Pitigliano Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tuscany, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Pitigliano in 2025? Explore comprehensive Airbnb analytics for Pitigliano, Tuscany, Italy to uncover income potential. This 2025 STR market report for Pitigliano, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 143 active listings.

Whether you're considering an Airbnb investment in Pitigliano, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pitigliano Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Pitigliano Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$117
The average rental revenue earned for an occupied room per day in Pitigliano.
Occupancy Rate(?)
27.3%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$9,391
Typical annual income for an Airbnb listing in Pitigliano. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-9.7%
Slight decrease (-9.7%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Pitigliano.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Pitigliano.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
143
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Pitigliano (2025)

Understanding the monthly revenue variations for Airbnb listings in Pitigliano is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pitigliano is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pitigliano across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,368+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,406 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $685 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $316, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Pitigliano

Pitigliano Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Pitigliano STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pitigliano:

  • Best-in-class properties (Top 10%) achieve 57%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 38% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 22%.
  • Entry-level properties (Bottom 25%) average 10% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Pitigliano

Average Daily Rate (ADR) Airbnb Trends in Pitigliano (2025)

Effective short term rental pricing strategy in Pitigliano involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pitigliano typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $184+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $132 or more.
  • Typical properties (Median) charge around $92 per night.
  • Entry-level properties (Bottom 25%) earn around $71 per night.

Average Daily Rate (ADR) Trend by Month in Pitigliano

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Airbnb Seasonality Analysis & Trends in Pitigliano (2025)

Peak Season (August, May, July)
  • Revenue averages $1,557 per month
  • Occupancy rates average 36.2%
  • Daily rates average $125
Shoulder Season
  • Revenue averages $1,055 per month
  • Occupancy maintains around 25.7%
  • Daily rates hold near $122
Low Season (January, February, March)
  • Revenue drops to average $660 per month
  • Occupancy decreases to average 20.1%
  • Daily rates adjust to average $121

Seasonality Insights for Pitigliano

  • The Airbnb seasonality in Pitigliano shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Pitigliano's highest earning potential, with monthly revenues capable of climbing to $1,697, occupancy reaching a high of 42.7%, and ADRs peaking at $128.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $637, occupancy could drop to 19.1%, and ADRs may adjust down to $117.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pitigliano.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Pitigliano seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Pitigliano (2025)

Exploring the top neighborhoods for short-term rentals in Pitigliano? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historic Center
The historic center of Pitigliano is known for its stunning medieval architecture and charming streets. It attracts tourists interested in history, culture, and photography.
Pitigliano Cathedral, Papal Fortress, Old Town Streets, Etruscan Ruins, Wine Cellars
Via Fratelli Rosselli
This area offers a mix of residential and tourist accommodations, making it ideal for hosting visitors looking for a local experience while being in close proximity to attractions.
Shopping Areas, Local Restaurants, Artisan Shops
San Rocco
Located near several hiking trails and scenic views, San Rocco appeals to outdoor enthusiasts and nature lovers looking to explore the surrounding countryside.
Nature Trails, Beautiful Landscapes, Panoramic Views
Local Vineyards
Investing in properties near the local vineyards can offer guests a unique enological experience, attracting wine lovers and couples seeking romantic getaways.
Wine Tours, Tastings, Beautiful Vineyard Scenery
Thermal Springs
The nearby thermal springs attract wellness travelers looking for relaxation and therapeutic experiences, ideal for hosting wellness retreats.
Hot Springs, Spa Facilities, Relaxation Areas
Trattoria District
This area is known for its delicious local cuisine, attracting foodies and culinary tourists eager to experience authentic Tuscan cooking.
Local Trattorias, Cooking Classes, Food Festivals
Pitigliano Surroundings
The countryside around Pitigliano is beautiful and serene, perfect for nature retreats and agritourism, attracting families and eco-conscious travelers.
Hiking and Biking Trails, Agricultural Tours, Nature Parks
Cultural Events Venue
Hosting Airbnb near venues that offer cultural events and festivals can attract visitors looking to immerse themselves in local culture and traditions.
Local Festivals, Cultural Shows, Art Exhibitions

Understanding Airbnb License Requirements & STR Laws in Pitigliano (2025)

Yes, Pitigliano, Tuscany, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pitigliano to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 63% licensed listings)

Top Performing Airbnb Properties in Pitigliano (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Pitiglianobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa a Pitigliano

Villa a Pitigliano

Entire Place • 6 bedrooms

$118,159
Revenue
46.4%
Occupancy
$630.98
Daily Rate
Agriturismo where Trebbiano DOC is born

Agriturismo where Trebbiano DOC is born

Entire Place • 3 bedrooms

$46,182
Revenue
44.2%
Occupancy
$288.04
Daily Rate
Sleeping among the vineyards of the Maremma

Sleeping among the vineyards of the Maremma

Entire Place • 3 bedrooms

$34,184
Revenue
35.6%
Occupancy
$281.83
Daily Rate
Le Antiche Viste - La Terrazza Zen

Le Antiche Viste - La Terrazza Zen

Entire Place • 1 bedroom

$32,881
Revenue
59.9%
Occupancy
$142.56
Daily Rate
Casa Parking+2 bedrooms 2bagni Sun Flowers House

Casa Parking+2 bedrooms 2bagni Sun Flowers House

Entire Place • 2 bedrooms

$29,971
Revenue
28.4%
Occupancy
$172.01
Daily Rate
The Ancient Views of Pitigliano

The Ancient Views of Pitigliano

Entire Place • 2 bedrooms

$27,880
Revenue
53.8%
Occupancy
$131.62
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Pitigliano (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Pitigliano based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Vittorio5$240,3621164.91/5.0
Delia7$98,533512.74/5.0
Beatrice2$60,7611804.99/5.0
Vittorio3$41,2343114.69/5.0
Luca & Isabel2$35,871734.98/5.0
Host #366369764$33,14500.00/5.0
Herbert7$32,0922804.74/5.0
Anna2$31,2189124.83/5.0
Manuela4$30,9601294.44/5.0
Alessandro1$26,62095.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pitigliano.

Dive Deeper: Advanced Pitigliano STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pitigliano. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Pitigliano Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Pitigliano

  • The Pitigliano Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.9% of the 143 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Pitigliano, Apartment/Condo properties are the most common (56.6%), reflecting the local real estate landscape.
  • Houses represent a significant 32.2% portion, catering likely to families or larger groups.
  • The presence of 5.6% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, unique stays (combined 5.6%) offer potential for unique stay experiences.

Pitigliano Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Pitigliano

  • The dominant room capacity in Pitigliano is 1 bedroom listings, making up 53.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 81.8% of the active Airbnb listings in Pitigliano, indicating a high concentration in these sizes.
  • With over half the market (53.8%) consisting of studios or 1-bedroom units, Pitigliano is particularly well-suited for individuals or couples.

Pitigliano Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Pitigliano

  • The most common guest capacity trend in Pitigliano vacation rentals is listings accommodating 2 guests (37.1%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Pitigliano STR market, accounting for 71.4% of listings.
  • 14.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pitigliano.
  • On average, properties in Pitigliano are equipped to host 3.6 guests.

Pitigliano Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Pitigliano

  • The most common availability pattern in Pitigliano falls within the 271-366 days range, representing 65.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 90.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Pitigliano (44.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 10.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Pitigliano Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (56.2%)

1 Night

73 listings

56.2% of total

2 Nights (17.7%)

2 Nights

23 listings

17.7% of total

3 Nights (4.6%)

3 Nights

6 listings

4.6% of total

4-6 Nights (2.3%)

4-6 Nights

3 listings

2.3% of total

7-29 Nights (12.3%)

7-29 Nights

16 listings

12.3% of total

30+ Nights (6.9%)

30+ Nights

9 listings

6.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Pitigliano is 1 Night, adopted by 56.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (73.9%) of the Pitigliano Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 56.2% of Pitigliano hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 6.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pitigliano.

Pitigliano Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

0.9% of total

Flexible (53.4%)

Flexible

62 listings

53.4% of total

Moderate (35.3%)

Moderate

41 listings

35.3% of total

Strict (10.3%)

Strict

12 listings

10.3% of total

Cancellation Policy Insights for Pitigliano

  • The prevailing Airbnb cancellation policy trend in Pitigliano is Flexible, used by 53.4% of listings.
  • The market strongly favors guest-friendly terms, with 88.7% of listings offering Flexible or Moderate policies. This suggests guests in Pitigliano may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 53.4% market standard in Pitigliano.
  • Given the high prevalence of Flexible policies (53.4%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 10.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Pitigliano.

Pitigliano STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Pitigliano

  • The overall average booking lead time for vacation rentals in Pitigliano is 35 days.
  • Guests book furthest in advance for stays during June (average 64 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 21 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (60 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Pitigliano.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 64 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 60 days) to capture early planners.
  • Monitor your own booking lead times against these Pitigliano averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Pitigliano (2025)

Amenity Prevalence

Amenity Insights for Pitigliano

  • Essential amenities in Pitigliano that guests expect include: Essentials, Hot water, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, TV, Hair dryer are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Pitigliano: Essentials, Hot water, Heating.
  • Prioritize adding missing essentials: Essentials, Hot water, Heating.
  • Consider adding popular differentiators like Kitchen or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Pitigliano to stay competitive.

Pitigliano Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Pitigliano

  • The typical guest profile for Airbnb in Pitigliano consists of predominantly international visitors (66%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Italian.
  • Domestic travelers account for 34.1% of guests.
  • Key international markets include Italy (34.1%) and United States (15.7%).
  • Top languages spoken are English (41.1%) followed by Italian (20.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United States.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Pitigliano Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Crespina16$3,526$493.6448%
Tignano10$3,391$500.3136%
Buonconvento59$3,068$456.7046%
Rome23,290$2,898$208.8751%
Castelfranco di Sotto47$2,881$294.5438%
Collazzone28$2,839$341.1136%
Florence9,598$2,833$208.4852%
Marcialla25$2,788$236.6154%
Parrano18$2,762$329.9534%
Impruneta131$2,761$237.9345%

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