Scarperia e San Piero Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tuscany, Italy
Is Airbnb profitable in Scarperia e San Piero in 2025? Explore comprehensive Airbnb analytics for Scarperia e San Piero, Tuscany, Italy to uncover income potential. This 2025 STR market report for Scarperia e San Piero, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 89 active listings.
Whether you're considering an Airbnb investment in Scarperia e San Piero, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Scarperia e San Piero Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Scarperia e San Piero Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Scarperia e San Piero (2025)
Understanding the monthly revenue variations for Airbnb listings in Scarperia e San Piero is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Scarperia e San Piero is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Scarperia e San Piero across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,370+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,757 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $872 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $406, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Scarperia e San Piero
Scarperia e San Piero Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Scarperia e San Piero STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Scarperia e San Piero:
- Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 23%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Scarperia e San Piero
Average Daily Rate (ADR) Airbnb Trends in Scarperia e San Piero (2025)
Effective short term rental pricing strategy in Scarperia e San Piero involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Scarperia e San Piero typically peaks in January and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $321+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $185 or more.
- Typical properties (Median) charge around $108 per night.
- Entry-level properties (Bottom 25%) earn around $73 per night.
Average Daily Rate (ADR) Trend by Month in Scarperia e San Piero
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Airbnb Seasonality Analysis & Trends in Scarperia e San Piero (2025)
Peak Season (May, April, July)
- Revenue averages $3,093 per month
- Occupancy rates average 33.7%
- Daily rates average $205
Shoulder Season
- Revenue averages $1,835 per month
- Occupancy maintains around 34.6%
- Daily rates hold near $207
Low Season (January, March, December)
- Revenue drops to average $649 per month
- Occupancy decreases to average 16.0%
- Daily rates adjust to average $211
Seasonality Insights for Scarperia e San Piero
- The Airbnb seasonality in Scarperia e San Piero shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Scarperia e San Piero's highest earning potential, with monthly revenues capable of climbing to $3,344, occupancy reaching a high of 45.6%, and ADRs peaking at $220.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $529, occupancy could drop to 12.8%, and ADRs may adjust down to $200.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Scarperia e San Piero.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Scarperia e San Piero seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Scarperia e San Piero (2025)
Exploring the top neighborhoods for short-term rentals in Scarperia e San Piero? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Scarperia | A charming medieval town known for its historical architecture and proximity to Mugello Motorsport Circuit. Ideal for tourists interested in history and motorsport events. | Mugello Circuit, Palazzo dei Vicari, Piazza dei Histori, Basilica di San Giovanni, Museo dei Ferri Taglienti |
| San Piero a Sieve | A quaint village that offers a more relaxed atmosphere, perfect for families and nature lovers. Close to beautiful Tuscan countryside. | Villa Medicea di Cafaggiolo, Parco di Montececeri, Castello del Trebbio, hiking trails, local wineries |
| Mugello | Famous for its scenic landscapes, this area attracts outdoor enthusiasts and those looking to escape the city. Great for hiking, biking, and exploring nature. | Lago di Bilancino, Trebbio Castle, Mugello's nature trails, local farms and agriturismos, wildlife watching |
| Borgo San Lorenzo | A larger town nearby with many amenities and access to natural parks. Attracts visitors interested in both cultural and outdoor activities. | Parco Nazionale delle Foreste Casentinesi, Santuario della Madonna del Sasso, historic architecture, local festivals, art galleries |
| Villore | A small, picturesque village that offers an authentic Tuscan experience. Ideal for those seeking tranquility and immersion in local culture. | Church of San Giovanni Battista, walking trails, local artisan shops, traditional Tuscan cuisine, cultural events |
| Vicchio | Home to the famous painter Giotto, this town offers rich history and beautiful landscapes. Great for cultural tourism and art lovers. | Giotto’s Birthplace, Casa di Giotto, local art museums, nature parks, historical landmarks |
| Dicomano | A tranquil destination suitable for families and those who enjoy rural tourism, with beautiful countryside views and local markets. | Pieve di San Giovanni, Natural parks, local markets, cultural events, hiking paths |
| Vaglia | A serene area in the hills, perfect for quiet retreats and nature escapes. It offers beautiful views and proximity to larger cities. | Nature reserves, Villa di Bossi, Tuscan hiking paths, local wineries, relaxation spots |
Understanding Airbnb License Requirements & STR Laws in Scarperia e San Piero (2025)
Yes, Scarperia e San Piero, Tuscany, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Scarperia e San Piero to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 61% licensed listings)
Top Performing Airbnb Properties in Scarperia e San Piero (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Scarperia e San Pierobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxury 6BR/6BA Staffed Villa in Sunflower Farm
Entire Place • 6 bedrooms
Le Querce Dei Medici 12+2, Emma Villas
Entire Place • 6 bedrooms
Villa Barnaba By MMega
Entire Place • 7 bedrooms
Borgo Scaffaia - 2BR/1BA Farm-stay with Kitchen
Entire Place • 2 bedrooms
Borgo Scaffaia - 2BR/1BA Suite with Private Garden
Entire Place • 2 bedrooms
Villa Liberty Mugello - Short-Term Rentals Italy
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Scarperia e San Piero (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Scarperia e San Piero based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Cosimo | 9 | $467,336 | 57 | 3.70/5.0 |
| Liberty | 6 | $157,512 | 43 | 4.95/5.0 |
| Emma | 1 | $118,811 | 6 | 4.67/5.0 |
| MMega Homes And Villas | 1 | $74,870 | 6 | 4.50/5.0 |
| Samantha Geco Vacation Rentals | 4 | $51,674 | 40 | 4.59/5.0 |
| Host #211541908 | 5 | $48,211 | 4 | 0.00/5.0 |
| Laura COLLICHIARI RESORT | 2 | $40,190 | 10 | 4.60/5.0 |
| Elisa | 2 | $36,513 | 4 | 2.50/5.0 |
| Mugello Verde | 6 | $30,751 | 601 | 4.43/5.0 |
| Silvia | 1 | $27,146 | 21 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Scarperia e San Piero.
Dive Deeper: Advanced Scarperia e San Piero STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Scarperia e San Piero. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsScarperia e San Piero Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Scarperia e San Piero
- The Scarperia e San Piero Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 68.5% of the 89 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 28.1% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Scarperia e San Piero, Apartment/Condo properties are the most common (48.3%), reflecting the local real estate landscape.
- Houses represent a significant 23.6% portion, catering likely to families or larger groups.
- The presence of 9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 1.1%) offer potential for unique stay experiences.
Scarperia e San Piero Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Scarperia e San Piero
- The dominant room capacity in Scarperia e San Piero is 1 bedroom listings, making up 36% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 63.0% of the active Airbnb listings in Scarperia e San Piero, indicating a high concentration in these sizes.
- A significant 23.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Scarperia e San Piero.
Scarperia e San Piero Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Scarperia e San Piero
- The most common guest capacity trend in Scarperia e San Piero vacation rentals is listings accommodating 4 guests (22.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Scarperia e San Piero STR market, accounting for 39.4% of listings.
- 26.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Scarperia e San Piero.
- On average, properties in Scarperia e San Piero are equipped to host 3.8 guests.
Scarperia e San Piero Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Scarperia e San Piero
- The most common availability pattern in Scarperia e San Piero falls within the 271-366 days range, representing 52.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Scarperia e San Piero (41.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Scarperia e San Piero Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
60 listings
70.6% of total
2 Nights
12 listings
14.1% of total
3 Nights
2 listings
2.4% of total
4-6 Nights
3 listings
3.5% of total
7-29 Nights
5 listings
5.9% of total
30+ Nights
3 listings
3.5% of total
Key Insights
- The most prevalent minimum stay requirement in Scarperia e San Piero is 1 Night, adopted by 70.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (84.7%) of the Scarperia e San Piero Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 70.6% of Scarperia e San Piero hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Scarperia e San Piero.
Scarperia e San Piero Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
7 listings
9.9% of total
Super Strict 30 Days
3 listings
4.2% of total
Flexible
27 listings
38% of total
Moderate
23 listings
32.4% of total
Strict
11 listings
15.5% of total
Cancellation Policy Insights for Scarperia e San Piero
- The prevailing Airbnb cancellation policy trend in Scarperia e San Piero is Flexible, used by 38% of listings.
- The market strongly favors guest-friendly terms, with 70.4% of listings offering Flexible or Moderate policies. This suggests guests in Scarperia e San Piero may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 38% market standard in Scarperia e San Piero.
- Regularly review your cancellation policy against competitors and market demand shifts in Scarperia e San Piero.
Scarperia e San Piero STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Scarperia e San Piero
- The overall average booking lead time for vacation rentals in Scarperia e San Piero is 57 days.
- Guests book furthest in advance for stays during May (average 153 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (86 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Scarperia e San Piero.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 153 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 86 days) to capture early planners.
- Monitor your own booking lead times against these Scarperia e San Piero averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Scarperia e San Piero (2025)
Amenity Prevalence
Amenity Insights for Scarperia e San Piero
- Popular amenities like Hot water, Essentials, Kitchen are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Consider adding popular differentiators like Hot water or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Scarperia e San Piero to stay competitive.
Scarperia e San Piero Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Scarperia e San Piero
- The typical guest profile for Airbnb in Scarperia e San Piero consists of predominantly international visitors (71%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
- Domestic travelers account for 29.4% of guests.
- Key international markets include Italy (29.4%) and France (14.2%).
- Top languages spoken are English (37.3%) followed by Italian (15%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Scarperia e San Piero Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Crespina | 16 | $3,526 | $493.64 | 48% |
| Tignano | 10 | $3,391 | $500.31 | 36% |
| Luni Mare | 11 | $3,102 | $169.59 | 40% |
| Buonconvento | 59 | $3,068 | $456.70 | 46% |
| Castelfranco di Sotto | 47 | $2,881 | $294.54 | 38% |
| Collazzone | 28 | $2,839 | $341.11 | 36% |
| Florence | 9,598 | $2,833 | $208.48 | 52% |
| Marcialla | 25 | $2,788 | $236.61 | 54% |
| Parrano | 18 | $2,762 | $329.95 | 34% |
| Impruneta | 131 | $2,761 | $237.93 | 45% |