Serravalle Pistoiese Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tuscany, Italy
Is Airbnb profitable in Serravalle Pistoiese in 2025? Explore comprehensive Airbnb analytics for Serravalle Pistoiese, Tuscany, Italy to uncover income potential. This 2025 STR market report for Serravalle Pistoiese, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 67 active listings.
Whether you're considering an Airbnb investment in Serravalle Pistoiese, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Serravalle Pistoiese Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Serravalle Pistoiese Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Serravalle Pistoiese (2025)
Understanding the monthly revenue variations for Airbnb listings in Serravalle Pistoiese is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Serravalle Pistoiese is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Serravalle Pistoiese across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,685+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,838 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,383 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $599, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Serravalle Pistoiese
Serravalle Pistoiese Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Serravalle Pistoiese STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Serravalle Pistoiese:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Serravalle Pistoiese
Average Daily Rate (ADR) Airbnb Trends in Serravalle Pistoiese (2025)
Effective short term rental pricing strategy in Serravalle Pistoiese involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Serravalle Pistoiese typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $673+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $271 or more.
- Typical properties (Median) charge around $136 per night.
- Entry-level properties (Bottom 25%) earn around $96 per night.
Average Daily Rate (ADR) Trend by Month in Serravalle Pistoiese
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Airbnb Seasonality Analysis & Trends in Serravalle Pistoiese (2025)
Peak Season (August, July, June)
- Revenue averages $4,836 per month
- Occupancy rates average 52.2%
- Daily rates average $306
Shoulder Season
- Revenue averages $2,503 per month
- Occupancy maintains around 31.7%
- Daily rates hold near $264
Low Season (January, February, November)
- Revenue drops to average $873 per month
- Occupancy decreases to average 17.3%
- Daily rates adjust to average $245
Seasonality Insights for Serravalle Pistoiese
- The Airbnb seasonality in Serravalle Pistoiese shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Serravalle Pistoiese's highest earning potential, with monthly revenues capable of climbing to $5,523, occupancy reaching a high of 59.7%, and ADRs peaking at $311.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $779, occupancy could drop to 12.4%, and ADRs may adjust down to $240.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Serravalle Pistoiese.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Serravalle Pistoiese seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Serravalle Pistoiese (2025)
Exploring the top neighborhoods for short-term rentals in Serravalle Pistoiese? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Pistoia Old Town | Historic heart of Pistoia with charming medieval architecture, cafes, and local shops. It's a great place for tourists looking to explore history and culture, with many attractions within walking distance. | Pistoia Cathedral, Piazza della Sala, San Giovanni Fuoricivitas, Pistoia Botanical Garden, Ospedale del Ceppo |
| Montecatini Terme | Famous for its thermal spas and wellness culture, Montecatini is a popular destination for relaxation and health tourism, attracting visitors from all over the world. | Terme Tettuccio, Parco delle Terme, Montecatini Alto, Funicolare di Montecatini, Piazza del Popolo |
| Serravalle Pistoiese Castle | A picturesque medieval castle area offering stunning views and historic charm. Attracts visitors interested in local history and scenic landscapes. | Castello di Serravalle, historic villages, hiking trails, local wine tasting, beautiful vistas |
| Verni | A quaint hillside area perfect for those looking for a countryside escape. Ideal for families and nature lovers seeking peace and tranquility away from the city. | Tuscan countryside, local vineyards, farm stays, hiking routes, traditional Tuscan cuisine |
| Lizzano in Belvedere | Nestled in the Apennines, this area appeals to tourists interested in outdoor activities such as hiking and skiing, as well as those wishing to escape to nature. | Cascate del Dardagna, Piano degli Inglesi, Mount Corno, natural parks, local wildlife |
| Collodi | Home of the famous Pinocchio Park, this charming village attracts families and children, making it a great place for family-friendly accommodations. | Pinocchio Park, Villa Garzoni, Collodi Butterfly House, historic gardens, local restaurants |
| San Marcello Piteglio | Known for its rugged landscapes and outdoor activities. A perfect choice for adventure travelers looking for hiking, biking, and nature experiences. | Abetone ski area, hiking trails, local festivals, mountain biking routes, scenic views |
| Montale | A small town offering a balance of urban and rural life, close proximity to Prato and Florence. Attractive for those seeking a local experience with convenient access to larger cities. | local markets, historical sites, walking trails, restaurants, cultural events |
Understanding Airbnb License Requirements & STR Laws in Serravalle Pistoiese (2025)
Yes, Serravalle Pistoiese, Tuscany, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Serravalle Pistoiese to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 57% licensed listings)
Top Performing Airbnb Properties in Serravalle Pistoiese (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Serravalle Pistoiesebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Podere Toscana, Your Exclusive Villa In Tuscany
Entire Place • 7 bedrooms
Borgo in Montalbano by Secret Hills
Entire Place • 8 bedrooms
Nicoletta by Interhome
Entire Place • 7 bedrooms
Villa Bellostare – Deluxe holiday villa with priva
Entire Place • 5 bedrooms
Farmhouse with private pool, VacaVilla Exclusive
Entire Place • 5 bedrooms
Tuscan Villa
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Serravalle Pistoiese (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Serravalle Pistoiese based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Posarelli Villas | 6 | $244,054 | 54 | 3.15/5.0 |
| Sara | 1 | $216,633 | 32 | 5.00/5.0 |
| Camilla E Tommaso | 1 | $182,825 | 12 | 5.00/5.0 |
| Alessandra - Interhome Group | 3 | $135,104 | 35 | 4.63/5.0 |
| Ilaria | 5 | $115,501 | 55 | 4.60/5.0 |
| Susi | 2 | $92,301 | 7 | 5.00/5.0 |
| Vaida | 4 | $85,203 | 317 | 4.79/5.0 |
| Stella | 5 | $70,908 | 57 | 4.69/5.0 |
| Casa D'Olival | 2 | $64,355 | 90 | 4.96/5.0 |
| Alessandro | 4 | $36,878 | 341 | 4.92/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Serravalle Pistoiese.
Dive Deeper: Advanced Serravalle Pistoiese STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Serravalle Pistoiese. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSerravalle Pistoiese Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Serravalle Pistoiese
- The Serravalle Pistoiese Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.1% of the 67 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Serravalle Pistoiese, House properties are the most common (47.8%), reflecting the local real estate landscape.
- Houses represent a significant 47.8% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 3.0%) offer potential for unique stay experiences.
Serravalle Pistoiese Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Serravalle Pistoiese
- The dominant room capacity in Serravalle Pistoiese is 2 bedrooms listings, making up 31.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 53.7% of the active Airbnb listings in Serravalle Pistoiese, indicating a high concentration in these sizes.
- A significant 38.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Serravalle Pistoiese.
Serravalle Pistoiese Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Serravalle Pistoiese
- The most common guest capacity trend in Serravalle Pistoiese vacation rentals is listings accommodating 8+ guests (34.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Serravalle Pistoiese STR market, accounting for 52.2% of listings.
- 44.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Serravalle Pistoiese.
- On average, properties in Serravalle Pistoiese are equipped to host 5.0 guests.
Serravalle Pistoiese Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Serravalle Pistoiese
- The most common availability pattern in Serravalle Pistoiese falls within the 271-366 days range, representing 49.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Serravalle Pistoiese (46.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 4.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Serravalle Pistoiese Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
9 listings
13.8% of total
2 Nights
15 listings
23.1% of total
3 Nights
6 listings
9.2% of total
4-6 Nights
14 listings
21.5% of total
7-29 Nights
14 listings
21.5% of total
30+ Nights
7 listings
10.8% of total
Key Insights
- The most prevalent minimum stay requirement in Serravalle Pistoiese is 2 Nights, adopted by 23.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (10.8%) caters to monthly stays (30+ nights) in Serravalle Pistoiese, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 23.1% of Serravalle Pistoiese hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 10.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Serravalle Pistoiese.
Serravalle Pistoiese Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
8 listings
13.8% of total
Super Strict 60 Days
10 listings
17.2% of total
Flexible
8 listings
13.8% of total
Moderate
17 listings
29.3% of total
Strict
15 listings
25.9% of total
Cancellation Policy Insights for Serravalle Pistoiese
- The prevailing Airbnb cancellation policy trend in Serravalle Pistoiese is Moderate, used by 29.3% of listings.
- There's a relatively balanced mix between guest-friendly (43.1%) and stricter (25.9%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 29.3% market standard in Serravalle Pistoiese.
- Regularly review your cancellation policy against competitors and market demand shifts in Serravalle Pistoiese.
Serravalle Pistoiese STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Serravalle Pistoiese
- The overall average booking lead time for vacation rentals in Serravalle Pistoiese is 70 days.
- Guests book furthest in advance for stays during May (average 113 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (102 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (70 days) as a baseline for your pricing and availability strategy in Serravalle Pistoiese.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 113 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 102 days) to capture early planners.
- Monitor your own booking lead times against these Serravalle Pistoiese averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Serravalle Pistoiese (2025)
Amenity Prevalence
Amenity Insights for Serravalle Pistoiese
- Popular amenities like Wifi, Heating, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Wifi or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Serravalle Pistoiese to stay competitive.
Serravalle Pistoiese Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Serravalle Pistoiese
- The typical guest profile for Airbnb in Serravalle Pistoiese consists of predominantly international visitors (91%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 9.4% of guests.
- Key international markets include Germany (19.4%) and France (12.8%).
- Top languages spoken are English (42.1%) followed by German (13.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Serravalle Pistoiese Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Portofino | 68 | $4,086 | $454.35 | 44% |
| Crespina | 16 | $3,526 | $493.64 | 48% |
| Tignano | 10 | $3,391 | $500.31 | 36% |
| Luni Mare | 11 | $3,102 | $169.59 | 40% |
| Buonconvento | 59 | $3,068 | $456.70 | 46% |
| Monterosso al Mare | 350 | $2,958 | $248.25 | 57% |
| Castelfranco di Sotto | 47 | $2,881 | $294.54 | 38% |
| Florence | 9,598 | $2,833 | $208.48 | 52% |
| Riomaggiore | 640 | $2,789 | $196.57 | 57% |
| Marcialla | 25 | $2,788 | $236.61 | 54% |