Ponsacco Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tuscany, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Ponsacco in 2025? Explore comprehensive Airbnb analytics for Ponsacco, Tuscany, Italy to uncover income potential. This 2025 STR market report for Ponsacco, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 25 active listings.

Whether you're considering an Airbnb investment in Ponsacco, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ponsacco Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ponsacco Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$109
The average rental revenue earned for an occupied room per day in Ponsacco.
Occupancy Rate(?)
37.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,388
Typical annual income for an Airbnb listing in Ponsacco. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
52.9%
Strong growth (52.9%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Ponsacco.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Ponsacco.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
25
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ponsacco (2025)

Understanding the monthly revenue variations for Airbnb listings in Ponsacco is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ponsacco is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ponsacco across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,881+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,556 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $758 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $404, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ponsacco

Ponsacco Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ponsacco STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ponsacco:

  • Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 30%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ponsacco

Average Daily Rate (ADR) Airbnb Trends in Ponsacco (2025)

Effective short term rental pricing strategy in Ponsacco involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ponsacco typically peaks in February and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $190+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $101 or more.
  • Typical properties (Median) charge around $68 per night.
  • Entry-level properties (Bottom 25%) earn around $56 per night.

Average Daily Rate (ADR) Trend by Month in Ponsacco

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Airbnb Seasonality Analysis & Trends in Ponsacco (2025)

Peak Season (July, August, April)
  • Revenue averages $2,299 per month
  • Occupancy rates average 51.5%
  • Daily rates average $100
Shoulder Season
  • Revenue averages $1,239 per month
  • Occupancy maintains around 33.5%
  • Daily rates hold near $102
Low Season (January, February, March)
  • Revenue drops to average $623 per month
  • Occupancy decreases to average 22.6%
  • Daily rates adjust to average $116

Seasonality Insights for Ponsacco

  • The Airbnb seasonality in Ponsacco shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ponsacco's highest earning potential, with monthly revenues capable of climbing to $2,429, occupancy reaching a high of 59.2%, and ADRs peaking at $138.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $564, occupancy could drop to 20.5%, and ADRs may adjust down to $97.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ponsacco.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ponsacco seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ponsacco (2025)

Exploring the top neighborhoods for short-term rentals in Ponsacco? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centro Storico
The historic center of Ponsacco, rich in culture and architecture. Ideal for tourists interested in exploring local history and enjoying traditional Tuscan cuisine.
Ponsacco Church, Historic streets, Local markets, Traditional Italian restaurants
Ponsacco Countryside
The beautiful Tuscan countryside surrounding Ponsacco, famous for its picturesque landscapes and vineyards. A perfect getaway for guests looking for a serene rural experience.
Vineyards, Olive groves, Nature trails, Local farms
Casciana Terme
Famous for its thermal baths, offering relaxation and wellness. Attracts visitors looking for spa experiences and tranquility.
Casciana Terme spa, Local wellness centers, Natural hot springs
Lari
A quaint hilltop town nearby known for its medieval charm and castle. A great spot for tourists who appreciate history and stunning views.
Lari Castle, Historic town center, Local shops
Volterra
A historic town known for its Etruscan heritage and beautiful medieval architecture. It draws cultural tourists and history enthusiasts.
Volterra's Roman Theatre, Etruscan Museum, Medieval architecture
San Giuliano Terme
Known for its thermal baths and wellness retreats. A relaxing option for visitors seeking health and wellness experiences.
Thermal baths, Parks, Nature reserves
Pontedera
A nearby town with a rich industrial history and a vibrant local market scene. Ideal for visitors looking for authenticity and community.
Piaggio Museum, Local markets, Cultural events
Tavarnelle Val di Pesa
Nestled in the Chianti wine region, perfect for wine lovers and those looking for picturesque vineyard settings. Offers a vibrant local food and wine culture.
Chianti Vineyards, Wine tasting tours, Local cuisine

Understanding Airbnb License Requirements & STR Laws in Ponsacco (2025)

Yes, Ponsacco, Tuscany, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ponsacco to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 56% licensed listings)

Top Performing Airbnb Properties in Ponsacco (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ponsaccobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Tuscany Modern Luxury Villa, 450sqm

Tuscany Modern Luxury Villa, 450sqm

Entire Place • 3 bedrooms

$48,057
Revenue
56.0%
Occupancy
$369.05
Daily Rate
Il Casaletto

Il Casaletto

Entire Place • 4 bedrooms

$43,902
Revenue
42.4%
Occupancy
$483.67
Daily Rate
Casa Corinna

Casa Corinna

Entire Place • 3 bedrooms

$25,305
Revenue
42.2%
Occupancy
$163.78
Daily Rate
Relax in Toscana

Relax in Toscana

Entire Place • 2 bedrooms

$18,696
Revenue
72.0%
Occupancy
$102.84
Daily Rate
Il Nido Rustico Suite

Il Nido Rustico Suite

Entire Place • 2 bedrooms

$18,583
Revenue
47.7%
Occupancy
$106.99
Daily Rate
Tuscan Dimora - Room Set

Tuscan Dimora - Room Set

Private Room • 3 bedrooms

$12,224
Revenue
34.8%
Occupancy
$99.99
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ponsacco (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ponsacco based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Gianni1$48,05755.00/5.0
Susi1$43,90264.50/5.0
Riccardo3$35,220874.81/5.0
Paolo5$31,420131.91/5.0
Silvana E Carlo2$22,004874.83/5.0
Marica1$18,696184.78/5.0
Francesca3$17,62151.67/5.0
Marco1$9,96075.00/5.0
Giovanni1$7,349554.87/5.0
Host #167691051$7,00100.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ponsacco.

Dive Deeper: Advanced Ponsacco STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ponsacco. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ponsacco Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ponsacco

  • The Ponsacco Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 52% of the 25 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 48% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in Ponsacco, House properties are the most common (52%), reflecting the local real estate landscape.
  • Houses represent a significant 52% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 4.0%) offer potential for unique stay experiences.

Ponsacco Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ponsacco

  • The dominant room capacity in Ponsacco is 1 bedroom listings, making up 36% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 56.0% of the active Airbnb listings in Ponsacco, indicating a high concentration in these sizes.
  • A significant 24.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ponsacco.

Ponsacco Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ponsacco

  • The most common guest capacity trend in Ponsacco vacation rentals is listings accommodating 2 guests (16%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 3 guests dominate the Ponsacco STR market, accounting for 32.0% of listings.
  • 28.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ponsacco.
  • On average, properties in Ponsacco are equipped to host 3.3 guests.

Ponsacco Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ponsacco

  • The most common availability pattern in Ponsacco falls within the 271-366 days range, representing 56% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Ponsacco (48%), reflecting common guest stay durations or potential owner blocking patterns.

Ponsacco Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (60%)

1 Night

15 listings

60% of total

2 Nights (8%)

2 Nights

2 listings

8% of total

3 Nights (8%)

3 Nights

2 listings

8% of total

4-6 Nights (4%)

4-6 Nights

1 listings

4% of total

7-29 Nights (8%)

7-29 Nights

2 listings

8% of total

30+ Nights (12%)

30+ Nights

3 listings

12% of total

Key Insights

  • The most prevalent minimum stay requirement in Ponsacco is 1 Night, adopted by 60% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (68.0%) of the Ponsacco Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (12%) caters to monthly stays (30+ nights) in Ponsacco, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 60% of Ponsacco hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 12% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ponsacco.

Ponsacco Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (5.6%)

Super Strict 60 Days

1 listings

5.6% of total

Flexible (38.9%)

Flexible

7 listings

38.9% of total

Moderate (33.3%)

Moderate

6 listings

33.3% of total

Strict (22.2%)

Strict

4 listings

22.2% of total

Cancellation Policy Insights for Ponsacco

  • The prevailing Airbnb cancellation policy trend in Ponsacco is Flexible, used by 38.9% of listings.
  • The market strongly favors guest-friendly terms, with 72.2% of listings offering Flexible or Moderate policies. This suggests guests in Ponsacco may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 38.9% market standard in Ponsacco.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ponsacco.

Ponsacco STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ponsacco

  • The overall average booking lead time for vacation rentals in Ponsacco is 46 days.
  • Guests book furthest in advance for stays during April (average 91 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 27 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (71 days avg.) sees the longest lead times, while Fall (44 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Ponsacco.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 91 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 71 days) to capture early planners.
  • Monitor your own booking lead times against these Ponsacco averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ponsacco (2025)

Amenity Prevalence

Amenity Insights for Ponsacco

  • Essential amenities in Ponsacco that guests expect include: Wifi, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, TV, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Ponsacco: Wifi, Heating.
  • Prioritize adding missing essentials: Heating.
  • Consider adding popular differentiators like Essentials or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Ponsacco to stay competitive.

Ponsacco Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ponsacco

  • The typical guest profile for Airbnb in Ponsacco consists of predominantly international visitors (73%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 27.3% of guests.
  • Key international markets include Italy (27.3%) and Germany (16.7%).
  • Top languages spoken are English (37%) followed by Italian (12%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ponsacco Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Portofino68$4,086$454.3544%
Crespina16$3,526$493.6448%
Tignano10$3,391$500.3136%
Luni Mare11$3,102$169.5940%
Buonconvento59$3,068$456.7046%
Monterosso al Mare350$2,958$248.2557%
Castelfranco di Sotto47$2,881$294.5438%
Florence9,598$2,833$208.4852%
Riomaggiore640$2,789$196.5757%
Marcialla25$2,788$236.6154%

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