Monteriggioni Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Tuscany, Italy

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Monteriggioni in 2025? Explore comprehensive Airbnb analytics for Monteriggioni, Tuscany, Italy to uncover income potential. This 2025 STR market report for Monteriggioni, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 119 active listings.

Whether you're considering an Airbnb investment in Monteriggioni, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Monteriggioni Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Monteriggioni Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$207
The average rental revenue earned for an occupied room per day in Monteriggioni.
Occupancy Rate(?)
38.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$21,467
Typical annual income for an Airbnb listing in Monteriggioni. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
5.8%
Positive growth (5.8%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Monteriggioni.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Monteriggioni.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
119
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Monteriggioni (2025)

Understanding the monthly revenue variations for Airbnb listings in Monteriggioni is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Monteriggioni is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Monteriggioni across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,814+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,574 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,320 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $628, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Monteriggioni

Monteriggioni Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Monteriggioni STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Monteriggioni:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 53% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 31%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Monteriggioni

Average Daily Rate (ADR) Airbnb Trends in Monteriggioni (2025)

Effective short term rental pricing strategy in Monteriggioni involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Monteriggioni typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $415+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $214 or more.
  • Typical properties (Median) charge around $140 per night.
  • Entry-level properties (Bottom 25%) earn around $96 per night.

Average Daily Rate (ADR) Trend by Month in Monteriggioni

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Airbnb Seasonality Analysis & Trends in Monteriggioni (2025)

Peak Season (July, August, June)
  • Revenue averages $3,614 per month
  • Occupancy rates average 45.5%
  • Daily rates average $250
Shoulder Season
  • Revenue averages $2,156 per month
  • Occupancy maintains around 36.3%
  • Daily rates hold near $227
Low Season (January, February, March)
  • Revenue drops to average $1,149 per month
  • Occupancy decreases to average 23.4%
  • Daily rates adjust to average $201

Seasonality Insights for Monteriggioni

  • The Airbnb seasonality in Monteriggioni shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Monteriggioni's highest earning potential, with monthly revenues capable of climbing to $3,709, occupancy reaching a high of 48.8%, and ADRs peaking at $252.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $953, occupancy could drop to 21.2%, and ADRs may adjust down to $199.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Monteriggioni.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Monteriggioni seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Monteriggioni (2025)

Exploring the top neighborhoods for short-term rentals in Monteriggioni? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historic Center of Monteriggioni
A charming medieval village surrounded by walls, rich in history and architecture. Ideal for tourists looking to immerse themselves in the Tuscan ambiance.
Monteriggioni Castle, Church of Santa Maria, Piccolomini Castle, Monteriggioni Fortress, Medieval Festival
Castello di Monteriggioni
This castle area is a top tourist destination with breathtaking views, perfect for unique stay experiences. Ideal for history enthusiasts.
Castle Walls, Panoramic Views, Tuscany Vineyards, Nature Trails, Historical Exhibits
San Lorenzo
A picturesque area near Monteriggioni that's quieter and offers beautiful countryside views, appealing to families and couples looking for romantic getaways.
San Lorenzo Church, Countryside Trails, Vineyard Tours, Local Eateries, Scenic Picnic Areas
Badesse
A nearby hamlet that provides a unique stay for guests looking for peace outside the city center, yet still close to attractions.
Vineyards, Wine Tasting Rooms, Local Farm Stays, Countryside Experiences, Outdoor Activities
Torre Grossa
Located in the nearby San Gimignano, this area offers historical significance and attracts tourists for its famous towers and art.
San Gimignano Towers, Palazzo del Popolo, Collegiate Church of San Gimignano, Wine Museum, Historic Art Galleries
Val d'Elsa
Known for its stunning landscapes, this area features rolling hills and is popular among tourists seeking a genuine Tuscan experience.
Nature Reserves, Hiking Trails, Local Markets, Wine Estates, Artisan Workshops
Colle di Val d'Elsa
A less crowded alternative to popular tourist spots, offering authentic Italian culture and hospitality, great for families and longer stays.
Colle di Val d'Elsa Historical Center, Artisan Shops, Local Cuisine, Nearby Vineyards, Cultural Events
Casole d'Elsa
A charming village on a hilltop that offers scenic views and a peaceful atmosphere, attracting visitors looking for tranquility and nature.
Etruscan Ruins, Casole d'Elsa Castle, Local Festivals, Hiking Paths, Rustic Local Cuisine

Understanding Airbnb License Requirements & STR Laws in Monteriggioni (2025)

Yes, Monteriggioni, Tuscany, Italy enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Monteriggioni to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 70% licensed listings)

Top Performing Airbnb Properties in Monteriggioni (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Monteriggionibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Borgo Gallinaio 32, Emma Villas

Borgo Gallinaio 32, Emma Villas

Entire Place • 16 bedrooms

$267,088
Revenue
34.9%
Occupancy
$2720.67
Daily Rate
The garden under the stars

The garden under the stars

Entire Place • 3 bedrooms

$140,472
Revenue
51.5%
Occupancy
$664.02
Daily Rate
Villa la Quercia By MMega

Villa la Quercia By MMega

Entire Place • 6 bedrooms

$105,683
Revenue
42.5%
Occupancy
$896.23
Daily Rate
Podere Lorena

Podere Lorena

Entire Place • 6 bedrooms

$104,713
Revenue
73.5%
Occupancy
$473.88
Daily Rate
La Casa della Zia in the heart of  Monteriggioni

La Casa della Zia in the heart of Monteriggioni

Entire Place • 4 bedrooms

$60,146
Revenue
38.8%
Occupancy
$466.44
Daily Rate
S.M."Abbadia" a real Tuscan house

S.M."Abbadia" a real Tuscan house

Entire Place • 3 bedrooms

$56,844
Revenue
50.8%
Occupancy
$316.18
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Monteriggioni (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Monteriggioni based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Host #2238142161$267,08810.00/5.0
Angioletta4$180,0882604.70/5.0
David1$140,47274.86/5.0
MMega Homes And Villas1$105,683114.82/5.0
Francesca1$104,713174.94/5.0
Stefano6$103,530884.95/5.0
Giorgia2$94,7604024.90/5.0
Lea - Interhome Group5$90,4601224.38/5.0
Sara2$67,8802954.79/5.0
Luisa1$60,146114.73/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Monteriggioni.

Dive Deeper: Advanced Monteriggioni STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Monteriggioni. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Monteriggioni Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Monteriggioni

  • The Monteriggioni Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 79.8% of the 119 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Monteriggioni, Apartment/Condo properties are the most common (47.1%), reflecting the local real estate landscape.
  • Houses represent a significant 24.4% portion, catering likely to families or larger groups.
  • The presence of 13.4% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like unique stays, others (combined 2.5%) offer potential for unique stay experiences.

Monteriggioni Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Monteriggioni

  • The dominant room capacity in Monteriggioni is 1 bedroom listings, making up 39.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 71.4% of the active Airbnb listings in Monteriggioni, indicating a high concentration in these sizes.

Monteriggioni Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Monteriggioni

  • The most common guest capacity trend in Monteriggioni vacation rentals is listings accommodating 4 guests (30.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Monteriggioni STR market, accounting for 48.8% of listings.
  • 20.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Monteriggioni.
  • On average, properties in Monteriggioni are equipped to host 3.9 guests.

Monteriggioni Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Monteriggioni

  • The most common availability pattern in Monteriggioni falls within the 271-366 days range, representing 46.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 84.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Monteriggioni (37%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 20.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Monteriggioni Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (26.8%)

1 Night

30 listings

26.8% of total

2 Nights (17.9%)

2 Nights

20 listings

17.9% of total

3 Nights (15.2%)

3 Nights

17 listings

15.2% of total

4-6 Nights (13.4%)

4-6 Nights

15 listings

13.4% of total

7-29 Nights (8.9%)

7-29 Nights

10 listings

8.9% of total

30+ Nights (17.9%)

30+ Nights

20 listings

17.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Monteriggioni is 1 Night, adopted by 26.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (17.9%) caters to monthly stays (30+ nights) in Monteriggioni, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 26.8% of Monteriggioni hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 17.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Monteriggioni.

Monteriggioni Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (7.8%)

Super Strict 30 Days

8 listings

7.8% of total

Super Strict 60 Days

1 listings

1% of total

Flexible (38.2%)

Flexible

39 listings

38.2% of total

Moderate (37.3%)

Moderate

38 listings

37.3% of total

Strict (15.7%)

Strict

16 listings

15.7% of total

Cancellation Policy Insights for Monteriggioni

  • The prevailing Airbnb cancellation policy trend in Monteriggioni is Flexible, used by 38.2% of listings.
  • The market strongly favors guest-friendly terms, with 75.5% of listings offering Flexible or Moderate policies. This suggests guests in Monteriggioni may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 38.2% market standard in Monteriggioni.
  • Regularly review your cancellation policy against competitors and market demand shifts in Monteriggioni.

Monteriggioni STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Monteriggioni

  • The overall average booking lead time for vacation rentals in Monteriggioni is 68 days.
  • Guests book furthest in advance for stays during June (average 96 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 31 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (88 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (68 days) as a baseline for your pricing and availability strategy in Monteriggioni.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 96 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 88 days) to capture early planners.
  • Monitor your own booking lead times against these Monteriggioni averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Monteriggioni (2025)

Amenity Prevalence

Amenity Insights for Monteriggioni

  • Essential amenities in Monteriggioni that guests expect include: Free parking on premises, Heating. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Wifi, Essentials, Kitchen are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Monteriggioni: Free parking on premises, Heating.
  • Prioritize adding missing essentials: Free parking on premises, Heating.
  • Consider adding popular differentiators like Wifi or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Monteriggioni to stay competitive.

Monteriggioni Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Monteriggioni

  • The typical guest profile for Airbnb in Monteriggioni consists of predominantly international visitors (86%), with top international origins including Italy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 13.9% of guests.
  • Key international markets include United States (18.8%) and Italy (13.9%).
  • Top languages spoken are English (42.3%) followed by French (13.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Italy.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Monteriggioni Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Crespina16$3,526$493.6448%
Tignano10$3,391$500.3136%
Luni Mare11$3,102$169.5940%
Buonconvento59$3,068$456.7046%
Castelfranco di Sotto47$2,881$294.5438%
Collazzone28$2,839$341.1136%
Florence9,598$2,833$208.4852%
Marcialla25$2,788$236.6154%
Parrano18$2,762$329.9534%
Impruneta131$2,761$237.9345%

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