Porto Santo Stefano Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tuscany, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Porto Santo Stefano in 2025? Explore comprehensive Airbnb analytics for Porto Santo Stefano, Tuscany, Italy to uncover income potential. This 2025 STR market report for Porto Santo Stefano, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 218 active listings.

Whether you're considering an Airbnb investment in Porto Santo Stefano, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Porto Santo Stefano Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Porto Santo Stefano Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$211
The average rental revenue earned for an occupied room per day in Porto Santo Stefano.
Occupancy Rate(?)
40.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$17,334
Typical annual income for an Airbnb listing in Porto Santo Stefano. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
14.4%
Strong growth (14.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Porto Santo Stefano.
Lowest Revenue Month(?)
December
The month with the lowest average earnings, indicating the low season in Porto Santo Stefano.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
218
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Porto Santo Stefano (2025)

Understanding the monthly revenue variations for Airbnb listings in Porto Santo Stefano is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Porto Santo Stefano is typically August, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Porto Santo Stefano across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,694+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,751 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,498 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $754, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Porto Santo Stefano

Porto Santo Stefano Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Porto Santo Stefano STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Porto Santo Stefano:

  • Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 30%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Porto Santo Stefano

Average Daily Rate (ADR) Airbnb Trends in Porto Santo Stefano (2025)

Effective short term rental pricing strategy in Porto Santo Stefano involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Porto Santo Stefano typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $370+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $229 or more.
  • Typical properties (Median) charge around $153 per night.
  • Entry-level properties (Bottom 25%) earn around $113 per night.

Average Daily Rate (ADR) Trend by Month in Porto Santo Stefano

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Airbnb Seasonality Analysis & Trends in Porto Santo Stefano (2025)

Peak Season (August, July, June)
  • Revenue averages $3,764 per month
  • Occupancy rates average 50.3%
  • Daily rates average $242
Shoulder Season
  • Revenue averages $2,289 per month
  • Occupancy maintains around 31.4%
  • Daily rates hold near $219
Low Season (February, March, December)
  • Revenue drops to average $1,287 per month
  • Occupancy decreases to average 21.4%
  • Daily rates adjust to average $204

Seasonality Insights for Porto Santo Stefano

  • The Airbnb seasonality in Porto Santo Stefano shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Porto Santo Stefano's highest earning potential, with monthly revenues capable of climbing to $4,603, occupancy reaching a high of 61.1%, and ADRs peaking at $250.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,208, occupancy could drop to 18.7%, and ADRs may adjust down to $200.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Porto Santo Stefano.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Porto Santo Stefano seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Porto Santo Stefano (2025)

Exploring the top neighborhoods for short-term rentals in Porto Santo Stefano? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Porto Ercole
Charming seaside village known for its picturesque harbor and historic fortifications. It attracts tourists looking for a relaxing beach getaway with a hint of Italian history.
Forte Filippo, La Feniglia Beach, Porto Ercole Harbor, Orbetello Lagoon, Feniglia Nature Reserve
Orbetello
A historic town located in the heart of the lagoon, known for its stunning landscapes and rich history. Ideal for guests interested in natural beauty and local culture.
Torre di Torre Saline, Laguna di Orbetello, Piazza della Repubblica, Isole del Giglio e Giannutri, Venice of the South
Cala del Gesso
A beautiful beach area with crystal clear waters and stunning views, perfect for guests seeking a beach vacation. Its exclusivity adds a luxurious touch to stays here.
Cala del Gesso Beach, Monte Argentario, Scogli del sullivan, Porto Santo Stefano views, Aragonesi Fortress
Montemerano
A lovely medieval village nearby with charming narrow streets and local eateries, attractive to guests looking for a more rustic, authentic Italian experience.
Montemerano's historic center, Sovana and Pitigliano, Local wineries, Montalcino wine tours, Natural hot springs
Porto Santo Stefano Main Square
The bustling hub of Porto Santo Stefano, where visitors can find restaurants, shops, and local markets. Great and convenient location for tourists.
Piazza dei Rioni, The marina, Local seafood restaurants, Souvenir shops, Ferry to the islands
Giannutri Island
An exclusive and secluded island destination accessible by ferry from Porto Santo Stefano. It attracts guests seeking tranquility and natural beauty.
Giannutri Nature Reserve, Cala Spalmatoio, Roman ruins, Snorkeling spots, Secluded beaches
Laguna di Orbetello
Known for its unique wildlife and natural beauty, this lagoon area is perfect for nature lovers and those wanting to experience off-the-beaten-path tourism.
Birdwatching, Nature trails, Sailing activities, Eco-tours, Photography spots
Monte Argentario
A stunning mountainous peninsula offering breathtaking views, ideal for hiking and outdoor activities. Attracts adventurers and nature enthusiasts.
Hiking trails, Viewpoints like La Volo, Scenic beaches, Porto Ercole and Porto Santo Stefano, Cultural sites

Understanding Airbnb License Requirements & STR Laws in Porto Santo Stefano (2025)

Yes, Porto Santo Stefano, Tuscany, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Porto Santo Stefano to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 50% licensed listings)

Top Performing Airbnb Properties in Porto Santo Stefano (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Porto Santo Stefanobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

[porto s. stefano] elegant house +swimming pool

[porto s. stefano] elegant house +swimming pool

Entire Place • 3 bedrooms

$169,655
Revenue
84.5%
Occupancy
$507.68
Daily Rate
[porto s. stefano] place like heaven + parcheggio

[porto s. stefano] place like heaven + parcheggio

Entire Place • 4 bedrooms

$155,222
Revenue
63.5%
Occupancy
$633.69
Daily Rate
Villa Promontorio

Villa Promontorio

Entire Place • 5 bedrooms

$144,659
Revenue
23.4%
Occupancy
$3938.55
Daily Rate
[porto s. stefano] stunning view

[porto s. stefano] stunning view

Entire Place • 2 bedrooms

$122,201
Revenue
59.1%
Occupancy
$556.65
Daily Rate
[Porto Santo Stefano] Sea View + Parking

[Porto Santo Stefano] Sea View + Parking

Entire Place • 2 bedrooms

$89,986
Revenue
56.3%
Occupancy
$419.92
Daily Rate
[porto s stefano] sunny retreat

[porto s stefano] sunny retreat

Entire Place • 2 bedrooms

$60,707
Revenue
50.3%
Occupancy
$359.35
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Porto Santo Stefano (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Porto Santo Stefano based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
IdealDomus Srl6$655,746764.68/5.0
Agenzia Immobiliare Orsini16$201,571532.34/5.0
Host #204282821$144,65900.00/5.0
Giulio5$109,1422634.43/5.0
Johanna2$77,0793364.93/5.0
Host #4628211463$70,64200.00/5.0
Marcella2$65,6823444.86/5.0
Teresa3$62,014564.83/5.0
Monica4$55,6463454.78/5.0
Grazia3$53,0281304.75/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Porto Santo Stefano.

Dive Deeper: Advanced Porto Santo Stefano STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Porto Santo Stefano. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Porto Santo Stefano Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Porto Santo Stefano

  • The Porto Santo Stefano Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.4% of the 218 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Porto Santo Stefano, Apartment/Condo properties are the most common (63.8%), reflecting the local real estate landscape.
  • Houses represent a significant 31.7% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, outdoor/unique, others (combined 4.6%) offer potential for unique stay experiences.

Porto Santo Stefano Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Porto Santo Stefano

  • The dominant room capacity in Porto Santo Stefano is 2 bedrooms listings, making up 39.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 69.3% of the active Airbnb listings in Porto Santo Stefano, indicating a high concentration in these sizes.
  • A significant 24.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Porto Santo Stefano.

Porto Santo Stefano Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Porto Santo Stefano

  • The most common guest capacity trend in Porto Santo Stefano vacation rentals is listings accommodating 4 guests (36.7%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Porto Santo Stefano STR market, accounting for 53.2% of listings.
  • 27.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Porto Santo Stefano.
  • On average, properties in Porto Santo Stefano are equipped to host 4.4 guests.

Porto Santo Stefano Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Porto Santo Stefano

  • The most common availability pattern in Porto Santo Stefano falls within the 271-366 days range, representing 60.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Porto Santo Stefano (35.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 9.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Porto Santo Stefano Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (11.1%)

1 Night

22 listings

11.1% of total

2 Nights (24.6%)

2 Nights

49 listings

24.6% of total

3 Nights (12.6%)

3 Nights

25 listings

12.6% of total

4-6 Nights (24.6%)

4-6 Nights

49 listings

24.6% of total

7-29 Nights (20.6%)

7-29 Nights

41 listings

20.6% of total

30+ Nights (6.5%)

30+ Nights

13 listings

6.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Porto Santo Stefano is 2 Nights, adopted by 24.6% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 24.6% of Porto Santo Stefano hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 11.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 6.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Porto Santo Stefano.

Porto Santo Stefano Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

0.5% of total

Super Strict 30 Days

2 listings

1.1% of total

Flexible (18.8%)

Flexible

35 listings

18.8% of total

Moderate (56.5%)

Moderate

105 listings

56.5% of total

Strict (23.1%)

Strict

43 listings

23.1% of total

Cancellation Policy Insights for Porto Santo Stefano

  • The prevailing Airbnb cancellation policy trend in Porto Santo Stefano is Moderate, used by 56.5% of listings.
  • The market strongly favors guest-friendly terms, with 75.3% of listings offering Flexible or Moderate policies. This suggests guests in Porto Santo Stefano may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 56.5% market standard in Porto Santo Stefano.
  • Regularly review your cancellation policy against competitors and market demand shifts in Porto Santo Stefano.

Porto Santo Stefano STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Porto Santo Stefano

  • The overall average booking lead time for vacation rentals in Porto Santo Stefano is 61 days.
  • Guests book furthest in advance for stays during August (average 90 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 17 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (81 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Porto Santo Stefano.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 90 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
  • Monitor your own booking lead times against these Porto Santo Stefano averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Porto Santo Stefano (2025)

Amenity Prevalence

Amenity Insights for Porto Santo Stefano

  • Essential amenities in Porto Santo Stefano that guests expect include: Kitchen. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Hot water, TV, Refrigerator are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Porto Santo Stefano: Kitchen.
  • Prioritize adding missing essentials: Kitchen.
  • Consider adding popular differentiators like Hot water or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Porto Santo Stefano to stay competitive.

Porto Santo Stefano Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Porto Santo Stefano

  • The typical guest profile for Airbnb in Porto Santo Stefano consists of a mix of domestic (45%) and international guests, with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 44.8% of guests.
  • Key international markets include Italy (44.8%) and United States (11.3%).
  • Top languages spoken are English (39.2%) followed by Italian (22.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Porto Santo Stefano Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Crespina16$3,526$493.6448%
Tignano10$3,391$500.3136%
Buonconvento59$3,068$456.7046%
Rome23,290$2,898$208.8751%
Castelfranco di Sotto47$2,881$294.5438%
Collazzone28$2,839$341.1136%
Florence9,598$2,833$208.4852%
Marcialla25$2,788$236.6154%
Parrano18$2,762$329.9534%
Impruneta131$2,761$237.9345%

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