listings
12.7% of total
Cancellation Policy Insights for Stazzema
- The prevailing Airbnb cancellation policy trend in Stazzema is Moderate, used by 40% of listings.
- There's a relatively balanced mix between guest-friendly (69.1%) and stricter (12.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 40% market standard in Stazzema.
- Using a Strict policy might deter some guests, as only 12.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Stazzema.
Stazzema STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Stazzema
- The overall average booking lead time for vacation rentals in Stazzema is 71 days.
- Guests book furthest in advance for stays during July (average 96 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (89 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (71 days) as a baseline for your pricing and availability strategy in Stazzema.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 96 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 89 days) to capture early planners.
- Monitor your own booking lead times against these Stazzema averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Stazzema (2025)
Amenity Prevalence
Amenity Insights for Stazzema
- Essential amenities in Stazzema that guests expect include: Kitchen, Refrigerator, Dishes and silverware. Lacking these (any) could significantly impact bookings.
- Popular amenities like Cooking basics, TV, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Stazzema: Kitchen, Refrigerator, Dishes and silverware.
- Prioritize adding missing essentials: Refrigerator, Dishes and silverware.
- Consider adding popular differentiators like Cooking basics or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Stazzema to stay competitive.
Stazzema Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Stazzema
- The typical guest profile for Airbnb in Stazzema consists of predominantly international visitors (72%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 27.8% of guests.
- Key international markets include Italy (27.8%) and Germany (25.4%).
- Top languages spoken are English (37.4%) followed by German (18.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Germany.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Stazzema Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Portofino | 68 | $4,086 | $454.35 | 44% |
| Crespina | 16 | $3,526 | $493.64 | 48% |
| Tignano | 10 | $3,391 | $500.31 | 36% |
| Luni Mare | 11 | $3,102 | $169.59 | 40% |
| Buonconvento | 59 | $3,068 | $456.70 | 46% |
| Monterosso al Mare | 350 | $2,958 | $248.25 | 57% |
| Castelfranco di Sotto | 47 | $2,881 | $294.54 | 38% |
| Florence | 9,598 | $2,833 | $208.48 | 52% |
| Riomaggiore | 640 | $2,789 | $196.57 | 57% |
| Marcialla | 25 | $2,788 | $236.61 | 54% |